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Small Business Workshops in Harbor Country This course provides the framework for building a solid cash flow plan and is recommended for entrepreneurs with limited experience in this area. Seminar participants will: Learn the major components of a cash flow plan Receive a cash flow template overview Begin preparing a cash flow for their business Bryan Bailey, a native of Southwest Michigan and a small business owner, has been providing small business accounting services for more than 15 years including payroll and payroll taxes, bookkeeping, financial statements, budgeting and tax return preparation. Preregistration is required; deadline to register is Monday, October 26, 2015. The current workplace employs multiple generations - Baby Boomers, Generation Xers and Millennials. A panel discussion representing each of the three generations will be led by Norma Tirado, Lakeland Healthcare’s Vice President of Human Resources and Chief Information Officer of Information Technology. They will candidly speak about: How each generation can effectively interact in the workplace What employers can do to foster a productive work environment for multi-generational staff Understanding their differences for clear communication and outcomes Preregistration is required; registration deadline is Tuesday, November 3, 2015. Do you want to maximize the number of visitors to your website? Would you like to learn best practices to help your site be found on the first page of any search engine? If so, you won’t want to miss this workshop! You will learn: The basics of search engine optimization (SEO) How SEO can help find prospects for your business Accounting & Cash Flow 101 When: Thursday, October 29, 2015; 5:30pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00 Generations in the Workplace: How Baby Boomers, Gen Xers and Millennials Can Work Together When: Thursday, November 5, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $15.00 (includes lunch) Search Engine Optimization for Small Business When: Wednesday, November 11, 2015; 6:00pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

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Page 1: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

Small Business Workshops in Harbor Country

This course provides the framework for building a solid cash flow plan and is recommended for entrepreneurs with limited experience in this area. Seminar participants will:

• Learn the major components of a cash flow plan

• Receive a cash flow template overview

• Begin preparing a cash flow for their business Bryan Bailey, a native of Southwest Michigan and a small business owner, has been providing small business accounting services for more than 15 years including payroll and payroll taxes, bookkeeping, financial statements, budgeting and tax return preparation. Preregistration is required; deadline to register is Monday, October 26, 2015.

The current workplace employs multiple generations - Baby Boomers, Generation Xers and Millennials. A panel discussion representing each of the three generations will be led by Norma Tirado, Lakeland Healthcare’s Vice President of Human Resources and Chief Information Officer of Information Technology. They will candidly speak about:

• How each generation can effectively interact in the workplace

• What employers can do to foster a productive work environment for multi-generational staff

• Understanding their differences for clear communication and outcomes Preregistration is required; registration deadline is Tuesday, November 3, 2015.

Do you want to maximize the number of visitors to your website? Would you like to learn best practices to help your site be found on the first page of any search engine? If so, you won’t want to miss this workshop! You will learn:

• The basics of search engine optimization (SEO)

• How SEO can help find prospects for your business

Accounting & Cash Flow 101 When: Thursday, October 29, 2015; 5:30pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Generations in the Workplace: How Baby Boomers, Gen Xers and Millennials Can Work Together

When: Thursday, November 5, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $15.00 (includes lunch)

Search Engine Optimization for Small Business When: Wednesday, November 11, 2015; 6:00pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Page 2: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

• How to target your SEO regionally and locally This hands-on workshop will be led by Sarah LaTarte, Creative Director for Aisle Rocket Studios. Sarah has experience crafting the brand image for companies ranging from small businesses to Fortune 500 companies. Preregistration is required; deadline to register is Friday, November 6, 2015.

Small business owners need an online presence for their integrated marketing program. This workshop will discuss managing your business’s social media and website content. Staying relevant with updated content is what attracts prospects who can become customers to you. If you’re content is outdated, what does that say about your brand? During this workshop participants will learn:

• How to manage data on all platforms

• Best practices for social media posting and advertising

• Creating a content calendar to help with time management This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 13, 2015.

In the social media world, post responses are immediate. Does your business ready have a strategy in place to manage and appropriately respond to these posts? In this workshop, participants will learn how to manage the information and make it work for their business as they:

• Manage on-line reviews including managing expectations and responding to both positive and negative

reviews/posts

• How to capture information from these posts/reviews and turn into actionable data for your business

• Collecting and using customer feedback-best practices on what to do with this information

This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 27, 2015.

Register online at www.cornerstonealliance.org, or contact Jennifer Stone at (269) 925-6100 or [email protected] for more information.

Building Your Online Presence When: Tuesday, November 17, 2015; 5:00pm - 7:00pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Managing Customers Online When: Wednesday, December 2, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00 (includes lunch)

Page 3: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

Small Business Workshops in Harbor Country

This course provides the framework for building a solid cash flow plan and is recommended for entrepreneurs with limited experience in this area. Seminar participants will:

• Learn the major components of a cash flow plan

• Receive a cash flow template overview

• Begin preparing a cash flow for their business Bryan Bailey, a native of Southwest Michigan and a small business owner, has been providing small business accounting services for more than 15 years including payroll and payroll taxes, bookkeeping, financial statements, budgeting and tax return preparation. Preregistration is required; deadline to register is Monday, October 26, 2015.

The current workplace employs multiple generations - Baby Boomers, Generation Xers and Millennials. A panel discussion representing each of the three generations will be led by Norma Tirado, Lakeland Healthcare’s Vice President of Human Resources and Chief Information Officer of Information Technology. They will candidly speak about:

• How each generation can effectively interact in the workplace

• What employers can do to foster a productive work environment for multi-generational staff

• Understanding their differences for clear communication and outcomes Preregistration is required; registration deadline is Tuesday, November 3, 2015.

Do you want to maximize the number of visitors to your website? Would you like to learn best practices to help your site be found on the first page of any search engine? If so, you won’t want to miss this workshop! You will learn:

• The basics of search engine optimization (SEO)

• How SEO can help find prospects for your business

Accounting & Cash Flow 101 When: Thursday, October 29, 2015; 5:30pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Generations in the Workplace: How Baby Boomers, Gen Xers and Millennials Can Work Together

When: Thursday, November 5, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $15.00 (includes lunch)

Search Engine Optimization for Small Business When: Wednesday, November 11, 2015; 6:00pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Page 4: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

• How to target your SEO regionally and locally This hands-on workshop will be led by Sarah LaTarte, Creative Director for Aisle Rocket Studios. Sarah has experience crafting the brand image for companies ranging from small businesses to Fortune 500 companies. Preregistration is required; deadline to register is Friday, November 6, 2015.

Small business owners need an online presence for their integrated marketing program. This workshop will discuss managing your business’s social media and website content. Staying relevant with updated content is what attracts prospects who can become customers to you. If you’re content is outdated, what does that say about your brand? During this workshop participants will learn:

• How to manage data on all platforms

• Best practices for social media posting and advertising

• Creating a content calendar to help with time management This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 13, 2015.

In the social media world, post responses are immediate. Does your business ready have a strategy in place to manage and appropriately respond to these posts? In this workshop, participants will learn how to manage the information and make it work for their business as they:

• Manage on-line reviews including managing expectations and responding to both positive and negative

reviews/posts

• How to capture information from these posts/reviews and turn into actionable data for your business

• Collecting and using customer feedback-best practices on what to do with this information

This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 27, 2015.

Register online at www.cornerstonealliance.org, or contact Jennifer Stone at (269) 925-6100 or [email protected] for more information.

Building Your Online Presence When: Tuesday, November 17, 2015; 5:00pm - 7:00pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Managing Customers Online When: Wednesday, December 2, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00 (includes lunch)

Page 5: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

Small Business Workshops in Harbor Country

This course provides the framework for building a solid cash flow plan and is recommended for entrepreneurs with limited experience in this area. Seminar participants will:

• Learn the major components of a cash flow plan

• Receive a cash flow template overview

• Begin preparing a cash flow for their business Bryan Bailey, a native of Southwest Michigan and a small business owner, has been providing small business accounting services for more than 15 years including payroll and payroll taxes, bookkeeping, financial statements, budgeting and tax return preparation. Preregistration is required; deadline to register is Monday, October 26, 2015.

The current workplace employs multiple generations - Baby Boomers, Generation Xers and Millennials. A panel discussion representing each of the three generations will be led by Norma Tirado, Lakeland Healthcare’s Vice President of Human Resources and Chief Information Officer of Information Technology. They will candidly speak about:

• How each generation can effectively interact in the workplace

• What employers can do to foster a productive work environment for multi-generational staff

• Understanding their differences for clear communication and outcomes Preregistration is required; registration deadline is Tuesday, November 3, 2015.

Do you want to maximize the number of visitors to your website? Would you like to learn best practices to help your site be found on the first page of any search engine? If so, you won’t want to miss this workshop! You will learn:

• The basics of search engine optimization (SEO)

• How SEO can help find prospects for your business

Accounting & Cash Flow 101 When: Thursday, October 29, 2015; 5:30pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Generations in the Workplace: How Baby Boomers, Gen Xers and Millennials Can Work Together

When: Thursday, November 5, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $15.00 (includes lunch)

Search Engine Optimization for Small Business When: Wednesday, November 11, 2015; 6:00pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Page 6: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

• How to target your SEO regionally and locally This hands-on workshop will be led by Sarah LaTarte, Creative Director for Aisle Rocket Studios. Sarah has experience crafting the brand image for companies ranging from small businesses to Fortune 500 companies. Preregistration is required; deadline to register is Friday, November 6, 2015.

Small business owners need an online presence for their integrated marketing program. This workshop will discuss managing your business’s social media and website content. Staying relevant with updated content is what attracts prospects who can become customers to you. If you’re content is outdated, what does that say about your brand? During this workshop participants will learn:

• How to manage data on all platforms

• Best practices for social media posting and advertising

• Creating a content calendar to help with time management This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 13, 2015.

In the social media world, post responses are immediate. Does your business ready have a strategy in place to manage and appropriately respond to these posts? In this workshop, participants will learn how to manage the information and make it work for their business as they:

• Manage on-line reviews including managing expectations and responding to both positive and negative

reviews/posts

• How to capture information from these posts/reviews and turn into actionable data for your business

• Collecting and using customer feedback-best practices on what to do with this information

This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 27, 2015.

Register online at www.cornerstonealliance.org, or contact Jennifer Stone at (269) 925-6100 or [email protected] for more information.

Building Your Online Presence When: Tuesday, November 17, 2015; 5:00pm - 7:00pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Managing Customers Online When: Wednesday, December 2, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00 (includes lunch)

Page 7: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

Small Business Workshops in Harbor Country

This course provides the framework for building a solid cash flow plan and is recommended for entrepreneurs with limited experience in this area. Seminar participants will:

• Learn the major components of a cash flow plan

• Receive a cash flow template overview

• Begin preparing a cash flow for their business Bryan Bailey, a native of Southwest Michigan and a small business owner, has been providing small business accounting services for more than 15 years including payroll and payroll taxes, bookkeeping, financial statements, budgeting and tax return preparation. Preregistration is required; deadline to register is Monday, October 26, 2015.

The current workplace employs multiple generations - Baby Boomers, Generation Xers and Millennials. A panel discussion representing each of the three generations will be led by Norma Tirado, Lakeland Healthcare’s Vice President of Human Resources and Chief Information Officer of Information Technology. They will candidly speak about:

• How each generation can effectively interact in the workplace

• What employers can do to foster a productive work environment for multi-generational staff

• Understanding their differences for clear communication and outcomes Preregistration is required; registration deadline is Tuesday, November 3, 2015.

Do you want to maximize the number of visitors to your website? Would you like to learn best practices to help your site be found on the first page of any search engine? If so, you won’t want to miss this workshop! You will learn:

• The basics of search engine optimization (SEO)

• How SEO can help find prospects for your business

Accounting & Cash Flow 101 When: Thursday, October 29, 2015; 5:30pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Generations in the Workplace: How Baby Boomers, Gen Xers and Millennials Can Work Together

When: Thursday, November 5, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $15.00 (includes lunch)

Search Engine Optimization for Small Business When: Wednesday, November 11, 2015; 6:00pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Page 8: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

• How to target your SEO regionally and locally This hands-on workshop will be led by Sarah LaTarte, Creative Director for Aisle Rocket Studios. Sarah has experience crafting the brand image for companies ranging from small businesses to Fortune 500 companies. Preregistration is required; deadline to register is Friday, November 6, 2015.

Small business owners need an online presence for their integrated marketing program. This workshop will discuss managing your business’s social media and website content. Staying relevant with updated content is what attracts prospects who can become customers to you. If you’re content is outdated, what does that say about your brand? During this workshop participants will learn:

• How to manage data on all platforms

• Best practices for social media posting and advertising

• Creating a content calendar to help with time management This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 13, 2015.

In the social media world, post responses are immediate. Does your business ready have a strategy in place to manage and appropriately respond to these posts? In this workshop, participants will learn how to manage the information and make it work for their business as they:

• Manage on-line reviews including managing expectations and responding to both positive and negative

reviews/posts

• How to capture information from these posts/reviews and turn into actionable data for your business

• Collecting and using customer feedback-best practices on what to do with this information

This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 27, 2015.

Register online at www.cornerstonealliance.org, or contact Jennifer Stone at (269) 925-6100 or [email protected] for more information.

Building Your Online Presence When: Tuesday, November 17, 2015; 5:00pm - 7:00pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Managing Customers Online When: Wednesday, December 2, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00 (includes lunch)

Page 9: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

Small Business Workshops in Harbor Country

This course provides the framework for building a solid cash flow plan and is recommended for entrepreneurs with limited experience in this area. Seminar participants will:

• Learn the major components of a cash flow plan

• Receive a cash flow template overview

• Begin preparing a cash flow for their business Bryan Bailey, a native of Southwest Michigan and a small business owner, has been providing small business accounting services for more than 15 years including payroll and payroll taxes, bookkeeping, financial statements, budgeting and tax return preparation. Preregistration is required; deadline to register is Monday, October 26, 2015.

The current workplace employs multiple generations - Baby Boomers, Generation Xers and Millennials. A panel discussion representing each of the three generations will be led by Norma Tirado, Lakeland Healthcare’s Vice President of Human Resources and Chief Information Officer of Information Technology. They will candidly speak about:

• How each generation can effectively interact in the workplace

• What employers can do to foster a productive work environment for multi-generational staff

• Understanding their differences for clear communication and outcomes Preregistration is required; registration deadline is Tuesday, November 3, 2015.

Do you want to maximize the number of visitors to your website? Would you like to learn best practices to help your site be found on the first page of any search engine? If so, you won’t want to miss this workshop! You will learn:

• The basics of search engine optimization (SEO)

• How SEO can help find prospects for your business

Accounting & Cash Flow 101 When: Thursday, October 29, 2015; 5:30pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Generations in the Workplace: How Baby Boomers, Gen Xers and Millennials Can Work Together

When: Thursday, November 5, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $15.00 (includes lunch)

Search Engine Optimization for Small Business When: Wednesday, November 11, 2015; 6:00pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Page 10: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

• How to target your SEO regionally and locally This hands-on workshop will be led by Sarah LaTarte, Creative Director for Aisle Rocket Studios. Sarah has experience crafting the brand image for companies ranging from small businesses to Fortune 500 companies. Preregistration is required; deadline to register is Friday, November 6, 2015.

Small business owners need an online presence for their integrated marketing program. This workshop will discuss managing your business’s social media and website content. Staying relevant with updated content is what attracts prospects who can become customers to you. If you’re content is outdated, what does that say about your brand? During this workshop participants will learn:

• How to manage data on all platforms

• Best practices for social media posting and advertising

• Creating a content calendar to help with time management This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 13, 2015.

In the social media world, post responses are immediate. Does your business ready have a strategy in place to manage and appropriately respond to these posts? In this workshop, participants will learn how to manage the information and make it work for their business as they:

• Manage on-line reviews including managing expectations and responding to both positive and negative

reviews/posts

• How to capture information from these posts/reviews and turn into actionable data for your business

• Collecting and using customer feedback-best practices on what to do with this information

This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 27, 2015.

Register online at www.cornerstonealliance.org, or contact Jennifer Stone at (269) 925-6100 or [email protected] for more information.

Building Your Online Presence When: Tuesday, November 17, 2015; 5:00pm - 7:00pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Managing Customers Online When: Wednesday, December 2, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00 (includes lunch)

Page 11: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

Small Business Workshops in Harbor Country

This course provides the framework for building a solid cash flow plan and is recommended for entrepreneurs with limited experience in this area. Seminar participants will:

• Learn the major components of a cash flow plan

• Receive a cash flow template overview

• Begin preparing a cash flow for their business Bryan Bailey, a native of Southwest Michigan and a small business owner, has been providing small business accounting services for more than 15 years including payroll and payroll taxes, bookkeeping, financial statements, budgeting and tax return preparation. Preregistration is required; deadline to register is Monday, October 26, 2015.

The current workplace employs multiple generations - Baby Boomers, Generation Xers and Millennials. A panel discussion representing each of the three generations will be led by Norma Tirado, Lakeland Healthcare’s Vice President of Human Resources and Chief Information Officer of Information Technology. They will candidly speak about:

• How each generation can effectively interact in the workplace

• What employers can do to foster a productive work environment for multi-generational staff

• Understanding their differences for clear communication and outcomes Preregistration is required; registration deadline is Tuesday, November 3, 2015.

Do you want to maximize the number of visitors to your website? Would you like to learn best practices to help your site be found on the first page of any search engine? If so, you won’t want to miss this workshop! You will learn:

• The basics of search engine optimization (SEO)

• How SEO can help find prospects for your business

Accounting & Cash Flow 101 When: Thursday, October 29, 2015; 5:30pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Generations in the Workplace: How Baby Boomers, Gen Xers and Millennials Can Work Together

When: Thursday, November 5, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $15.00 (includes lunch)

Search Engine Optimization for Small Business When: Wednesday, November 11, 2015; 6:00pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Page 12: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

• How to target your SEO regionally and locally This hands-on workshop will be led by Sarah LaTarte, Creative Director for Aisle Rocket Studios. Sarah has experience crafting the brand image for companies ranging from small businesses to Fortune 500 companies. Preregistration is required; deadline to register is Friday, November 6, 2015.

Small business owners need an online presence for their integrated marketing program. This workshop will discuss managing your business’s social media and website content. Staying relevant with updated content is what attracts prospects who can become customers to you. If you’re content is outdated, what does that say about your brand? During this workshop participants will learn:

• How to manage data on all platforms

• Best practices for social media posting and advertising

• Creating a content calendar to help with time management This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 13, 2015.

In the social media world, post responses are immediate. Does your business ready have a strategy in place to manage and appropriately respond to these posts? In this workshop, participants will learn how to manage the information and make it work for their business as they:

• Manage on-line reviews including managing expectations and responding to both positive and negative

reviews/posts

• How to capture information from these posts/reviews and turn into actionable data for your business

• Collecting and using customer feedback-best practices on what to do with this information

This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 27, 2015.

Register online at www.cornerstonealliance.org, or contact Jennifer Stone at (269) 925-6100 or [email protected] for more information.

Building Your Online Presence When: Tuesday, November 17, 2015; 5:00pm - 7:00pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Managing Customers Online When: Wednesday, December 2, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00 (includes lunch)

Page 13: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

Small Business Workshops in Harbor Country

This course provides the framework for building a solid cash flow plan and is recommended for entrepreneurs with limited experience in this area. Seminar participants will:

• Learn the major components of a cash flow plan

• Receive a cash flow template overview

• Begin preparing a cash flow for their business Bryan Bailey, a native of Southwest Michigan and a small business owner, has been providing small business accounting services for more than 15 years including payroll and payroll taxes, bookkeeping, financial statements, budgeting and tax return preparation. Preregistration is required; deadline to register is Monday, October 26, 2015.

The current workplace employs multiple generations - Baby Boomers, Generation Xers and Millennials. A panel discussion representing each of the three generations will be led by Norma Tirado, Lakeland Healthcare’s Vice President of Human Resources and Chief Information Officer of Information Technology. They will candidly speak about:

• How each generation can effectively interact in the workplace

• What employers can do to foster a productive work environment for multi-generational staff

• Understanding their differences for clear communication and outcomes Preregistration is required; registration deadline is Tuesday, November 3, 2015.

Do you want to maximize the number of visitors to your website? Would you like to learn best practices to help your site be found on the first page of any search engine? If so, you won’t want to miss this workshop! You will learn:

• The basics of search engine optimization (SEO)

• How SEO can help find prospects for your business

Accounting & Cash Flow 101 When: Thursday, October 29, 2015; 5:30pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Generations in the Workplace: How Baby Boomers, Gen Xers and Millennials Can Work Together

When: Thursday, November 5, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $15.00 (includes lunch)

Search Engine Optimization for Small Business When: Wednesday, November 11, 2015; 6:00pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Page 14: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

• How to target your SEO regionally and locally This hands-on workshop will be led by Sarah LaTarte, Creative Director for Aisle Rocket Studios. Sarah has experience crafting the brand image for companies ranging from small businesses to Fortune 500 companies. Preregistration is required; deadline to register is Friday, November 6, 2015.

Small business owners need an online presence for their integrated marketing program. This workshop will discuss managing your business’s social media and website content. Staying relevant with updated content is what attracts prospects who can become customers to you. If you’re content is outdated, what does that say about your brand? During this workshop participants will learn:

• How to manage data on all platforms

• Best practices for social media posting and advertising

• Creating a content calendar to help with time management This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 13, 2015.

In the social media world, post responses are immediate. Does your business ready have a strategy in place to manage and appropriately respond to these posts? In this workshop, participants will learn how to manage the information and make it work for their business as they:

• Manage on-line reviews including managing expectations and responding to both positive and negative

reviews/posts

• How to capture information from these posts/reviews and turn into actionable data for your business

• Collecting and using customer feedback-best practices on what to do with this information

This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 27, 2015.

Register online at www.cornerstonealliance.org, or contact Jennifer Stone at (269) 925-6100 or [email protected] for more information.

Building Your Online Presence When: Tuesday, November 17, 2015; 5:00pm - 7:00pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Managing Customers Online When: Wednesday, December 2, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00 (includes lunch)

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Small Business Workshops in Harbor Country

This course provides the framework for building a solid cash flow plan and is recommended for entrepreneurs with limited experience in this area. Seminar participants will:

• Learn the major components of a cash flow plan

• Receive a cash flow template overview

• Begin preparing a cash flow for their business Bryan Bailey, a native of Southwest Michigan and a small business owner, has been providing small business accounting services for more than 15 years including payroll and payroll taxes, bookkeeping, financial statements, budgeting and tax return preparation. Preregistration is required; deadline to register is Monday, October 26, 2015.

The current workplace employs multiple generations - Baby Boomers, Generation Xers and Millennials. A panel discussion representing each of the three generations will be led by Norma Tirado, Lakeland Healthcare’s Vice President of Human Resources and Chief Information Officer of Information Technology. They will candidly speak about:

• How each generation can effectively interact in the workplace

• What employers can do to foster a productive work environment for multi-generational staff

• Understanding their differences for clear communication and outcomes Preregistration is required; registration deadline is Tuesday, November 3, 2015.

Do you want to maximize the number of visitors to your website? Would you like to learn best practices to help your site be found on the first page of any search engine? If so, you won’t want to miss this workshop! You will learn:

• The basics of search engine optimization (SEO)

• How SEO can help find prospects for your business

Accounting & Cash Flow 101 When: Thursday, October 29, 2015; 5:30pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Generations in the Workplace: How Baby Boomers, Gen Xers and Millennials Can Work Together

When: Thursday, November 5, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $15.00 (includes lunch)

Search Engine Optimization for Small Business When: Wednesday, November 11, 2015; 6:00pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

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• How to target your SEO regionally and locally This hands-on workshop will be led by Sarah LaTarte, Creative Director for Aisle Rocket Studios. Sarah has experience crafting the brand image for companies ranging from small businesses to Fortune 500 companies. Preregistration is required; deadline to register is Friday, November 6, 2015.

Small business owners need an online presence for their integrated marketing program. This workshop will discuss managing your business’s social media and website content. Staying relevant with updated content is what attracts prospects who can become customers to you. If you’re content is outdated, what does that say about your brand? During this workshop participants will learn:

• How to manage data on all platforms

• Best practices for social media posting and advertising

• Creating a content calendar to help with time management This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 13, 2015.

In the social media world, post responses are immediate. Does your business ready have a strategy in place to manage and appropriately respond to these posts? In this workshop, participants will learn how to manage the information and make it work for their business as they:

• Manage on-line reviews including managing expectations and responding to both positive and negative

reviews/posts

• How to capture information from these posts/reviews and turn into actionable data for your business

• Collecting and using customer feedback-best practices on what to do with this information

This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 27, 2015.

Register online at www.cornerstonealliance.org, or contact Jennifer Stone at (269) 925-6100 or [email protected] for more information.

Building Your Online Presence When: Tuesday, November 17, 2015; 5:00pm - 7:00pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Managing Customers Online When: Wednesday, December 2, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00 (includes lunch)

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Small Business Workshops in Harbor Country

This course provides the framework for building a solid cash flow plan and is recommended for entrepreneurs with limited experience in this area. Seminar participants will:

• Learn the major components of a cash flow plan

• Receive a cash flow template overview

• Begin preparing a cash flow for their business Bryan Bailey, a native of Southwest Michigan and a small business owner, has been providing small business accounting services for more than 15 years including payroll and payroll taxes, bookkeeping, financial statements, budgeting and tax return preparation. Preregistration is required; deadline to register is Monday, October 26, 2015.

The current workplace employs multiple generations - Baby Boomers, Generation Xers and Millennials. A panel discussion representing each of the three generations will be led by Norma Tirado, Lakeland Healthcare’s Vice President of Human Resources and Chief Information Officer of Information Technology. They will candidly speak about:

• How each generation can effectively interact in the workplace

• What employers can do to foster a productive work environment for multi-generational staff

• Understanding their differences for clear communication and outcomes Preregistration is required; registration deadline is Tuesday, November 3, 2015.

Do you want to maximize the number of visitors to your website? Would you like to learn best practices to help your site be found on the first page of any search engine? If so, you won’t want to miss this workshop! You will learn:

• The basics of search engine optimization (SEO)

• How SEO can help find prospects for your business

Accounting & Cash Flow 101 When: Thursday, October 29, 2015; 5:30pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Generations in the Workplace: How Baby Boomers, Gen Xers and Millennials Can Work Together

When: Thursday, November 5, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $15.00 (includes lunch)

Search Engine Optimization for Small Business When: Wednesday, November 11, 2015; 6:00pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

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• How to target your SEO regionally and locally This hands-on workshop will be led by Sarah LaTarte, Creative Director for Aisle Rocket Studios. Sarah has experience crafting the brand image for companies ranging from small businesses to Fortune 500 companies. Preregistration is required; deadline to register is Friday, November 6, 2015.

Small business owners need an online presence for their integrated marketing program. This workshop will discuss managing your business’s social media and website content. Staying relevant with updated content is what attracts prospects who can become customers to you. If you’re content is outdated, what does that say about your brand? During this workshop participants will learn:

• How to manage data on all platforms

• Best practices for social media posting and advertising

• Creating a content calendar to help with time management This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 13, 2015.

In the social media world, post responses are immediate. Does your business ready have a strategy in place to manage and appropriately respond to these posts? In this workshop, participants will learn how to manage the information and make it work for their business as they:

• Manage on-line reviews including managing expectations and responding to both positive and negative

reviews/posts

• How to capture information from these posts/reviews and turn into actionable data for your business

• Collecting and using customer feedback-best practices on what to do with this information

This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 27, 2015.

Register online at www.cornerstonealliance.org, or contact Jennifer Stone at (269) 925-6100 or [email protected] for more information.

Building Your Online Presence When: Tuesday, November 17, 2015; 5:00pm - 7:00pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Managing Customers Online When: Wednesday, December 2, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00 (includes lunch)

Page 19: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

Small Business Workshops in Harbor Country

This course provides the framework for building a solid cash flow plan and is recommended for entrepreneurs with limited experience in this area. Seminar participants will:

• Learn the major components of a cash flow plan

• Receive a cash flow template overview

• Begin preparing a cash flow for their business Bryan Bailey, a native of Southwest Michigan and a small business owner, has been providing small business accounting services for more than 15 years including payroll and payroll taxes, bookkeeping, financial statements, budgeting and tax return preparation. Preregistration is required; deadline to register is Monday, October 26, 2015.

The current workplace employs multiple generations - Baby Boomers, Generation Xers and Millennials. A panel discussion representing each of the three generations will be led by Norma Tirado, Lakeland Healthcare’s Vice President of Human Resources and Chief Information Officer of Information Technology. They will candidly speak about:

• How each generation can effectively interact in the workplace

• What employers can do to foster a productive work environment for multi-generational staff

• Understanding their differences for clear communication and outcomes Preregistration is required; registration deadline is Tuesday, November 3, 2015.

Do you want to maximize the number of visitors to your website? Would you like to learn best practices to help your site be found on the first page of any search engine? If so, you won’t want to miss this workshop! You will learn:

• The basics of search engine optimization (SEO)

• How SEO can help find prospects for your business

Accounting & Cash Flow 101 When: Thursday, October 29, 2015; 5:30pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Generations in the Workplace: How Baby Boomers, Gen Xers and Millennials Can Work Together

When: Thursday, November 5, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $15.00 (includes lunch)

Search Engine Optimization for Small Business When: Wednesday, November 11, 2015; 6:00pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

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• How to target your SEO regionally and locally This hands-on workshop will be led by Sarah LaTarte, Creative Director for Aisle Rocket Studios. Sarah has experience crafting the brand image for companies ranging from small businesses to Fortune 500 companies. Preregistration is required; deadline to register is Friday, November 6, 2015.

Small business owners need an online presence for their integrated marketing program. This workshop will discuss managing your business’s social media and website content. Staying relevant with updated content is what attracts prospects who can become customers to you. If you’re content is outdated, what does that say about your brand? During this workshop participants will learn:

• How to manage data on all platforms

• Best practices for social media posting and advertising

• Creating a content calendar to help with time management This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 13, 2015.

In the social media world, post responses are immediate. Does your business ready have a strategy in place to manage and appropriately respond to these posts? In this workshop, participants will learn how to manage the information and make it work for their business as they:

• Manage on-line reviews including managing expectations and responding to both positive and negative

reviews/posts

• How to capture information from these posts/reviews and turn into actionable data for your business

• Collecting and using customer feedback-best practices on what to do with this information

This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 27, 2015.

Register online at www.cornerstonealliance.org, or contact Jennifer Stone at (269) 925-6100 or [email protected] for more information.

Building Your Online Presence When: Tuesday, November 17, 2015; 5:00pm - 7:00pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Managing Customers Online When: Wednesday, December 2, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00 (includes lunch)

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Small Business Workshops in Harbor Country

This course provides the framework for building a solid cash flow plan and is recommended for entrepreneurs with limited experience in this area. Seminar participants will:

• Learn the major components of a cash flow plan

• Receive a cash flow template overview

• Begin preparing a cash flow for their business Bryan Bailey, a native of Southwest Michigan and a small business owner, has been providing small business accounting services for more than 15 years including payroll and payroll taxes, bookkeeping, financial statements, budgeting and tax return preparation. Preregistration is required; deadline to register is Monday, October 26, 2015.

The current workplace employs multiple generations - Baby Boomers, Generation Xers and Millennials. A panel discussion representing each of the three generations will be led by Norma Tirado, Lakeland Healthcare’s Vice President of Human Resources and Chief Information Officer of Information Technology. They will candidly speak about:

• How each generation can effectively interact in the workplace

• What employers can do to foster a productive work environment for multi-generational staff

• Understanding their differences for clear communication and outcomes Preregistration is required; registration deadline is Tuesday, November 3, 2015.

Do you want to maximize the number of visitors to your website? Would you like to learn best practices to help your site be found on the first page of any search engine? If so, you won’t want to miss this workshop! You will learn:

• The basics of search engine optimization (SEO)

• How SEO can help find prospects for your business

Accounting & Cash Flow 101 When: Thursday, October 29, 2015; 5:30pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Generations in the Workplace: How Baby Boomers, Gen Xers and Millennials Can Work Together

When: Thursday, November 5, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $15.00 (includes lunch)

Search Engine Optimization for Small Business When: Wednesday, November 11, 2015; 6:00pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

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• How to target your SEO regionally and locally This hands-on workshop will be led by Sarah LaTarte, Creative Director for Aisle Rocket Studios. Sarah has experience crafting the brand image for companies ranging from small businesses to Fortune 500 companies. Preregistration is required; deadline to register is Friday, November 6, 2015.

Small business owners need an online presence for their integrated marketing program. This workshop will discuss managing your business’s social media and website content. Staying relevant with updated content is what attracts prospects who can become customers to you. If you’re content is outdated, what does that say about your brand? During this workshop participants will learn:

• How to manage data on all platforms

• Best practices for social media posting and advertising

• Creating a content calendar to help with time management This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 13, 2015.

In the social media world, post responses are immediate. Does your business ready have a strategy in place to manage and appropriately respond to these posts? In this workshop, participants will learn how to manage the information and make it work for their business as they:

• Manage on-line reviews including managing expectations and responding to both positive and negative

reviews/posts

• How to capture information from these posts/reviews and turn into actionable data for your business

• Collecting and using customer feedback-best practices on what to do with this information

This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 27, 2015.

Register online at www.cornerstonealliance.org, or contact Jennifer Stone at (269) 925-6100 or [email protected] for more information.

Building Your Online Presence When: Tuesday, November 17, 2015; 5:00pm - 7:00pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Managing Customers Online When: Wednesday, December 2, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00 (includes lunch)

Page 23: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

Small Business Workshops in Harbor Country

This course provides the framework for building a solid cash flow plan and is recommended for entrepreneurs with limited experience in this area. Seminar participants will:

• Learn the major components of a cash flow plan

• Receive a cash flow template overview

• Begin preparing a cash flow for their business Bryan Bailey, a native of Southwest Michigan and a small business owner, has been providing small business accounting services for more than 15 years including payroll and payroll taxes, bookkeeping, financial statements, budgeting and tax return preparation. Preregistration is required; deadline to register is Monday, October 26, 2015.

The current workplace employs multiple generations - Baby Boomers, Generation Xers and Millennials. A panel discussion representing each of the three generations will be led by Norma Tirado, Lakeland Healthcare’s Vice President of Human Resources and Chief Information Officer of Information Technology. They will candidly speak about:

• How each generation can effectively interact in the workplace

• What employers can do to foster a productive work environment for multi-generational staff

• Understanding their differences for clear communication and outcomes Preregistration is required; registration deadline is Tuesday, November 3, 2015.

Do you want to maximize the number of visitors to your website? Would you like to learn best practices to help your site be found on the first page of any search engine? If so, you won’t want to miss this workshop! You will learn:

• The basics of search engine optimization (SEO)

• How SEO can help find prospects for your business

Accounting & Cash Flow 101 When: Thursday, October 29, 2015; 5:30pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Generations in the Workplace: How Baby Boomers, Gen Xers and Millennials Can Work Together

When: Thursday, November 5, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $15.00 (includes lunch)

Search Engine Optimization for Small Business When: Wednesday, November 11, 2015; 6:00pm - 8:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Page 24: Small Business Workshops in Harbor Countryis0.gaslightmedia.com/.../Small+Business+Workshops+in+Harbor+Country.pdfWould you like to learn best practices to help your site be found

• How to target your SEO regionally and locally This hands-on workshop will be led by Sarah LaTarte, Creative Director for Aisle Rocket Studios. Sarah has experience crafting the brand image for companies ranging from small businesses to Fortune 500 companies. Preregistration is required; deadline to register is Friday, November 6, 2015.

Small business owners need an online presence for their integrated marketing program. This workshop will discuss managing your business’s social media and website content. Staying relevant with updated content is what attracts prospects who can become customers to you. If you’re content is outdated, what does that say about your brand? During this workshop participants will learn:

• How to manage data on all platforms

• Best practices for social media posting and advertising

• Creating a content calendar to help with time management This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 13, 2015.

In the social media world, post responses are immediate. Does your business ready have a strategy in place to manage and appropriately respond to these posts? In this workshop, participants will learn how to manage the information and make it work for their business as they:

• Manage on-line reviews including managing expectations and responding to both positive and negative

reviews/posts

• How to capture information from these posts/reviews and turn into actionable data for your business

• Collecting and using customer feedback-best practices on what to do with this information

This workshop is co-led by Katie White, Account Director and Social Manager Guru with the St. Joseph, Michigan marketing firm Holt Bosse and Patrick Holt, President and Strategic Director of Holt Bosse. Preregistration is required; registration deadline is Friday, November 27, 2015.

Register online at www.cornerstonealliance.org, or contact Jennifer Stone at (269) 925-6100 or [email protected] for more information.

Building Your Online Presence When: Tuesday, November 17, 2015; 5:00pm - 7:00pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00

Managing Customers Online When: Wednesday, December 2, 2015; 12:00pm - 1:30pm Where: Harbor Country Chamber of Commerce, 15311 Three Oaks Rd Cost: $20.00 (includes lunch)