Story of ICON – an uphill Battle

Why we care so much?

Because it’s in our dna

Top Hotel School Top Teaching Hotel A University that

makes it’s own EV

A University that

encourages

innovation

Our Story ICON is thoughtfully designed, from natural lighting, furnishings and vertical green wall, each detail intended to bring the

outdoors inside, creating a unique, natural environment

Vertical Green Wall Natural Lighting Food Waste Management

Recycle Program

EV Fleet

Solar Panels

As a teaching & research

hotel, we wanted to build

a pure electric fleet in

2011!

X 4

X 2

X 1

2013/14

??

2016/17

Achieved in:

Our search started in 2011

It was a Very Challenging task as there was no feasible solution

2013/14 – we started building our e-fleet

BMW i-3 – capable to take guests to airport (but

couldn’t get license)

Tesla Model S – resolve the airport limo issue

Still No pure-electric light bus

Still No pure-electric 7-seater

2-3 years later in 2013/14, a breakthrough

Tesla

Model S

Finally

solves the

limo issue

BMW i3

Issue:

Couldn’t

Get hire-car

permit due

to size

Made by WUZHOULONG

We build prototype 1.0 with dch in 2016

3 years later

Fast Forward to 2016

Specification

Light bus

Private light bus

Gross vehicle weight 7

tonnes

16 passengers + 1

driver

Length 7000mm

Width 2050mm

Height 2602mm

Wheelbase 3935mm

Max Speed 80km/h

Driving range 180km-

200km

Charging time around 1

hour from 50% to 99%

Samsung ICR18650-

22P

• Cost of an EV sedan is still

lower than a traditional luxury

European Sedan

• Energy cost of EV is lower (1/4

to 1/5 of the gasoline cost)

• Lower maintenance

• Zero roadside pollution

PM2.5/10/NO₂/CO₂

• Positive Brand image

• Better Guests Satisfaction

Instead of consuming $560,000 diesel and gasoline per year, we use only 1/5 ($110,000) on electricity

Benefits of EV

Same upfront investment, lower operating cost, zero Roadside

emission

0

50,000

100,000

150,000

200,000

Rental Diesel Bus Own eBus

Monthly Costs for Rental Diesel Bus VS Own eBus

Other Operating Costs

Electricity

Depreciation

Labour Cost

Bus Rental

0

50,000

100,000

150,000

200,000

250,000

300,000

350,000

Rental EV Own EV

$Financial Returns

$164,000 Rental Bus

$115,200 Own eBus

Pay back in 2.9 years

$156,000 Net Profit

$155,400 Net Profit

Car Rental Labour Operating Costs

Same profit, better service

$Financial Returns

In fact, it attracts more guests

HK$1.4m investment for 2 Tesla Model S

Average incremental revenue HK$3.75m each

year in the following 2 years

Icon in the news

Positive brand image

Forums

The Smart City, Smart Mobility Conference 21 May 2019, Hotel ICON

Asia’s 1st Future Electric Vehicle Leaders Circle 2018 30 May 2018, Hotel ICON

Service Excellence

skyim from Australia

…Hotel ICON is embracing

a greener environment … a

more sustainable

environment…

Excellent Guests comment about icon’s ev

What More Can You Ask For?

TIGAsia from Singapore

…environmentally friendly and luxurious

Tesla to the comfy room, free mini bar

and free smart phone, the Hotel Icon is a

real winner…

Nice Hotel

Piotr G from UK

…fully electric so good

for the environment…

Fantastic Service

Markwj42 from HK

…impressed with

ICON’s commitment to

the environment…

5 Star Treatment in HK

Glynn T

…I arranged airport transportation through the

hotel - it's a Tesla. I appreciate their efforts at

being environmentally conscious…

Thank you!

We hope our story could inspire more to follow

Roadside Car emission

PM2.5/PM10/NO₂

Diesel and

Gasoline vehicles