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Social Networking in Labor Market Information Getting the Word Out or Huge Waste of Time? Presented at the Analyst Resource Center Training Meeting, Boise, ID, May 11-14, 2010 Phil Ellsworth, Research & Planning, Wyoming Department of Employment

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Social Networking in Labor Market Information . Getting the Word Out or Huge Waste of Time? . Phil Ellsworth, Research & Planning, Wyoming Department of Employment. Presented at the Analyst Resource Center Training Meeting, Boise, ID, May 11-14, 2010. When someone mentions social networks . - PowerPoint PPT Presentation

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Page 1: Social Networking in Labor Market Information

Social Networkingin Labor Market Information

Getting the Word Outor Huge Waste of Time?

Presented at the Analyst Resource Center Training Meeting, Boise, ID, May 11-14, 2010

Phil Ellsworth, Research & Planning, Wyoming Department of Employment

Page 2: Social Networking in Labor Market Information

When someone mentions social networks ...

... do you think of ...

OR

? Your U.S. SenatorBonus question: Which one is probably easier to contact via Twitter?

Page 3: Social Networking in Labor Market Information

Is that all there is?

Near as I can tell, it doesn’t do ANYTHING.

According to the security firm Barracuda Labs, only 21% of all Twitter users are active1 users.

1Active = 10 followers, follows 10 people and tweeted at least 10 times .

Page 4: Social Networking in Labor Market Information

For starters

http://search.twitter.com

Page 5: Social Networking in Labor Market Information

Search Results

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For jobseekers

• Most states that have adopted social networking are using it to connect jobseekers with employers.

Page 7: Social Networking in Labor Market Information

By Occupation

http://www.worksourceoregon.org/index.php/job-seekers-start-here/267-get-job-openings-on-twitter

Page 8: Social Networking in Labor Market Information

By location

Page 9: Social Networking in Labor Market Information

Virginia LMI

Page 10: Social Networking in Labor Market Information

Minnesota LMI

Page 11: Social Networking in Labor Market Information

My Twitter Page

Page 12: Social Networking in Labor Market Information

‘Old’ LMI

Will social networking replace ‘old’ LMI delivery methods?

Probably not entirely. But LMI delivery is changing, as states look for ways to

reduce mailing costs and improve timeliness of delivery.

Page 13: Social Networking in Labor Market Information

Current Distribution Methods

• Hard Copy Publications• E-Mail • Website• Interviews• Word of Mouth

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Least efficient methods

• Waiting for customers to find out the data exists and then request it

• Requiring customers to follow a complicated path to the information

• Depending on the ‘if-thens’

Page 15: Social Networking in Labor Market Information

A few good links

• http://twitter.com/rachelvilsack • http://twitter.com/VirginiaLMI • http://twitter.com/philellsworth • http://flowingdata.com/• http://infosthetics.com/ • http://twitter.com/nytgraphics • http://twitter.com/visualinfo

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Last, but not least…

Questions?Phil Ellsworth, Publications & Web EditorResearch & Planning, Wyoming Department of Employment246 S. Center St.Casper WY [email protected](307) 473-3818 (w)(307) 797-1637 (c)