Deconstruction ofSoap Magazines

“CLASSY”Strap line shows what the magazine specialises in and caters for the audiences needs. The ‘FREEVIEW’ in red draws the target audiences attention of an older, loyal audience. The date shows the reader what

week of TV the magazine is showing.

Masthead extends beyond image and has a shadow effect on it so it stands out against the dark colours used in the dominant image. Also, the reader can familiarise themselves with the brand which generates brand loyalty.

Website placed directly above the masthead gives the audience an alternative way of accessing the brand which could increase the target audience.

Simple colour scheme of black, white and red creates a high quality product and stands out from each other as they are contrasting colours to stick in the readers mind.

The text of the features anchor the main star so the audience instantly knows who he is and what the main feature is about. The text is also in lower case grammatically except for the strap line, which creates a more mature mode of address.

The stars eye is in the centre of the page which breaks up the rule of thirds and usual conventions of a magazine front cover. Part of his face is obscured but he is famous enough so the audience recognize him instantly.

The play on words in the caption which anchors to the star keeps the magazine interesting and exciting.

Barcode, price and region is given to imply that times and programmes change.

“CLASSY”Strap line shows that the publisher understands audience needs and describes what the magazine specialises in. Masthead is familiar to the

targeted audience and the simplistic colour and font with the shadow effect stands out again the colourful image and features used.

Website placed directly under the masthead gives the audience a different way of accessing TV & Satellite Week.

Simple colour scheme of blue, orange and white creates a high quality product and doesn't over power the page. It is also conventional of classy TV magazine front covers to have 3 main colours used throughout which helps the audience to instantly recognize the magazine type and it makes the front cover memorable.

The caption under the dominant photo anchors the image and helps the reader to recognize the TV programme. The alliteration used helps to stick in the readers mind and make the magazine seem interesting and exciting. The word ‘NEW’ reminds the reader that a new series or programme is coming on.

The main stars use eye contact with the camera to directly address and engage the audience in and allow them to clearly see their serious facial expressions.

The features all have orange in them which goes with the conventional colour scheme and allows them to stand out against the background.

“TRASHY”The wide banner at the top catches the audiences attention as this is not usually conventional of magazine front covers. The ‘2 Weeks Revealed!’ in bright colours pulls the reader in as they are getting good value for money.

The 8 colours used suggests there is no general colour scheme unlike in ‘Classy’ magazines. This makes the publication look very bright and cheap and also helps the audience to understand that this type of magazine is quite light hearted.

The ripped paper on the features suggests it was created in a rush which could imply that this news is very fresh and recent.

The masthead is in a very bright coloured font to attract the readers attention as it is the first element you focus on. The black shadow around it emphasizes it more and the rounded font helps to create an unserious atmosphere.

Lots of different features surrounding the dominant image suggests an ‘organized chaos’ as the images are manipulated to extend off the page. The features are in different colours to draw the audiences attention in. The different variety of features reflects the title ‘Soaplife’ to imply there lots of programmes available.

The rhetorical question in the caption for the dominant image appeals to the audience as it engages them and helps them to instantly recognize the storyline.

The masthead font is in lowercase and looks like it is handwritten or written in lipstick. This appeals to their target audience of young women. It is in italics to symbolise the magazines genre and class and is partly behind the stars head as she is an inspirational role model to the target audience. The title ‘Fabulous’ implies a glamorous lifestyle and the text reaches beyond the edges of the page to create a lively ‘organized chaos.’

‘supplement of the year’ encourages the audience to trust this new brand and keep reading the magazine.

The headings and subheadings are in upper case to separate this magazine from other free tabloid supplements to create diversity and uniqueness.

Simple colour scheme of yellow, navy blue and white demonstrates a high quality product and sticks in the readers mind. Also, this is usually conventional of magazine front covers.

Caption anchors onto the star and the canted text creates a lively and exciting front cover. The star is also clearly displaying dress and accessory codes of a glamorous woman to demonstrate the emphasis on material goods which appeals to the target audience.

Website placed above the masthead at the top gives the audience an alternative way of accessing it.