SUPALABS+

Functional, lab-developed products that are good for you, your items and the world.

Personal Care + Hygiene // Fashion & Footwear Care

Throw away fashion is killing our planet

In a post-covid world, health is the new wealth

Rise of The Conscious ConsumerRetailers are winning the hearts and minds of customers by choosing honest, sustainable brands. Consumers seek products that are good for themselves, their items and the planet.

The Situation

Current Solutions are often:- Ineffective - Toxic- Wasteful - Unattainable

WE CAN ALL BE SUPA.

- Specialist Detergents- Scented Mists - Clothes Sanitisers- Crease releases- Stain Removers- Kits

- Eco Face masks- Mask filters- Hand sanitisers- Fabric Sanitisers- Kits

Personal Care & Hygiene Includes

Fashion & Laundry Careincludes

Footwear & Sneaker Care includes

The Range

- Protector- Cleaners- Fresheners- Shoe Detergents- Eco-Wipes- Kits

- Our products combine natural, non-toxic, plant-derived and biodegradable ingredients with leading scientific methods to create products that deliver powerful results but are safe for you and on your skin!

Products with PURPOSE.FUNCTION FIRST SENSORY

- We know sustainability is an ongoing journey and we are committed to always improving. Today we:

- No use of aerosols - Only choose biodegradable

ingredients- Use PCR/100% recyclable

bottles- Offer refill options

- Products are backed by scientific research - from PPE that meets the strictest standards, to laundry washes tailored to protect specific materials.

- Trustworthy, reliable and proven – no fake claims.

- Products that smell great but also provide additional benefits.

- From Energizing Laundry Washes great for sportswear, to unwinding lavender perfect for bedding.

SUSTAINABLE SAFE

Our ranges are currently stocked in:

Amongst many others

Pe r s o n a l C a r e + H y g i e n e

SUPALABS+

Hero Reusable Maskwith Valve

PRODUCT FEATURES

- Reusable and washable – more eco-friendly than

disposable masks and better for the planet

- Filters 98% of germs and viruses

- 5-layered filtration to stop germs and viruses

including antimicrobial outer layer

- Valve with partition allows for easy breathing without

compromising on safety.

- Adjustable ear straps to fit different face shapes

- Adjustable nose bridge for a snug fit

- Comes with replaceable PM2.5 filters

Our most premium mask, with advanced filtration for extra protection. Lab-developed and 100% certified – no lies or fake claims.

Repl

acem

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Face Mask Filter Replacements

Defend Reusable Maskwithout valve

- Reusable and washable – more eco-friendly than

disposable masks and better for the planet.

- 4-layered filtration

- Adjustable ear straps to fit different face shapes

- Adjustable nose bridge for a snug fit

- Comes with replaceable PM2.5 filters

Our Defend Mask is a reusable and washable and offers four layers of protection. Lab-developed and certified – no lies or fake claims.

Hero & Defend Mask Designs (more available on request)

Hand + Fabric Sanitiser

- Unscented, Citrus, Lavender + Cucumber scent

- Non-toxic formula

- Fast-acting

- Kills 99.9% of bacteria

- Smaller sizes contain a spray top and can be used

on mobile phones, fabric, sneakers and even

home textiles or gym kit.

This rinse-free, alcohol-free formula won’t dry out the hands and is soft and nourishing.

Hand + Fabric Sanitisers

Hand & Fabric Sanitizer Spray50ml

Hand & Fabric Sanitizer Spray100ml

HandSanitizer Gel300ml

HandSanitizer Gel500ml

Fo o t w e a r & Fa s h i o n C a r e

SUPALABS+

Laundry Washes

Our range of laundry washes prolong the life of fashion

items and textiles. Our Lab fuses plant-based ingredients

with advanced technology to develop formulas that are

non-toxic, eco-friendly and deliver powerful results.

- Comes in natural, plant-based scents such as Citrus,

Lavender, Eucalyptus and Cotton.

- No nasties or toxins

- Plant-based formula

- No harsh chemicals – kind to skin

- Sustainable

- Eco-friendly

- Biodegradable.

Signature Laundry Wash 300ml/500ml

Perfect for: Everyday items Fragrance: Natural Cotton

Function: Deoderising, extends time between washes

Uplifting Fresh Laundry Wash 300ml/500ml

Perfect for: Denim and Sneaker washFragrance: Uplifting mint + cucumber

Function: extends time between washes

Relaxing Laundry Wash 300ml/500ml

Perfect for: Bedding + sleepwearFragrance: Relaxing LavenderFunction: Relaxing, softening

Fashion Care Range – Laundry

Energizing Laundry Wash 300ml/500ml

Perfect for: Sports and Swimwear Fragrance: Energising Citrus

Function: energising, deoderising

Laundry Mists Our non-toxic formula eliminates bad odours for good without the

need for harsh chemicals. Plus, our formula also helps to protect the

fabric fibres of your clothing all in just a few quick sprays, meaning

you can walk out the door in a matter of minutes looking and smelling fresh... no hand-washing or quick-wash cycle required.

- Comes in natural, plant-based scents such as Citrus, Lavender, Eucalyptus and

Cotton.

- No nasties or toxins

- Plant-based formula

- No harsh chemicals – kind to skin

- Sustainable

- Eco-friendly

- Biodegradable.

Signature 150ml

Perfect for: Everyday items Function: Deoderising, extends time between washes + sanitises

Fragrance: Natural Cotton

Energising Citrus 150ml

Perfect for: Sports and Swimwear Function: energising, deoderising

+ sanitisesFragrance: Citrus

Refreshing Mint + Cucumber 150ml

Perfect for: Denim and SneakersFunction: uplifting, extends time

between washes + sanitises Fragrance: Mint + Cucumber

Relaxing Lavender 150ml

Perfect for: Bedding + sleepwearFunction: Relaxing, softening +

sanitisesFragrance: Lavender

Fashion Care Range – Mists

Supa Premium Protector

Protect your favourite fashion and footwear items from rain, stains

and spills with the Supa Premium Protector. The long-lasting spray

creates an invisible barrier on fabric which repels liquids, mud, dirt

and spills, as well as preventing stains from water, alcohol and oils.

- Completely eco-friendly and non-toxic

- Made with all-natural ingredients

- Water-based formula

- Will not change the look, feel or smell of items

- Safe to use on all absorbent fabrics

- Works on clothing, bags and shoes

Supa Eco Cleaner

The Supa Footwear & Fashion Eco-Cleaner conditions and cleans,

removing stains and soiling from all types of fabric and textiles

without the need for harsh chemicals.

- Uses a 100% natural cleaning solution

- A strong concentration of cleaning enzymes work deep into fibres of the fabric,

attacking deep set dirt particles and drawing them to the surface

- The cleaner will leave your items stain free and restore their natural look and feel

- Works on all fabrics

- Biodegradable, eco-friendly and non-toxic

- Can be used on shoes, bags and clothing

.

Supa Stain Remover

The Supa stain remover is an effective product to remove all kinds of

spot stains from your favourite clothes, footwear and home textiles

without the need for harsh chemicals.

- Mild and safe to use

- Natural ingredients

- Works on all fabrics

- Multi-purpose – use on clothes as well as in the home.

- Eco-friendly

- Non-toxic

- Biodegradable ingredients

Supa Crease Release

The Supa Crease Release spray helps remove creases from your

garments, making it a perfect companion for travelling or for use

when you don’t have time to iron.

- Works into deep + light creases, working them out of the fabric

- Helps reduce need for ironing

- Eco-friendly

- Non-toxic formula

- Biodegradable ingredients

- Can be used on a multitude of fabrics.

- Avoid using on silks.

Fashion Care – Specialist Care Items

Premium Protector 150ml

Perfect for: Sneakers, accessories, clothing, home textiles

Function: Creates a barrier on items that protects from water, stains and spills such

as wine.Fragrance: Unscented

Eco Cleaner 150ml

Perfect for: Sneakers, Fashion Items, Accessories, home textiles

Function: Removes + cleans soiling from all textiles, leaving them looking like new.

Fragrance: Unscented

Spot Stain Remover 150ml

Perfect for: Fashion Items, Accessories, home textiles

Function: Removes stubborn stains and accidental spills.

Fragrance: Unscented

Crease Release 150ml

Perfect for: Fashion Items, travelling

Function: Uncreases fabrics without the need for ironing

Fragrance: Unscented

Footwear/Sneaker Care – Protect + Clean Kits

Vegan Cleaning Brush

Perfect for: Sneakers, Fashion Items, Accessories

Function: Works with the eco-cleaner to remove dirt and stains, getting deep into

the fabric fibres.

Sneaker Clean + Protect Care Kit

Perfect for: Sneakers and fashion itemsFunction: Brings dirty and old sneakers back to life, as if they were brand new.

Contains: Sneaker protector 50ml, eco cleaner 50ml, vegan brush and micro-

fibre cloth

Sneaker Protect Care Kit

Perfect for: Sneakers and fashion itemsFunction: Protects items from spills,

stains and water damage.

Contains: Sneaker protector 50ml, vegan brush

SUPALABS+

SUPALABSSNEAKER CLEAN + PROTECT KITThe ultimate sneaker care kitBring your sneakers back to lifeIncludes Protector, Cleaner + Brush

SUPALABSSNEAKER PROTECT KITThe ultimate sneaker protector kit Protect your items from stains, spills and waterKeeps sneakers looking new for 6 months or more

POS DIGITAL DISPLAY VENDING MACHINE

- Detergent- Mists- Clothes Sanitisers- Crease release- Sneaker & bag care

- Surface sprays- Cleaners- Soaps- Creams- Sanitisers- Washing Up Liquid

- Shower and Bath- Products- Gift sets

- Functional- Hand creams

- Eco Face masks- Mask filters- Hand sanitisers- Fabric Sanitisers

PPEAvailable Now

Footwear & Fashion CareAvailable Now

Home CareAvailable 2020

BathAvailable 2021

SkincareAvailable 2021

Product Categories Roadmap360 Wellness

Contact

Josh Gilbertsonjosh@thelabco.com

supa-labs.com

A p p e n d i x

SUPALABS+

Our

cus

tom

er Supalabs+ is a diverse brand that can transcend ages, demographics andbackgrounds, with a key Target Audience:

Women and men 16-35

Lifestyle:• The Supalabs customer is young, on-trend and digitally obsessed.• They’re price conscious, but that doesn’t mean they’ll sacrifice on style.• As a generation led by the camera and social media, appearance is

massively important to them.• However it’s not about looks alone - this is a consumer group passionate

about making the world a better place. They are driven by activism andcommunity and look to brands that will help them flourish in anincreasingly volatile world.

Interests and hobbies:

- Activism + community – this is a generation that can sometimes feelforgotten about. From climate change to the failing economy – theymigrate towards brands that care about their needs and struggles.

- Fashion – style conscious but price conscious – they love branding that isfunctional yet beautiful.

- Beauty – beauty is important to them but it must have a purpose – theyprefer minimalism over maximalism and look for key ingredients in theirproducts that they know will work.

- Sustainability – this audience is passionate about sustainability but can’talways afford to buy organic food or eco-friendly products. Price point canbe an issue but they make the eco choice when they can.

OUR COMMUNICATIONS:Actions speak louder than words• We know having a great brand isn’t good

enough. That’s why Supalabs+ is powered by afierce and loyal dedication to our customers,their needs and wants.

• That’s why we plan to support causes peoplecare about, whether that’s donating toenvironmental projects, or using campaigns tohighlight, support and tackle social issues.

• As consumers look to retailers to help themmake the right buying choices, we will align withdistributors that support our ethos of making adifference, whether that’s big or small it doesn’tmatter, as long as we are moving in the rightdirection, together.

• Supalabs+ is a trailblazing brand that is builtupon a foundation of innovative product andauthentic communications, driving fierce brandloyalty.

A brand built on community

• Supalabs+ is built upon the idea of community,and believing everyone, no matter yourbackground, race, size or gender, is Supa. Andwith that we believe everyone has the power tomake a difference to help make our world abetter place.

• Through our content and brand communicationswe will consistently drive this ethos. We willcelebrate and champion the real heroes of theworld, our consumers. Whether that’scelebrating everyday Supaheroes like those inthe NHS or activists, students and creatives –anyone that is making a positive difference intheir own industry or community.