Embed Size (px)
DESCRIPTION
How content and discussions lead into to a decision and more discussions and content.
Citation preview
Miikka Leinonen
DRAFT
Social Media Loop has 3 keys
Lets look at them from a marketing perspective.
When I need to buy something...
When I need to buy something...
I search for information.
When I need to buy something...
I search for information.
I ask for advice.
When I need to buy something...
I search for information.
I ask for advice.
I make a decision.
3 keys of Social Media Loop are...
CONTENT DISCUSSION DECISION
3 keys of Social Media Loop are...
Good content?
CONTENT DISCUSSION DECISION
What makes
Good content creates discussions.
CONTENT DISCUSSION DECISION
CONTENT DISCUSSION DECISION
Good discussion?
Good discussion leads into a decision.
CONTENT DISCUSSION DECISION
Good discussion leads into a decisionand creates more content.
CONTENT DISCUSSION DECISION
Good decision?
CONTENT DISCUSSION DECISION
Good decision creates discussions.
CONTENT DISCUSSION DECISION
Good decision creates discussionsand content.
CONTENT DISCUSSION DECISION
CONTENT DISCUSSION DECISION
This is the Perfect Social Media Loop.
How to build a perfect Social Media Loop?
CONTENT DISCUSSION DECISION
CONTENT DISCUSSION DECISION
Produce.1
CONTENT DISCUSSION DECISION
Produce.1
Share.2
CONTENT DISCUSSION DECISION
Produce.1
Share.2
Facilitate.3
CONTENT DISCUSSION DECISION
Produce.1
Share.2
Facilitate.3
Participate.4
CONTENT DISCUSSION DECISION
Produce.1
Share.2
Facilitate.3
Participate.4
Enable.5
CONTENT DISCUSSION DECISION
Produce.1
Share.2
Facilitate.3
Motivate.6
Participate.4
Enable.5
CONTENT DISCUSSION DECISION
Produce.1
Share.2
Facilitate.3
Motivate.6
Participate.4
Enable.7Enable.5
CONTENT DISCUSSION DECISION
Produce.1
Share.2
Facilitate.3
Motivate.6
Participate.4
Enable.7
Enable.8
Enable.5
CONTENT DISCUSSION DECISION
Produce.1
Share.2
Facilitate.3
Motivate.6
Participate.4
Enable.7
Enable.8Motivate.9
Enable.5
Share your content.
Facilitate dicussions.
Motivate content creation.
Enable decisions.
Enable feedback.
Motivate feedback.
Enable content creation.
Produce quality content.1
Participate in discussions.
2
3
4
5
6
7
8
9
