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Learning About a #NewWayToEngage at Camp Commerce #IBMAmplify To learn more about IBM Commerce solutions, follow #NewWayToEngage and @IBMCommerce #NewWayToEngage “ Customer data is a commodity. Anyone can buy it. How you use it? That's the differentiator.” - Shep Hyken @Hyken “ 76% of customers expect organizations to anticipate their needs.” - Stan Phelps @9INCHmarketing “ Engagement is interaction with intention that goes beyond concern for the transaction.” - Chris Heuer @chrisheuer “ If data affirms people, they embrace it. If data challenges people, they resist it.” - Tessa Horehled @tessa “ We don't want our minds to be read but we want people to respond and almost read our minds.” - Tamara McCleary @TamaraMcCleary “ Storytelling always triumphs, with or without technology.” - Joel Comm @joelcomm “ Loyalty is emotional. It's a culmination of experiences.” - Mark Johnson @MJohnsonLoyalty

Social Influencers on the Future of Commerce and a #NewWayToEngage

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Page 1: Social Influencers on the Future of Commerce and a #NewWayToEngage

Learning About a #NewWayToEngage at Camp Commerce

#IBMAmplify

To learn more about IBM Commercesolutions, follow #NewWayToEngage and @IBMCommerce

#NewWayToEngage

“ Customer data is a commodity. Anyone can buy it. How you use it? That's the differentiator.” - Shep Hyken @Hyken

“ 76% of customers expect organizations to anticipate their needs.” - Stan Phelps @9INCHmarketing

“ Engagement is interaction with intention that goes beyond concern for the transaction.” - Chris Heuer @chrisheuer

“ If data affirms people, they embrace it. If data challenges people, they resist it.” - Tessa Horehled @tessa

“ We don't want our minds to be read but we want people to respond and almost read our minds.” - Tamara McCleary @TamaraMcCleary

“ Storytelling always triumphs, with or without technology.” - Joel Comm @joelcomm

“ Loyalty is emotional. It's a culmination of experiences.” - Mark Johnson @MJohnsonLoyalty