shanelle film poster one day.pptx

8/14/2019 shanelle film poster one day.pptx

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The main image explicitly refers to

the romantic drama genre as the two

protagonists are shown sharing an

intimate moment. However, thedramatic element of the genre is

introduced as instead of the

individual pictures merging together

and remaining one still image, they

are separated with gaps in between

them. The positioning of the

photographs suggests a detachmentbetween the two protagonist

featured on the poster which is

reflective of the films narrative as

their inevitable separation is

depicted on the poster. It is evident

that they will not be together on the

same date every year.


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The frame of the film

poster consists of

polaroids which have

been collated to create

the film poster. This istypically an unusual

form of film poster as

typically film posters

are made of one image.

However, here the

polaroids are used to

indicate the snapshotsof the protagonists

lives.

Each image has a date

written on it and this is the

same for all 20 pictures.

This is in reference to the

film which focuses on the

protagonists lives on the

same date each year for

twenty years.


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The colour palette of

the typography consists

of yellow and pink. Thegentle sepia colouring

creates a nostalgic tone

alluding to the nostalgia

of love.

The elegant and clean

typography is reflective of

the romantic drama genre

and is similar to the font

Times New Roman The

recognisable font

humanises the poster and

lacks the glamour and

aesthetic excess of typical

Hollywood films.

The text on the poster cites the foundation of

the narrative which is the focus on two people

spanning over the course of twenty years. Other

than the composition of the main image, the

tagline is the only link to the film.


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The titling positioned at the top of the

poster refers to the book which inspired the

film. This allows those who see the poster

to align the credibility of the book with the

film, which in turn, may make then more

inclined to either see the film, or read the

book.

Not only is this informative

but it is also a marketing

technique implemented to

increase the target

audiences awareness of the

film. As a result, audiences

may equate the books

popularity with the film.


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The yellow titling refers to the directorsprevious

work and reinforces the notion that the credibility

of the directors previous successes will be

reflected in their next production OneDay.

The film referenced in the

poster An Education is an

coming of age drama that

focuses on a romance

between the two mainprotagonists. Despite the

similarities, audiences may be

attracted to watch One Day

because of the director Lone

Scherfig.

Documents

shanelle film poster one day.pptx