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Social Innovation & Entrepreneurship
Richard CHOW Deputy Head, HKCSS-HSBC Social Enterprise Business Centre
The Hong Kong Council of Social Service
MAKE MONEY
CHANGE THE WORLD
What you can get from me?
• Social Innovation & Entrepreneurship
• Landscape & development of SEs in HK
• Your opportunities
Social
Innovation
• “I can’t define it, but I know it when I see it.” – Potter Stewart, U.S. Supreme Court Justice
SOCIAL + INNOVATION
= SOCIAL INNOVATION
INNOVATION /ɪNƏˈVEɪƩ(Ə)N/
What is Innovation? (1)
• A process
– Individual creativity
– Organizational structure
– Environmental context
– Social and economic factors
• How to produce more and better innovation?
What is Innovation? (2)
• An outcome
– New products
– Product features
– Production methods
• How to predict which innovation will succeed?
What is Innovation?
• Novelty – Technical
– Social
– Economical
• Improvement vs existing solutions – More effective
– More efficient
– More sustainable • Earth
• Itself
What is Innovation?
Process Product Diffusion
Adoption
Value creation
What is Innovation?
• A novel solution to a problem that is more effective, efficient, sustainable than existing solutions.
SOCIAL /ˈSƏƱƩ(Ə)L/
What is Social?
• Motivation / intention – Non-private value
• Legal category – Social Sector
• Description – Justice / Fairness / Environment / Health / Arts /
Culture / Education
• Distinction – Non-financial / Economical value
What is Social?
What is Social?
What is Innovation?
• A novel solution to a problem that is more effective, efficient, sustainable than existing solutions.
What is Social Innovation?
• A novel solution to a problem that is more effective, efficient, sustainable than existing solutions and for which primarily benefiting the society as a whole rather than private individuals.
Which is Social Innovation?
Which is Social Innovation?
Which is Social Innovation?
Social
Enterprises
Source: http://www.4lenses.org/
1st Type of SE: WISE
• Work Integrated Social Enterprises
iBakery: Tung Wah Group of Hospitals http://ibakery.tungwahcsd.org/
2nd Type of SE: Good Products
• Products/Services that carrying social benefits
Senior Citizen Home Safety Association http://www.schsa.org.hk
3rd Type of SE: Good Values
• Expertise run professional business that promote social values
Green Monday http://http://www.greenmonday.org.hk/
Social problems…
What is Social Entrepreneurship?
Entrepreneur who attempts to tackle social problems through a sustainable business solution
• A legal structure
• Intended to benefit the community
• Adapt an Asset lock
• Adapt a dividend payout cap (35%)
• A benchmark
• Conduct a Social Impact Assessment
• Incorporate
• Sign the B-Corp Declaration of Interdependence
• No legal structure for SEs
• Anyone can call themselves a SE
• SE Directory (HKCSS) - CIC definition
• SE Endorsement
(HKGCSE) - Assessment
527 - 2014-15 62% Section 88
Source: Power of Good, Hong Kong Social Enterprise Landscape Study 2012-13 by SEBC/HKCSS
SE Landscape in HK
Bridging Social Capital Innovate .Invest . Incubate
Who we are? • HKCSS-HSBC Social Enterprise Business
Centre (SEBC) is to advance social
entrepreneurship.
• Publisher of SE Directory which is endorsed
by Home Affairs Department
• We at SEBC are committed to bring good
value and returns to our business partners.
• Non-profit organization
Business Partners
Talent – Social Angels & Incubation Program
• work with corporate partners and professional associations, recruit ‘social angels’ to offer
free business advisory service. More than 50 SE projects received in-depth, practice-
based support from SEBC
• New business models (e.g. Happy Veggies) incubated, spilling over positive impact on
the society
Finance – DBS SE Advancement Grant
• 24 SEs benefited, more than 130 jobs created for the deprived groups, 80%
of participating SEs recorded a double digit sales growth after joining the
scheme
Objective: - an one-stop support platform to incubate
social entrepreneurs and innovative ideas.
Funding achievement (Q1-Q2): - Launching Date: 21 April 2015
- No. of Application received: 51
- Total requested funding amount HKD25 Millions
Finance – Impact Incubator
Low income family
Employment for disadvantaged
groups
Improve living quality
Life coaching /career
planning Elderly care
Youth development
Ethnic minority
Poverty Relief Impact
• The measurement of social
impact – E.g. Monetised Assessment; Non-
monetised Assessment like Output,
Ultimate Targets' well-being
• A process of analyzing,
monitoring and managing the
social consequences of the
deliverables of social service
projects.
• Practitioners and policymakers,
and the public, can be better
informed for the planning of
future social services.
Support – Social Impact Assessment
Space – GoodPoint
• Obtain space at preferential rate to SEs, so as to enhance their capacity
• 1st showcase at Flower Market, in collaboration with 4 operators from NGO and
business sector
• This model will be replicated in other locations in HK
Changemakers Incubation – ACT Social Awareness Network
• work with over 80 grassroots organizations and SE
to organize social experiential programmes for
students, corporate staff and public on different social
issues such as poverty, social inclusion,
environmental protection
• More than 9,000 individuals participated the
programmes. Many got inspired and took follow up
actions, such as make donation, join volunteering
service after these programmes
Business Network – Good Goods (B to C, B to B Sales Platform of SE products)
• Establish a SE sales platform to bring new business opportunities to over 35 SE partners
and grassroots organizations
• Sales performance of SEs enhanced after joining the platform. E.g. $100 SE gift coupon
brings extra $30 spending for an SE
• Promote responsible consumption to corporate customers, with large corporations
being engaged e.g. JP Morgan, MTR, Asiamiles etc.
Our Innovations…
We incubate
Projects supported
Name of projects: Project summary: Targeted social problems:
RunOurCity
•Using long distance running to help youth improve their
health, confidence and stamina.
•RunOurCity believes running will help to bring positive
changes to their lives.
•6500 youth will be benefited in 3 years, more than
102000 runners engaged in races in 3 years.
•Save preventive education expenses for government on
youth sector such as health and drug addicts.
•Rising anger and
hopeless feelings of
youth in recent
years.
•Health problem of
teenagers.
Projects supported
Name of projects:
Project summary: Targeted social problems:
DOMAT
•一間非牟利建築設計事務所計劃提供切實的解決方案,通過創新的設計和家居改造,致力為香港持續的住屋問題提供創新的解決方案。
•改善香港三種貧困社區的房屋,包括劏房,寮屋區和漁民合作社房屋。
•提高貧困社區的生活水平。
Projects supported
Name of projects:
Project summary: Targeted social problems:
Teach4HK
•良師香港由一群熱心教育的青年人於2013年創立,目標為招募具熱誠和領導才能的大學生,參加為期一年的教學及領袖培訓項目,全職到較多基層學生的學校服務。
•良師香港致力與商界及教育界(大學院校、中學校方)機構多元合作,一方面為項目老師提供專業培訓和領導力及職業發展機會,希望培育項目老師成為關懷社會的明日領袖,他日在社會各崗位上發揮影響力為教育作貢獻。
•低收入家庭學生接受高等教育機會不足
•難以吸引人材投身教育界
SO YOU WANT TO HELP……
CONSUME
Be an Intra-preneur
WORK in SE industry
SE
Media
Education
Platform
Trades
Funder Incubator
Competition
HR
Certification
Be an Entrepreneur
Identify
- unmet social needs
- untapped community resources
Diamond Cap
How to start a social enterprise
– Acquire major skills
– Establish network
– Solicit fund
– Evaluate social impact
ONE MORE THING
1800s
Care for employees
1900s
Philanthropy & CSR
1990s
Sustainability & ESG
2010s
Creating Shared Value
What is CSR?
1. Societal responsibilities
2. Companies increase value
3. Compliance +
4. Philanthropy +
5. Shareholder
6. Illegality is fine
7. PR ‘gimmick’ +
Michael Porter Mark Kramer
Harvard Business Review
The Link between Competitive Advantage and CSR December 2006
Creating Shared Value January 2011
Creating Shared Value (CSV): Making the right kinds of profit that create societal benefits rather than diminish them
What are societal benefits? • Control carbon emission • Improve working quality • Support community development • Boost local economy • Avoid water pollution • Screen for child labour • Ethical marketing practices • Promote diversity • etc.. • etc....
CSR CSV Missions of business
https://hbr.org/2011/01/the-big-idea-creating-shared-value Borgonovi et all (2011); Mohammad Fahad, ABBASI, MBA GGSB, France, http://www.slideshare.net/abbasifahad/creating-shared-value-25886227
Reconceiving Products and
Markets
Enabling Local Cluster
Development
Redefining Productivity in the
Value Chain