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2016 / 2017 SPONSORSHIP OPPORTUNITIES • Increase your brand awareness by partnering with one of North Georgia’s longest running community events. • Numerous co-branded advertising and publicity opportunities. • Extensive “day of event” exposure, plus your company will be featured in three months of highly visible pre-concert series marketing as well as ongoing promotions throughout the five month long concert series. • Comprehensive marketing and media plan during the concert series via: radio, magazine and newspapers. Year- round event marketing will be positioned through the Woodstock Concert Series website, email marketing, com- munity event directory listings, and T-Shirts/Poster Event Memorabilia. WOODSTOCK summer concert series summer .com SPONSORSHIP OPPORTUNITIES

summer WOODSTOCK€¦ · Concert Series Website Banner Ad Public Service Announcements Ads Honorary Sponsor for all Woodstock Parks & Recreation Events for the Year ... There are

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Page 1: summer WOODSTOCK€¦ · Concert Series Website Banner Ad Public Service Announcements Ads Honorary Sponsor for all Woodstock Parks & Recreation Events for the Year ... There are

2016 / 2017 SPONSORSHIP OPPORTUNITIES

• Increase your brand awareness by partnering with one of North Georgia’s longest running community events.

• Numerous co-branded advertising and publicity opportunities.

• Extensive “day of event” exposure, plus your company will be featured in three months of highly visible pre-concert series marketing as well as ongoing promotions throughout the five month long concert series.

• Comprehensive marketing and media plan during the concert series via: radio, magazine and newspapers. Year-round event marketing will be positioned through the Woodstock Concert Series website, email marketing, com-munity event directory listings, and T-Shirts/Poster Event Memorabilia.

W O O D S T O C K

summerconcert seriessummer

.com

SP

ON

SO

RS

HIP

OP

PO

RTU

NIT

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Page 2: summer WOODSTOCK€¦ · Concert Series Website Banner Ad Public Service Announcements Ads Honorary Sponsor for all Woodstock Parks & Recreation Events for the Year ... There are

P R E S E N T I N G / T I T L E S P O N S O R S H I P

W O O D S T O C K

summerconcert seriessummer

.com

P R E S E N T I N G S P O N S O R

$ 1 5 , 0 0 0 (cash only sponsorship)

Prominent Concert Venue Banner Placement

Live Stage Recognition

Year-Round Event Marketing

Concert Series Website Banner Ad

Public Service Announcements Ads

Honorary Sponsor for all Woodstock Parks & Recreation Events for the Year

Concert Series Merchandise

On-Stage Business Promotions

Company Tent Placement

Day of Concert Perks

Presenting Sponsor Benefit Details:

There is only one Presenting Sponsor opportunity. This sponsorship requires a cash contribution. The Presenting Sponsors name is incorporated into the name of the Concert Series constituting the greatest level of community exposure for this sponsor. For example, if Company XYZ is a Presenting Sponsor of the Woodstock Concert Series, all promotional materials would read “Woodstock Concert Series presented by The City of Woodstock and Company XYZ”. The Presenting Sponsor receives the highest level of promotional and marketing exposure, including:

• Prominent Concert Venue Banner Placement- which reads “Woodstock Concert Series Presenting Sponsors’ Company XYZ” Including Company Logo and Information.

• Live Stage Recognition by Concert Emcee indicating your commitment as the Concert Series Presenting Sponsor.

• Year-round event marketing (featuring your company as a Presenting Sponsor) will be positioned on the Woodstock Concert Series website with a banner ad linking to your company’s web site, and on T-Shirts/Poster Event Memorabilia.

• Receive extra mentions in Public Service Announcements and increased exposure in print advertising and event collateral materials.

• Concert Series Merchandise including (32) Commemorative Posters and (32) Concert Series T-Shirts

• The Presenting Sponsor has exclusivity in their business category and are automatically included as a sponsor in all other Woodstock Parks and Recreation Department events during the year.

• (4) VIP Tables, Wrist Bands and VIP Area Seating with Restrooms for 32 Employees, family or friends

• Priority – VIP Area Table Placement in the Sponsor Lounge

• (2) Tents, 10x10 Located at the Amphitheater during concerts to Promote Your Business

• (4) Priority Concert Parking Passes

• Multiple On-Stage Mentions during Concerts

• Promote Your Business During Concerts With On-Stage Promotions Such as Raffles, Drawings, etc.

Page 3: summer WOODSTOCK€¦ · Concert Series Website Banner Ad Public Service Announcements Ads Honorary Sponsor for all Woodstock Parks & Recreation Events for the Year ... There are

G O L D P A R T N E R S H I P

W O O D S T O C K

summerconcert seriessummer

.com

G O L D P A R T N E R

$ 7 , 5 0 0

Prominent Concert Venue Banner Placement

Company Tent Placement

Live Stage Recognition

Year-Round Event Marketing

Honorary Sponsor for all Woodstock Parks & Recreation Events for the Year

Concert Series Merchandise

On-Stage Business Promotions

Day of Concert Perks

Gold Partner Benefit Details:

• Prominent Concert Venue Banner Placement- which reads “Woodstock Concert Series Gold Partner Company XYZ” Including Company Logo and Information.

• Live Stage Recognition by Concert Emcee indicating your commitment as a Concert Series Gold Partner.

• Year-round event marketing (featuring your company as a Gold Partner) will be positioned on the Woodstock Concert Series website with a link to your company’s web site, and on T-Shirts/Poster Event Memorabilia.

• Receive extra mentions in Public Service Announcements and increased exposure in print advertising and event collateral materials.

• Concert Series Merchandise including (24) Commemorative Posters and (24) Concert Series T-Shirts

• Gold Level Sponsors have exclusivity in their business category and are automatically included as a sponsor in all other Woodstock Parks and Rec-reation Department events during the year.

• (3) VIP Tables, Wrist Bands and VIP Area Seating with Restrooms for 24 Employees, family or friends

• Priority – VIP Area Table Placement in the Sponsor Lounge

• (1) Tent, 10x10 Located at the Amphitheater during concerts to Promote Your Business

• (2) Priority Concert Parking Passes

• Multiple On-Stage Mentions during Concerts

• Promote Your Business During Concerts With On-Stage Promotions Such as Raffles, Drawings, etc

Page 4: summer WOODSTOCK€¦ · Concert Series Website Banner Ad Public Service Announcements Ads Honorary Sponsor for all Woodstock Parks & Recreation Events for the Year ... There are

S I L V E R & B R O N Z E P A R T N E R S H I P

B R O N Z E P A R T N E R

$ 2 , 5 0 0

Prominent Concert Venue Banner Placement

Live Stage Recognition

Year-Round Event Marketing

Concert Series Merchandise

Day of Concert Perks

Silver Partner Benefit Details:

• Prominent Concert Venue Banner Placement which reads “Woodstock Concert Series Silver Partner Company XYZ” Including Company Logo and Information.

• Live Stage Recognition by concert by Concert Emcee indicating your commitment as a Concert Series Silver Partner

• Year-round event marketing (featuring your company as a Silver Partner), will be positioned on the Woodstock Concert Series website with a link to the company’s web site and on concert T-Shirts/Poster Event Memorabilia

• Concert Series Merchandise including (16) Commemorative Posters and (16) Concert Series T-Shirts

• (2) VIP Tables, Wrist Bands and VIP Area Seating with Restrooms for 16 Employees, family or friends

• (1) Priority Parking Pass

• Multiple On-Stage Mentions during Concerts

Bronze Partner Benefit Details:

• Prominent Concert Venue Banner Placement Which reads “Woodstock Concert Series Bronze Partner Company XYZ” Including Company Logo and Information.

• Year-round event marketing (featuring your company as a Bronze Partner), will be positioned on the Woodstock Concert Series website with a link to the company’s web site and on T-Shirts/Poster Event Memorabilia.

• (8) Commemorative posters

• (8) Concert series t-shirts

• (1) VIP Table - Wrist Bands and VIP Area Seating with Restrooms for 8 Employees, family or friends

• Multiple On-Stage Mentions during Concerts

W O O D S T O C K

summerconcert seriessummer

.com

S I L V E R P A R T N E R

$ 5 , 0 0 0

Prominent Concert Venue Banner Placement

Live Stage Recognition

Year-Round Event Marketing

Concert Series Merchandise

Day of Concert Perks

Page 5: summer WOODSTOCK€¦ · Concert Series Website Banner Ad Public Service Announcements Ads Honorary Sponsor for all Woodstock Parks & Recreation Events for the Year ... There are

P A T R O N & I N - K I N D S P O N S O R S H I P

Patron Benefit Details:

• Concert Series Patron Banner Includes your company name listed on our Concert Series Patron Banner – which reads “ A Special Thank You to our Woodstock Concert Series Patron’s”

• Concert Series Merchandise including (4) Commemorative Posters and (4) Concert Series T-Shirts.

• (4) Wrist Bands and VIP Area Seating with Restrooms for 4 Employees, family or friends

In-Kind Sponsor Benefit Details:

In-kind Sponsorships are a contribution of certain products or services instead of a direct monetary payment. For example, a restaurant may provide food or a hotel may provide rooms for entertainers, etc. in exchange for being recog-nized as a sponsor. There are numerous possibilities. However, the “market value” of the contribution must meet or exceed the specific amount listed in the sponsorship levels to qualify for sponsor status.

W O O D S T O C K

summerconcert seriessummer

.com

I N - K I N D S P O N S O R

P A T R O N

$ 5 0 0

Concert Venue Banner Placement

Concert Series Merchandise

Day of Concert Perks