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52 Abstracts / Journal of Science an

ORKSHOP

19

00% Me—It is what is inside that counts: UK anti-oping education

. Backhouse 1

Carnegie Research Institute, Leeds Metropolitan University,K

UK Sport’s athlete-centred 100% Me education campaigns designed to increase understanding and promote the ben-fits of drug-free sport to the entire sporting community. Iteeks to ‘create a generation of sportsmen and women whonow they do not need to use prohibited substances or meth-ds to be successful.’ The programme has the backing ofome of the biggest names in British sport, including Beijinglympic gold medallists. In order to ensure a wide networkf support and dissemination 100% Me is delivered throughhree main strands: Ambassadors, Outreach and Accredita-ion. This workshop is designed for athlete support personnelho want to ensure that they are well placed to take the lead in

he global fight against drugs in sport and who want to provideccurate, relevant and up-to-date information on drug-freeport to their athletes. The workshop will encompass prohib-ted substances and supplements, checking medication andrug testing. Moreover, the workshop will consider what iteans to be 100% Me, alongside the presentation of case

tudies as examples of drug use in sport. This workshop aimso assist delegates to:

gain an insight into the 100% Me education campaign;increase their knowledge and understanding of anti-dopingissues;ensure they are well placed to provide accurate, relevant

and up-to-date information on drug free sport to their ath-letes.

oi:10.1016/j.jsams.2008.12.120

1 Sports Medicine Australia supported speaker.

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ine in Sport 12S (2009) S1–S83

EFSHAUGE LECTURE

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tand up, sit down, keep moving: How much activity formerry and bright old age?

. Brown 1

School of Human Movement Studies, University of Queens-and, Australia

The first epidemiological studies to link lack of physi-al activity with adverse health outcomes were publishedn England in 1953—they identified higher rates of cardio-ascular events in occupationally sedentary bus drivers andail sorters than in occupationally active bus conductors and

ostal delivery workers. The focus in these early epidemio-ogical studies was on the health consequences of inactivity,specially time spent sitting at work. In the 1970s and 1980s,pidemiological studies began to focus on activity, particu-arly in leisure time, and the vast range of health benefitsssociated with it. This focus on leisure time physical activ-ty has continued to dominate the field of physical activitynd public health research into the 21st century (and indeedorms the raison d’etre for many SMA professionals). Were now starting to focus on understanding and influenc-ng physical activity in all domains of life as we endeavoro reduce the burden of disease and illness attributable tonactivity and overweight in Australia. This presentation willrovide a critical overview of the evidence on physical inac-ivity and adverse health outcomes, from its early focusn sitting at work, through the benefits of leisure time andransport-related activity, to the emerging concept of seden-ary physiology. The presentation will introduce a paradigmhift in the way we think about the balance of activity andnactivity in everyday life. Just how much activity will be nec-

ssary, and when must it occur, to keep us merry and brightn our old age?

oi:10.1016/j.jsams.2008.12.121

1 Australian Sports Medicine Federation Fellows supported speaker.