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SIR PADAMPAT SINGHANIA UNIVERSITY Udaipur SCHOOL OF MANAGEMENT Course Curriculum of 3-Year B.B.A. Programme (FINANCIAL SERVICES) (Batch-2017-2020) Credit Structure Undergraduate Core Undergraduate Elective Category Credits Category Credits Ability Enhancement Compulsory Course 12 Discipline Specific Electives 24 Skill Enhancement Elective Course 8 Generic Elective 18 Core Course 75 Total 95 Total 42 Grand Total 137 Distribution of Total Credits and Contact Hours in All 6 Semesters Sr. No. Semester Number Credits/Semester Contact Hours/Semester 1 I 22 22 2 II 23 26 3 III 23 26 4 IV 22 22 5 V 29 29 6 VI 18 15 Total 137

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Page 1: SIR PADAMPAT SINGHANIA UNIVERSITY Udaipur … (FS).pdf · Edition, Himalaya, 2004. ... Posting, Rules Regarding Posting, Balancing Ledger Accounts; ... Theory of consumer Behaviour

SIR PADAMPAT SINGHANIA UNIVERSITY

Udaipur SCHOOL OF MANAGEMENT

Course Curriculum of 3-Year B.B.A. Programme (FINANCIAL SERVICES)

(Batch-2017-2020)

Credit Structure

Undergraduate Core Undergraduate Elective

Category Credits Category Credits

Ability Enhancement Compulsory Course

12 Discipline Specific Electives

24

Skill Enhancement Elective Course

8 Generic Elective 18

Core Course 75

Total 95 Total 42

Grand Total 137

Distribution of Total Credits and Contact Hours in All 6 Semesters

Sr. No. Semester Number Credits/Semester Contact Hours/Semester

1 I 22 22 2 II 23 26 3 III 23 26 4 IV 22 22 5 V 29 29 6 VI 18 15

Total 137

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Course Structure BBA(FS) 2017-20

Semester - I

Sr. No

Course Code

Course Title L T P Total Credits

1 BMN-101 Management Concepts and Practices 5 1 0 6

2 BMN-102 Accounting - I 5 1 0 6

3 BMN-103 Managerial Economics 5 1 0 6

4 HU - 153 Professional Communication I 1 1 0 2

5 CH - 153 Environmental Science 2 0 0 2

Total Credits 22

6 EP-199 Endeavour Project(Beyond the Syllabus)

Total Contact Hours 22

Semester - II

Sr. No

Course Code

Course Title L T P Total Credits

1 BMN-104 Applied Macro Economics 5 1 0 6

2 HU- 154 Professional Communication II 1 1 0 2

3 BMN-105 Human Resource Management 3 0 0 3

4 BMN-106 Accounting - II 2 1 0 3

5 BMN-107 Quantitative Techniques 5 1 0 6

6 BMN-108 Excel Applications for Business - Lab 0 0 3 3

Total Credits 23

7 EP-199 Endeavour Project (Beyond the syllabus) 3

Total Contact Hours 26

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Semester - III

Sr. No

Course Code

Course Title L T P Total Credits

1 BMN-201 Marketing Management 5 1 0 6

2 BMN-202 Business Law 5 1 0 6

3 BMN-203 Indian Financial System 5 1 0 6

4 HU- 251 Business & Technical Communication 1 1 0 2

5 BMN 204 IT for Business and Accounting - Lab 0 0 3 3

Total Credits 23

6 EP-299 Endeavour Project (Beyond the syllabus)

Total Contact Hours 26

Semester - IV

Sr. No

Course Code

Course Title L T P Total Credits

1 BMN-205 Financial Management 3 1 0 4

2 BMN-206 Fundamentals of Banking System 3 1 0 4

3 BMN-207 Entrepreneurship & Small Business 3 1 0 4

4 HU- 252 Language through Literature & Films 0 2 0 2

5 BMN-208 Basics of Cost Accounting 3 1 0 4

6 BMN-209 Insurance and Risk Management 3 1 0 4

Total Credits 22

7 EP-299 Endeavour Project (Beyond the syllabus) 3

Total Contact Hours 22

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Semester - V

Sr. No

Course Code

Course Title L T P Total Credits

1 HU -351 Fun with Drama 0 2 0 2

2 BMN-301 Management Accounting 5 1 0 6

3 BMN-302 Investment Management 5 1 0 6

4 BMN-303 Summer Internship 0 0 3 3

5 BMNF-XXX DSE-1 5 1 0 6

6 BMNF-XXX DSE-2 5 1 0 6

Total Credits 29

7 EP- 399 Endeavour Project (Beyond the syllabus)

Total Contact Hours 29

List of Discipline specific Electives (DSE)- (Financial Services)

1 BMNF-301 Fundamentals of Valuation 5 1 0 6

2 BMNF-302 Derivatives and Commodity Markets 5 1 0 6

3 BMNF-303 Fundamentals of Business Taxation 5 1 0 6

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Semester - VI

Sr. No

Course Code

Course Title L T P Total Credits

1 BMN-304 Business Research Methods & Project Work 3 0 3* 6

2 BMNF-XXX DSE-3 5 1 0 6

3 BMNF-XXX DSE-4 5 1 0 6

Total Credits 18

4 EP-399 Endeavour Project (Beyond the syllabus) 3

Total Contact Hours 15

* Project work as per UGC guidelines List of Discipline specific Electives (DSE) - (Financial Services) 1 BMNF-304 Basics of Financial Modelling Using Excel 5 1 0 6

2 BMNF-305 Fundamentals of International Finance 5 1 0 6

3 BMNF-306 Financial Planning for Individuals 5 1 0 6

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - I

BMN-101 L-T-P-C

Management Concepts and Practices 5-1-0-6

Course Objectives: 1. To enable the students to understand the Management Concepts and Practices

principles thought and applying the same in practice.

2. Managers manage business organizations in the global environment

3. Organizations develop and maintain competitive advantage.

4. Business decisions are made using various tools and techniques to remain competitive. Course Content

Module 1 Introduction to Management Introduction and Nature of Management

Definition & Meaning-By P. F. Drucker, Koontz O’ Donnel, S. George

Management as an Art, Science and Profession

Distinction between Administration and Management

Importance & Functions of Management.

Module 2 Evolution of Management Evolution of Management- Thought

Pre Scientific Management era

Scientific Management & Contribution of F. W. Taylor

Process Management & contribution of Henri Fayol

HR movement - Hawthorne experiments

Contributions of Behavioral scientists- Abraham Maslow, Peter Ducker,

Douglas Mc. Gregor

Module 3 Planning and Decision Making Nature & Definition of Planning- Koontz o’Donnel, Hart, Alfred & Beaty

Importance and limitations

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Planning process

Types of Plans- on the basis of use, functions, time (meaning only)

Meaning of Decision making

Steps in decision making

Types of decisions- Programmed-Non-programmed; Strategic-tactical,

Individual-Group, Policy-Operation, Organizational-Personal

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Module 4 Organizing & Departmentation Meaning & Definition- Koontz O’Donnell & McFarland

Organizing - Nature, Purpose & Principles

Types of Organization (Formal & Informal)

Types of Authority relationships- Line, Functional, Line& staff, Committees,

Meaning and types of Departmentation

Centralization and De-centralization (Meaning Only)

Module 5 Elements of Directing, Co-ordination and Control Meaning & Importance of Directing

Leadership: Meaning & Styles

Motivation: importance & Theories (Maslow, Herzberg. Mcgregor)

Communication- Meaning, Objectives & Types of communication

Meaning, Principles and techniques of Co- ordination

Meaning, Need & steps in Controlling

Texts / Reference Books

1. Harold Koontz, Cyril O'Donnell, Management: A Book of Readings, McGraw-Hill, 2012.

2. Dr P. N. Reddy, Prof H R Appannaiah, P C Tripathi, Essentials of Management, Eleventh

Edition, Himalaya, 2004.

3. L. M. Prasad, Principles and Practice of Management. 7th Edition, Sultan Chand & Sons,

2007.

4. P. C. Tripathi and P. N. Reddy, Principles of Management, Fourth Edition, Tata McGraw

Hill, 2008.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - I

(Core Course)

BMN-102 L-T-P-C

Accounting – I 5-1-0-6

Objectives:

To acquaint students with the basic knowledge of the accounting principles and the

accounting process

Course Content

Module 1

Introduction to Accounting

Introduction; Meaning and Definition; Objectives of Accounting; Need for Accounting;

Functions of Accounting; Users of Accounting Information; Limitations of Accounting;

Accounting Principles: Accounting Concepts and Accounting Conventions. Indian

Accounting Standards and International Financial Reporting Standards – Brief Overview

only

Module 2

Journal, Ledger and Trial Balance

Journal, Rules of Debit and Credit, Compound Journal Entry; Opening Entry; Ledger,

Posting, Rules Regarding Posting, Balancing Ledger Accounts; Advantages of Ledger,

Meaning and Importance of Trial balance, Preparation of the Trial Balance

Module 3

Subsidiary Books

Meaning and Significance of Subsidiary Books; Types of Subsidiary Books: Purchases Book

Sales Book, Purchase Returns Book, Sales Return Book, Bills Receivable Book, Bills Payable

Book, Cash Book (Simple Cash Book, Double Column Cash Book, Three Column Cash Book

and Petty Cash Book) and Journal proper

Module 4

Rectification of Errors and Bank Reconciliation Statement

Meaning of Accounting Errors, Types of Accounting Errors, Rectification of Errors –Before

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Preparation of Trial Balance and After Preparation of Trial Balance

Meaning and objective of bank reconciliation statement; Importance of bank reconciliation

statement; Causes of difference between cash book balance and pass book balance;

Techniques of preparing bank reconciliation statement

Module 5

Final Accounts of Proprietary Concerns

Final Accounts: Trading Account, Profit & Loss Account and Balance Sheet; Preparation of

Trading Account, Profit & Loss Account and Balance Sheet with the adjustments relating to:

closing stock, outstanding expenses, prepaid expenses, accrued incomes, unearned

incomes, depreciation, bad debts, provision for bad debts, provision for discount on

debtors, interest on capital, and interest on drawings

Reference Books 1. S. N. Maheshwari and S. K. Maheshwari, An Introduction to Accountancy, 8th Edition,

Vikas Publishing House, 2008.

2. R. L. Gupta and V. K. Gupta. Financial Accounting: Fundamentals, 5th edition, Sultan,

Chand Publishers, 2006.

3. Rajesh Agarwal and R Srinivasan, Accounting Made Easy, 3rd edition, McGraw Hill,

2008.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - I

(Core Course)

BMN-103 L-T-P-C

Managerial Economics 5-1-0-6 Objectives:

The objective of this subject is to acquaint the student with the basic Principles, tools and techniques of Economics and application of the same in the competitive business world Course Content

Module 1 Introduction to Managerial Economics Meaning & Definition

Features of Managerial Economics

Scope of Managerial Economics

Objectives and practical uses of Managerial Economics

Role and Responsibilities of Business Economist to modern Business Management.

Module 2 Theory of Demand and Demand Forecasting Meaning- determinants - demand schedule - demand curve.

Law of Demand- exceptions- shifts in demand and movements in demand.

Elasticity of demand- meaning- types.

Price elasticity of demand- meaning-degrees-measurement:

Total outlay- Point Method.

Income elasticity of demand

Cross elasticity of demand

Demand Forecasting- Meaning- levels- objective

Method of estimation-Survey Method and Statistical method

Forecasting for a new product

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Module 3 Theory of Consumption Consumption - meaning, features –types.

Role of consumer under open and closed economy.

Theory of consumer Behaviour

Cardinal Approach: Gossen first law and second law.

Concept of consumer surplus

Ordinal approach – Hicks and Allen model.

Meaning of ICA properties - consumer’s equilibrium.

Concept of MRS– substitution effect- Income effect -price effects.

Concept of Engle’s law

Module 4 Theory of Production and Cost Meaning of production function- classification- fixed factors-variable factors.

Law of variable proportion

Concept of Iso-quant and Iso-cost - producer’s equilibrium.

Managerial equilibrium- MRTS- optimal combination.

Economies of scale- meaning- Internal and External economies of scale.

Supply- meaning- determinants

Law of supply

Cost: Meaning- concepts-Computation of costs.

Module 5 Market Structure Revenue: Meaning- classification

Perfect competition- meaning- features- equilibrium price determination

simultaneous changes in demand and supply – importance of time element- short run

and long run equilibrium.

Imperfect competition –

o Monopoly- meaning- features- short and long run equilibrium – price and output

determination under Discriminating Monopoly.

o Oligopoly- meaning – features-kinked demand curve.

o Duopoly-meaning- features

Reference Books 1. Alfred William Stonier and Douglas Chalmers Hague, A Text of Economic Theory, Fourth

Edition, Wiley, 1972.

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2. M. L. Jhingan, International Economics, Fourth Edition, Vrinda Publication Pvt. Limited,

1997.

3. Joel Dean, Managerial Economics, Second Edition, Prentice-Hall, 1951.

4. Varshney and Maheshwari: Managerial Economics, Fourth Edition, Sultan Chand, 2007.

5. D. M. Mithani, Business Economics, First Edition, Himalaya Publishing House, 2006.

6. K. K. Dewett, Modern Economic Theory, Fourth Edition, S Chand & Co Ltd, 2006.

7. Harold Craig Petersen and W. Cris Lewis, Managerial Economics, Fourth Edition,

Prentice Hall PTR, 1999.

8. V. Mote, Samuel Paul and G. Gupta, Managerial Economics, Second Edition, Tata McGraw

Hill, 2004.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - I

HU-153 L-T-P-C Professional Communication - I 1-1-0-2

Objective: To develop communicative competence.

Course Content

Communication: Importance of effective communication skills, Objectives & Process of

communication; Types of communication: Verbal & non-verbal; Channels of

communication, Media of communication; Barriers to communication: Physical,

Psychological, Mechanical, Linguistic & Cultural; Types of listening, Principles of effective

listening.

Word Power: Words often misspelt, One word substitute, Use of idiomatic expressions &

phrases.

Time & Stress Management: Planning, Scheduling & Prioritizing, Multitasking, Delegating;

Saying no assertively; Stress & its causes, Barriers to stress management & Handling stress.

Text/Reference Books

1. Technical Communication. Raman M. and Sharma S. Oxford University Press. 2004. 2. Essentials of Business Communication. Pal R. and Korlahalli J. Sultan Chand and

Sons. 2011. 3. Word Power Made Easy. Lewis N. 2nd Ed. Goyal Publisher. 2011.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - I

(Ability-Enhancement Compulsory Course)

CH-153 L-T-P-C Environmental Science 2-0-0-2

Objective: This paper introduces the students to the basics of Environmental science. Major

issues like renewable & non-renewable sources of energy, pollution problems & social impact

of the environment are discussed from a scientific perspective. This course also provides an

insight on management of natural resources. Global issues like acid rain, ozone depletion,

climate changes & population explosion are also discussed.

Course Content

Ecosystems: Concept of an ecosystem. - Structure & function of an ecosystem. - Producers,

consumers & decomposers. - Energy flow in the ecosystem - Ecological succession. - Food

chains, food webs & ecological pyramids. . Forest ecosystem Grass & ecosystem, Desert

ecosystem, Aquatic ecosystems (ponds, streams, lakes, rivers, oceans, estuaries),

Introduction, types, characteristic features, structure & function. Biodiversity & its

conservation: definition, magnitude of diversity, levels of biodiversity (genetic, species,

community & ecosystems)Air pollution- Introduction, classification of air pollutants,

Characteristics & biochemical effects of some air pollutants, effects of air pollutants on man

& the environment, air monitoring, atmospheric sampling, analytical & instrumental

techniques used in the estimation of atmospheric pollutant & methods used for the control

of air pollutants. Water Pollution- Introduction, classification of water pollutant, organic

waste, sewage & agricultural runoff, inorganic pollutant, suspended solids, water quality

standards, Sources, characteristics & effects of water pollutant form textile industry, paper

& pulp industry, fertilizer industry, soaps & detergents, Chemical pollution- Chemical

pollution through fertilizers, pesticides, detergents & toxic metals in industrial waste Hg,

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Cd, Pb, Cr, Zn, Cu, As, Ni, Se, Sn, Sb, F, Be etc Thermal pollution - Introduction, Sources of

thermal pollution, fundamentals of radiations, types of radiations, sources of radioactive

pollution & effects of radioactive pollution (somatic & genetic effects) Marine pollution-

Introduction, nature & effects of marine pollution, sources of marine pollution & control of

marine pollution. Marine pollution in India, Noise pollution- Sources of noise pollution

(industrial source, transport, household, public address system, agricultural machines,

defence equipment’s), effects of noise pollution & control of noise pollution,. Global

warming & greenhouse effect, Acid rain, Ozone its importance & depletion of ozone layer,

Eutrophication, PAN formation & its disaster. Disaster management: floods, earthquake,

cyclone & landslides. Solid waste Management: Causes, effects & control measures of urban

& industrial wastes. Social Issues & the Environment: From Unsustainable to Sustainable

development -Urban problems related to energy -Water conservation, rain water

harvesting, water shed management -Resettlement & rehabilitation of people; its problems

& concerns. Case Studies -Environmental ethics: Issues & possible solutions. Waste land

reclamation. –Consumerism & waste products. -Environment Protection Act. -Air

(Prevention & Control of Pollution) Act. -Water (Prevention & control of Pollution) Act -

Wildlife Protection Act -Forest Conservation Act -Issues involved in enforcement of

environmental legislation. -Public awareness. Human Population & the Environment:

Population growth, variation among nations. Population explosion - Family Welfare

Programme, Field work- visit to local area to document environmental assests- river,

forest, grassland/hill/mountain.

Text/Reference Books

1. Environmental Sciences towards sustainable future. Wright R. Prentice Hall of India. 2007.

2. Essentials of Ecology and Environmental sciences. Rana S.V.S. 3rd Ed. Prentice Hall of India. 2007.

3. Ecology. Subrahmanyam S and Sambamurty S. S. 2nd Ed. Narosa Publishing House. 2007.

4. Concepts of Ecology. Kormondy E. J. 4th Ed. Prentice Hall of India Pvt. Ltd. 2007. 5. Textbook of Environmental Studies for Undergraduate Courses. Bharucha E. 2nd Ed.

University Grants Commission. New Delhi. 2004. 6. Advanced Inorganic Chemistry. Cotton F. A. and Wilkinson G. 3rd Ed. Wiley Eastern

Ltd. 1972. 7. Inorganic Chemistry. Shriver D. J. Atkins P. W. and Langford C. H. 2nd Ed. ELBS.

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8. 1994. 9. Organic Chemistry. Pine S. H. 5th Ed. McGraw-Hill. 1987. 10. Fundamentals of Molecular Spectroscopy. Banwell C. N. and McCash E. M. 4th Ed.

McGraw-Hill. 1962. 11. Introduction to Molecular Spectroscopy. Barrow G. M. 5th Ed. McGraw-Hill 1962. 12. Green Chemistry Engineering. Doble M. and Kruthiventi A.K. Academic press.2007. 13. Environmental Biology. Agarwal, K.C., Nidi Publ. Ltd. Bikaner. 14. The Biodiversity of India, Bharucha Erach, Mapin Publishing Pvt. Ltd., Ahmedabad –

380 013, India. 15. Environmental Protection and Laws. Adhav, H and Bhosale, V.M. 1995. Himalaya

Pub. House, Delhi.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

EP-199/EP-299/EP-399 L-T-P-C Endeavour Project (Beyond the Syllabus) 0-0-0-3 Our University is continuously looking at innovative ways to deliver knowledge to our

students, making learning & delivery mechanism innovative, interesting & easy with truly

‘out of the box’ teaching-learning process. This beyond the syllabus initiative uses all

working second Saturdays as class days.

Endeavour is a compulsory interdisciplinary project for all students of the University.

Respective Heads of the Department shall select students & form groups. Each project shall

be supervised by a faculty member.

The faculty of SPSU will select a contemporary topic, which is preferably industry relevant

& associate a company or professional who can provide application-oriented perspective.

The topic chosen may be from wide range of subjects. For example: - Biodiversity, Social

subjects, Media & advertisement, Environment, Scientific, Technical, Management,

Architecture, Tourism or any other subject or their combination.

The project is evaluated in two phases: Internal Evaluation & External Evaluation. This

ensures descriptive assessment of the projects performance & challenges faced during the

implementation of the project. The project will be spread over two semesters beginning

from the odd semester (July to November) & ending in the even semester (December to

May) every year. The grade obtained in this course may be used to improve the student’s

semester grade point average.

The final report should include the reasons for the choice of the title, the concept, the

structure, the results with working models/drawings etc. & its practicality. The role &

responsibility of every individual of the group should be indicated clearly. The report

should be written in the prescribed format/guidelines, certified by the faculty member &

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presented as a seminar.

The project is evaluated as per the approved procedure & marks obtained are computed in

the even semester.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - II

(Generic Elective)

BMN-104 L-T-P-C

Applied Macro Economics 5-1-0-6

Objective:

To acquaint the students about the Macro Economic variables influencing business

management and practices

Course Content

Module 1

Approaches to Economic Theory Classical Vs. Modern Economic approach

Micro and Macro Meaning

Circular flow of Income-

Concept of National Income: GNP, NNP, GDP, NDP, PI, DPI, PCY

National Income at factor cost and Market price

Estimation of National income- Product-Income-Expenditure Met

Difficulties of Estimation

National income and economic welfare

Module 2 Public Finance Public Finance: Budget - Types

Public revenue - Tax and Non-tax

Public Expenditure- Heads of expenditure

Public Debt: Classification

Deficit financing - Taxable capacity - factors influencing taxable capacity

Module 3 Macro-Economic Environment Meaning of Inflation - causes and effect

Cost push and demand pull inflation

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Deflation – Meaning and causes

Phillips curve- stagflation- M1 and M3

Measures to control inflation - Role of Monetary policy

Fiscal policy- Instruments

Module 4 Balance of Payments and Business Cycles Meaning- Difference- Types

Component of BOP- Current and Capital Account

Unfavorable BOP- causes

Monetary and Non-Monetary Measures

Business cycle: Meaning- definition- features Stages of Business Cycle

Effects and Measures to control cyclical fluctuation

Module 5 Foreign Trade & Development Role of External Trade in Economic Development

Terms of Trade: NBTOT - GBTOT

Exchange rate- spot and forward exchange rate

Foreign capital – Role of foreign aid – types

Reference Books 1. M. L. Jhingan, International Economics, 6th edition, Vrinda Publications, 2009.

2. Niravathi& C Ramani Nair, International Economics, 1stedition, Interline Publishing Pvt

Ltd, 2003.

3. Joel Dean, Managerial Economics, 1st edition, PHI Course Private Limited, 2009.

4. Varsheney and Maheswari, Managerial Economics, 2nd edition, Prentice-Hall of India

Pvt.Ltd, 2005.

5. D. M. Mithani : Business Economics, 4th edition Himalayan Books, 2011.

6. J. D. Varma, K. K. Dewett, Elementary Economic Theory, 1st edition, S. Chand, 2011.

7. Petersen & Lewis: Managerial Economics, 4th edition, Pearson, 2005.

8. G. S. Gupta, Managerial Economics, 4th edition Deep & Deep Publication, 2011.

9. Koutosoyiannis, Modern Micro Economics, 2nd edition, Macmillan, 2008.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester – II

(Ability-Enhancement Compulsory Course)

HU-154 L-T-P-C Professional Communication - II 1-1-0-2

Objective: To build interpersonal skills & communicate effectively.

Course Content

Business Meetings: Notice, Agenda, Minutes of Meeting.

Group Discussions: Classification of GD topics; GD as a part of the selection process; GD

phases; Non-verbal communication in GD, Do’s & don’ts of GD.

Professional Mannerisms & Grooming: Kinesics, Office etiquette, Telephone skills &

Netiquette.

SWOT, Résumé, Cover letter writing, Job Acceptance Letter.

Goal setting: Significance, Progressive steps to achieve goals; Anticipating career challenges

& utilizing opportunities.

Text /Reference Books 1. Foundations of Business Communication: An Integrative Approach. Young, D.

McGraw Hill Education. 2005. 2. How to Succeed in Group Discussions and Personal Interviews. Mandal S. Jaico

Publishers. 2004. 3. Business Communication: Connecting in a Digital World (SIE). Lesikar, R. and Pande,

N. McGraw Hill Education. 2015.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - II

(Core Course)

BMN-105 L-T-P-C

Human Resource Management 3-0-0-3

Objective:

At the end of this subject, students will be able to familiarize with various aspects of human resource management strategies for better management of people in the organizations

Course Content

Module 1 Introduction to Human Resource Management Meaning - definitions, objectives and importance of HRM, functions of HRM–managerial functions – operative functions – nature and scope of HRM – HR manager. Role, qualification and qualities. Module 2 Human resource planning, Recruitment and Selection Meaning and importance of human resource planning, benefits of human resource planning, Meaning of recruitment, selection, placement and training Methods of Recruitment and Selection - Uses of tests in selection, Problems involved in placement. Module 3 Training, Induction and HRM Strategies Meaning of Training and Induction, Objective and purpose of induction, Need for training, benefits of training, Identification of training needs, methods of training. HRM Strategies - Human capital – emotional quotient –mentoring. Module 4 Promotion and Transfers Meaning of promotion-Purposes and types – promotion policy – bases of promotion – seniority v/s merit– transfer, need –purposes –types of transfers- demotion –causes of demotion.

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Module 5 Performance Appraisal and compensation Meaning - objectives of performance appraisal, 360-degree appraisal, other methods of performance appraisal and limitations. Principles - techniques of wage fixation, job evaluation, compensation -meaning of compensation, objectives and importance of compensation. Reference Books 1. P. Subba Rao. (2009). Personnel and Human Resource Management. Himalaya Publishing

House.

2. C.B.Gupta. (2014). Human Resource Management. Sultan chand and sons.

3. P. N. Reddy and H. R. Appannaiah. (2012). Personnel Management. Himalaya Publishing

House.

4. Aswathappa. (2010). Human Resource Management. Tata McGraw Hill Education.

5. Edwin Flippo. (1996). Personnel Management and industrial relations. McGraw Hill

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - II

(Core Course)

BMN-106 L-T-P-C

Accounting - II 2-1-0-3

Objective:

To acquaint students with the basic understanding of corporate accounting and its

application in business and management

Course Content

Module 1

Accounting for Share Capital

Share and share capital: nature and types; Accounting for share capital: issue and allotment

of equity shares, private placement of shares, Public subscription of shares - over

subscription and under subscription of shares; Issue at par and at premium and at

discount, Calls in advance and arrears; Issue of shares for consideration other than cash;

Accounting treatment of forfeiture and re-issue of shares; Disclosure of share capital in

company's Balance Sheet only

Module 2

Accounting for Debentures

Debentures: Issue of debentures at par, at premium and at discount; Issue of debentures

for consideration other than cash; Debentures as collateral security; Interest on

debentures; Redemption of debentures: Lump sum, draw of lots and conversion

Module 3

Company Final Accounts

Statutory Provisions regarding preparation of Company Final Accounts; Treatment of

Special Items: Managerial Remuneration, Tax deducted at source, Advance payment of Tax,

Provision for Tax, Depreciation, Interest on debentures; Dividends, Rules regarding

payment of dividends; Transfer to Reserves; Preparation of Profit and Loss Account and

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Balance Sheet as per Companies Act 2013

Module 4

Cash Flow Statement

Meaning, Advantages and Disadvantages of Cash Flow Statement, Cash flow from operating

activities, Cash flow from investing activities, Cash flow from financing activities,

Preparation of Cash Flow Statement as per AS-3.

Module 5

Valuation of Goodwill and Shares

Valuation of Goodwill: Meaning – Circumstances of Valuation– Factors influencing

Valuation – Methods of Valuation: Average Profit Method, Super Profit Method,

Capitalization of average Profit Method, Capitalization of Super Profit Method

Valuation of shares: Meaning – Need for Valuation – Factors Affecting Valuation – Methods

of Valuation: Intrinsic Value Method, Yield Method, Earning Capacity Method, Fair Value of

shares.

Reference Books

1. Dr. S.N. Maheswari, Suneel K Maheshwari, Sharad K Maheswari. (2013) An Introduction

to Accountancy (11th Edition).

2. S. P. Jain and K. L. Narang. (2015). Corporate Accounting. Kalyani Publishers

3. SP Iyengar. (2012). Advanced Accountancy. Sultan Chand and Sons, New Delhi.

4. R L Gupta. (2013). Advanced Accountancy. Sultan Chand and Sons, New Delhi.

5. V.K. Goyal and Ruchi Goyal. (2012). Corporate Accounting. PHI Course; 3 edition.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - II

(Generic Elective)

BMN-107 L-T-P-C

Quantitative Techniques 5-1-0-6

Objective:

To provide basic knowledge of quantitative tools and their applications in business and

management

Course Content

Module 1

Introduction to Statistics & Organization of Data

Definition of Statistics

Functions

Limitations

Scope of statistics in Business

Industry and Economics

Concept of Data, Variable population, Sample

Concept of Classification of data - Types

Frequency distributions

Tabulation of Data

Parts of table

Requisites of a good table

Module 2

Analysis of Uni-Variate Data

Measures of Central Tendency

Introduction, Types of Central Tendency Measures, qualities of good measure of Central

tendency

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Arithmetic mean – Computation using Direct shortcut and step-deviation method,

problems on missing frequencies (one or two), properties of AM, problems on

combined Mean, corrected Mean

Weighted AM – Simple problems of Weighted AM

Median – computation for raw data, discrete and continuous data, problems on missing

frequencies

Mode – computation of mode for raw data, discrete and continuous data – for Uni-

modal distribution, problems on Grouping and analysis table

Measures of Dispersion

Introduction, Types of dispersion measures – concept absolute and relative measures

Qualities of good measure of dispersion

Range – Concept and simple problems

Quartile deviation – computation of QD and its coefficient for raw, discrete and

continuous data

Standard Deviation – Computation of SD and its coefficient for raw, discrete and

continuous data

Module 3

Time Series Analysis

Objectives and uses of Time series analysis

Components of Time series

Measurement of Trend by Moving averages method and Least squares method

Module 4

Analysis of Bi Variate Data- Correlation

Correlation – Meaning & Types

Spearman’s Rank correlation, Karl Pearson’s co efficient of correlation,

Probable error

Concurrent deviation method.

Module 5

Analysis of Bi Variate Data- Regression

Regression – Meaning

Regression lines

Properties of Regression lines and regression coefficient

Related problems on regression lines and Regression coefficient

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Reference Books:

1. Sancheti D. C. & Kapoor V. K., Business Mathematics, Eleventh Edition, Sultan Chand &

Sons, 2012

2. V. K. Khanna, Qazi Zameeruddin, S. K. Bhambri, Business Mathematics, Second Edition,

Vikas Publishing House Pvt Limited, 2009

3. R. S. Soni, Essential Business Mathematics & Business Statistics, ANE Books, 2012

4. J. K. Singh, Business Mathematics, Second Edition, Himalaya Publishing House, 2012

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - II

(Core Course)

BMN-108 L-T-P-C

Excel Applications for Business - Lab 0-0-3-3

Objective:

At the end of this course, students will be able to apply basic and advanced functions in Excel for business activities.

Course Content

Module 1 Introduction to Excel

Excel Introduction

Basic formulae: Entering and editing data, Creating and copying formulae, Creating

functions easily

Formatting: Inserting/deleting rows/columns, Changing fonts, Colors and borders,

Merging and aligning cells

Printing: Page break preview, Using page layout view, Headers and footers, Freezing

print titles

Charts: Selecting data, Quick ways to create charts, Formatting your chart

Basic tables: Table styles, Using calculated columns, Header rows and total rows

Practical Assignments/Activities Module 2 Advanced Excel 1

Sorting and filtering lists/tables of data, custom sort

Number formatting: Creating custom formats, The four parts of a format, Scaling

numbers

Dates and times: How dates and times are stored, Useful date/time functions,

Formatting dates and times

Practical Assignments/Activities

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Module 3 Advanced Excel 2

Conditional formatting: Creating/using cell rules, Data bars and colour sets, Styles

and themes, How themes work, Using the default styles, Creating custom styles

Validation and protection: Setting cell validation, Protecting cells/worksheets,

Grouping and outlining, Cell comments

Range names and absolute references: Absolute references ($ symbol), Fixing only

the row/column, Creating range names, Labelling ranges automatically

Module 4 Excel Functions

Excel Functions: Introduction to Mathematical Functions, Introduction to Text

Functions, Introduction to Logical & Reference Functions, Introduction to Date &

Time Functions, Introduction to Financial Functions, Introduction to Information

Functions

IF and LOOKUP functions: The conditional (IF) function, Nested Ifs, Lookup

functions

Practical Assignments/Activities Module 5 Tables and Charts

Advanced Tables, Using calculated columns, Removing duplicates, Advanced filter

Pivot tables: Creating pivot tables, Swapping rows, columns and pages, Grouping

fields

Slicers, Pivot table slicers, Changing slicer properties

Advanced charts, Creating chart templates, Combination charts, Picture charts,

Custom chart types

Practical Assignments/Activities Reference Books:

1. John Walkenbach. (2016). Excel 2016 Bible. Wiley, PAP/CDR edition.

2. John Walkenbach. (2013). Excel 2013 Power Programming with VBA. Wiley, PAP/CDR

edition.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - III

(Core Course)

BM-201 L-T-P-C

Marketing Management 5-1-0-6

Objective:

To teach the students about the all-pervasive nature of markets and their transformation across decades; to expose the rational, sensory & emotional triggers in consumer buying & selling habits and to provide students with the latest information about marketing developments & practices as well as to inculcate managerial approach to marketing problems

Course Content

Module 1 Introduction to Marketing Management Introduction – Meaning and nature of marketing management, objectives and importance of marketing management, marketing concepts. Consumer Needs, Wants, and Consumer Insights: Introduction, Needs and Wants, Using Needs/Wants Insight in Marketing, Benefits Sought By Consumers, The Impact of Emotional Benefits, Consumer Insight, Possible Sources of Insights, Using Insights, Finding and Developing an Insight , The Role of an Insight in Product Development and Marketing. Module 2 Segmentation Targeting and Positioning (STP) Market Segmentation and Product Positioning: Introduction, Market Segmentation, Market Targeting, Target Market Strategies, Product Positioning and Differentiation, Choosing a Differentiation and Positioning Strategy, Changing the Product Positioning, USPs Module 3 Marketing Mix: Product and Price Products and Services: Introduction, Levels of Product and Services, Classifications, Product and Service Decisions. Branding, New Product Development and Product Life Cycle (PLC), Services Marketing: The Nature and Characteristics of a Service, Marketing Strategies for Service Firms.

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Pricing: Introduction - factors influencing pricing decisions and Pricing Strategies. Module 4 Marketing Mix: Promotion Marketing Communication, Integrated Marketing Communications (IMC), and Promotion Mix Strategies – Push and Pull Strategy. Advertising and Public Relations, Personal Selling and Sales Promotion, Sales Promotion - Trade Shows, Trade Sales Promotion, Consumer Sales Promotion. Publicity and direct marketing - Direct Marketing, Benefits of Direct Marketing, Direct Marketing Channels, Public and Ethical Issues in Direct Marketing. Module 5 Marketing Mix: Place (Distribution Channel) Distribution Channels: Introduction, Type of Marketing Channel, Channel Motivation, Importance of Channel of Distribution, Multiple Channels Distribution, Retail, Levels of Service, Corporate Retailing, The New Retail Environment. New trends in the area of marketing. Reference Books: 1. Kotler, Philip and Armstrong. (2007). Principles of Marketing. (12th ed.). New York:

Pearson Education.

2. Ramaswamy and Namakumari. (2005). Marketing Management. Macmillan.

3. Arun Kumar and Meenakshi. (2007). Marketing Management. Vikas.

4. Lamb, Hair and Danniel. M. C. (2004). Marketing. (7th ed.). Thomson

5. Evans and Berman. (2005). Marketing. (2nd ed.). Biztantra

6. William M Pride and O C Ferrell. (2005). Marketing – Concepts (12th ed.). Cengage

Course.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - III

(Core Course)

BM-202 L-T-P-C

Business Law 5-1-0-6

Objective:

At the end of this subject, student will be acquainted with practical legal knowledge of general business law issues and topics to help become more informed, sensitive and effective business leaders. Course Content

Module 1: Indian Contract Act, 1872 Meaning, Characteristics & Scope of the contract law, Elements of contract, Offer and acceptance, Lawful consideration, Capacity to contract, Free Consent, Lawful object. Discharge of contract including performance of contract. Breach of contract, contingent contract, quasi contract, Contract of Indemnity and Guarantee, Contract of Bailment, Contract of Agency Module 2: Company Law Introduction, Meaning and Definition, Corporate Personality, Stages of formation of a Company, Classification of Companies, Memorandum of Association, Articles of Association, Distinction between Memorandum and Articles, Prospectus and Other Documents, Doctrine of Indoor Management, Shares, Debentures and Dividends, Transfer and Transmission of shares, Directors, Meetings, Winding up, Amendments Module 3: The Limited Liability Partnership Act, 2008 Salient features of LLP, Difference between LLP & Partnership, LLP & Company, Nature of LLP, Partners & designated partners, Incorporation document, Incorporation by Registration, Partners & their relations. Module 4: The Sale of Goods Act, 1950 Contract of sale, Meaning & difference between sale & agreement to sale; conditions & warranties, Transfer of ownership in goods including sale by non- owners, Performance of contract of sale, Unpaid seller- meaning & rights of an unpaid seller against the goods.

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Module 5: The information Technology Act, 2000 Definition, Digital signature, Electronic governance, Attribution, acknowledgement & dispatch of electronic records, Regulation of certifying authorities, Digital signatures certificates, Duties of subscribers, Penalties & adjudication, Appellate tribunal, offences Reference Books: 1. S. S. Gulshan and G. K. Kapoor (2016) Business Law.1st edition, New Age International.

2. N. D. Kapoor, (2016) Elements of Mercantile Law.3rd edition, Sultan Chand and

Company.

3. Robert W. Emerson (2012) Business Law.1st edition, Barron’s Educational Series Inc.

4. Satyanarayana G (2014) Business Law.3rd edition, Apollo Publishers.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - III

(Core Course)

BM-203 L-T-P-C

Indian Financial System 5-1-0-6

Objective:

At the end of this course, students will be able to identify the components of Indian

financial system and explain how the government in coordination with RBI and other

regulatory institutions regulate the markets; will understand the role and responsibilities

of various market intermediaries and also learn about various financial assets.

Course Content

Module 1

Introduction to Indian Financial System

Financial System: Meaning and Functions; Saving-Investment Process; Components of the

Financial System; Growth and Trends in Indian Financial System; Financial Sector Reforms

in India, Role of Indian Financial System in Indian Economic Development

Module 2

Financial Assets

Meaning and Features of Financial Assets; Financial Assets Vs. Real Assets; Classification of

Financial Assets; Equity Shares; Preference Shares, Debentures, Innovative Debt

Instruments; Derivative Instruments; Non-Marketable Financial Assets, Money Market

Instruments

Module 3

Financial Markets

Meaning and Functions of Financial Markets; Classifications of Financial Markets; Money

Market and Capital Market; Debt Market and Equity Market; Primary Market (IPO and Book

Building) and Secondary Market; Spot Market and Forward Market; Exchange Traded

Market and Over the Counter Market

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Module 4

Financial Intermediaries

Meaning of Financial Intermediation; Functions of Financial Intermediaries; Major

Financial Intermediaries and Their Roles: Commercial Banks, Non-Banking Financial

Companies, Mutual Funds, and Insurance Companies, Financial Institutions, Non-Banking

Financial Services Companies

Module 5

Regulatory Authorities

Regulators of Indian Financial System; The Reserve Bank of India – Organization, Roles and

Functions, Monetary Policy, Techniques of Monetary Control; The Securities and Exchange

Board of India – Organization, Objectives, Roles, Functions and Power; Insurance

Regulatory and Development Authority of India - Organisation, Power, Scope, and

Functions

Reference Books:

1. Gomez. Financial Markets Institutions and Financial Services. 1st edition, Phi Course,

2008.

2. Bhole and Mahakud. Financial Institutions and Markets, 5th edition, McGraw Hill, 2009.

3. Ramesh Babu, Financial Markets and Institutions. 1st edition, Concept publishing

company, 2006.

4. M. Y. Khan and P. K. Jain, Financial Management: Text, Problems and Cases, 6th Edition,

Tata McGraw-Hill Education, 2011.

5. P. Mohana Rao, Financial Services- Text, Cases & Strategies. 1st edition, Deep & Deep

Publication, 2002.

6. Pratap Subramanyam. Investment Banking: Theory and Practice. 1st edition, McGraw

Hill, 2007.

7. H. R. Machiraju. Merchant Banking: Principles and Practices, 3rd edition, New Age

International, 2005.

8. Richard A. Brealey, Stewart C. Myers and Franklin Allen. Principles of Corporate Finance

(Special Indian Edition). McGraw hill, 2007.

9. Ellis Ma Ferran. Company Law and Corporate Finance. 4th edition Oxford University

Press, 2000.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - III

(Ability-Enhancement Compulsory Course)

HU-251 L-T-P-C Business & Technical Communication 1-1-0- 2

Objective - To develop persuasive & professional communicative competence.

Course Content

Presentation Skills: Types of presentation; Effective strategies for oral presentations -

audience analysis; organizing contents & use of media; Awareness of body language, time &

space; Tone, variety of pitch, rate, volume & Articulation.

Letter Writing: Essentials of an effective business letter, Types of business letters: Sales

Letter, Complaint Letter, Claim & Adjustment Letters.

Technical Report Writing: Characteristics & structure of a formal report; Classification &

types of reports; Organization, Analysis & Interpretation of data; Revising & Editing

especially in areas like abstracting/summarizing as well as in citations, references &

bibliographies, Check list for reports.

Text /Reference Books

1. How to Prepare, Stage and Deliver Winning Presentations. Leech T. 2nd Ed. Prentice Hall. 2004.

2. Business Communication Today. Boove C and Thill J. 11th Ed. Prentice Hall. 2011. 3. Effective Technical Communication. Rizvi A. 11th Ed. Tata McGraw-Hill Publishing

Company Ltd. 2005.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - III

(Core Course)

BM-204 L-T-P-C

IT for Business and Accounting - Lab 0-0-3-3

Objective:

Information technology drives innovation and innovation is the path to business success. At

the end of the course, students will be familiarized with power point presentations, MS

Word, database management system, and basics of tally.

Course Content

Module 1: Introduction to MS Word and Power Point Getting Started with Ms-Word, Main Menu Options, Format, Insert, Design and Page Layout; Getting Started with Power Point, Developing onscreen presentations for business projects including- automatic slide transition and custom animation Module 2: Database Management System Creation of Tables, Constraints Specification, Multiple Table, Handling-Defining Relationship [Foreign Key]. Generating simple and conditional Queries, Types of queries [Update, Delete, Append]. Forms, Reports. Introduction to SQL through Basic Commands

Module 3: Fundamentals of Tally

Overview, Installation, Getting Functional, Creation/Setting Up Company

Module 4: Books of Accounts in Tally

Charts of Accounts, Accounting Masters, Voucher Entry, Day Book Summaries, Bank Reconciliation Statement

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Module 5: Final Accounts in Tally

Trial Balance, Profit and Loss Statement, Balance Sheet Reference Books 1. Turban, Rainer and Potter. Introduction to Information Technology. Wiley.

2. ITLESL. Introduction to Information Technology. Pearson Education.

3. Sinha & Sinha. Fundamentals of Computers. BPB Publication.

4. Ramesh Bangia.(2015). Learning Tally 9, Including Version 2. 1, 1st Edition. Khanna

Book Publishing Co (p) Ltd.

5. Rita Bhargava. (2016). Tally 7.2 Including VAT TDS under New Tax System. Cyber Tech

Publications.

6. Dinesh Maidasani. (2008). Straight to the Point Tally 9/0, 1st Edition. Laxmi

Publications.

7. A. K. Nadhani and K. K. Nadhani, (2014) Implementing Tally 9 Comprehensive Guide,

2nd Edition, Bpb.

8. Asok K. Nadhani. (2014). Simple Tally 9, 1st Edition. BPB Publications.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester – IV

(Core Course)

BM-205 L-T-P-C

Financial Management 3-1-0-4

Objective:

At the end of this subject, students will be familiar with financial management concepts and tools, its applicability in organizations like, profitability, optimum capital structure, capital cost, flow of working capital management, financial decisions, investment plan

Course Content

Module 1 Introduction to Financial Management Meaning and Definition of Financial Management, Goals of Financial Management, The

Fundamental Principle of Finance, Risk-return trade-off, Agency problem, Emerging roles

of financial managers in India; Time Value of Money: Future Value, Present Value, Annuity,

Perpetuity

Module 2 Leverages and Cost of Capital Leverages: Operating leverage, financial leverage and combined leverage, EBIT-EPS analysis. Cost of capital: Cost of equity, Cost of preference shares, Cost of debt, WACC Module 3 Techniques of Capital Budgeting Capital Budgeting – Meaning, Capital budgeting Process; Project Classification; Evaluation Techniques – Payback period, ARR, Discounted payback period; NPV, PI , IRR, Accept/reject criteria. Module 4 Management of Working Capital Introduction, Concepts of working capital, Operating and cash conversion cycle, Permanent and variable working capital, balanced working capital position, Determinants of working capital, Issues in working capital management, Estimating working capital requirement.

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Module 5 Dividend Policy and Capital Structure Meaning of dividend policy, factors influencing dividend policy, objectives of dividend policy, stability of dividends, forms of dividend; Meaning of Capital Structure, factors determining capital structure, capital structure planning and policy, approaches to establish target capital structure. Reference Books 1. Khan M. Y. and Jain P. K. (2008), Financial Management 3rd Edition, McGraw Hill. 2. M. Pandey (2003), Financial Management, 10th edition, Vikas Publishing House. 3. Prasanna Chandra. (2007). Financial Management Theory and Practice. (7th Ed.).

McGraw Hill. 4. Michael C. Ehrhardt and Eugene F. Brigham. (2008). Corporate Finance. (1st Ed.). South-

Western Pub. 5. Richard A. Brealey, Stewart Myers and Franklin Allen. (2013). Principles of corporate

finance. (11th Ed.). McGraw Hill.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester ­ IV

(Skill Enhancement Elective Course)

BM-206 L­T­P­C Fundamentals of Banking System 3­1-0-4

Objective:

To familiar students with the basic concepts of banking, different banking services, bank-

customer relationship, non-performing assets, and financial statements of banks

Course Content

Module I

Introduction to Banking

Meaning and Types of Banking, Evolution of Banking in India, Banking Structure in India,

Licensing of Banks in India, Branch Licensing, Banking and the Economy: RBI and Monetary

Policy Committee, Cash Reserve Ratio (CRR), Statutory Liquidity Ratio (SLR), Repo and

Reverse Repo, Open Market Operations.

Module 2

Banking Services

Kinds of Deposits, Demand Deposits, Term Deposits, Hybrid Deposits / Flexi Deposits, Non-

Resident Accounts, Joint Accounts, Nomination, Closure of Deposit Accounts, Deposit

Insurance, Fund-based Services, For Business, For Individuals, Non-Fund-based Services,

For Business, For Individuals, Money Remittance Services, Demand Draft / Banker’s

Cheque / Pay Order, National Electronic Funds Transfer (NEFT), Real Time Gross

Settlement (RTGS), Society for Worldwide Interbank Financial Telecommunications

(SWIFT)

Module 3

Bank - Customer Relationship

Roles of Banks, Bank as Debtor, Bank as Creditor, Bank as Bailee, Bank as Agent, Bank as

Lessor, Bank as Executor / Trustee, Bankers’ Obligation of Secrecy, Disclosure under Law,

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Disclosure based on customer’s consent, Disclosure with Credit Information Bureaus,

Disclosure with Business Correspondent / Business Facilitator (BC/BF)

Module 4

Non-Performing Assets

Non-Performing Assets, NPA Categories, Sub-Standard Assets, Doubtful Assets, Loss Assets,

NPA Provisioning Norms, Loss Assets, Doubtful Assets, Sub-standard Assets, Standard

Assets, SARFAESI Act

Module 5

Bank’s Financials

Balance Sheet, Profit and Loss Account, and other Financial Statements of Banks, CAMELS

Framework, BASEL Framework: Basel Accords, Bank for International Settlements (BIS)

Reference Books:

1. Kripa, S.S., Development of commercial banks in India, Sunrise Publications, New Delhi.

2. Seth, Rajeev K., Marketing of Banking services, Macmillan India Ltd., New Delhi.

3. Varshney, P.N., Banking law and practice, Sultan Chand & Sons, New Delhi.

4. Toor, N.S., Bank Finance for industry & trade, Skylark publications, New Delhi.

5. Jindal, K.K., Banking and financial institutions, Skylark publications, New Delhi.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester IV

(Skill Enhancement Elective Course)

BMN-207 L-T-P-C

Entrepreneurship and Small Business 3-1-0-4

Objective:

At the end of this course, students will be able to 1. Develop knowledge and appreciate Entrepreneurship and Small Business Management

through the study of new ventures, and management of small firms.

2. Generate several ideas for potential businesses based on important trends and each

student’s interests

3. Sharpen each student’s communication and networking skills

4. Develop each student’s entrepreneurial mindset

Course Content

Module 1 Introduction Concept of entrepreneur, distinction of entrepreneur and manager, functions of an entrepreneur, qualities of a successful entrepreneur, types of entrepreneurs, concept and nature of entrepreneurships, entrepreneurship opportunities in tourism, and problems of entrepreneurship in travel trade Module 2 Development of Entrepreneurship in India Emergence of entrepreneurial class in India, environmental factors affecting entrepreneurship, entrepreneurial competencies, small scale enterprises, characteristics & relevance of Small Scale Enterprises, role of entrepreneurship in SSE and Economic Development Module 3 Entrepreneurial Motivation Concept and theories of motivation, motives for starting enterprises, testing

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entrepreneurial motivation, developing achievement motivation and entrepreneurial behaviour Module 4 Establishing a Small Enterprise The start-up process, project identification, selection of the product, project formulation, assessment of project feasibility, analysis of project, preparation of project report, selection of site/ location and legal considerations. Module 5 The Case Studies Management Issues in tourism and hospitality industry, Entrepreneurial case studies of major travel Agencies / Tour Operator i.e Cox & Kings, Raj Travels, SOTC, etc. Hotels i.e. Taj, Radisson, Welcome, etc Reference Books: 1. Vasant Desai, Entrepreneurship & Small Business Management

2. Peter Drucker, Innovation & Entrepreneurship

3. S S Khanna, Entrepreneurial Development

4. C B Gupta, N P Srinivasan, Entrepreneurial Development

5. D N Mishra, Entrepreneur and Entrepreneur Development & Planning in India

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - IV

(Ability-Enhancement Compulsory Course)

HU-252 L-T-P-C Language through Literature & Films 0-2-0-2 Objective: To introduce the nuances of English Literature & develop reflective, creative &

literary abilities.

Course Content

The Eyes Have It- Ruskin Bond

Appro JRD - Sudha Murthy

Bacon - Of Studies; Of Youth & Age

Douglas Malloch - Be the best of whatever you are

Rabindranath Tagore - Where the mind is without fear

Enhancement of emotional, creative & social quotient through viewing & discussions on

selected films.

Text/Reference Books

1. Literature and Language Teaching: A Guide for Teachers and Trainers. Lazar G. Cambridge University Press. 2008.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester – IV

(Core Course)

BMN-208 L-T-P-C

Basics of Cost Accounting 3-1-0-4

Objective:

At the end of this course, students will be able to familiarize with the basic of cost

accounting, cost sheet, material costing, labour costing, overhead costing, job costing, and

batch costing.

Course Content

Module 1

Introduction to Cost Accounting

Introduction, Meaning and Definition of Cost, Costing and Cost Accounting; Objectives of

Costing, Comparison between Financial Accounting and Cost Accounting, Designing and

Installing a Cost Accounting System; Cost Concepts, Classification of Costs, Cost Unit, Cost

Centre; Elements of Cost; Preparation of Cost Sheet ;Tenders and Quotations

Module 2

Material Costing and Control

Meaning, Types: Direct Material, Indirect Material; Material Control, Techniques of

Inventory Control: Levels settings, EOQ, ABC Analysis, VED Analysis, Just In-Time,

Perpetual Inventory System; Methods of Pricing Material Issues: FIFO, LIFO, Weighted

Average Price Method and Simple Average Price Method

Module 3

Labour Cost

Meaning, Types: Direct Labour, Indirect Labour; Timekeeping, Time booking, Idle Time,

Overtime, Labour Turn Over, Methods of Labour Remuneration: Time Rate System, Piece

Rate System, Incentive Systems: Halsey plan, Rowan Plan & Taylor’s differential Piece Rate

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System

Module 4

Overheads

Meaning and Definition; Classification of Overheads; Allocation of Overheads,

Apportionment of Overheads, Primary Overhead Distribution Summary, Secondary

Overhead Distribution Summary, Repeated Distribution Method and Simultaneous

Equations Method, Absorption of Factory Overheads, Methods of Absorption, Machine

Hour Rate

Module 5

Job and Batch costing

Definition and Features of Job cost; Pre requisites of Job costing; Source documents,

Preparation of job cost sheet; Definition of Batch costing and its accounting procedure;

Determination of economic batch size, Preparation of batch cost sheet

Reference Books:

1. S P Jain and K L Narang. (2016). Cost and Management accounting, Jain book agency,

14th edition.

2. Shashi K. Gupta and R. K. Sharma (2016). Management Accounting, Kalyani Publishers /

LyallBk Depot.

3. Khan and Jain (2016). Management Accounting Text Problems & Cases, Tata Mcgraw

Hill Publishing Co Ltd.

4. M. N. Arora (2016), Accounting for Management, Himalaya Publishing House

5. Anthony, Robert N. and Reece, James. (2015). Accounting Principles. Aitbs Delhi.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester – IV

(Core Course)

BMN-209 L-T-P-C

Insurance and Risk Management 3-1-0-4

Objective:

At the end of this course, students will understand the basics of insurance and how

insurance can be used as tool for risk management.

Course Content

Module I: Introduction to Insurance and Risk Management

Introduction to Insurance, Basic Concepts of Insurance, Fundamental Principles of

Insurance, Meaning of Risk, Types of Pure Risk, Principle of Risk Pooling, Methods of

Handling Risk, Meaning and Objective of Risk Management, Steps in Personal Risk

Management, Risk Control and Risk Financing

Module 2: Insurance Contract and Legal Liability

The Insurance Contract, Important Terms in Insurance Contract, Analysis and Selection of

Insurance Products, Legal Liability: Intentional Torts, Absolute Liability, Law of Negligence,

Special Tort Liability Problems, Civil Justice System

Module 3: Life Insurance

Meaning of Life Insurance; Analysis of Life Insurance Needs; Types of Life Insurance

Policies: Term Insurance, Whole Life Policy, Endowment Policy, Investment Linked

Insurance; Calculation of Claim Amount and other Benefits, Other Provisions of Life

Insurance Contracts

Module 4: General Insurance

Health Insurance and Accident Insurance: Individual Health Insurance, Group Health

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Insurance Policies, Personal and Group Accident Insurance; Personal Disability Insurance;

Property and Liability Insurance; Other Business Specific Insurance: Keyman Insurance,

Professional Indemnity Insurance, Workers’ Compensation Insurance

Module 5: Regulatory Framework of Insurance

IRDA Act, 1999; the Insurance Act, 1938; Public Liability Insurance Act, 1991; Employee

State Insurance Act, 1948; Agency Law and Functions of an Agent; Doctrines of Waiver and

Estoppels

Reference Books:

1. Burton T. Beam, Jr., Barbara S. Poole, David L.Bickelhaupt, Robert M. Crowe. (2008).

Fundamentals of Insurance for Financial Planning (3rd Edition). American College.

2. Etti G. Baranoff, Esther Zippora Baranoff. (2010). Risk Management and Insurance, 3rd

Edition, Wiley, John & Sons, Incorporated.

3. E. E. George Rejda. (2006). Principles of Risk Management and Insurance, 3rd Edition,

Pearson Education.

4. Emmett J. Vaughan, With Theresa Vaughan (2007). Risk Management, 3rd Edition,

Wiley, John & Sons, Incorporated.

5. P. S. Palande, R. S. Shah, M. L. Lunawat (2007). Insurance in India: Changing Policies and

Emerging Opportunities, 3rd Edition, SAGE Publications.

6. R. R. Stephan Leimberg, Robert J. Doyle. (2004). Tools and Techniques of Life Insurance

Planning, 3rd Edition, National Underwriter Company.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - V

(Ability Enhancement Compulsory Course)

HU-351 L-T-P-C

Fun with Drama 0-2-0-2

Objective: To stimulate imagination, cultural enrichment & explore multidimensional use of

language through drama.

Course Content

Script writing: Story, structure, character development, dialogue, visuals & language with

emphasis on critical & analytical thinking, problem-solving & communication skills.

Direction: Techniques & art of play direction with emphasis on methods of actor coaching,

rehearsal procedures & presentation of several scenes of varying dramatic styles.

Enactment: Controlled use of body & voice, analysis & interpretation of roles,

characterization & emotional projection.

Analysis: Insightful analysis of various aspects of translating a play from script to stage,

director’s concepts, visual composition, attention to character development & narrative

structure & power of the unspoken word.

Text/Reference Books

1. Drama Techniques in Language Learning. Maley A. and Duff A. 3rd Ed. Cambridge University Press. 2005.

2. Drama (Resource Book for Teachers). Wessels C. Oxford University Press. 1987.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester – V

(Core Course)

BMN-301 L-T-P-C

Management Accounting 5-1-0-6

Objective:

At the end of this course, students will be able to familiarize with marginal costing,

budgetary control, standard costing, and financial statement analysis.

Course Content

Module 1

Introduction to Managerial Accounting

Meaning, nature and scope of management accounting, Goals of management accounting,

Role of Management Accountant, Installation of the Management Accounting System, Tools

of Management Accounting, Limitations of Management Accounting, Difference between

cost accounting and Management accounting, difference between management accounting

and financial accounting

Module 2

Marginal Costing

Meaning, need and features of marginal costing, Marginal Costing Vs. Absorption Costing,

Contribution, P/V ratio, Computation of profit using marginal costing and absorption

costing, Break-even point, Break even chart, Angle of incidence, Margin of safety,

Applications of Marginal Costing for Managerial Decision Making

Module 3

Budgetary Control

Meaning - budget and budgetary control, objectives, advantages and limitations of

budgetary control, Classification of budgets, Preparation of flexible budget, Sales budget,

Cash budget, and Master Budget

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Module 4

Standard Costing and Variance Analysis

Meaning of standard cost and standard costing - Application of standard costing,

Advantages and Disadvantages of standard costing, Variance analysis: Material and Labour,

Overhead variances

Module 5

Financial Statement Analysis

Meaning and Importance of Financial Statement Analysis, Techniques of Financial

Statement Analysis: Horizontal Analysis, Vertical Analysis, Trend Analysis, Ratio Analysis-

Meaning and Importance, Classification of ratios: Liquidity ratios, Solvency/Capital

Structure Ratios, Turnover ratios, Profitability ratios, Valuation ratios, Limitations of ratio

analysis

Reference Books: 1. Khan & Jain, (2016) Management Accounting, Tata Mcgraw Hill.

2. M. N. Arora, (2016) Management Accounting, Himalaya Publisher

3. Shashi K. Gupta. (2015). Management Accounting. Kalyani Publishers.

4. Maheshwari. (2016). Management Accounting. Vikas Publishers.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester – V

(Core Course)

BMN-302 L-T-P-C

Investment Management 5-1-0-6

Objective:

At the end of this course, students will be able to understand the basics of investment,

portfolio theory, CAPM, APT, the framework for portfolio management, fundamental

analysis, and technical analysis.

Course Content

Module 1: Basics of Investment

Introduction, Meaning of and need for Investment, Financial Assets Vs. Real Assets,

Investment versus Speculation, Investment Alternatives, Criteria for Evaluating Investment

Alternatives, Overview of Financial Markets, Approaches to Investment Decision Making,

Common Errors in Investment Management, Qualities of a Successful Investor

Module 2: Portfolio Theory

Meaning of Risk and Return; Measuring Risk and Return for Individual Security, Harry

Markowitz Model, Diversification and Portfolio Risk, Measuring Portfolio Return,

Measurement of Co-movement in Security Return, Measurement of Portfolio Risk, Efficient

Frontier, Optimal Portfolio, Riskless Lending and Borrowing, The Single Index Model

Module 3: Capital Asset Pricing Model and Arbitrage Pricing Theory

Introduction to CAPM, Basic Assumptions, CML, SML, Relationship between CML and SML,

Inputs Required for CAPM, Empirical Evidence on CAPM, Arbitrage Pricing Theory

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Module 4: Portfolio Management Framework

Introduction, Specifications of Investment Objectives and Constraints, Selection of Asset

Mix, Formulation of Portfolio Strategy, Selection of Securities, Portfolio Execution, Portfolio

Revision, Performance Evaluation: Return, Risk, and Performance; Performance Measures:

Treynor Measure, Sharpe Measure, Jensen Measure, M2 Measure

Module 5: Fundamental Analysis and Technical Analysis

Meaning of Fundamental Analysis, Components of Fundamental Analysis: Macroeconomic

Analysis, Industry Analysis, and Company Analysis; Technical Analysis: Meaning, Basic

Premises, Charting Techniques, Technical Indicators.

Reference Books:

1. Chandra, Prasanna. (2016). Investment Analysis and Portfolio Management. McGraw

Hill.

2. Bodie, Kane, Marcus and Mohanty. (2015). Investments. Tata Mc. Graw Hill.

3. Taxman. (2014). Securities Markets & Products, Finance Indian Institute of Banking

Taxman Publications.

4. Kevin, S. (2009). Portfolio Management (2nded.). Phi Course.

5. Frank, Fabozzi J. (2009). Institutional Investment Management (2nded.). John Wiley

and Sons.

6. Strong, Robert A. (2009). Portfolio Construction, Management, and Protection

(5thed.). South Western Cenage Course.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - V

(Core Course)

BMN-303 L-T-P-C Summer Internship 0-0-3-3 Summer internships offer students personal & real world spirits & exposes to an actual

working life, an experiential foundation to their career choices & the chance to build valuable

business networks. Under this programme, each student undergoes training in any functional

areas of management in an industry for a minimum period of four weeks during the summer

vacation after completion of the IV Semester. Through these training students are expected to

get exposure with the various managerial procedures & correlate with the knowledge they

gained in the classroom. Student will execute a small project having relevance to the industry

under the supervision of competent personnel in the industry & a faculty member of the

School of Management. After completion of the internship, students are required to prepare a

report on the basis of the activities performed during the internship, as per the prescribed

format/ guidelines. The report, duly certified by the supervisors, should be submitted to the

Head of the Department. The report should also be presented in the form of a seminar in the V

Semester. Evaluation of the Summer Internship will be done as per the approved procedure.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - V

(Discipline specific Electives-1)

BMNF-301 L-T-P-C

Fundamentals of Valuation 5-1-0-6

Objective:

At the end of this course, students will be able to: Compute bond price and bond yields.

Apply the theories of term structure to real world scenarios

Calculate the value of equity using B/S valuation techniques and dividend discount models

Compute the value of equity based on FCF model and relative valuation ratios

Determine the estimated value of a business using DCF models and relative valuation

models

Course Content

Module 1: Bond Valuation I Bond—Meaning, Characteristics, and Types; Bond Pricing- Annual and Semi-Annual Coupon Payments; Bond Yields—Current Yield, Yield To Maturity, and Yield to Call, Realised Yield to Maturity, Yield to Maturity and Default Risk

Module 2: Bond Valuation II Risks in Bonds: Interest Rate Risk, Inflation Risk, Default Risk, Call Risk, Liquidity Risk, and Reinvestment Risk; Ratings of Bonds; Yield Curve and Theories of Term Structure: Expectations Theory, Liquidity Preference Theory, and Market Segmentation Theory; Determinants of Interest Rates

Module 3: Equity Valuation I

Techniques of Equity Valuation: Balance Sheet Valuation—Book Value, Liquidation Value, and Replacement Cost; Dividend Discount Models: Zero Growth Rate Model, Constant Growth Model, and Two-Stage Growth Model

Module 4: Equity Valuation II

Free Cash Flow to Equity Model; Earning Multiplier Approach; Other Comparative

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Valuation Ratios: Price to Book Value Ratio and Price to Sales Ratio, Price/Earnings to

Growth Ratio; Sum of the Parts Method

Module 5: Business Valuation

Philosophical Basis for Valuation, Bias in Valuation, Imprecision and Uncertainty in Valuation; Approaches to Valuation: Discounted Cash Flow Valuation; Relative Valuation, Overview of Contingent Claim Valuation Reference Books

1. Prasanna Chandra (2016). Investment Analysis and Portfolio Management, Tata

McGraw-Hill Education.

2. Aswath Damodaran (2014). Damodaran on Valuation, Wiley Finance

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - V

(Discipline specific Electives-2)

BMNF-302 L-T-P-C

Derivatives and Commodity Markets 5-1-0-6

Objective:

At the end of this subject, student will familiarize with different types of derivative instruments, and their features and learn the basics of the commodity derivatives market.

Course Content

Module I: Introduction to Derivatives Meaning of Derivatives, Types of Derivative Contracts, History of Financial Derivatives Markets, Exchange-traded Markets and OTC Markets, Participants in a Derivative Market: Hedgers, Speculators, and Arbitrageurs, Economic Function of Derivative Market, Overview of Indian Derivative Market Module 2: Forwards and Futures Forward Contracts-Meaning, Features, and Pricing; Limitations of forward markets, Introduction to Futures, Distinction between Futures and Forwards Contracts, Futures Terminology, Futures Payoffs, Pricing Stock Futures, Applications of Stock Futures Module 3: Options Contracts, Mechanism and Applications Option Terminology, Comparison between Futures and Options, Options Payoffs, Applications of Options, Variables affecting Option Pricing, The Black Scholes Merton Model for Option Pricing, The Greeks: Delta, Theta, Gamma, Vega, and Rho Module 4: Commodity Derivatives Introduction, Meaning and Definitions of Commodity Derivatives, Financial Derivatives Vs. Commodity Derivatives, Commodity Exchange, Role of Commodity Exchanges, Commodities Permitted for Trading, Pricing commodity derivatives: Investment assets vs. consumption assets, Pricing futures contracts on investment commodities and consumption commodities, Using commodity Futures

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Module 5: The Commodity Derivative Exchanges in India NCDEX--Introduction, Meaning, and Structure, Spot Pricing Polling, Exchange Membership, Commodities Traded on the NCDEX Platform, Trading and Instruments of Trading, Clearing and Settlement System; MCX--Introduction, Meaning, and Structure, NCDEX Vs. MCX; Other Commodity Derivative Exchanges in India; Latest Developments in Commodity Derivatives Market in India Reference Books:

1. John C Hull and Sankarshan Basu, (2016), Options, Futures, and Other Derivatives ,

Pearson

2. Sunil Parameswaran, (2016), Futures and Options-Concepts and Applications,

McGraw-Hill Education

3. Neil C. Schofield, Commodity Derivatives: Markets and Applications , Wiley Finance

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - V

(Discipline specific Electives-2)

BMNF-303 L-T-P-C

Fundamentals of Business Taxation 5-1-0-6

Objective:

Explain the various terminologies and types of taxes in India Discuss the Residential status of Individuals and enlist the incomes exempt from tax Illustrate the calculation of Individual’s tax liability from various sources of incomes Explain the Indirect tax laws of the country- Customs Act, Central Excise, VAT,

Service tax and migration to GST

Course Content

Module 1: Introduction Introduction, Canons of Taxation, Types of Taxes, Definitions- Income, Person, Assesses, Assessment year, Pervious year, Agricultural Income(simple numerical problems). Exempted Incomes U/S 10, Capital and Revenue Income and expenditure, Residential Status and Incidence of Tax Module 2: Computation of Taxable Income under the different heads of Income Income from Salary- Meaning of salary, Allowances, Perquisites, Deductions from salary (Theory and Problems) Income from House Property - Basis of Chargeability, Annual Value, Self occupied and let out property- Deductions (Theory and Problems) Profits and Gains of Business & Profession -Definitions, Concepts, Practical Aspects - Deductions expressly allowed and disallowed (Theory only) Capital Gains - Chargeability-Definitions-Practical aspects - Cost of Improvement – Indexation - Short term and long term capital gains-Exemptions (Theory only) Income from other sources - Chargeability-Deductions-Amounts not deductible (Theory only)

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Module 3: Computation of Total Taxable Income of an Individual Gross total Income- deductions from GTI, Calculation of tax liability- (Rates applicable for respective Assessment year) Education cesses, Refund of tax. Module 4: Customs Act Customs Act - Meaning – Types of Custom Duties – Valuation for Customs Duty, levy and exemption from custom duty. Offences and prosecution, Baggage rules, carrying of currency, gold and goods (Theory only) Module 5: Central Excise CST, VAT and Service Tax Central Excise - Procedures relating to Levy, Valuation and Collection of Duty, Types of Duty, Nature of Excise Duties. Central Sales Tax - Objects and basic scheme of CST act, Meaning – Dealer – Business – Sale – Goods – declared goods, Turnover, interstate and intra state sale . (Theory only) Value Added Tax - Basic Concepts of Value Added Tax, Dealer, Registered Dealer, Sales, Turnover, Input VAT, Output VAT. (Theory only) Service Tax - Meaning and Definition, Features of Service Tax, Levy and Collection of Service Tax, Service Tax Administration, Exemptions from Service Tax (Theory only); Migration to GST Reference Books:

1. Singhania, Vinod K. Direct Taxes - Law and Practice. Taxmann Publications.

2. Dr.Mehrotra and Dr.Goyal Direct Taxes – Law and Practice, Sahitya Bhavan Publication.

3. Pagare, Dinakar. Law and Practice of Income Tax, Sultan Chand and sons.

4. Datey, V. S. Indirect Taxes – Law and Practice. 5. Dunn, Elizabeth and Norton, Michael. The Science of Smarter Spending. Simon and

Schuster. 6. A N Shanbhag. In the wonderland of Investment. Popular Prakashan. 7. Kaushal Kumar Agrawal. Direct Tax Planning and Management. Atlantic Publishers &

Distributors (P) Ltd.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - VI

(Core Course)

BMN-304 L­T­P­C Business Research Methods & Project Work 3-0-3-6 Objective:

To familiarize students with concepts, tools and techniques of the methodology of business

research

Course Content

Module 1

Introduction to Business Research

Research: Meaning, Purpose, Motivations; Types of research; Research Approaches;

Significance of research; Research methods versus methodology; Research and scientific

method; Research process; Scope of business research; Review of literature: Need and

Purpose

Module 2

Research Problem and Research Design

Selection and formulation of a research problem; Formulation of hypothesis, Operational

definition of concepts; Sampling techniques; Research Design: Meaning, Nature;

Components of research design

Module 3

Methods of Data Collection

Meaning and Types of Data, Collection of Primary Data; Observation Method; Interview

Method; Collection of Data through Questionnaires and Schedules; Other Methods of

Primary Data Collection; Collection of Secondary Data; Selection of Appropriate Method for

Data Collection

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Module 4

Processing and Analysis of Data

Processing Operations; Problems in Processing; Types of Analysis; Statistics in Research;

Measures of Central Tendency, Dispersion, Asymmetry, and Relationship; Other Measures

for Analysis of Data; Testing of Hypothesis

Module 5

Interpretation and Report Writing

Meaning and Need for Interpretation; Techniques of Interpretation; Meaning and

Significance of Report Writing; Different Steps in Report Writing; Layout of Research

Report; Types of Report; Mechanics of Writing Research Report

Reference Books:

1. Kothari, C. R. (2016). Research Methodology: Methods and Techniques. New Age

International.

2. Chawla, Sondhi. (2015). Research Methodology. Vikash Publication.

3. Tony Proctor. (2013). Essentials of Marketing Research. Prentice Hall.

Project Work -- The students shall work under the supervision of the Faculty. They are

required to choose a topic relating to finance or financial services and conduct a detailed

survey of literature and analysis of secondary and primary data. The project report must

contain relevant information only; report must be focused on objectives, literature review

and research methodology.

The students are required to submit a structured report in TWO hard copies & one soft copy (CD). The report may be printed on both sides of the paper. The completion of the project shall be certified by the Faculty Guide & approved by the Director of the Institute. The Institute shall conduct a viva-voce for evaluation of the project. The Panel shall comprise 2 internal Faculty members (One who has guided the student and the other one as Jury) nominated by the Director. The Institute may invite an additional external examiner from the industry. APA style referencing is supposed to be followed; every source of information must be

mentioned under ‘Reference’ section and plagiarism must be totally avoided.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - VI

(Discipline specific Electives-3)

BMNF-304 L-T-P-C

Basics of Financial Modelling Using Excel 5-1-0-6

Objective:

To expose the students to the applications of MS Excel in financial modelling including basic valuation modelling

Course Content

Module 1: Building and Debugging Excel Models Attributes of Good Excel Models, Documenting Excel Models, Debugging Excel Models: Identified and Unidentified Errors by Excel, Errors Using Formula Auditing Tools for Debugging, Learning Modelling Using Excel Module 2: Financial Statement Modelling I Understanding and creating a financial model template, Calculating growth drivers with future assumptions, Asset and depreciation schedule, Debt and interest schedule, modelling historical & projected P&L and B/S, Performing Ratio Analysis Module 3: Financial Statement Modelling II Conducting Horizontal Analysis, Vertical Analysis, and Trend Analysis Using Excel, Scenario Analysis and Sensitivity Analysis of Financial Statements Using Excel, Modelling the Projected Cash Flow Statement Module 4: Basic Valuation Modelling using Excel I Need to value companies, Difference between price and value, Market Value Vs Intrinsic Value, Absolute Valuation Techniques: FCFF and FCFE, Performing DCF Valuation using Excel (Enterprise Value) Module 5: Basic Valuation Modelling using Excel II Relative Valuation Techniques: Equity based Multiples: P/E, P/BV, P/S & PEG; Firm based

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Multiples: EV/EBITDA, EV/EBIT & EV/Sales; Performing Comparable Analysis (Relative Valuation) Using Excel Reference Books:

1. Benninga, S. (2008). Financial Modelling (3rd ed.). Massachusetts: MIT Press.

2. Swan, Jonathan. (2005). Practical Financial Modelling a guide to current practice

(2nd ed.). CIMA publishing Publication.

3. Musiela, Marek and Rutkowski, Marek. (2005). Models in Financial Modelling (2nd

ed.). Springer.

4. Sengupta, Chandan. (2014). Financial Analysis and Modeling Using Excel and VBA.

Wiley.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - VI

(Discipline specific Electives-4)

BMNF-305 L-T-P-C

Fundamentals of International Finance 5-1-0-6

Objective:

At the end of this course, student will be able to familiarize with the environment of

international finance and understand the nature and functioning of foreign exchange

markets, and determination of exchange rates.

Course Content

Module 1: Introduction to International Finance

Meaning, Importance, and Scope of International finance, Goals of MNCs and Potential

Conflicts with that Goals, Balance of payments: Current account, capital account & ORA,

International Trade flows, International Capital Flows, Agencies facilitating international

flows: IMF and World Bank

Module 2: International Financial Market

Needs and Functions of International Financial Market, History of foreign exchange,

Function and Structure of the FOREX markets, Foreign exchange market participants,

Types of transactions and Settlements dates, Exchange rate quotations, Currency

Derivatives Markets, Eurocurrency Market, Eurocredit Market, Eurobond Market,

International Stock Markets

Module 3: Exchange Rate Determination

Measuring exchange rate movements, Exchange rate equilibrium, Factors influencing

exchange rates, Nominal, Real and Effective exchange rates, Cross Rates, Exchange Rate

Systems: Fixed, Floating, Managed Float, Pegged

Module 4: International Arbitrage and Interest Rate Parity

International Arbitrage: Locational arbitrage, triangular arbitrage, covered interest

arbitrage; Determination of forward premium or discount; Interest Rate Parity (IRP):

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Graphical analysis and interpretation

Module 5: Relationship among Inflation, Interest Rate, and Exchange Rate

Purchasing Power Parity (PPP): Absolute version and Relative version, Graphical analysis

and Interpretation; Fisher Effect; International Fisher Effect (IFE): Graphical analysis and

Interpretation; Comparison of IRP, PPP, and IFE

Reference Books:

1. Jeff Madura (2015) International Financial Management. Cengage Course.

2. Vyuptakesh Sharan, (2011) International Financial Management –, 5/e, PHI.

3. P. G. Apte (2015) International Finance Management. 1st edition, McGraw Hill.

4. Shapiro (2008) International Finance. 1st edition, Wiley India Pvt Ltd.

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Detailed Syllabus for B.B.A. (FS) Programme: 2017-20

Semester - VI

(Discipline specific Electives-4)

BMNF-306 L-T-P-C

Financial Planning for Individuals 5-1-0-6

Objective:

At the end of this course, student will be able to implement the Financial Planning process;

structure and choose the optimal tools for Financial Planning services for specific target

client markets and fundamental concepts of managing wealth that helps in preserving

wealth as well as creating wealth

Course Content

Module 1: Overview of Financial Planning

Meaning and Importance of Financial Planning; Major Areas of Financial Planning; Growth

of Financial Planning Profession in India; Role of a Financial Planner; Financial Planning

Process: Establishing and Defining Client Relationship; Collecting Client Information;

Analyzing Client’s Financial Status, Risk Profile, and Determining Financial Goals; Developing

and Presenting Financial Planning Recommendations; Implementing Financing Planning

Recommendations; Monitoring and Reviewing Client’s Situation

Module 2: Insurance Planning

Role of Insurance in Financial Planning, Different Types of Insurance Used in Financial

Planning: Auto Insurance, Homeowners Insurance, Liability Insurance, Life Insurance,

Disability Insurance, Health Insurance, Long-Term Care Insurance

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Module 3: Retirement Planning

Introduction to Retirement Planning, Analysis of Client’s Life Cycle, Factors Considered in

Retirement Planning, Analysis of Client’s Retirement Needs, Factors and Principles of Wealth

Creation, Retirement Planning Process, Pre-retirement Strategies, Post-Retirement Strategies

Module 4: Investment Planning

Array of Investment Products, Types of Investment Risk, Product Profiling based on Inherent

Risk and Tenure, Risk Profiling of Investors, Financial Asset Allocation Strategies,

Investment Planning for Achieving Financial Goals, Analysis of Return and Risk for

individual investors

Module 5: Tax Planning

Meaning, Need and Importance of Tax Planning, Tax Planning vs. Tax Evasion and

Avoidance, Tax Planning vs. Tax Management, Deferral of tax liability, Maximizations of

exclusions and credits, Managing loss limitations, Deductible expenditures of individuals

Reference Books:

1. Jack R. Kapoor, Les R. Dalai, Robert J. Hughes. (2012) Focus on Personal Finance, 4th

Revised Edition. McGraw-Hill Education.

2. Eugene F. Brigham and Joel F. Houston. (2009). Fundamentals of Financial

Management. (12th ed.). Cengage Course.

3. S. K. Bagchi. (2009). Wealth Management. (1sted.). Jaico Publishing House.

4. Dun, Bradstreet. (2009). Wealth Management. (1sted.). McGraw Hill.