It’s Time to ChangeSMBConnect TM Sponsorship Proposal

SMB Connect is a platform that would support SMB owners’ to attain growth by sharing their expertise with peers. 

This platform will enhance their knowledge and would cater their requirements in Technology, Quality Management, Finance, Logistics, HR and Marketing.

Concept

It would bring together industry experts and business heads in an interactive platform, for the SMBs, to share, interact and learn.

Help SMBs in spotting opportunities identify new business areas and technologies.

Enable enterprises grow using cost-effective and reliable IT solutions and (Showcase) achievements of those organizations who have successfully used IT for business advantage.

Facilitate interaction between the SMB establishments and large players so that learning can take place through information and experience sharing.

SMBConnect Event

The role of SMBs in the rapidly globalizing economy . Strategies to boost the business environment for SMBs. Banking and financial service innovations for SMBs. Technologies that can impact SMB development. How to motivate, inspire and drive business success?    Logistics and Supply chain challenges for SMB owners Connectivity and networking issues

Key Topics To Be Discussed

* Topics may change without any notice

Industry keynote address by a senior member of the SMB community

Presentations by sponsors Panel Discussion followed by Q&A session on issues relating

to Finance, HR, Marketing and Technology Felicitation of the keynote speaker and other key delegates

from the SMB associations. Networking Facility and 1-1 meeting schedule

Event Flow

We will invite senior-level decision makers for SMB connect events.

Prior to acceptance into the event, each delegate would be profiled that includes an overview of their company, their organizational and personal budgetary responsibility, and overview of their key priorities and their primary purchasing intentions for the coming year

To achieve optimal success, we will ensure that all attending delegates meet a set of qualifying criteria.

The highest decision maker in their organizations. Organization should have more than 250 employees Their organization turnover between 25 – 250 crs They should have an existing IT infrastructure of more than

50 computers/have a network They should have an estimated spend/investment plan of

more than 3 lacs in the immediate future.

Delegate Profile

Target Segment & Profile

Industry Profile Audience Profile

Industrial / Machinery

Manufacturing

Pharmaceuticals

Telecommunications & IT

Oil & Gas/

Chemicals/Energy

Consumer Goods

Engineering

Auto Industry

Top Management: CEO,

Director, CMD

IT & Finance Decision

Makers: GM, CIO, CFO etc

Users & Influences

Manufacturing Heads

SMB Connect event will be promoted through various media Alliance

◦ Industry bodies ◦ Media

Internet/Online Marketing ◦ E-Marketing ◦ Website ◦ Web Promotions

Direct Marketing◦ Direct Mailing ◦ Telemarketing and Management

Media Relation

Marketing and Promotional Plan

Phase 1 ◦ Vadodara : 7th Nov 2012◦ Ahmadabad : 9th Nov 2012 ◦ Kanpur : 23rd Nov 2012 ◦ Bhubaneswar : 7th Dec 2012 ◦ Ranchi : 12th Dec 2012

Phase 2 (Jan – Feb) ◦ Ludhiana◦ Indore◦ Coimbatore◦ Hyderabad ◦ Trivandrum

Event Cites*

* Subject to change

SHOWCASE New Products and Services CREATE New Partnership & Alliances REINFORCE Client Relations GENERATE Qualified Prospects INCREASE Brand Awareness

Benefits for Sponsors

Face to face meetings with decision-makers from leading SMB owners in the selected cities making it the first phase of your sales lead generation.

Business meetings with decision-makers greatly reduce the use of company resources and aid in the reduction of the attending company’s sales cycle

Solidify new business relationships through presenting to a prequalified set of SMB decision makers.

Informal and formal networking opportunities with the elusive key SMB business heads.

Benefits for Sponsors

This sponsorship package will include◦ Branding on all promotional & Event Material◦ Exclusive speaking session for 25 min duration ◦ Can invite a customer for panel discussion ◦ Part of panel discussion ◦ Logo on Conference Backdrop◦ Brochure / handout to attendees◦ Table space for Demo◦ 1 customized email to complete invitee List and attendee

list◦ Brochures/demo CDs, Sponsors Logo in conference kit◦ Sharing of Attendee list after the event.

Sponsorship Categories - Diamond

This sponsorship package will include ◦ Branding on all promotional & Event Material◦ Exclusive speaking session for 15 min duration ◦ Part of panel discussion◦ Logo on Conference Backdrop◦ Brochure / handout to attendees◦ Banners at conference venue◦ Brochures/demo CDs in Conference kit◦ Sharing of Attendee list after the event.

Sponsorship Categories - Gold

This sponsorship package will include◦ Branding on all promotional & Event Material◦ Exclusive speaking session for 10 min duration ◦ Logo on Conference Backdrop◦ Brochure / handout to attendees◦ Brochures/demo CD in Conference Kit ◦ Sharing of Attendee list after the event.

Sponsorship Categories – Silver

This sponsorship package will include◦ Logo on Conference Backdrop◦ Part of panel discussion◦ Brochure / handout to attendees◦ Brochures/demo CD in Conference Kit ◦ Sharing of Attendee list after the event.

Sponsorship Associate Partner

SMBConnectTM is promoted by Redefine Marcom. An independent Marketing Services organisation with

proven expertise in delivering end-to-end marketing services for the technology sector.

Our strength is the knowledge and understanding of technology audience and the SMB market.

Our industry know–how and partnership approach helps us in delivering ROI based services.

Team members have experienced in delivering customized SMB events across India.

Advisor include industry experts

Organiser

Event Setup

Backdrop

Event Collatrals

For More info contact:

Project Manager: swadesh@redefinemarcom.com Project Director : sr@redefinemarcom.com

Visit us at: http://www.smbconnect.in/

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