STF2020 SPONSOR & PARTNER PACKAGE · event completely dedicated to quality for software engineering in Italy and in the last years became the most important event in Italy about Quality

STF2020

SPONSOR & PARTNER PACKAGE

STF2020 IS ORGANIZED BY STF2020 IS AN EVENT OF ISTQB® CONFERENCE NETWORK

What is the

Italian Software

Testing Forum?

2

The Italian Software Testing Forum (STF) 2020 is the only

event completely dedicated to quality for software

engineering in Italy and in the last years became the most

important event in Italy about Quality of “Software Intensive”

products and services, with number of attendees continuously

growing.

STF offers the opportunity to meet with Software Vendors,

Service Providers and Users in a conference always rich in

contents related to the quality of software.

The days of June 8 and 9 will be dedicated to Tutorials that

will host leading international experts who will share ideas

and experiences, giving a broad view on advancement in

software and services quality.

The day of June 10 will be dedicated to the Conference, with

the contribution selected by a Program Committee that

includes outstanding personalities in a national and

international context, both industrial and academic.

A great opportunity for contacting decision makers for tools

and professional services on the afore mentioned subjects.

10th ITALIAN SOFTWARE TESTING FORUM - SPONSOR & PARTNER PACKAGE

What will we

focus on?


Focus On

Open Banking,

Api Testing, PSD2

Focus On Crowd Testing,

Security, Privacy & Reputation

Focus On Techniques,

Prototyping and Deployment

What will we

talk about?

4

Quality of software-intensive products and services

➢ What the different market sectors require in terms of Quality of Software

➢ How companies move to meet goals for Quality of Software

➢ Trends in the IT sector: investments, costs and benefits of the Quality of Software

➢ The contribution of standards and certification schemes

New perspectives for innovation in cutting-edge technologies

➢ Quality of Software in new or complex emerging domains

➢ Shift-left and DevOps for the Quality of Software

➢ Quality of Software in the Internet of Things

➢ Quality of Software in Machine Learning and Artificial Intelligence

➢ Machine Learning for the Quality of Software

➢ Crowd Testing

➢ Big Data Automation Testing: Architecture & Performance

➢ Testing Strategies for Microservices Architectures

➢ A / B Testing

Topics always in the focus of the event

➢ Mobile testing

➢ Agile testing

➢ Performance testing

➢ Requirements engineering


To whom STF

is addressed?

5

Managers and Professionals of companies that rely on intensive software

services (for example: Banks and Insurance, Utilities, TLC & Media

Operators, Industry, Public Administration, etc.)

Managers and Professionals of companies that develop and test software

products that require high quality (for example: Defense, Automotive,

Aerospace and Railway Sectors, TLC Manufacturers, Manufacturers of

medical devices, etc.)


Managers and Professionals of IT

companies interested in raising

awareness about their services and

products for the quality of software

IT professionals with an interest in

increasing their requirements

engineering and testing skills and in

deepening the new trends, evolution

and innovation of the sector

The Community of certified

professionals in testing, requirements

engineering, business analysis,

interested in exchanging knowledge,

interests, experiences and curiosities

related to their professional field

All those who are attracted by the

opportunity to meet together,

compare and compare themselves

with the main players in the sector

When and where

will next STF2020

take place?


The 2020 edition of STF will be held in Milan at the NH

Milano Congress Centre hotel, that is located in Assago,

just outside the subway line 2/Green line to Assago

Milanofiori Forum.

The Milan city center is only 15 minutes away by metro. If

you travel by car, the Milano/Assago exit on the

Tangenziale Ovest is in close proximity.

Large parking areas all around.

For further information to reach the location please visit:http://www.nh-hotels.it/hotel/nh-milano-congress-centre/mappa


2019 2018 2017 2016 2015 2014 2013

Number of attendees at

Tutorials: 65 55 58 55 68 71 60

Number of registrations

at the Conference: 568 570 511 524 477 506 480

Number of attendees at

the Conference: 457 442 401 403 392 388 384

Number of speeches: 20 26 30 27 29 30 29

Number of Workshops 1 3 0 0 0 0 0

Number of Tutorials 4 4 5 4 4 5 4

Number of Sponsors: 13 14 14 16 19 14 12

Show-up 80,4% 77,5% 78,5% 77,0% 82,2% 76,6% 80,0%

STF facts and

figures

STF offers an excellent mix of attendees that are new to the event with those that alreadyattended the previous editions. The 25% of STF2019 attendees was present at STF2018 too, the20% of STF2019 attendees was present at STF2017 too, only the 12% of STF2019 attendees waspresent both at STF2018 and STF2017.In 2019 edition the number of attending companies was 169.The number of NEW represented companies (not present in 2018) was 84. So the 50% ofrepresented companies in 2019 was NEW.STF offers an excellent opportunity to meet every year new companies and new professionals.

The global satisfaction of STF attendees is always very high. In the last 3 editions, 78% ofparticipants declared themselves totally or almost completely satisfied with the quality of theconference. The tutorials achieved an even higher percentage, over 85%.


Statistics on

attendees

Domain of IT users

TELCO & MEDIA27%

FINANCE44%

INDUSTRY5%

UTILITY & ENERGY3%

PA4%

TRANSPORT7%

HEALTH3%

OTHER (retail, logistics)7%

2019

2018

Sponsors of

previous editions

10th ITALIAN SOFTWARE TESTING FORUM - SPONSOR & PARTNER PACKAGE 9

Being a sponsor

of STF2020

Several sponsorship packages available:

Several sponsorship options available:

Several sponsorship gadgets available:


PLATINUM SPONSOR

GOLD SPONSOR

EXHIBITOR SPONSOR

TUTORIAL (half day)

STF PREMIUM BAG

STF STANDARD BAG

STF BADGE LANYARD

STF PROGRAM BROCHURE

STF PEN

WORKSHOP (1 hour)

TUTORIAL (full day)

EXECUTIVE SPONSOR

EXECUTIVE

SPONSOR

As our Executive Sponsor, you are displayed as our main event partner and co-

organizer of the event, with exposure throughout our entire pre-event

promotion, onsite presence, and post-event opportunity to continue to build

relationships with this highly engaged audience.

There will be only one Executive Sponsor.

Executive Sponsorship includes all aspects of our digital marketing promotion,

with website presence, email marketing, and social media. Gain the opportunity

to meet face-to-face with every attendee at your double-spaced exhibit booth.


The Executive Sponsorship includes• Double-spaced exhibition booth

• Complete list of attendees in electronic format

• Talk during prime-time of the Conference (morning plenary)

• Choice of talk or workshop during the afternoon sessions

• 20 Free Premium conference admissions for employees or customers

• 2 Free Premium conference admissions for desk personnel

• 3 Free Tutorial admissions on June 8 and 9 for employees or customers

• 10 Free vouchers for ISTQB certifications available for employees or customers (to be used

within 31/12/2020 only for ISTQB exams. Not applicable for other certifications)

• Sponsor’s material available to all attendees via download from the attendee's personal

account on STF webpage (if the sponsor provides the material)

• Sponsor logo shown as Event main Partner, with visibility in all ITA-STQB websites and STF

marketing communications, dedicated page on STF Website

• Business lunch exclusive sponsorship with dedicated roll-up with the sponsor logo at

business lunch entrance

• Choice of two of the available options:

• Sponsor logo on the STF Premium Bag

• Sponsor logo on the STF Standard Bag

• Dedicated space on the STF Program Brochure (half page on rear cover)

• Sponsor logo on the STF Badge Lanyard

• Sponsor logo on the STF Pen

• Sponsor logo on STF website with profile and link to your company website

• Sponsor logo shown during the event on screen and on roll-ups

• Verbal recognition during conference opening and closing (morning session)

• Recording of the prime-time talk (morning plenary) and publication on YouTube channel of

ITA-STQB

PLATINUM

SPONSOR

Our Software Testing Forum brings together around 500 passionate software

quality professionals in Milan each year. Our mailing reaches more than 5.000

professionals that got a certification in software engineering. Our promotion

reaches more than 500.000 interested in software quality.

With Platinum Sponsorship, you’ll be able to connect with this community and

attendees before, during, and after the event. Take advantage of your exhibition

booth, your talk during the plenary conference and the complete list of

attendees, and in addition...


The Platinum Sponsorship includes• Exhibition booth


• Talk during prime-time of the Conference (morning plenary)

• Option for an additional talk or workshop during the afternoon sessions at a special price



• 2 Free Tutorial admissions on June 8 and 9 for employees or customers








• Recording of the prime-time talk (morning plenary) and publication on YouTube channel of

ITA-STQB

GOLD

SPONSOR

With Gold Sponsorship, you’ll be able to connect with a large community of

software quality professionals, including CEOs and members of Board of

Directors, CIOs, CTOs, Business Managers, Product Managers, Product Owners,

Project Managers, Test Managers, Testers, Developers, Consultants, Trainers,

Coaches and many other attendees before, during, and after the event. Take

advantage of your exhibition booth, your talk during the afternoon conference

and the complete list of attendees, and in addition...


The Gold Sponsorship includes• Exhibition booth


• Talk during the afternoon sessions of the Conference

• Option to convert the talk into a workshop during the afternoon sessions at a special price










EXHIBITOR

SPONSOR

With Exhibitor Sponsorship, you’ll be able to be part of the main event in Italy

completely dedicated to the Quality of Software, connecting with a large

community of software quality professionals, before, during, and after the event,

taking advantage of your exhibition booth but without being involved in talks

during the conference. You will also take the advantage of getting the complete

list of attendees, and in addition...


The Exhibitor Sponsorship includes• Exhibition booth









GADGET

SPONSOR

With Gadget Sponsorship, you’ll be able to be part of the main event in Italy

completely dedicated to the Quality of Software, whether your company wants

to be present in the exhibition area, adding the gadget to your Platinum, Gold

or Exhibitor Sponsorship, or just wants to reach those large community of

software quality professionals, before, during, and after the event, taking

advantage of your logo on the gadget you prefer that will be distributed to all

attendees. And in addition...


The Gadget Sponsorship includes• 2 Free Premium conference admissions for employees or customers






Sponsorship costs

and benefits


SPONSORSHIP BENEFITS EXECUTIVESPONSOR

(max 1)

PLATINUMSPONSOR

(max 7)

GOLDSPONSOR

(max 7)

EXHIBITORSPONSOR

STF GADGETS

15000,00€

7000,00€

4000,00€

3000,00€

SEE TABLE (NEXT SLIDES)

Exhibition booth ✓(double space)

✓ ✓ ✓

Talk during prime-time of theConference (morning plenary) ✓ ✓

Choice of talk or workshop during theafternoon sessions ✓

Workshop during the afternoon sessions2000,00

€1000,00

€

Talk during the afternoon sessions1000,00

€ ✓

Free Premium conference admissions(for employees or customers)

20 10 6 3 2

Free Premium conference admissions(for desk personnel)

3 2 2 2

Free Tutorial admissions on June 8 and 9(for employees or customers)

3 2

Free vouchers for ISTQB certificationsavailable for employees or customers(to be used within 31/12/2020 only forISTQB exams. Not applicable for othercertifications)

10 10 4

Sponsor’s material available to allattendees via download from thepersonal account on STF webpage (if thesponsor provides the material)

✓ ✓ ✓ ✓ ✓

Complete list of attendees in electronic format ✓ ✓ ✓ ✓

Sponsorship costs

and benefits


BENEFITSEXECUTIVESPONSOR

(max 1)

PLATINUMSPONSOR

(max 7)

GOLDSPONSOR

(max 7)

EXHIBITORSPONSOR

STF GADGETSSPONSOR

15000,00€

7000,00€

4000,00€

3000,00€

SEE TABLE (NEXT SLIDES)

Sponsor logo shown as Event Partner,with visibility in all ITA-STQB websitesand STF marketing communications,dedicated page on STF Website

✓

Business lunch exclusive sponsorshipwith dedicated roll-up with the sponsorlogo at business lunch entrance

✓

Choice of two of the available options: - Sponsor logo on the STF Premium Bag- Sponsor logo on the STF Standard Bag- Dedicated space on the STF Program

Brochure (half page on rear cover)- Sponsor logo on the STF Badge

Lanyard- Sponsor logo on the STF Pen

✓

Sponsor logo on STF website with profileand link to your company website ✓ ✓ ✓ ✓ ✓

Sponsor logo shown during the eventon screen and on roll-ups ✓ ✓ ✓ ✓ ✓

Verbal recognition during conferenceopening and closing (morning session) ✓ ✓ ✓ ✓ ✓

Recording of the prime-time talk(morning plenary) and publication onYouTube channel of ITA-STQB

✓ ✓

Gadget

Sponsorship costs


GADGET SPONSORSHIP

COST DESCRIPTION

STF PREMIUM BAG SPONSORSHIP

2500,00€

STF Conference backpack or dedicated bag with STF and Sponsor logo on the front. Premium bags are distributed empty, to be filled by attendees at the exhibitor booths.

STF BADGE LANYARD SPONSORSHIP

2500,00€

STF Conference badge lanyard with STF and Sponsor logo. Badge holders and lanyards are distributed to all participants at registration.

STF STANDARD BAG SPONSORSHIP

1800,00€

STF Conference shopping bag with Sponsor logo and STF logo on one side. Bags are distributed empty, to be filled by attendees at the exhibitor booths.

STF PROGRAM BROCHURE SPONSORSHIP

1500,00€

A 4-page A4 STF Program Brochure with half page 4 dedicated to the Sponsor. Brochures are distributed to all participants at registration.

STF PEN SPONSORSHIP1200,00

€

A pen with STF and Sponsor logo in silver color or 4 colors. Pens are distributed to all participants at registration.

it is possible to combine one or more gadget sponsorships

with the other sponsorship levels

(executive sponsor includes two gadgets in the package)

Sponsorship

options


OPTIONS FOR SPONSORS

COST DESCRIPTION

TUTORIAL SPACE FOR SPONSOR (Full day on June 8 or 9)

450,00 € for each attendeeregistered by the sponsor

Technical full day tutorial. The speaker is proposed by the Sponsor and is in charge to it. The subject of the tutorial is approved by ITA-STQB Board. Room and catering are in charge to STF.

TUTORIAL SPACE FOR SPONSOR (Half day on June 8 or 9)

250,00 € for each attendeeregistered by the sponsor

Technical half day tutorial. The speaker is proposed by the Sponsor and is in charge to it. The subject of the tutorial is approved by ITA-STQB Board. Room and catering are in charge to STF.

STF WORKSHOP FOR PLATINUM SPONSORS

2000,00 €Dedicated 75 minutes workshop/clinic in the afternoon in one of the tracks program.

STF WORKSHOP FOR GOLD SPONSORS

1000,00 €

Dedicated 75 minutes workshop/clinic in the afternoon in one of the tracks program. It substitutes the Gold Sponsor talk foreseen in the Gold package

STF AFTERNOON TALK FOR PLATINUM SPONSORS

1000,00 €

Dedicated talk in the afternoon in one of the tracks program. Each Platinum Sponsor can choose only one option between the afternoon talk and the afternoon tutorial

Each tutorial organized by the sponsor must have, to be

confirmed, at least 6 paying participants.

Each Platinum Sponsor can choose only one option between

the afternoon talk and the afternoon workshop.

Discounts for

Sponsor and

Partners


PRICE LIST ITEMSTF

SPONSOR

ISTQB PLATINUM &

GLOBAL PARTNER

ISTQB GOLD PARTNER

ISTQB SILVER PARTNER

SPONSORSHIP PRICE PRICE LIST20%

DISCOUNT10%

DISCOUNT5%

DISCOUNT

STF CONFERENCE PREMIUM REGISTRATION(PRICE LIST = €100,00)

€50,00 PRICE LIST PRICE LIST PRICE LIST

STF TUTORIAL FULL DAY(PRICE LIST = €900,00)

€450,00 €450,00 €630,00 €720,00

STF TUTORIAL HALF DAY(PRICE LIST = €500,00)

€250,00 €250,00 €350,00 €400,00

STF Conference and Exhibition Area are at free access with Open

Registration. The Premium Registration allows to receive the pdf

conference presentations and allows to access the reserved

business lunch on June 10th.

The prices above are related to admissions in addition to what is

foresee for free, if any, inside the sponsor and partnership

packages. Discounts applied for Early-Bird registrations are not

combinable with sponsor and partner discounts.

Materials to be

provided by the

Sponsors


SPONSOR

LEVELDESCRIPTION

AllColor logo in high definition (vectorial format recommended) for

website, marketing material, gadgets

All

Textual description of the company (an additional description of the

focus in STF is recommended)

max. 2.000 characters, including spaces

Executive

Platinum

Gold

Title, speakers and abstract for the workshops and the talks, when

applicable

Executive

Platinum

Gold

Presentations for the conference in electronic format, when

applicable

Sponsor

Tutorial

option

Title, speakers and abstract of the tutorial, subject to approval. After

approval, material for the tutorial and specific requirements for the

room.

Program

Brochure

Sponsor

A5 Landscape Page in high definition PDF or AI format

Sponsorship

Request

To submit your sponsorship request please fill the dedicated form.

The link to the request form is here:

https://www.swtestingforum.org/docs/Sponsoring_Form_STF.pdf

Please send your filled request form to:

[email protected]

before February 28th, 2020

Best placement into the Exhibition Area will be assigned based on

arrival order of the filled sponsorship form.

Please, consider that Executive, Platinum and Gold sponsorships

are limited in number. In case you're interested in one of these

sponsorships, please send your request asap.


https://www.swtestingforum.org/docs/Sponsoring_Form_STF.pdf

mailto:[email protected]

Contact details


E-mail: [email protected]

[email protected]

Website: www.swtestingforum.org

LinkedIn: https://www.linkedin.com/showcase/swtestingforum

Facebook: www.facebook.com/swtestingforum/

Twitter: twitter.com/Itastqb

YouTube: https://www.youtube.com/user/itastqb



http://www.swtestingforum.org/

https://www.linkedin.com/showcase/swtestingforum

http://www.facebook.com/swtestingforum/

https://twitter.com/Itastqb

https://www.youtube.com/user/itastqb

Documents

STF2020 SPONSOR & PARTNER PACKAGE · event completely dedicated to quality for software engineering in Italy and in the last years became the most important event in Italy about Quality