Striking Chords & Sparking Change Elizabeth Andrasi &
Oliver Thoma AFIL 2011
Slide 2
Project Vision Increase awareness and engagement among our
peers about the needs of orphans in Russia. Create an opportunity
for our peers to actively contribute to meeting the needs of
orphans in Russia.
Slide 3
Why Orphans?
Slide 4
Elizabeths testimony and heart for orphans: serving in Buckner
sponsored orphanages in St. Petersburg, Russia. Olivers passion for
orphans: participating in charity races and grandmothers past. His
grandmother was in an orphanage during the Great Depression when
her widowed mother could not afford to raise two children.
Slide 5
Implementation Goal: Promote awareness of the desperate needs
of orphans in Russia, and raise money to meet those needs.
Platform: Use a concert to facilitate an opportunity for direct
participation.
Slide 6
Strategy Host a concert in partnership with a MugWalls on April
8, 2011. Utilize personal contacts to create a low-cost concert.
Create a sellable brand (e.g. bracelets and t-shirts) as a means of
fundraising. $500 Fundraising Goal.
Slide 7
Budget Posters: $16 Bracelets: $85 First Baptist Church of
Bryan Sponsorship: $100 Musicians (x3): Free Popular Coffee Shop
Venue: Free Technical Equipment: Free (Donation) Enjoying music
while serving orphans: Priceless
Slide 8
Successes Attendance: 100+ over 2.5 hour concert event. Total
Funds Raised: $350. Positive feedback on increased orphan
awareness.
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Challenges
Slide 10
Project Development: narrowing the vision and focus of the
concert. Logistical concerns on event night: Faulty projector
Competing with cross town events Extension cord arrived late Could
have advertised more: only 10 people at concerts start
Slide 11
Sustainability Email addresses taken at concert for donors to
track the flow of donations to the orphans at Buckner orphanages in
St. Petersburg, Russia. Sellable Brand that could be continued in
the future. Simple platform that could be used in the future to
address orphan needs in other parts of the world. Selling bracelets
and t-shirts at Kyle Field Day on April 30 to meet our $500
goal.
