sponsosrship eng

www.iehe.mohe.gov.sa

Expanding the Gateway of Knowledge

26 - 29 January 2010Riyadh International Exhibition CenterKingdom of Saudi Arabia

SponSorShip opportunitieS

IntroductIon

The Saudi government allocated over 25% of its SR 475 billion budget

this year for the education sector. A major portion of that allocation is

appropriated for the higher education section where billions of dollars will

be spent on tens of thousands of Saudi students in order to support them

in continuing their higher education in universities and specialized colleges

domestically and abroad, in addition to the many enormous projects

planned by the Ministry of Higher Education.

As a result of this renewed attentiveness for higher education, combined

with an interest to achieve knowledge awareness of higher education issues

and institutions among staff and students in the Kingdom of Saudi Arabia,

the Ministry of Higher Education decides establishing an international

exhibition for higher education to host various local and international

higher education institutions.

The exhibition will develop a positive communication channel between

educational institutions in the Kingdom and various international

institutions of higher education all over the world contributing in general

to a public awareness in the education sector and particularly to student

awareness in scholarship programs and educational courses offered by

those institutions.

Thus, under The Auspices of The Custodian of the Two Holy Mosques, King

Abdullah Bin Abdul Aziz Al Saud, the Ministry of Higher Education (MOHE)

is organizing the first INTERNATIONAL EXHIBITION FOR HIGHER EDUCATION

- IEHE 2010, from 26 – 29 January 2010.

Under The Auspices of The Custodian of the Two

Holy Mosques

King Abdullah BinAbdul Aziz Al Saud

Objectives Provide the opportunity to the Saudi community in its various institutions,

categories and individuals, particularly those interested in out-of-

the country scholarship programs, to interact with representatives of

international institutions of higher education and familiarize themselves

with their respective educational and academic systems and procedures.

Encourage the institutions of higher education in the Kingdom to

upgrade their academic and professional capacities to reach the level of

their international counterparts.

Provide the exposure of local universities’ administration and faculty staff

to international expertise and resources.

Create a positive communication channel between educational

authorities in the Kingdom and international institutions of higher

education thus encouraging academic mutual agreements between them.

Provide opportunities to review cutting-edge technologies in e-learning

and distance education.

The exhibiTion will conTribuTe

in general To public

awareness in The educaTion

secTor and parTicularly

To sTudenT awareness in

scholarship programs and

educaTional courses

Who will attend IEHE 2010 An estimated 62,000 Saudi students and parents from across the Kingdom

Top MOHE officials and decision makers

Presidents, Deans, and senior faculty members of national and

international universities

Sponsorship Benefits Introduce and promote new ideas in support of the educational sector,

and strengthen your position as a top industry leader

Get acknowledged as an organization that supports excellence and

innovation in the educational sector

Interact directly with thousands of candidate students, government

officials and international leaders in education.

Strengthen your presence, image, and relations with MOHE and the local

educational institutions

Be part of an international higher education event officially supported

and sponsored by the Saudi government through MOHE

The exhibition will consist of four sections:• International Universities and

Institutions of Higher Education

• Saudi Universities and Institutions of

Higher Education

• National and International sectors

involved in teaching techniques

• Projects of the Ministry of Higher

Education (MOHE)

the exhibition will develop a positive communication channel between educational institutions in the Kingdom and institutions of higher education all over the world.

• 90sqm inside exhibition space only

• Hosting one coffee break during the forum, this includes a

reception desk in the coffee break area.

• Receiving an honorary trophy

• 10 invitations for the opening ceremony of the exhibition

• 10 complimentary dinner invitations

• 5 invitations for each lunch event

• 5 reserved VIP seats in the forum

• 1 Special story (2 English & 2 Arabic full pages) with picture of a

senior executive in the exhibition preview magazine

• Double page spread advertisement in the exhibition preview

magazine

• 2 Inside full page advertisements in the exhibition catalogue

• Distributing corporate brochure in the forum’s bag

• Logo as “Diamond Sponsor” on exhibition banner at the main

entrance of the car parking

• Logo as “Diamond Sponsor” on the forum’s note pads

• Logo as “Diamond Sponsor” on the visitor’s promotion flyers

• Logo as “Diamond Sponsor” on all printed promotional material

of the exhibition

• Logo as “Diamond Sponsor” on all advertising campaigns of the

exhibition

• Link to sponsor’s website from the official exhibition website

• Running sponsor’s logo on advertising screens in the exhibition

halls

• Exposing sponsor’s stand location on exhibition floor plan

• Sponsor’s logo printed on all exhibition signage

• 1 Roll-up banner of 120cm x 200cm inside the VIP lounge

during the official opening ceremony

• Logo as “Diamond Sponsor” on front of exhibitors’ badges

• Logo as “Diamond Sponsor” on the forum’s bags

• Logo as “Diamond Sponsor” on the lanyards of the exhibitors

badges

• Logo as “Diamond Sponsor” on the forum’s pens

• Logo as “Diamond Sponsor” on the speakers’ podium during the

forum

• Logo as “Diamond Sponsor” on VIP invitations of the opening

ceremony

• Logo as “Diamond Sponsor” on 1 side of the Bookmark in the

exhibition catalogue

Diamond Sponsorship SR 1,000,000 / US$ 266.000

SponSorShIp opportunItIeS

Sponsoring

the event

is a Social

Contribution


• Hosting one coffee break during the forum, this includes a

reception desk in the coffee break area.






• 1 Special story (1 English & 1 Arabic full pages) with picture of a

senior executive in the exhibition preview magazine

• 1 inside full page advertisement in the exhibition preview

magazine

• 1 Inside full page advertisement in the exhibition catalogue

• Distributing corporate brochure in the forum’s bag

• Logo as “Platinum Sponsor” on exhibition banner at the main


• Logo as “Platinum Sponsor” on the forum’s note pads

• Logo as “Platinum Sponsor” on the visitor’s promotion flyers

• Logo as “Platinum Sponsor” on all printed promotional material

of the exhibition

• Logo as “Platinum Sponsor” on the forum’s bags

• Logo as “Platinum Sponsor” on all advertising campaigns of the

exhibition



halls



• 1 Roll-up banner of 85cm x 200cm inside the VIP lounge during

the official opening ceremony

• Logo as “Platinum Sponsor” on back of exhibitors’ badges

Platinum Sponsorship SR 750,000 / US$ 200.000

SponSorShIp opportunItIeS

Your

Opportunity

to be part

of the Social

Development







• Special story (Half Page English & Half page Arabic) in the

exhibition preview magazine

• 1 Inside full page advertisement in the exhibition preview

magazine


• Logo as “Gold Sponsor” on exhibition banner at the main


• Logo as “Gold Sponsor” on the visitor’s promotion flyers

• Logo as “Gold Sponsor” on all printed promotional material of

the exhibition

• Logo as “Gold Sponsor” on all advertising campaigns of the

exhibition



halls



• 18sqm inside exhibition space with stand-fittings






• 1 Inside half page advertisement in the exhibition preview

magazine


• Logo as “Silver Sponsor” on exhibition banner at the main


• Logo as “Silver Sponsor” on the visitor’s promotion flyers

• Logo as “Silver Sponsor” on all printed promotional material of

the exhibition

• Logo as “Silver Sponsor” on all advertising campaigns of the

exhibition



halls


Gold Sponsorship SR 500,000 / US$ 133.000 Silver Sponsorship SR 250,000 / US$ 66.000

General InformatIon

Sponsoring the EventA selection of sponsorship packages is available on first come-first-served

basis.

The Venueriyadh International exhibition Center

The International Higher Education

Exhibition will be held at Riyadh

International Exhibition Centre, a

modern international exhibition

complex consisting of four halls

offering 15,000m2 of indoor exhibition

area in addition to 5,000m2 of outdoor

area, including an ample car parking

with a capacity of 1500 cars and buses,

a conference hall, support services,

a VIP reception lounge, business

and press centers, restaurants and

cafeterias and organizers offices.

This event is executed by:

P.O. Box 56010, Riyadh 11554, Kingdom of Saudi Arabia

E-mail: [email protected]

Web: www.recexpo.com

For more information, please contact us on:

Tel: +966 1 229 5604, Fax: +966 1 229 5612

Organized by:

International Exhibition for Higher Education2626 Olaya St., Worood Area, Unit 1Riyadh 6555 - 12551 Kingdom of Saudi ArabiaTel: +966 1 2937373, Ext: 432 , Fax: +966 1 4194451E-mail: [email protected], Web: www.iehe.mohe.gov.sa

Documents

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