SIM Ppt Bab 10 E-Commerce Pasar Digital, Barang Digital

8/16/2019 SIM Ppt Bab 10 E-Commerce Pasar Digital, Barang Digital

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E-COMMERCEPASAR DIGITAL

BARANG DIGITAL


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Oleh:1. Damar Sasi Elsza P

(041411331190)

2. Viona Fernanda S(041411331197)3. Danik Ast tik

(041411331200)


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Daftar Isi:I. E-Commer e !a"

I"ter"et

!.1. E""ommer"e De#asa !ni

!.2. Alasan E$%ommer"e&er'eda

!.3. onse *tama E$%ommer"e

II. E-Commer e: Bis"is !a"Te#"olo$i

!!.1. +enis$,enis E$%ommer"e

!!.2. -odel E$%ommer"e &isnis

!!.3. E$%ommer"e -odelPenerimaan

!!.4. e' 2.0

!!./. Pemasaran E$%ommer"e

III. Mo%ile Di$ital Platform

!a" Mo%ile E-Commer e!!!.1. A likasi dan a anan -$%ommer"e

I&. Mem%a"$'" (e%site E-Commer e


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I. E-COMMERCE DANINTERNET


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E-Commer e De)asa I"i

E$%ommer"e en55 naaninternet dan #e' nt k'ertransaksi-eli'atkan ert karan nilai

(misaln a an5) melintasi 'atas$'atas or5anisasi6indi id se'a5aiim'alan 'aran56,asa.Dim lai ada ta8 n 199/ ole8ets"a e."om an5 menerima

iklan dan 'er alan


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*,+ , , 'mlah e"$$'"a i"ter"et !i !'"ia a!a

tah'" + /0. (hoa1


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2, , , 3Ta#sira" e"!a ata" E-Commer e !i

I"!o"esia a!a tah'" + /0

2+4Pert'm%'ha" E-Commer e !i I"!oe"sia

a!a tah'" + /+-+ /5

6+, ,e"$$'"a

Pe"$$'"a e-Commer e !i I"!o"esia


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Timeli"e E-Commer e

199/Pen55a5as:ets"a e."

om

200;-asa


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Alasa" E-Commer e Ber%e!a

A!a !ima"a-!ima"a. Dise' tmarkets a"e = asar an5di erl as melintasi 'atas$'atastradisional65eo5ra>s. *nt k

kons men 'isa men5 ran5i 'ia atransaksi = 'ia a an5 dikel arkanketika 'er artisi asi di asar. a"$#a'a" $lo%al. -elintasi'atas ne5ara dan 'ia a le'i8e?ekti?.


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Sta"!ar '"i7ersal. &er en5ar 8 ter8ada 'ia a mas k

asar = 'ia a an5 8ar sdikel arkan ole8 eda5an5 an5

in5in mena#arkan 'aran5n a diasar dan 'ia a en"arian = sa8aan5 di' t 8kan nt k menda at

'aran5.8a9a ma"faat. -er , k ada

kom leksitas isi esan. a a


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I"tera#tif. Berli'at den5anelan55an se"ara 5lo'al.

8e a!ata" i"formasi $ , mla8dan k alitas in?ormasi an5

tersedia di asar. -em' attrans aransi 'ia a. Perso"alisasi #'stomisasi.Personalisasi men5ara8kan

esan emasar ada oran5tertent . Pen es aian men 'a8


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Te#"olo$i Sosial: Ge"erasi Pe"$$'"a

8o"te" !a" e;ari"$ SosialMe"$i


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o"se ama a am -Commer e: Pasar Di$ital !a"Bara"$ Di$ital

-en5 ran5i in?ormasi asimetris= ketika s at i8ak memilikiin?ormasi le'i8 di'andin5 an5 lain.

&ia a en"arian dan transaksi

ke"ilC 'ia a men = aki'ater 'a8an 8ar5aC diskriminasi8ar5aC 8ar5a dinamis. Pen58ilan5an 'isnis rosesdalam rantai asokan disintermediasi.

"


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o"se ama a am -Commer e: Pasar Di$ital !a"Bara"$ Di$ital

Bara"$ !i$ital 'aran5 an5da at dikirim melal i ,arin5andi5ital.

m sik

ideoC >lm koranC ma,ala8

' k


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II. E-COMMERCE: BISNIS DANTE8NOLOGI


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Ti e E-Commer e

B+CPen, alanrod k6la a

nan se"arae"eran ke

adaem'elieroran5an

B+BPen, alanrod k6la a

nan antarer sa8aan

C+Cons menan5

men, al kekons men


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Pla"e o r s"reens8ot 8ere

Mo!el E-Commer e Bis"is

Portal


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E-tailer


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Co"te"tPro7i!eronten

'ent kkeka aanintelekt al an5'isadimas kkandalam media.


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Bro#erTra"sa#si


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Pe" i taPasar. &an aker sa8aan

men55 nkanenar5etanerilak .


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Pe"9e!iaLa9a"a"


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Comm'"it9Pro7i!er sit s an5men"i takanlin5k n5andi5ital online.(e% +. tem at

ertem anonline


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E-Commer e Mo!el Pe"erimaa"

1. -odelPenerimaanPeriklanan


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2. -odelPenerimaanPen, alan


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3. -odelPenerimaan&erlan55anan


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4. -odelPenerimaanFree6Freemim


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/. -odelPenerimaan&ia a

Bransaksi


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. -odelPenerimaanA>liasi


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B+B E-Commer e: E>sie"si !a"?'%'"$a" Bar'

;0 didasarkan ada ED! = mem n5inkanert karan in?ormasi antara d a or5anisasi


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Pri ate !nd strial et#ork terdiri atas sater sa8aan 'esar an5 men55 nakan ekstranetnt k ter8 ' n5 den5an emasok dan mitra 'isnis

B B E C E i " i ! "


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et -arket la"e 6 e$8 ' , mem'erikan asardi5ital t n55al an5 didasarkan ada teknolo5iinternet nt k 'an ak em'eli dan en, al an5


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III. MOBILE DIGITAL PLAT@ORMDAN MOBILE E-COMMERCE

A li# i ! " L 9 " " M


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La9a"a" Ber%asisM'ata" !a" Lo#asi

BB Do%o-odi +e an5 da at

men5akses sit s#e' nirka'el nt kmenda atkanin?ormasi men5enai

,ad#al >lm dankereta

A li#asi !a" La9a"a" M-Commer e

La9a"a"Per%a"#a" !a"8e'a"$a"

%iti'ank

mena#arkanem'erita8 an

nirka'el ,ika adaer 'a8an in?ormasi

rekenin5 melal itele on sel ler

A li# i ! " L 9 " " M


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Peri#la"a"Nir#a%el

Pen ediala anan nirka'el di

AS memasan5 iklandi sit s.

A li#asi !a" La9a"a" M-Commer e

Permai"a" !a"?i%'ra"


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I&. MEMBANG=N (EBSITE E-COMMERCE


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Pie es of the Site Ba"$'"a" P'


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T';'a" Bis"is, Sistem @'"$sio"alitas

!a" Pers9arata" I"formasiMemasti#a" %ah)a latformte#"olo$i se;a;ar !e"$a"

%is"is.


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Mem%a"$'" Sit's (e%: I" ?o'se 7sO'tso'r i"$

Piliha" !alam mem%a"$'" !a" hosti"$)e%site:

/. 8e 't'sa" em%a"$'"a"+. 8e 't'sa" hosti"$

* A"$$ara" (e%site


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If 9o' !o %'il! a $reate erie" e, 'stomerstell ea h other a%o'tthat. (or! of mo'th is7er9 o)erf'l. - eBe


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Daftar P'sta#a

ennet8 %. a don +ane P.a don. 2012. Management

Information System ( managingthe digital frm ) B#el?t8 EditionC

Glo'al Edition. Pearson Ed "ationimited. En5land

S m'er$s m'er online


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SIM Ppt Bab 10 E-Commerce Pasar Digital, Barang Digital