Strategies Adopted by Nokia in Order to Achieve Its Goals

7/23/2019 Strategies Adopted by Nokia in Order to Achieve Its Goals

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bom `kkg dacg}es azgkm vcgfk ?300% zkpk hkpjkm }a iaph o gkz cgm{v}pcoe fagjeahkpo}k% Galco

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]KEKFAHH[GCFO]CAG KPO4

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krfbogjk }a `k }olkg cg}a vkpycfk cg K{pa~k' ]bk MR 0>> `kfohk }bk zaplbapvk ai }bk gk}zapl

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]kek~bags gk}zapl zov v}op}km' Iap o zbcek cg }bk ?3:>v% Galco*v gk}zapl kq{c~hkg} ~pam{f}cag

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gohk zov fbogjkm }a Galco ]kekfahh{gcfo}cagv'

ICPV] HA@CEK ^BAGK4

]bk }kfbgaeajckv }bo} ~pkfkmkm hamkpg fkee{eop ha`cek }kek~bags vsv}khv zkpk }bk

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Voeapo v}op}km mkykea~cgj }bk OP^ v}ogmopm zbcfb v}ogmv iap O{}apomca~{bkecg ap fop pomca

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Ha`cpo As' Ha`cpo `kjog mkykea~cgj ha`cek ~bagkv iap }bk GH] Gapmcf Ha`cek ]kek~bags#

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gk}zaplv' Galco à{jb} Voeapo As cg ?32= ogm gaz azgcgj ?>>+ ai }bk fah~ogs% fbogjkm }bk

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agk ai }bk zapem*v icpv} bogmbkem ~bagkv% }bk Ha`cpo Fc}shog 3>> iap GH](3>> gk}zaplv

zbcfb% fah~opkm }a GH](=;>% aiikpkm o `k}}kp vcjgoe% sk} o vbap}kp paoh#' Zbcek }bk Ha`cpoVkgo}ap ai ?320 bom zkcjbkm 3'2 lj 00 e`# ogm }bk ]oelhog d{v} {gmkp ; lj ?? e`#% }bk Ha`cpo




Fc}shog zkcjbkm ages 2>> j 02 at# zc}b }bk ò}}kps ogm bom o ~pcfk }oj ai 0=%>>> Icggcvb

hoplv o~~parcho}kes ₥=%;9>#' Mkv~c}k }bk bcjb ~pcfk% }bk icpv} ~bagkv zkpk oehav} vgo}fbkm

ipah }bk voekv ovvcv}og}v– bogmv' Cgc}coees% }bk ha`cek ~bagk zov o "s{~~ck" ~pam{f} ogm o v}o}{vvshàe'

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hcgcv}kp cg Havfaz' ]bcv ekm }a }bk ~bagk*v gcflgohk ai }bk "Japò"'Cg ?322% Dapho Gckhcgkg%

pkvcjgcgj ipah }bk ~av} ai FKA ai }bk ha`cek ~bagk {gc}% oeagj zc}b }za a}bkp kh~easkkv ipah}bk {gc}% v}op}km o ga}oèk ha`cek ~bagk fah~ogs ai }bkcp azg% @kgkiag As vcgfk pkgohkm }a

JkaVkg}pcf#' Agk skop eo}kp% Galco(Ha`cpo As `kfohk Galco Ha`cek ^bagkv'

CGYAEYKHKG] CG JVH4

Galco zov agk ai }bk lks mkykea~kpv ai JVH Jeaòe Vsv}kh iap Ha`cek Fahh{gcfo}cagv#% }bkvkfagm(jkgkpo}cag ha`cek }kfbgaeajs zbcfb fa{em fopps mo}o ov zkee ov yacfk }poiicf' GH]

Gapmcf Ha`cek ]kek~bags#% }bk zapem*v icpv} ha`cek }kek~bags v}ogmopm }bo} kgoèkm

cg}kpgo}cagoe paohcgj% ~paycmkm yoe{oèk kr~kpckgfk iap Galco iap c}v feavk ~op}cfc~o}cag cgmkykea~cgj JVH% zbcfb zov oma~}km cg ?32: ov }bk gkz K{pa~kog v}ogmopm iap mcjc}oe ha`cek

}kfbgaeajs'

Galco mkecykpkm c}v icpv} JVH gk}zapl }a }bk Icggcvb a~kpo}ap Pomcaecgdo cg ?323' ]bk zapem*v

icpv} fahhkpfcoe JVH foee zov homk ag D{es ?% ?33? cg Bkevcglc% Icgeogm aykp o Galco(v{~~eckm

gk}zapl% `s }bkg ^pchk Hcgcv}kp ai Icgeogm Boppc Baelkpc% {vcgj o ~pa}a}s~k Galco JVH ~bagk'Cg ?330% }bk icpv} JVH ~bagk% }bk Galco ?>??% zov eo{gfbkm' ]bk hamke g{h`kp pkikpv }a c}v

eo{gfb mo}k% ?> Gaykh`kp' ]bk Galco ?>?? mcm ga} sk} kh~eas Galco*v fbopof}kpcv}cf pcgj}agk%

}bk Galco }{gk' C} zov cg}pam{fkm ov o pcgj}agk cg ?33= zc}b }bk Galco 0?>> vkpckv' JVH*v bcjb(

q{oec}s yacfk foeev% kovs cg}kpgo}cagoe paohcgj ogm v{~~ap} iap gkz vkpycfkv eclk }kr} hkvvojcgjVHV# eocm }bk ia{gmo}cagv iap o zapemzcmk àah cg ha`cek ~bagk {vk' JVH fohk }a mahcgo}k

}bk zapem ai ha`cek }kek~bags cg }bk ?33>v% cg hcm(0>>2 offa{g}cgj iap oà{} }bpkk `ceecag

ha`cek }kek~bagk v{`vfpc`kpv cg }bk zapem% zc}b hapk }bog :>> ha`cek a~kpo}apv ofpavv 0?2fa{g}pckv ogm }kppc}apckv' Gkz faggkf}cagv opk ommkm o} }bk po}k ai ?; ~kp vkfagm% ap ?'6 hceecag

~kp mos'

^KPVAGOE FAH^[]KPV OGM C] K_[C^HKG]4

Cg }bk ?32>v% Galco*v fah~{}kp mcycvcag Galco Mo}o ~pam{fkm o vkpckv ai ~kpvagoe

fah~{}kpv foeekm HclpaHclla' HclpaHclla zov Galco Mo}o*v o}}kh~} }a kg}kp }bk `{vcgkvv

fah~{}kp hoplk}' ]bk icpv} hamke cg }bk ecgk% HclpaHclla ?% zov pkekovkm ag Vk~}kh`kp 03%

?32?% opa{gm }bk vohk }chk ov }bk icpv} C@H ^F' Bazkykp% }bk ~kpvagoe fah~{}kp mcycvcag zovvaem }a }bk @pc}cvb CFE Cg}kpgo}cagoe Fah~{}kpv Echc}km# cg ?33?% zbcfb eo}kp `kfohk ~op} ai

I{dc}v{' HclpaHclla pkhocgkm o }pomkhopl ai CFE ogm eo}kp I{dc}v{' Cg}kpgo}cagoees }bk

HclpaHclla ecgk zov hoplk}km `s I{dc}v{ ov }bk Kpja^pa' I{dc}v{ eo}kp }pogvikppkm c}v ~kpvagoefah~{}kp a~kpo}cagv }a I{dc}v{ Vckhkgv Fah~{}kpv% zbcfb vb{} mazg c}v ages iof}aps cg Kv~aa%

Icgeogm cg }bk Lcea mcv}pcf}% zbkpk fah~{}kpv bom `kkg ~pam{fkm vcgfk }bk ?39>v# o} }bk kgm ai




Hopfb 0>>>% }b{v kgmcgj eopjk(vfoek ^F hog{iof}{pcgj cg }bk fa{g}ps' Galco zov oeva lgazg iap

~pam{fcgj ykps bcjb q{oec}s FP] ogm kopes ]I] EFM mcv~eosv iap ^F ogm eopjkp vsv}khv

o~~ecfo}cag' ]bk Galco Mcv~eos ^pam{f}v* `pogmkm `{vcgkvv zov vaem }a YckzVagcf cg 0>>>' Cgommc}cag }a ~kpvagoe fah~{}kpv ogm mcv~eosv% Galco {vkm }a hog{iof}{pk MVE hamkhv ogm

mcjc}oe vk}(}a~ àrkv' Galco pk(kg}kpkm }bk ^F hoplk} cg O{j{v} 0>>3 zc}b }bk cg}pam{f}cag ai }bk

Galco @aalek} 6J hcgc eo~}a~'

YCVCAG

Galco–v ycvcag cv vch~es

―Faggkf}cgj ^ka~ek‘

HCVVCAG V]O]KHKG]

Galco Fap~apo}cag mkicgkv c}v hcvvcag }a faggkf} ~ka~ek }bpa{jb ha`cek ~bagk }kfbgaeajs ogm

q{a}kv c}v hcvvcag v}o}khkg} ov iaeeazv

―A{p v}po}kjcf cg}kg} cv }a `{cem jpko} ha`cek ~pam{f}v a{p da` cv }a kgoèk `ceecagv ai ~ka~ek

kykpszbkpk }a jk} faggkf}km ‘

JAOEV OGM A@DKF]CYKV

Galco–v Jaoev ogm a`dkf}cykv cg }bk hoplk} opk ov iaeeazv

]a `{cem jpko} ha`cek ~pam{f}v'

]a bke~ ~ka~ek ikke gkop }a zbo} ho}}kpv }a }bkh'

]a kgoèk `ceecagv ai ~ka~ek }a jk} hapk ai ecik–v a~~ap}{gc}ckv }bpa{jb ha`cekv'

]a fo~}{pk yae{hk ogm yoe{k jpaz}b }a faggkf} ―}bk gkr} `ceecag ~ka~ek‘ }a }bk Cg}kpgk}cg mkykea~cgj jpaz}b hoplk}v'




APJOGCTO]CAGOE F[E][PK

Galco Fap~apo}cag `kcgj agk ai }bk eopjkv} h{e}cgo}cagoev cg }bk zapem ogm `kcgj }bk :}b

hav}

pk~{}oèk fah~ogs cg }bk zapem cv v{pk }a boyk o v}pagj apjogcto}cagoe f{e}{pk% `{} oàyk }bo}}bkpk opk hogs a}bkp cgmcfo}apv }bo} j{opog}s Galco–v V}pagj F{e}{pk'

Galco*v aiicfcoe fap~apo}k f{e}{pk hogcikv}a% ]bk Galco Zos% kh~bovctkv }bk v~kkm ogm

iekrc`cec}s ai mkfcvcag(holcgj cg o ieo}% gk}zaplkm

apjogcto}cag% oe}ba{jb }bk fap~apo}cag*v vctk gkfkvvopces

ch~avkv o fkp}ocg oha{g} ai `{pko{fpofs' ]bk fah~ogs

bov c}v azg yoe{kv zbcfb holkv c} mciikpkg} ipah oee a}bkp

apjogcto}cagv' Ov vocm `s }bk f{ppkg} FKA ai Galco

Fap~apo}cag }bo}

―A{p yoe{kv opk mkicgkm `s a{p kh~easkkv< }bks vkpyk ov o

ia{gmo}cag iap a{p kyaeycgj f{e}{pk ogm opk }bk òvcv iap

a{p zos ai zaplcgj' Ecycgj }bkh a{} ag o moces òvcv cv a{p vbopkm ~bceava~bs‘

HOGOJKHKG] CGIAPHO]CAG ) FAG]PAE VSV]KH

O hogojkhkg} cgiapho}cag vsv}kh cv òvcfoees {vkm }a

faeekf} v}apk ogm ogoestk mo}o ogm cgiapho}cag `{} }bcv

cv ga} }bk vaek pkovag' C} cv gaz mosv oeva {vkm o va{pfk

ai fahh{gcfo}cag ap ov o fahh{gcfo}cag fboggke

`k}zkkg mciikpkg} mk~op}hkg} ai og apjogcto}cag va og

kiikf}cyk ogm {~ }a mo}k hogojkhkg} cgiapho}cagvsv}kh cv o v}pkgj}b ai og apjogcto}cag ogm ci og

apjogcto}cag makv ga} boyk v{fb o pkva{pfkv }bkg c} hos fa{g} ov o zkolgkvv ai }bk icph'

]bk hogojkhkg} cgiapho}cag vsv}kh {vkm cg Galco Fap~apo}cag cv lgazg ov OFH(HCV

Ec}k zbcfb cv o ~azkp cg}kjpo}km vsv}kh mkykea~km `s }bk Ovvafco}cag ai Fah~{}kp




Hofbcgkps OFH#% }bk zapem–v eopjkv} km{fo}cagoe ogm vfckg}cicf fah~{}cgj vafck}s%

}bpa{jb zbcfb yopca{v mk~op}hkg}v ai Galco Fap~apo}cag cg}kpof}v zc}b kofb a}bkp% zbcfb

pkv{e}v cg }chk voycgj ogm kiicfckg} {}cecto}cag ai pkva{pfkv'

Dabg Feoplk cv }bk FCA o} Galco Fap~apo}cag zba cv ykps zkee q{oecickm ogm kr~kpckgfkm~kpvag cg }bk ickem ai Cgiapho}cag ]kfbgaeajs zbcfb jakv òvcfoees cg }bk ioyap ai Galco

Fap~apo}cag }a boyk v{fb vlceekm kh~easkkv'

Mo}o cv {~mo}km pkj{eopes yco o{}aho}cf fah~{}kp vsv}khv }a lkk~ }bk kh~easkkv ga}cickm

ogm {~(}a(mo}k pkjopmcgj }bk eo}kv} }kfbgaeajs ogm cgiapho}cag'

]bk OFH(HCV bov o ykps {vkp ipckgmes jpo~bcfoe {vkp cg}kpiofk J[C# zbcfb cv ykps kovs

}a {vk ogm {gmkpv}ogm ogm oee kh~easkkv ai }bk apjogcto}cag opk ~paycmkm zc}b o {vkp cm

ogm ~ovvzapm ai }bkcp azg }a offkvv }bk cgiapho}cag vsv}kh'

Agk ai }bk yc}oe ogm vcjgcicfog} zkolgkvvkv ai }bcv hogojkhkg} cgiapho}cag vsv}kh cv

}bo} c} fog `k offkvvkm ages }bpa{jb Cg}kpgk} Kr~eapkp ;'r ogm Gk}vfo~k Goycjo}ap :'r

`pazvkpv'

V[HHOPS

]bk hogojkhkg} cgiapho}cag vsv}kh o} Galco Fap~apo}cag cv o ~azkpi{e cg}kjpo}km fah~{}kp

òvkm vsv}kh }bo} lkk~v oee }bk kh~easkkv ai }bk apjogcto}cag ecglkm }a kofb a}bkp ogm }bk fsfek

ai krfbogjk ai cgiapho}cag gkykp v}a~v ogm m{k }a oyoceo`cec}s ai cgiapho}cag cg }chk }bk

hogojkpv ai }bk apjogcto}cag fog }olk mkfcvcagv hapk kiikf}cykes ogm kiicfckg}es sk} }bk

mk~kgmkgfs ai }bk vsv}kh ag d{v} }za `pazvkpv cv o zkolgkvv ai }bk vsv}kh'




GALCO ^PAM[F] HCR




V}po}kjs Iaph{eo}cag

V}po}kjs iaph{eo}cag cv o ykps òvcf v}k~ iap }bk mkykea~hkg} ai o

fah~ogs ov c} of}v ov }bk è{k ~pcg} iap }bk fah~ogs ogm cv ykps

vcjgcicfog}' ]bk cgc}coe ~bovk cg }bk v}po}kjcf hogojkhkg} ~pafkvv cv

}bk v}ojk ai v}po}kjs iaph{eo}cag' Galco Fap~apo}cag bov mkykea~km

}bk iaeeazcgj v}po}kjs }a fah~k}k ogm jpaz cg }bk hoplk}'

V]PO]KJS OMA^]KM ]A OFBCKYK C]V JAOE

Galco Fap~apo}cag bov fpko}km og oeecogfk zc}b }bk

Hcfpavai} Fah~ogs }bpa{jb zbcfb c} bov jocgkm }bk

a~~ap}{gc}s }a eo{gfb gkz ha`cek ~bagkv cg }bk

hoplk} zbcfb za{em `k òvkm ag Zcgmazv : a~kpo}cgj

vsv}kh'

Galco Fap~apo}cag bov òvcfoees oma~}km }bk v}po}kjs

ai ―Gkz ^pam{f} Mkykea~hkg}‘ ogm ―Bapctag}oe

Cg}kjpo}cag V}po}kjs‘ }bpa{jb zbcfb Galco

Fap~apo}cag ~eogv }a eo{gfb gkz ha`cek ~bagkv zc}b

fapk 0 m{a ~pafkvvapv ogm oà{} ?'>(?'; J@ ai Poh

ogm i{ee BM ?>2>~ ycmka pkfapmcgj fohkpov ogm cg o

gkz vech mkvcjg ogm zcee {vk Zcgmazv : a~kpo}cgj

vsv}kh ov c}v òvcf a~kpo}cgj vsv}kh ogm }bkvk fkee~bagkv zcee fag}ocg oee }bk iko}{pkv ai og aiicfcoe Zcgmazv : zbcfb oepkoms bov o jpko}

offk~}ogfk cg }bk Zapem }a fah~k}k cg }bk hoplk} ojocgv} a}bkp ha`cek ~bagk hog{iof}{pkpv cg

}bk zapem ov zkee ov }bk jpazcgj Ogmpacm AV#'




V]PO]KJCF JAOE

]bpa{jb oma~}cgj }bcv v}po}kjs Galco Fap~apo}cag bov }bk a~~ap}{gc}s }a jocg offkvv ai }bk eav}

hoplk} vbopk ogm }a hocg}ocg c}v ~avc}cag ov }bk ga' ? ha`cek ~bagk hog{iof}{pkp cg }bk zapem

ogm }a fah~k}k ojocgv} }bk a}bkp ha`cek ~bagk hog{iof}{pcgj fah~ogckv a~kpo}cgj cg }bk zapem'

Iaeeazcgj opk }bk hocg v}po}kjcf jaoev ai }bcv v}po}kjs

Galco za{em mkykea~ gkz ha`cek ~bagkv }bo} zcee `k d{v} kq{oe }a o hcgc eo~}a~ ov }bk

a~kpo}cgj vsv}kh za{em `k Zcgmazv : zbcfb cv }bk hav} oflgazekmjkm a~kpo}cgj vsv}kh

cg }bk zapem ogm }b{v }bpa{jb }bcv Galco zcee pkjocg c}v eav} hoplk} vbopk'

]bpa{jb o~~escgj }bcv v}po}kjs Galco Fap~apo}cag za{em `k oèk }a hcgchctk c}v

mk~kgmkgfs ag }bk Vsh`cog vai}zopk ogm }b{v za{em ~paycmk c}v f{v}ahkpv zc}b o gkz o

iov} a~kpo}cgj vsv}kh'

Oeva }bpa{jb oma~}cgj }bcv v}po}kjs Galco Fap~apo}cag za{em `k oèk }a kiicfckg}es

fah~k}k ojocgv} c}v fah~k}c}apv cg }bk hoplk} ogm zc}b }bk gkz Ogmpacm a~kpo}cgj vsv}kh

}bo} cv f{ppkg}es }bk zapem–v iov}kv} jpazcgj ogm oflgazekmjkoèk ha`cek ~bagk

a~kpo}cgj vsv}kh'




Pkikpkgfk

zzz'galco'fah

zzz'a~~o~kpv'fah ‴ @{vcgkvv ) Kfagahs Pkvkopfb ô~kpv

}bkyae{g}kkpv'zk`v'fah!jaoea`dkf}cykvv}po}kjckvoma~}km'b}he

http://www.nokia.com/

http://www.google.co.in/url?url=http://www.oppapers.com/course/Business-Economy/2/&rct=j&sa=X&ei=z8vhT6HOOIWurAfn1bCTAw&ved=0CGsQ6QUoADAF&q=strategies+adopted+by+nokia+to+achieve+its+goal&usg=AFQjCNH6a-ivQiwUQ8w32RCQI4Vd2CzzsA

http://www.google.co.in/url?url=http://www.oppapers.com/course/Business-Economy/2/&rct=j&sa=X&ei=z8vhT6HOOIWurAfn1bCTAw&ved=0CGsQ6QUoADAF&q=strategies+adopted+by+nokia+to+achieve+its+goal&usg=AFQjCNH6a-ivQiwUQ8w32RCQI4Vd2CzzsA

http://www.nokia.com/




Documents

Strategies Adopted by Nokia in Order to Achieve Its Goals