Steelworker Memo

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      CN P

    Following the failed 2013 C NDP election campaign, many Party activists and leaders

    who questioned the flawed strategy pointed to a narrow campaign team with little input

    beyond paid staff and the Leaders' office, with most major campaign decisions made

    directly by the Leader. Although the Provincial Executive was

    in

    name the Election

    Planning Committee, in practice a small coterie o people made key campaign

    decisions. Nor was there an effective feedback loop or measurements to determine

    i

    it

    was in fact working.

    Learning From Our past

    While others, in reviewing the last election loss also pointed out the likability issues

    faced by the past Leader, a larger concern was identified, over the Party's inability to

    communicate a message/vision on jobs and the economy and similarly prosecute a

    case against the failings

    o

    the incumbent government. While traditionally the NDP

    relies on the support o women, moved more by social issues, health care and

    education, that combination is not enough to win. To ensure voters give the NDP fair

    consideration, it is critical we at least pass a nod test on economic issues. This may

    not be the driver that convinces voters to mark their ballot for the NDP, but the absence

    o a cogent message leaves too many unwilling to even consider the NDP as a ballot

    choice.

    The absence o a message on jobs was also ignorant o BC's diversity, both o the

    province's diversity with respect to its populace, and its regions. By pursuing a green

    agenda in the absence

    o

    a jobs plan, areas outside

    o

    Metro Vancouver that are

    dependent on BC's resource sectors heard little from the NDP to ensure their jobs were

    secure and that their local economies would grow; let alone fight the outright lies that

    the NDP planned to drive mining and other resource jobs out o the province. This

    sentiment was given further flight by the then Leader's decision to stake out a position

    on controversial pipeline development.

    This economic issue is particularly exacerbated

    in

    BC's immigrant communities. Over

    its history, the NDP's progressive stance on issues o equity, human rights and social

    justice allowed it to build a strong base

    o

    support among immigrant communities.

    Today that support is waning as the communities are more aspirational in their

    economic outlook and don't see the NDP as reflecting that value and their ability to get

    ahead in economic terms. The last campaign also demonstrated the BC NDP had lost

    its effectiveness at communicating and organizing

    in

    immigrant communities, often

    in

    the face o hostile ethnic language media. Perhaps this is reflected by the lack o

    campaign staff and leaders who come from these communities and are able to

    effectively communicate

    in

    other languages. Where staff does exist, they are often

    1

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    relegated to narrow language roles and no outlook is provided to the larger campaign.

    The panoply of issues and tactics required to effectively campaign

    in

    these communities

    has withered inside the NDP, and presents

    n

    ongoing challenge

    in

    Metro Vancouver,

    which is set to become one of Canada's largest majority-minority areas.

    This brief review is not an effort to document all

    of

    the failings and achievements

    of

    the

    last campaign but is to provide context to the discussion of he Path Forward he

    Path Forward

    is a resolution (attached) drafted, primarily by the NDP's labour affiliates

    after the 2013 campaign and recently adopted at the provincial convention, to offer a

    guidepost to ensure lessons learned from our most recent campaign loss are not

    forgotten. This resolution offers comment

    on

    a shared vision and message labour

    affiliates believe is necessary to win over members to support the NDP.

    New Leader, New Outlook?

    Following the resignation

    of

    Adrian Dix, the Party conducted a leadership race. Entry

    fees were kept high

    to

    discourage single issue candidates and ensure prospective

    leaders had the organizational and fundraising capacity to do the job. s the race

    began, divisions inside the Party (green vs. brown, urban vs. rural, past leaders' friends

    vs outsiders) threatened to become lasting. s well, conducting an expensive race

    while the Party faced significant election debt, and the continued presence of a failed

    leader viewed as a drag on Party support, did not bode well. Steelworkers initiated

    discussions that led to the unanimous support from Caucus and Party affiliates for a

    new

    leader. Those discussions not only ensured roles for the senior prospective

    leadership candidates, but also ensured incoming leader John Horgan had the ability to

    shape, hire, and fire caucus and provincial office staff.

    While faces changed

    in

    senior staff roles, little structural change was made to caucus

    staffing: provincial office staff was already winnowed post-election with only temporary

    staff in leadership positions, allowing easy room for new faces. A large concern given

    our Party's history and very public in-fighting, was ensuring Caucus members

    functioned well together. While no group loves each other and there are certain to be

    tactical and strategic disagreements; the group is working well together and the Caucus

    has notched several good sessions of the legislature. However, few of those legislative

    efforts are marked by disciplined messaging and efforts to connect work

    in

    the

    Legislature with the larger political conversation

    in

    the province.

    This is reflected as an inability to brand the government, in a political environment

    where there is ostensibly less anger at the incumbent government than

    in

    the last

    election, and an inability to brand ourselves, while successfully being labelled as the

    Party that says no to economic development. It remains unclear who leads message

    development and strategic planning: Caucus/Leader's office or Provincial Office. Too

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    often staff in each office point

    in

    the other direction, resulting

    in

    inaction and missed

    opportunity. Despite technological advances that should bridge physical distance the

    BC

    NDP has always struggled to address the regional challenge created by the location

    o our province's capital on Vancouver Island. Victoria is not only the location o our

    legislature but also the largest cohort o political staff and leaders. Victoria is a beautiful

    city, but it is unlike anywhere else

    in

    BC. Whether its lack of diversity, or its economic

    reliance on the provincial government as the largest local employer, conversations in

    the capital do not necessarily reflect the rest o

    BC.

    Inside the NDP caucus with its

    large presence of lower island MLAs, (the leader is also from the area, as are all o his

    senior staff); this is an ongoing challenge.

    Political staff and elected leaders engage with visiting stakeholders but do little to build

    relationships with allies. Notably, the staff cohort, including senior and otherwise, while

    they are long and loyal New Democrats few have any history or experience inside the

    Party; including as organizers, campaign staff, executive members etc., and in particular

    working with Party allies

    in

    the labour movement. In fact, there is too large a sentiment

    that big P partisan political work is solely the function o a less-resourced Provincial

    Office. Most often this leaves both sides criticizing the other.

    Similarly, provincial office staff doesn't have experience planning and executing a large

    province-wide campaign. Planning and setting goals appears to

    be

    an aspirational

    exercise at best, or pie in the sky dreaming, that is impossible to achieve without greater

    fundraising. \/\lith close to a year before the next provincial writ is dropped, realistic

    campaign planning and consultation only appears to be inching forward now.

    Meanwhile the Party's financial health is

    o

    great concern.

    Where We Are today

    Ultimately, one takes their lead from the Leader. But the lack o a hands-on approach by

    the Leader and his staff to Party affairs is not only troubling but has led to a critical

    situation with a growing lack o confidence from the Party's closest and largest labour

    funders. Despite the presence o many elected labour activists inside the

    BC

    NDP

    there does not seem to be a real appreciation/understanding o the labour movement.

    Yes, we have a set o fundamental shared values, but we are not a monolith that

    marches to one beat.

    From the perspective o the NDP the labour movement

    in BC

    can be described

    in

    the

    following terms:

    • ould care Jess

    (mostly private sector, want an aggressive jobs agenda, only

    motivated to give and encourage members to vote if they hear progress on

    economic issues or public opinion indicates an NDP win.)

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    • Non partisan (mostly public sector, will never encourage members to vote for a

    party, may run third party ads on shared issues, won't donate to the NDP.)

    • Partisan (public and private, mostly directly affiliated to NDP, encourages

    members to vote NDP and are the Party's largest donors, financial backers.)

    Understanding the labour movement has been an ongoing challenge for the Party

    (arguably, when we reviewed the Party's history, they functioned best when there was

    an

    identified labour contact serving in a senior role in the Leaders' office). It is

    understood that the labour movement can

    be

    frustrating to engage and work with.

    In

    particular the Leader was promised support that has been underwhelming (mostly

    financial). However, when the Leader ran for the job, he staked out positions that are at

    odds with subsequent action, leaving mostly private sector unions bewildered at not

    only the lack of progress on a vigorous jobs agenda, but frustrated at the ease which

    the governing party has labeled the NDP as saying

    no

    to economic progress.

    When the Party takes positions

    on

    issues of importance to labour unions and does not

    consult with allies while in Opposition, it is fair to ask if they would

    in

    government. More

    importantly, it adds to the perception that the Party only views the labour unions as an

    ATM; the only time our views are heard is when they are attached to a cheque. Worse

    when pushed to demonstrate consultation with the labour movement, the Party/Caucus

    rely on platform wish list development as the tool. This allows those with no skin

    in

    the

    game to help develop a list (labour code, public sector funding and programs, etc.) that

    the Party can never achieve; (with input mostly from the non-partisan element of the

    labour movement,) while avoiding the one

    challenge economic

    issues labour allies

    set out.

    Steelworkers are generous to the

    C

    NDP

    in

    both in-kind and direct financial support as

    well as political support. However, efforts to assist the Party have been met with little

    engagement. Relieving the party of 300,000 of debt while working to develop further

    assistance should be positive developments in our relationship. Yet, it was a frustrating,

    bureaucratic exercise that extended months. Let alone the full-time staff provided to do

    South Asian outreach that is

    only engaged in a limited way. Suffice it to, say the

    growing level of frustration at providing financial and other support, with the lack of a

    message we believe our members need to hear to be successful

    in

    target ridings, has

    allowed us to join those who have or are losing confidence the NDP can win the next

    election.

    We view the challenges the Party faces as structural, not necessarily one of changing

    and replacing staff. We tend to be alone

    in

    that view, with others viewing the major

    obstacle as replacing senior staff with more experienced people. Regardless

    of

    one's

    views, this has now become a point

    of

    contention that requires the Leader to be firm

    in

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    defending current occupants or making changes necessary to build confidence as we

    move forward.

    Our concern at the lack

    o

    a cohesive Provincial Office and Leaders office and the lack

    o campaign planning has culminated

    n

    our advising that there will be no more financial

    and in-kind assistance until a plan is developed. Further support will be based on the

    plan s effectiveness and measured against performance outcomes. It may be the case

    that the Party staff find that a difficult arrangement. In that scenario we will not stop

    being loyal New Democrat members, activists and funders. However our role in working

    with and resourcing central party structures will likely stop, and instead we will support

    local NDP candidates who best share our values.

    Our preferred option is to move forward together. What that mean for Steelworkers:

    • Eliminate the daylight between provincial office/caucus; make necessary staffing

    changes/additions;

    • Campaign planning that is inclusive (and while built with expertise, not a

    collection o apparatchiks), guided by the lessons learned o the past campaign,

    and the one document that set guidelines on how the Party should approach the

    election, he Path Forward

    • Set short/medium term, realistic, measurable goals (and achieve them;)

    • Utilize in- kind resources n a planned way; and

    • Engage

    us

    without asking for money.