Stakeholders and Corporate Governance

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    Nidhi Chauhan

    School of Law

    KIIT University, Bhubaneswar

    Stakeholders and Corporate

    Governance

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    Introduction

    The competitiveness and ultimate success of a

    corporation is the result of teamwork that

    embodies contributions from a large network of

    resource providers including investors,

    employees, creditors, consumers and suppliers.

    The contributions of stakeholders constitute avaluable source of building profitable companies

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    Contd

    Some of the rights of stakeholders are notlegislated, but companies may recognize them on

    account of its impact on corporate reputation and

    corporate performance.

    The specific mechanism dealing with stakeholderparticipation may include:

    Employee representation on corporate boards,

    Employee stock ownership plansProfit sharing mechanism

    Stakeholder view points in certain key decisions

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    Stakeholder- Definition

    A stakeholder is any person, entity or

    interest group that has some association

    with the company. In other words, any group or individual

    who can affect or is affected by the

    achievement of the organization'sobjectives

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    Primary Stakeholders

    Primary stakeholders are those groups the firm

    depends on for its survival and continued

    success.

    They consist of

    customers,

    employees,

    suppliers, andshareholders

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    Secondary Stakeholders

    The secondary stakeholders are the groups who

    do not have a contractual obligation with the firm

    nor exercise any legal authority over the firm.

    In other words, Secondary stakeholders are those

    that influence or affect, or are influenced oraffected by, the corporation, but they are not

    essential for its survival.

    Eg: Mass media,Social media,

    Trade associations,

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    Employees as Stakeholders

    Employees are the source of a companys

    success

    They are the backbone of an organization,

    responsible for putting flesh and blood into the

    organization. Participation enables employees to monitor

    management.

    It acts as a morale-booster leading to

    improvement in the quantity and quality ofoutput.

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    Contd

    The employees have more knowledge and

    information about their work task andprocess than the managers.

    The general awareness that the

    knowledge, experience and intelligence ofthose who actually do the work is not

    sufficiently used.

    According to Bullock Committee (U.K),

    there is a need to adopt necessary

    measures with the assent of workforce so

    as to bring about an economic change.

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    Contd

    Where employees have the

    representation on corporate boards,this may be beneficial for the

    company in comparison to the

    decisions made entirely by theboards.

    The basic objective of recognizing

    employees as stakeholders is to

    enable corporations to establish the

    environment of mutual trust.

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    Contd

    The employees could be associated

    with corporate governance in the

    following forms:

    Board level participation

    Profit or financial participation

    Combination of participation in

    decision-making and profit-sharingConsultation and information.

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    Contd

    Corporate managers are to reconcile

    stakeholders and shareholdersneedsand interests.

    If the decision making process within

    corporate hierarchies were controlledby one set of stakeholders, other

    stakeholders might eventually cease

    to cooperate, to withhold inputs in thefuture, and try to withdraw inputs over

    which they have influence.

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    Contd

    Breaches of social or environmental

    laws bring penalties and sanctions toCorporations and diminish shareholders

    revenues.

    Customers and clients are stakeholderswhose satisfaction is a great challenge

    to the Corporation.

    No company can create great wealth forits shareholders without a stable and

    growing revenue base, which comes

    from customers.

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    Contd Management invests in higher levels of

    customer satisfaction that earns an economicreturn, there is no conflict between

    maximizing shareholder value and maximizing

    customer satisfaction.

    Suppliers are crucial to developing andimplementing strategies that generate wealth.

    Attempts to pay prices that are below marketlevels may allow achieving a greater short

    term profit but they are also likely to lead to

    supply disruptions or quality problems.

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    Contd

    Management systems are based upon

    cooperation with suppliers to improve

    quality, delivery-production schedules

    and inventory.

    Those exercises help raising both

    suppliers profits and value for

    shareholders.

    Corporations with good human resourcerecords are in a better position to

    achieve long-term profitability.

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    Contd

    Corporations expenses and

    investment towards stakeholdersare to form an integral part of the

    Governance strategy

    It is to be placed under scrutiny byCorporations Committees, such as

    the Audit Committee, be timely and

    precisely explained to shareholders

    and be consistent with the

    Corporationsgeneral programme.

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    Contd

    In US, majority of the States authorizes

    Directors to take into account theinterests of other "constituencies such

    as employees, suppliers, customers,

    and the local community in makingbusiness decisions.

    Some permit Directors to consider the

    interests of other constituencies butsome allow the Directors to define the

    shareholders' long-term interests as

    including the welfare of other groups.

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    Contd

    In the case of Dodge v. Ford Motor Co.

    [204 Mich. 459, 170 N.W. 668 (1919)],Directors were accused of subordinating

    shareholder interests to other interests.

    In that case, the Directors refused to paydividends and instead reduced the price

    to consumers.

    Michigan Supreme Court affirmed thatDirectors decision did not sacrifice

    shareholdersinterests.

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    Corporate Social Responsibility

    Business sector generating wealth and value forthe shareholders but simultaneously there are

    problems of poverty, unemployment, illiteracy,

    malnutrition etc. facing the nation.

    the Government undertakes extensivedevelopmental initiatives through a series of

    sectoral programmes.

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    Contd The business sector also needs to take the

    responsibility of exhibiting socially responsiblebusiness practices that ensures the distribution of

    wealth and well-being of the communities in

    which the business operates.

    The Ministry of Corporate Affairs has decided to

    bring out a set of voluntary guidelines which will

    enable business to focus as well as contribute

    towards the interests of the stakeholders and the

    society.

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    Contd

    CSR is not philanthropy and CSRactivities are purely voluntary- what

    companies will like to do beyond any

    statutory requirement or obligation. It is expected that more and more

    companies would make sincere efforts

    to consider compliance with theseGuidelines.

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    Contd

    There may be genuine reasons forsome companies in not being able

    to adopt them completely.

    In such a case, companies may

    inform their stakeholders about the

    guidelines which the companies

    have not been able to follow either

    fully or partially.

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    CSR- VOLUNTARY GUIDELINES

    Fundamental PrincipleEach business entity should

    formulate a CSR policy to guide its

    strategic planning, which should bean integral part of overall businesspolicy. The policy should be framed

    with the participation of variouslevel executives and should beapproved by the Board.

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    Contd

    CORE ELEMENTS

    Care for all Stakeholders

    The companies should respect the

    interests of, all stakeholders, includingshareholders, employees, customers,

    suppliers, society at large etc. They

    should develop mechanism to informthem of inherent risks and mitigate them

    where they occur.

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    Contd Ethical functioning

    They should not engage in business practicesthat are abusive, unfair, corrupt or anti-

    competitive.

    Respect for Workers' Rights and Welfare

    Companies should provide a workplace

    environment that is safe, hygienic and which

    upholds the dignity of employees.

    They should provide all employees with access totraining and development of necessary skills for

    career advancement

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    Contd

    They should uphold the freedom of

    association and the effective recognition of

    the right to collective bargaining of labour,

    have an effective grievance redressal system.

    They should not employ child or forced labour. They should provide and maintain equality of

    opportunities without any discrimination on

    any grounds in recruitment and during

    employment.

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    Contd

    Respect for Environment

    Companies should take measures

    to check and prevent pollution;

    recycle, manage and reduce waste,

    should manage natural resources in

    a sustainable manner and ensure

    optimal use of resources like land

    and water.

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    Contd

    Activities for Social and InclusiveDevelopment

    Depending upon their core competency and

    business interest, companies should undertake

    activities for economic and social development ofcommunities and geographical areas, particularly

    in the vicinity of their operations. These could

    include: education, skill building for livelihood of

    people, health, cultural and social welfare etc.,particularly targeting at disadvantaged sections of

    society.