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StokeLab Magazine // 2012 Media Kit

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StokeLab Magazine // 2012 Media Kit

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media kit

StokeLab is founded on the premise that there’s no such thing

as too many stoke-inspiring moments in life. So we spend our days

and nights in the ‘Lab producing and discovering those moments in all

their forms, and deliver that content via a quarterly digital publication,

StokeLab Magazine, and blog at www.stokelab.com.

It’s really gratifying for us to create an alternative stoke-filled universe

where art, action, culture and creativity merge into solution. We publish

a broad spectrum of content, from surfing monster waves, to riding

mellow powder fields, to bringing stoke to those in need. And we mix

content from all four seasons throughout each issue. That means you’ll

see a powder shot in a summer issue gallery, and a desert mountain bike

story in dead of winter. For example, take a flip through Issue 7.

Our target audience, much like our content, is both broad and pinpointed at

the same time. We appeal to the 14-year-old freestyle skier as much as

the 45-year-old surfer. Why? There’s commonality between the people

who pursue a stoke-inspired lifestyle. The stokemeter doesn’t shut down

when the slopes go dry, or singletrack disappears beneath feet of snow. It

runs 24 hours a day, 365 days a year, and we provide the fuel.

Welcome to the Lab. —The Stokologists, Justin Cash & Mike Horn

StokeLab is founded on the premise that there’s no such thing

as too many stoke-inspiring moments in life. So we spend our days

and nights in the ‘Lab producing and discovering those moments in all

their forms, and deliver that content via a quarterly digital publication,

StokeLab Magazine, and blog at www.stokelab.com.

It’s really gratifying for us to create an alternative stoke-filled universe

where art, action, culture and creativity merge into solution. We publish

a broad spectrum of content, from surfing monster waves, to riding

mellow powder fields, to bringing stoke to those in need. And we mix

content from all four seasons throughout each issue. That means you’ll

see a powder shot in a summer issue gallery, and a desert mountain bike

story in dead of winter. For example, take a flip through Issue 7.

Our target audience, much like our content, is both broad and pinpointed at

the same time. We appeal to the 14-year-old freestyle skier as much as

the 45-year-old surfer. Why? There’s commonality between the people

who pursue a stoke-inspired lifestyle. The stokemeter doesn’t shut down

when the slopes go dry, or singletrack disappears beneath feet of snow. It

runs 24 hours a day, 365 days a year, and we provide the fuel.

Welcome to the Lab. —The Stokologists, Justin Cash & Mike Horn

StokeLab Magazine Issue Nº6 20,000 unique readers and 650,000 page views in the first 90 days.

2 minutes, 2 secondsAverage time on site

92 countriesStokelab.com is viewed worldwide

50 statesStokelab.com is viewed in all 50 states

StokeLab Magazine Issue Nº6 20,000 unique readers and 650,000 page views in the first 90 days.

2 minutes, 2 secondsAverage time on site

92 countriesStokelab.com is viewed worldwide

50 statesStokelab.com is viewed in all 50 states

Advertising

Full Issue Sponsorship Our comprehensive issue sponsorship package offers co-branding benefits and premium ad placement. Your brand gets a sponsorship call-out on the cover, Cover 2 double page ad placement, and two additional single-page verti-cal ads with premium placements. The sponsorship also in-cludes banner ad placement in the corresponding release email blast (14,000-plus people) and subsequent email blasts (one per month) until the launch of the next issue. In addi-tion, all of our issues remain live and available to read for free at www.stokelab.com, so your sponsorship will continue to gain value in perpetuity.

Magazine: 8.5” x 11”300DPI, JPG, Single-Page Ad in Magazine Hyper-link to a URL of client’s choice

Magazine: 17” x 11”300DPI, JPG, Double-Page Ad in Magazine Hyper-link to a URL of client’s choice

Website: Tile Ad 220x22072DPI, JPG, Upper Right Sidebar on WebsiteHyper-link to a URL of client’s choice

Single Page Ad Example

Branding & Collaborative ProjectsWe are open to discussing and developing co-branded ads, contests and giveaways. Custom Content & PublishingNeed more stoke in your brand? Inquire about our custom content and publishing program.

Pricing & Other InquiriesEmail us: [email protected]

Editorial Layout Example

“72 Hours of Stoke in Crested Butte, Colorado.”