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Splunk TAP Program Terms [email protected] www.splunk.com
Splunk> Partner+ Program Terms Technology Alliance Partners
Effective September 2016
Splunk TAP Program Terms [email protected] www.splunk.com
Table of Contents
Welcome & Introduction
Solution Areas
Splunk TAP Program
TAP Criteria
TAP Benefits
TAP Program Compliance
Additional Terms
Additional Resources
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[email protected] www.splunk.com
Welcome to the Splunk Technology Alliance Partner+ Program
Program Terms & Introduction Version Date: August 1, 2016
Splunk’s® Technology Alliance Partner (TAP) Program is focused on delivering customer value through complementary technology solutions. By growing our Partner ecosystem, we aim to create add-on value for customers leveraging Splunk and our partners’ technologies.
Below you will find details about our Splunk Technology Alliance Partner+ Program Terms. Please review these Program Terms to understand Splunk’s TAP Program requirements, tools, benefits and training options. These TAP Program Terms are incorporated into your Splunk Technology Alliance Agreement in accordance with its terms. Thank you for your partnership!
Solution Areas The following are the Splunk solution areas applicable to TAPs as of the version date first stated above: Shared customers in each of these solution areas can benefit from Splunk’s Operational Intelligence platform, complemented with a partner’s demonstrated product expertise and capabilities.
Application Delivery: Developing, testing, deploying and maintaining large scale, highly distributed and interconnected applications is extremely challenging. Splunk software enables customers to find and fix application problems faster to reduce downtime and increase proactive, end-to-end operational visibility into your key performance indicators.
Business Analytics: Splunk software analyzes, visualizes and monitors machine data from any source—such as applications, mobile devices and servers—to provide insights to IT and business operations on-premises and in the cloud. Delivering these enhanced business insights, in real time, to teams—including executives, sales, product, marketing, operations and customer service—can help transform an organization into a market leader.
Internet of Things: Splunk software ingests, analyzes and visualizes real-time and historical machine data from any source—including industrial control systems and connected devices—enabling you to improve operations, ensure safety and compliance, perform preventative maintenance and better manage the lifecycle of assets. Use Splunk to collect, index and harness the power of the machine data generated by connected devices and machines deployed on your local network or around the world.
IT Operations: Consolidate silos of machine data into actionable insights with Splunk software. This allows companies to drive critical business decisions, reduce costs and complexity and maximize operational efficiencies.
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Security: Splunk security solutions enable organizations to detect, respond and prevent threats by providing valuable context and visual insights to help make faster and smarter security decisions. Splunk enables an analytics-driven security platform to help make smarter and faster security decisions.
Splunk TAP Program
TAP Program Definition
The Splunk Technology Alliance Partner program (TAP) enables a rapidly growing ecosystem around the Splunk platform to provide complementary solutions for our joint customers.
Partner Tiers Partner Tier Definition
Elite Invitation-only
Premier Partner eligibility: - Demonstrated customer value of joint solution - Align with top priorities of applicable market group - Signed the Splunk TAP Agreement - Signed the Splunk TAP Marketing Agreement
Associate Open to all new partners looking to build a technical alliance with Splunk.
TAP Criteria
TAP Program Requirements
Splunk’s TAP program has a tiered structure.
Splunk TAP Program Requirements
Technology Program Requirements Elite Premier Associate
Completed Signed TAP Agreement x x x
Completed TAP Questionnaire x x x
Created Splunk Technical Add-on or App x x x
Partner Appointed Sales or Business Development Resource 2 1 0
Partner Appointed Technical Resource 2 1 0
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[email protected] www.splunk.com
TAP Benefits TAP Program Benefits
The TAP Program provides benefits based on the partner tier.
Splunk TAP Program Benefits
Technology Program Benefit Elite Premier Associate
Access to Development Tools x x x
Access to TAP Portal x x x
Discount on Splunk Training x x x
Access to Splunk Community Support x x x
Splunk Web Partner Listing x x x
Joint Customer Case Study x x x
Partner Collateral with Splunk Reference x * *
Social Media Blogging x x
Co-branded Datasheet x *
Splunk Webinars / Regional Seminars x *
Sponsor at Splunk Events x *
Access to Not-for-Resale (NFR) License x x x
Splunk Technical Assistance/Cert Program x *
Splunk Partner Account Manager x x
* based on approval
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[email protected] www.splunk.com
Splunk TAP Marketing Benefits
Benefit Description Elite (GSA) Premier (TAP) Associate (TAP)
Press Release Created by partner in Splunk template and reviewed by Splunk
Invitation only program
Tailored planning and dedicated
support for marketing activities
1 per partner per year Not supported
Web Listing Logo listed on Splunk Partner+ website 1 per partner 1 per partner
Joint Customer Case Study
Customer use case of joint solution developed by partner and reviewed by Splunk
Limited number by consideration
Limited number by
consideration
Social Media - Mentions - Proactive Tweets - Retweets - Facebook Posts - LinkedIn Posts
Any unique reference to the partner on any of our branded social channels (primary: Facebook, LinkedIn, Twitter; secondary: Instagram, Google+)
Limited number by consideration
Splunk will retweet
Co-branded Data Sheets
Co-branded, joint value discussion requiring formal approvals from partner and Splunk
Based on Splunk approval Not supported
Partner Collateral with Splunk Reference
Partner-branded collateral referencing integration / partnership with Splunk name or logo
Based on Splunk approval Not supported
Webinars Partner-led or jointly developed with customer participation preferred; Splunk promotion
Based on Splunk approval Not supported
Joint Regional Seminars
Partner-led or jointly developed with customer participation preferred; Splunk promotion
Based on Splunk approval Not supported
Sponsor Splunk Events (SplunkLive!, Summits, .conf)
Partners participate in Splunk events via sponsorship investments
Based on Splunk approval Not supported
Promotional Use of Splunk Brand
Leveraging the Splunk brand messaging signage for events, and promotional purposes
Based on Splunk approval Not supported
Splunk Partner Account Manager
Dedicated marketing support 1 per partner Not supported
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[email protected] www.splunk.com
Development Tools
Not For Resale (NFR) License PROGRAM
As a Splunk TAP you will be provided a Splunk license intended for the development, testing and demonstrating of a joint solution. Additionally, all partners will have access to our best practices guides, getting started materials, the Splunk Add-On Builder and community support.
Partner Training
All contracted partners will be granted access enablement courses and certifications via the Splunk Partner+ Portal. Most partner education courses are free of charge; however, some instructor–led courses and certification programs are at a fee.
Splunk Community Support
Visit the Splunk Community for support. www.splunk.com/community
Splunk App Certification
All TAP partners are encouraged to submit their Splunk App or integration for certification. When a partner certifies their technology add-on customers and prospects can have increased confidence in the quality of the joint solution.
Partner+ Portal Once you have signed the Splunk TAP Terms you will be granted access to the Partner+ Portal. Within the Partner+ Portal, partners can access a wide variety of support resources including: partner enablement and certifications, NFRs and marketing tools.
Splunk Partner Portal – home page
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[email protected] www.splunk.com
TAP Program Compliance Partner Status
The four status levels for Splunk partners are:
Status Definition
New Any partner who has been in the program less than 365 days. After 365 days, the partner will automatically be assigned based upon achievement of requirements.
Complete Any partner who has met all of the program requirements.
Provisional A partner who has not fulfilled the requirements of the program will be given one compliance cycle (defined below) to achieve requirements.
Inactive Any partner who has not updated their technology add-on or app or uploaded a new add-on or app to Splunkbase within a 365 day period.
Changes to Partner Program Requirements and Benefits
From time to time, partners should expect Splunk to add or change specifics around program requirements and benefits. Updates to specific programs and promotions will take place with 30 days’ notice.
Additional Terms • In the case of acquisitions, mergers and/or other business combinations, the existing membership level of the surviving entity and the operating status of the acquired or merged entity, as applicable, shall dictate the membership criteria applicable to the newly formed entity.
• From time to time, Splunk will add new training modules regarding Code of Conduct, Foreign Corrupt Practices Act (FCPA), and country-based compliance regulations. Partners will be required to successfully complete these.
Additional Resources Resource Location
Web Site www.Splunk.com
Partner Portal www.Splunk.com/partners
Partner Learning Center Access via Splunk Partner+ Portal, click on “Partner Enablement”
Product Information www.Splunk.com/products www.Splunk.com/solutions
Tap Program Tools Access via Splunk Partner+ Portal, click on Partner Resources
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[email protected] www.splunk.com
• Brochure • FAQ Getting Started Guide
Partner+ Program Inquiries & Escalations
Splunk Answers https://answers.splunk.com/
Developer link http://dev.splunk.com/
