Special Thanks to ESTO 2015 Partners, Sponsors and Hosts · ESTO 2015 • AUGUST 23–25 • PORTLAND, OR esto.ustravel.org • @USTravelESTO • #esto15 87 SPONSOR ORGANIZATIONS

ESTO 2015 • AUGUST 23–25 • PORTLAND, OR esto.ustravel.org • @USTravelESTO • #esto15 83

Special Thanks to ESTO 2015 Partners, Sponsors and Hosts

SPECIAL THANKS TO OUR PREMIER PARTNER

ESTO EDUCATION PARTNER

PLATINUM

GOLD

84 ESTO 2015 • AUGUST 23–25 • PORTLAND, OR esto.ustravel.org • @USTravelESTO • #esto15

SPECIAL THANKS TO ESTO 2015 PARTNERS, SPONSORS AND HOSTS (continued)

SILVER


BRONZE

SPECIAL THANKS TO ESTO 2015 PARTNERS, SPONSORS AND HOSTS (continued)

OUR HOSTS


Travel Savvy knows local. We produce content in all varieties, including the “We Hear” video series and the Travel Savvy TV channel. Our CityTouristSites properties provide smart, relevant content about select cities including New York, Los Angeles and London. As a brand, Travel Savvy connects you with travel consumers.

ADARA leverages global travel data to drive future business performance. ADARA’s Magellan platform transforms loyalty, search and booking data into actionable knowledge that allows companies to better understand, reach and engage customers. The platform is fueled by first-party data from more than 80 global travel brands.

The ATTA is a network of over 1,000 tour operators, tourism boards, destinations, travel advisors and PR and media professionals dedicated to supporting adventure travel worldwide. We provide training, education, research, networking opportunities, and events like the annual Adventure Travel World Summit and the North American-focused AdventureELEVATE conference.

Airbnb is a trusted community marketplace for people to list, discover, and book unique accommodations around the world, whether an apartment for a night, a castle for a week, or a villa for a month in over 34,000 cities and 190 countries.

Sponsor Organizations


SPONSOR ORGANIZATIONS (continued)

Arrivalist is a marketing attribution analytics platform that empowers destination marketers with new metrics to evaluate the offline impact of online media plans. The company’s patent-pending Location Change Attribution Analytics tool is being used by destinations across the country, including California, New Orleans, Kansas, Fort Worth and more.

Bluebridge is a mobile app platform that helps destinations create customized, affordable apps that engage their visitors. With customers like South Africa tourism, Gatlinburg, TN, and Kissimmee, FL, Bluebridge has developed more than 400 apps in the iTunes and Google Play app stores. Learn more at gobluebridge.com.

Brand USA is the public-private partnership responsible for launching the United States’ first-ever nationally coordinated tourism marketing effort. Its mission is to increase international visitation and enhance the image of the U.S. worldwide. International travel in the U.S. currently supports 1.8 million American jobs and benefits virtually every sector of the economy.

Partner with Bridal Guide Media and connect with over 1 million U.S. couples with an urgent need to spend on destination weddings, honeymoons and more. Surround sound options include print, website, social media, events, newsletters and advertorials. Nearly 4 million magazine readers and 1.5 million UVs with geo targeting options.



Shopping, Dining and Cultural Heritage Experiences are the top activities for international travelers. Participate in The Cultural Traveler guide and Shop America Magazine 2016. Gobal distribution including China! Join us at the ONE Travel Conference, September 2016. ShopAmericaTours.com, TheCulturalTraveler.com, ONEtravelconference.com. Contact Rosemary McCormick, [email protected].

Destination Analysts is a full-service market research company specializing in actionable marketing intelligence for DMOs—from visitor profiles and economic impact studies to user experience research and digital marketing ROI. Destination Analysts also conducts “The State of the American Traveler” and “The State of the International Traveler” for the industry.

Endless Vacation is the largest national circulation travel magazine in the U.S reaching 4.4 million readers. With award winning content across multiple platforms, Endless Vacation is the ultimate trip planning resource for those who have made a lifetime commitment to travel; averaging almost 4 weeks of vacation annually.

Expedia Media Solutions is dedicated to building innovative media partnerships for travel advertisers enabling them to leverage Expedia’s network of leading travel brands and global sites. With a growing product portfolio of advertising and sponsorship opportunities, Expedia Media Solutions has revolutionized the way brands reach and connect with online travel consumers.



Food Network Magazine has revolutionized the magazine landscape by combining the best of all worlds: food, star chefs, entertainment, travel and fun. Leading the epicurean category in audience with 12.4 million and the #1 highest seller on newsstands, our readers recognize and appreciate the connection between food and travel.

Fuseideas is an award-winning full service creative agency that specializes in developing innovative, integrated and measurable campaigns for Destinations seeking differentiation in an increasingly chaotic media environment. We break through this “chaos” with a strategic mix of traditional, digital and social media built upon a rock-solid creative strategy. For a free consultation, please contact Dennis Franczak at [email protected], or call 781-897-4801.

Georama is a real-time vicarious travel platform that provides a new way to inspire and engage with prospective travelers around the world. Showcase your destination through high-definition live-streamed guided tours that allow viewers to interact in real-time for a personalized experience.

HomeAway, Inc., the world’s leading online marketplace for vacation rentals, makes every vacation rental in the world available to every traveler in the world. With over 1 million vacation rental listings in 190 countries, we’re committed to helping families and friends find the perfect vacation rental to create unforgettable travel experiences.



Interfuse Media is a fast-growing digital marketing company launched in 2014 by Collinson Media & Events. Interfuse is focused on helping destination marketing organizations navigate the digital media and marketing landscape with proven solutions and advanced data tools to reach new and returning visitors at every stage in the buying cycle.

Nothing fires people up quite like travel, and at Lonely Planet we know this better than anyone else. As the world’s leading travel authority, we’ve brought together a massive global audience, created a unique range of travel products and established one of today’s most iconic and loved travel brands. Lonelyplanet.com/partner

Longwoods International is a respected leader in marketing, advertising, travel and public opinion research. For over 30 years, we have assisted leading corporate and public sector clients with studies conducted across the Americas, Europe and Asia.

Since 1976, Madden Media has partnered with DMOs around the country to provide innovative, industry-leading destination marketing solutions. We deliver results to more than 950 clients in 48 states as well as in Canada, and impact travelers 431 million+ times per year. Madden Media…connecting people to places.



Matador is the world’s largest independent travel publisher, with over 12 million unique monthly visitors. Since 2006, we’ve redefined travel media by developing a global network of editors, writers, photographers and filmmakers who’ve won numerous awards and pushed the limits of what’s possible as freelance travel storytellers.

MBuy, a division of Mediaocean, combines everychannel media expertise and the best advertising technology in the industry—providing advertisers with superior media buying and planning services. Clients trust MBuy to deliver high performance campaigns that meet their advertising and business objectives. To learn more about MBuy’s everychannel media solutions, go to www.MBuy.com.

Meredith Travel Marketing opens the door to 100+ million women from millennials to moms. We inspire women with trusted editorial, action-packed itineraries, multi-generational vacation ideas and dream filled getaways. From lifestyle to lifestage, our portfolio allows you to target specific consumers to ensure your message becomes part of their travel experience.

With offices in Sarasota, FL, and Superior, CO, Miles markets destinations and hospitality businesses by working with state tourism offices, convention and visitors bureaus, hotels and other organizations in the tourism industry to create forward-thinking online, mobile, email and print content marketing solutions.



We believe in the power of travel. That’s why MMGY Global has been dedicated exclusively to this industry for 34 years. From research to brand development, web design to public relations, we offer integrated marketing for travel brands throughout the world with one goal in mind: We Inspire People to Go Places.

NCC Media is the national ad sales, marketing and technology company representing virtually all of America’s multichannel video providers. NCC is the industry’s leading multi-platform sales organization, where travel advertisers can reach local Cable, Satellite and Telco homes across dozens of cable networks, via a single media buy.

Internet travel company that enables travelers to research, plan and book travel products. OWW provides destinations with global marketing reach; North America—Orbitz.com, Europe—eBookers and Hotel Club. Orbitz Worldwide partners with destinations to inspire travel. Make Our Audience, Your Audience. Motivate travelers to be your next visitor while they research, plan and book.

SagaCity Media produces award-winning web content and print publications for 12 DMOs across the country, including Portland (Destiny Award- Best Visitor Guide), Seattle, Santa Monica, Aspen/Snowmass, Galveston, and Washington state. We also provide the advertising sales, production, and distribution expertise to maximize our partners’ return while minimizing their investment.



Schneider Publishing publishes Association News: America’s most-read magazine for association executives and SportsTravel: The sports world’s event magazine. We also organize the Meetings Quest Trade-show Series, the nation’s longest-running series of trade shows for meeting planners and the TEAMS Conference & Expo, the world’s leading conference for the sports-event industry.

Simpleview delivers powerful tools and marketing techniques created specifically for the tourism industry, including reporting tools, websites, mobile, SEO and integrated CRM and CMS platforms. With 20+ years experience, 375+ clients and a staff of 175+, we offer more expertise, staying power and proven success than any other company in our field.

Sojern is travel’s leading data-driven performance marketing engine. Through its Sojern Traveler Platform and billions of traveler intent signals across online and mobile channels, Sojern puts more heads in beds and travelers in town for its clients worldwide. For more information, please visit www.sojern.com.

SpotXchange is the trusted video advertising platform for brands. Leverage SpotXchange’s ad serving, expert team, programmatic technology, and private marketplace capabilities to operate effectively in an increasingly complex digital ecosystem. Over four billion video ad decisions are processed through the SpotXchange platform daily, and is consistently the top comScore video property for video ads served.



STR empowers clients to make sound sales, marketing and revenue management decisions by providing actionable performance data. STR has been the leader in hotel industry benchmarking and research for 30 years. STR receives performance data from over 50,000 hotel properties, representing over 6.8 million rooms in 165 countries. STR, Inc. | 1.615.824.8664 ext. 3504 [email protected] | str.com

T+L is the preeminent voice for the sophisticated, insatiable traveler, serving up expert intelligence and the most immersive, inspiring travel lifestyle content anywhere. We capture the pure joy of discovering the pleasures the world has to offer. Whether the experience is in print or digital, T+L offers compelling reasons to get up and go.

Travel Channel is a multiplatform travel lifestyle brand with the core mission of providing inspiring and compelling programming that takes viewers beyond their everyday destinations, making the unfamiliar familiar—whether it’s around the world or around the block. Travel Channel is available in more than 94 million United States cable homes and 130 counties around the world.



Travel Spike helps Destinations drive more bookings, visits and sign-ups on a performance basis. We’ve worked with 200 DMOs spanning 13 years. Tell your Destination’s story with our new Native advertising and custom content marketing program. Reach millions of leisure travelers via email, mobile and online across our digital platform ranked #1 in comScore Travel.

Travelzoo® is a global Internet media company. With more than 27 million members and 25 offices worldwide, Travelzoo® publishes deals from more than 2,000 travel, entertainment and local companies. Travelzoo’s unique deal publishing process inspires incremental trips, drives qualified consumers to travel supplies and generated immediate, measurable results.

TravMedia is the travel industry’s global media network and the world’s largest dedicated travel PR Newswire. TravMedia provides a social network for business that unites more than 25,000 registered journalists and 15,000 travel professionals globally. TravTrade, their travel trade business, are proud media and technology partners for the U.S. Travel Association and Brand USA.

TripAdvisor® enables travelers to plan and book the perfect trip! DMOs can strategically target 340 million unique monthly visitors on the world’s largest travel community, and across Facebook and the Internet, throughout the travel planning cycle. Stop by the Stir Lounge to exchange ideas with our team of seasoned travel professionals!



WeChat is the world’s leading lifestyle-changing app with 600+ million active users. ChinaGate has been the market leader in connecting global brands with Chinese consumers worldwide since 1997. ChinaGate has proven success in helping brands targeting Chinese tourists gain massive exposure and complete sales through WeChat.

Yahoo is a guide focused on informing, connecting, and entertaining our users. By creating highly personalized experiences for our users, we keep people connected to what matters most to them, across devices and around the world. In turn, we create value for advertisers by connecting them with the audiences that build their businesses. For more information, please visit: advertising.yahoo.com.

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Special Thanks to ESTO 2015 Partners, Sponsors and Hosts · ESTO 2015 • AUGUST 23–25 • PORTLAND, OR esto.ustravel.org • @USTravelESTO • #esto15 87 SPONSOR ORGANIZATIONS