Sponsorship & Banner Ads 2 0 1 9SLOW FLOWERS BRAND PROMISE: INSPIRING THE FLORAL INDUSTRY AND ITS CONSUMERS TO EMBRACE LOCAL, SEASONAL AND SUSTAINABLE FLOWERSNEW FOR 2019:The Slow Flowers(TM) rebrand as SLOW FLOWERS SOCIETY encompasses all five programs in one site. The Slow Flowers™ Society is an inclusive community dedicated to preserving domestic flower farms. The Slow Flowers Society supports safe, seasonal, local supplies of sustainably farmed flowers and foliage. Our members are engaged in all facets of the U.S. flower industry.OUR MISSION:To change the flower sourcing practices of consumers and professionals through outreach and education that highlights the benefits of local, seasonal and domestic floriculture and to build a movement that promotes cultivation and sales of local, seasonal and sustainable flowers, while nurturing authentic connections between consumers, farmers and florists.

POSITIONING STATEMENT:Slow Flowers promotes American-grown flowers and connects consumers with farmers, florists, designers and retailers.

SLOWFLOWERS.COM By the Numbers: • 8k+ Likes on Facebook • 17k Average monthly Facebook reach • 1,800 Members of the Slow Flowers Community on Facebook • 20k combined Instagram (@myslowflowers and @dkprinzing) • 7.7 million social media impressions per month #slowflowers

Slowflowers.com serves a B2B and B2C role as a free, nationwide, online directory to our members featuring florists, shops, studios and farms that supply American grown flowers. Ongoing promotion, marketing, events and media outreach generates annual traffic of 29k unique users and 191k page views.

AMERICAN FLOWERS WEEK,JUNE 28-JULY 4 By the Numbers: • 3.1 million social media impressions • Participation across all channels of the floral industry, including media, flower farming, floral design, retail and grocery, wholesale, online sellers and other vendors, including plant, seed and hard goods partners.Launched in 2015, American Flowers Week is the original domestic flower promotion holiday, produced by Slow Flowers LLC. The one-week celebration encourages all facets of the floral industry to use #americanflowersweek and related collateral to draw attention to and promote domestic flowers.

SLOW FLOWERS PODCASTWITH DEBRA PRINZING By the Numbers: • More than 350k total episode downloads in 5 years • 11k average monthly downloads

Produced and hosted by Debra Prinzing, the Slow Flowers Podcast is an award-winning weekly internet radio show featuring the leading voices and influencers in the Slow Flowers Community. Episodes are available for free download on iTunes, where we’ve received 67 five-star reviews.

Content Channels

I’M JOINING

#AMERICAN

WEEKFLOWERS

June 28 - July 42 0 1 9

www.slow�owers.com

SLOW FLOWERS JOURNALLaunched in 2017, the digital magazine called Slowflowersjournal.com delivers news, features, profiles, Q&As, opinion pieces and lots of gorgeous photography. Our editorial content engages readers in the world of domestic and local flowers.Slow Flowers joined with Florists’ Review in 2017 to produce the print edition of “Slow Flowers Journal,” an award-winning standalone section in the pages of each monthly issue of Florists’ Review. Debra Prinzing serves as contributing editor for the publication, which is the leading and highest circulation floral trade magazine in the U.S., reaching more than 15k subscribers. Slow Flowers sponsors are frequently featured editorially and in ongoing Slow Flowers house ads.

(Online and Print)JO U R N A LJO U R N A L

Content Sponsorship Menu Event Sponsorship MenuSlow Flowers Sponsors support our work to connect

consumers with florists, shops, studios and farmers who supply and source domestic and American-grown flowers

and foliages.

We welcome advertising from floral-related organizations whose businesses are aligned with the mission and

content of Slow Flowers. Your ad will appear as a square badge or a half-square band. Price is quoted per web

site: Slowflowers.com, Americanflowersweek.com, Slowflowersjournal.com and Debraprinzing.com (home to

Slow Flowers Podcast). Bonus for 2019: Advertisers on any of these channels will receive a free ad for the same

period on our new platform Slow Flowers Society (slowflowerssociety.com).

ANNUAL LEAD SPONSOR:Not available

ANNUAL MAJOR SPONSOR: $4,00010 Available*All 2019 Major Sponsors will receive the 2018 rate of $4,000. Annual sponsorships will increase to $5,000 in 2020.

INDIVIDUAL CHANNEL SPONSOR:$1,500 PER CHANNELAs available. Choose one or more of the Slow Flowers channels and receive “Presenting Sponsor” position for12 months.

PODCAST:Due to popularity for this channel, we are introducing Sponsor Spotlights to put more exclusive focus on our Major Sponsors. Beginning in January 2019, each Slow Flowers Podcast episode will feature three Sponsor Spotlights on a rotating basis (top, middle and wrap of each guest interview). This new program ensures that each Major Sponsor has a minimum of 15 Spotlights throughout the calendar year. Your logo/link will be featured in 52 related blog posts that serve as “show notes” for the Slow Flowers Podcast.

SLOWFLOWERS.COM:Sponsorship includes two sizes of rotating/linked badges with placement occurring across all pages of the site (see specs below). You will also be included in the monthly Slow Flowers Newsletter (2.5k list). Newsletter editorial content includes 2 sponsor highlights per year on mutually agreed-upon schedule and topics.

AMERICAN FLOWERS WEEK:Sponsorship includes a badge/link on the home page of Americanflowersweek.com, inclusion in all press material and participation in special events and promotion. Opportunity for exclusive cross-promotion campaign on Instagram/Facebook/Twitter developed with Slow Flowers and Sponsor for June-July 2019.

SLOW FLOWERS JOURNAL(online at slowflowersjournal.com) and print insideFlorists’ Review): Sponsor’s badge/link appears on web site. Sponsor’s local will be included on a rotating basis in a standing house ad in the pages of Florists’ Review. Sponsors may participate in editorial content as opportunities allow.

Advertising Only : Banner Ad Menu

SQUARE BADGE AD: $50/MONTHfor a minimum of 3-month commitment ($150 for one quarter; $275 for six months; $500 for 1 year).Specs: 240 x 240 pixels.

HALF-SQUARE BADGE AD: $30/MONTHfor a minimum of 3-month commitment ($90 for one quarter; $175 for 6 months; $300 for 1 year)Specs: 100 x 320 pixels.

Developed and produced by Debra Prinzing and Slow Flowers LLC, the Summit is designed to bring togethercreatives, thought leaders and change agents with a lecture series and related events. Our third Slow Flowers Summit will be held July 1-2, 2019 in St. Paul/Minneapolis, MN.

SLOW FLOWERS SUMMIT: Sponsorship includes your logo/link on the home page of Slowflowerssummit.com, on all event collateral material and event stage (screen) signage.

PROGRAM SPONSORSHIP • Premier Sponsorship $3,000 • Supporting Sponsorship $1,500 • Nametag Lanyard Sponsorship $750 • Break/Meal Sponsorship $500

Premier Sponsor $3,000 • Social media exposure through Slow Flowers’ Instagram and Facebook • Company name or logo in printed program & on screen • Two complimentary event passes, including 2-minute welcome message to audience • Company name or logo in post-event print ad in Florists’ Review (September or October issue) • One blog post on SlowerFlowers.com • One sponsor spotlight in pre-event Slow Flowers newsletter • 6-month complimentary house ad on Slowflowers.com

Supporting Sponsor $1,500 • Social media exposure through Slow Flowers’ Instagram and Facebook • Company name or logo in printed program and on screen • One complimentary event pass, including 1-minute welcome message to audience • Company name or logo in post-event print ad in Florists’ Review (September or October issue) • One blog post on SlowerFlowers.com

Name Tag Lanyard Sponsor (1 available) $750 • One-color or two-color logo or company name on name tag lanyards • Social media exposure through Slow Flowers’ Instagram and Facebook • Company name in printed program

Break or Meal Sponsor (3 available) $500 • Logo displayed during break • Social media exposure through Slow Flowers’ Instagram and Facebook • Company name in printed program

SUMMITINQUIRE INFORM INCLUDE INSTIGATE INSPIRE

DEBRA PRINZINGSlow Flowers LLCdebraprinzing@gmail.com206-769-8211

*All Metrics cited as of 9/1/2018