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escapevelocity.events 2018 Sponsor | Exhibitor Prospectus May 25-27 2018 Gaylord Marriott National Harbor, Maryland

Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

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Page 1: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

escapevelocity.events

2018

Sponsor | Exhibitor Prospectus

May 25-27 2018

Gaylord Marriott National Harbor, Maryland

Page 2: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

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Contents

IntroductionHighlights

Partners & SponsorsDemographics 2017

Social DataOverview & Event Highlights

VenueSponsor | Exhibitor Options

Contact Us

MissionTo create a center of gravity whereart and science are powered byimagination.

Page 3: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

IntroductionEscape Velocity is a futuristic world’s fair that promotes STEAM educationwithin the context of science fiction using the fun of comic cons andfascination of science and engineering festivals.

2017 Major Partners and SponsorsNASA, American University, Cornell University, BAE Systems, OMNIComet TV, K&L Gates, CarMax, iFly, Arthur C. Clarke FoundationRoddenberry Entertainment, HG Wells Society

Representative Programming∙ Panel discussions, demonstrations, presentations, and workshops∙ Dedicated track of youth-focused, hands-on activities and workshops∙ Animatronics, high resolution 3D scanning/printing∙ Robotics and IBM’s Watson on cognitive computing∙ Technology forum and over-the-horizon alpha prototypes∙ Museum exhibits, displays, and new technology VR, video game design∙ Film festival with the Boston Science Fiction Film Festival∙ Celebrity trivia, book signings, autographs, costume contest∙ Screenwriting workshop

Page 4: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

Why you should be at Escape Velocity . . .

∙ Inspire students to pursue academic and career interestsin STEAM

∙ Provide fun educational opportunities for children fromunderserved communities

∙ Support the local arts and culture community

∙ Increase employee engagement and satisfaction throughrewarding volunteer and sponsor opportunities

∙ Increase brand awareness and public engagement withevent attendees with excellent demographic profiles

Page 5: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

Highlights1. Museum gallery, displays, and new technology2. Discussion panels3. NASA VR demonstrations4. Large exhibit floor and vendor area5. Starship bridge simulator6. UAV FPV indoor drone racing7. Keynote speech8. Workshops and presentations9. High resolution 3D scanning and printing10. Educational competition and film festival awards11. Youth-focused, hands-on activities and workshops12. Project based learning activities for children13. Film festival with Boston Science Fiction Film Festival14. Autographs and trivia contest15. Space party16. Author book signings17. Silent auction

Page 6: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

Partners & Sponsors

Page 7: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

Significant Dates for 2018

2001: A Space Odyssey 1968Planet of the Apes 1968Do Androids Dream of Electric Sheep?Philip K. Dick 1968

Battlestar Galactica (original series) 1978Star Wars The Return of the Jedi 1983Babylon 5 1993

Frankenstein 200 years ago 1818Mary Shelley

Partners & SponsorsNASA, American University, Cornell UniversityComet TV, K&L Gates, OMNI, CarMax, iFlyBAE Systems, Arthur C. Clarke FoundationRoddenberry Entertainment, HG Wells Society

2018 Theme: Other Worlds

Page 8: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

Demographics 2017

EducationThe vast majority of adult Escape Velocity attendeeswere highly educated: 97.4% attendees, and themajority (51.3%) held a Master’s or Doctoral degree.

Attendee Satisfaction89.8% attendees felt positive about the venue.89.7% attendees felt admission prices were reasonable.89.9% attendees said they intend to come to EscapeVelocity 2018!

Attendance was highest on Saturday, September 2.The majority of attendees bought three-day passes.

Education

Page 9: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

Demographics 2017

GenderEscape Velocity achieved its goal of genderdiversity, with an almost 55:45 ratio of males andfemales

AgeAge demographics for adults at Escape Velocityshow the convention’s popularity with those aged25-54 (63.9%).

Geographic Origin91.7% attendees came from the Maryland,Virginia, and Washington DC area; 8.3% camefrom out of the metropolitan Washington, DC /Baltimore DMA.

Age

Page 10: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

Expected Demographics for 20188,500 attendees50% male, 50% female90% College educatedParents with school childrenYoung professionalsHigh school studentsCollege studentsPeople who love science and science fiction

With a wide variety of programming,this event appeals to all ages

Experienced TeamTo learn more about the deep experience ofthe Escape Velocity management team,please visit the staff and advisor pages:

Museum Executive TeamBoard of Advisors

Page 11: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

Social Data: 2017 Statistics4,300 Attendees200 Volunteers65 Staff members11 Partner Organizations34 Event Sponsors80 Exhibitors and Vendors24 Registered Press Organizations

165 Amazing panels and events25 Science panels22 Pop culture panels33 Educational panels and events31 General programs and events, including

workshops and displays

19 STEAM-based organizations represented41 Special guests15 Press and media mentions

Page 12: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

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Social Data & KPIs

Facebook fans 19,600Facebook Impressions 430,667 (Aug 1 – Sept 10)

Twitter followers 5,400Tweeter Impressions 111,600 (Aug1 – Sept 10)

Press coverage 130 media outlets

Event Personnel > 225Email subscribers > 9,500

(as of September 2017)

Page 13: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

1313

Overview & Event Highlights

Page 14: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

Special Guests from 2016 and 2017Cas Anvar, SyFy Expanse ActorThomas Dolby, Professor and Recording ArtistJoe Haldeman, Author, Forever WarMorgan Gendel, Producer and ScreenwriterC. Alex Young, NASA Goddard, HeliophysicistMason Peck, Cornell University, former NASA CTOMarc Okrand, Creator of the Klingon LanguageRod Roddenberry, Star TrekPam Melroy, NASA Space Shuttle CommanderDon Thomas, NASA AstronautMichelle Thaller, NASA Scientist, astronomerJim Green, NASA Planetary Science Division DirectorJamie Anderson, UFO, Thunderbirds, Space: 1999Adam Nimoy, For the Love of Spock, DocumentaryGigi Edgley, Farscape ActressLuvia Peterson, Continuum ActressJames Suriano, Author, Inbiotic, The AntarcticansDan Curry, Star Trek Visual Effects SupervisorDavid Grinspoon, Astrobiologist and Senior Scientist at

the Planetary Science InstituteThe 501st Legion

Page 15: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

Educational MissionOur educational mission is toshare and use science fiction asa tool to inspire imagination andmotivate project-based learningin science, technology,engineering, art, and math.

Youth-focused Programming

· Hands-on activities with NASA Goddard SFC· Hands-on activities with Artway Alliance focused on

drawing comic books, manga, anime, Japanesecomic books, and cartooning

· Video game design activity· Stop-motion video animation workshops· Minecraft: play on the Museum of Science Fiction

Minecraft server, Go Beyond the Minecraft basics,Minecraft Modding

· High-powered model rocket demonstration· Science of Superheroes· Code your costume

“Blending STEAM education with science fiction iscentral to the Museum’s mission. Currently, therereally aren’t any large-scale, community eventsthat intentionally deliver informal learninginspired by science fiction. We want people to havea lot fun and learn some interesting things alongthe way.”

-- Mandy Sweeney, vice president,operations for the Museum of ScienceFiction and former NASA consultant

Page 16: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

2017 Program Highlights1. IBM Watson: cognitive computing2. Sci-Fi in the Classroom, Educator's Workshop3. Escape the Room - SciFi Style4. Literary Representations of AI and Robotics5. The Law of Virtual Reality6. DC Stunt Coalition Workshop7. How to Publish Your Own Comic8. Utopia vs. Dystopia Mechanical Morals: The

Philosophy of Artificial Intelligence9. Intro to Sci-fi Competitive Gaming, and eSports10. An Eternal Optimist: Arthur C. Clarke and the Search

for What’s Next11. Boolean Girl Coding Workshop12. An Everyday Future: Including Popular Culture in

Science Fiction Drones in Education13. Robots, AI, and Drones in Military SF14. Sci-fi Reality Check: Where are we and how can sci-fi

rescue reality?15. Afrofuturism16. Quantum Computing: How it works and who's using it17. Indie Game Showcase18. Computers in Space - by BAE Systems

Page 17: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

2017 Highlights cont.

19. Live Action: RESET Space Party20. Cosfashion Show21. Slightly Off Key: Great Soundtracks in Terrible SF Films22. Animation 101 From Nanotechnology to Quantum

Computing: The Limits of Strong AI23. Morgan Gendel presents: Inner Light24. Fantastic beasts or ExoBiology25. How did they Make That? "Costume Edition"26. Andrew Clark: Lego Fan to Set Designer27. Thomas Dolby: Unlocking the Genius Within28. What's Gender Got to Do With It29. The Future of Drones30. Young Adult Science Fiction Literature for Girls31. DC Stunt Coalition Workshop Education Activity Room32. Cosplay for Everyone33. Man As Machine: Androids & Cyborgs in

Literature Technological utopia or technologicaldystopia?

34. Do The Things You Own, Own You?35. Artificial Intelligence: How Close Are We...and How

SAFE Are We?36. Mold Making and Materials

Page 18: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

2017 Highlights cont.

37. Gender Portrayals in Sci-Fi Literature38. Cyborgs and Robots in Anime39. Surviving the Robo-pocalypse40. The Law of Star Trek Gaming Addiction41. Greatest Scene Ever: AI and Robots42. How to Draw Starships43. What's in My Contract Catherine Asaro's Wonderful

World44. History of Science Fiction: Comic Book Edition45. A Crash Course in IP Law46. Back-Issue Bins: Retail Perspective47. Phasers and Sabers48. A Ticket to Space with Space Vault49. Think: Evolution of Smart and Interactive Toys

Page 19: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

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Venue

The Gaylord National Resort & Convention Center is a unique waterfront destination with a stunning 19-story glassatrium and sweeping views of the Potomac River With more than 600,000 square feet of flexible convention space, thevenue is perfect for business meetings, conferences, and special events – located 10 miles from the U.S. Capitol.

Page 20: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

2020

Sponsor | Exhibitor Options

Page 21: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

Sponsorship Opportunities

1234Number of sponsor highlights in dedicated Facebook posts

23510Number of sponsor highlights in dedicated Twitter messages

XXXCorporate identity on event social media sites

XXCorporate identity in event update emails w/ link

E-Communications & Social Media

1234Number of sponsor highlights in event blog

XXCorporate identity on sponsor page w/ link

XXXXCorporate description on sponsor page

XXCorporate identity on Museum of Science Fiction website

XXXXCorporate identity on event website

Escape Velocity Website AND Museum of Science Fiction

XXXPremium exhibitor booth space

Escape Velocity Exhibitor Booths

XOption to be Lead Sponsor for Escape Velocity 2017

XTop billing on all Escape Velocity promotional materials

General Escape Velocity Recognition

$10,000$20,000$30,000$50,000

Runner(4)

Associate(3)

Partner(2)

Lead

Multi-Event Discount: Get 25% off your 2019 sponsorship packagewhen purchasing your 2018 sponsorship package

Page 22: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

XXVideo coverage by Escape Velocity photographers

XXPhotographic coverage by Escape Velocity photographers

XXXXCorporate identity on expo video at the convention center

Escape Velocity Photographic & Video Coverage

1124Speaking opportunity at discussion panel

XSpeaking opportunity at special awards dinner

46812Reserved tickets to special awards dinner

Escape Velocity Event Participation

XXXCorporate name mentioned in press release

XCorporate identity and quote in Escape Velocity press release

XXProgram guide advertisement

XXXXCorporate identity on Escape Velocity print advertising

XXXXCorporate identity on Escape Velocity DC Metro advertising

Escape Velocity Advertising & PR

XXCorporate identity on Escape Velocity volunteer t-shirts

XCorporate identity on Escape Velocity t-shirts

XXXXCorporate identity on Escape Velocity event signage

XXXXCorporate identity on Escape Velocity program guide

XCorporate identity on Escape Velocity on event ticketing

Recognition on Printed Event Apparel & Materials

$10,000$20,000$30,000$50,000

Runner(4)

Associate(3)

Partner(2)

Lead

Sponsorship Opportunities

Multi-Event Discount: Get 25% off your 2019 sponsorship packagewhen purchasing your 2018 sponsorship package

Page 23: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

Show Program Ad Rates¼ Page Ad – Color 3”x5” $200½ Page Ad – Color 6”x5” $3501/1 Page Ad – Color 7”x10” $600Inside Cover – Color 7”x10” $1,000Inside Back Cover – Color 7”x10” $1,000

Pavilions | BoothsCorner Pavilion 20 x 20 Package Includes: $3,000∙ Eight Exhibitor Badges∙ Four Wastebaskets∙ WiFi Internet service∙ Electrical service

Corner/Interior Booth 10 x 20 Package Includes: $1,500∙ Two 8’ tables with chairs (interior)∙ Three 8’ tables with chairs (corner)∙ Six Exhibitor Badges∙ One Company Sign∙ One Wastebasket

Corner/Interior Booth 10 x 10 Package Includes: $750∙ One 8’ table with chairs (interior)∙ Two 8’ tables with chairs (corner)∙ Four Exhibitor Badges∙ One Company Sign∙ One Wastebasket

Page 24: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

Video & Digital Signage OptionsVideo ads on screens around the convention center. IncludesWall-mounted Digital Signs & Lobby Video Wall

∙ $1,000 per package / :15∙ $2,000 per package / :30∙ $4,000 per package / :60

Your video ad included in daily, event recap video1

∙ $7,500 per day∙ shown in venue & promoted across

event social media platforms

Your commercial included in topic-driven video shorts1

∙ $3,000 per custom video2

∙ shown in venue & promoted acrossevent social media platforms

1 Escape Velocity's experienced media team can create customized video brandspots showcasing your organization's community STEM initiatives. Additionalfees apply.2 Escape Velocity media team welcomes the opportunity to creatively integratesponsors, add hosts, and otherwise customize to meet objectives.Additional fees may apply.

Page 25: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

High Visibility Placement OptionsEvent Space | Corporate Identity Options:

Main Stage Sponsorship $10,000Registration Area (exclusive) $7,500VIP Lounge $5,000Aisle Banners (5) $5,000Kids Area $5,000Information Booth $2,500Indoor Banners $1,500Step & Repeat $1,500Panel Rooms $1,000 per room

Event Collateral or Corporate Identity Options:Badge Sponsor $5,000Lanyards $5,000Competition Sponsor $5,000Official Show Bag $2,500Registration Handouts $1,000 per dayHandout Distribution $500 per dayLiterature Inserts $500 per item

Multi-Event Discount: Get 25% off your 2019 sponsorship packagewhen purchasing your 2018 sponsorship package

Page 26: Sponsor | Exhibitor Prospectus...1. Museum gallery, displays, and new technology 2. Discussion panels 3. NASA VR demonstrations 4. Large exhibit floor and vendor area 5. Starship bridge

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Mandy SweeneyVice President, Event SalesMuseum of Science FictionWashington DCUSA: EARTH: SOL: MILKY WAY

[email protected]

To discuss sponsorship availabilitiesand for further information, please contact

Contact Us