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STEVEN GULLC O M M U N I C A T I O N S
B R A N D | D E S I G N | D I G I TA L | P R | S O C I A L“ ”C O N S T R U C T I O N A N D A R C H I T E C T U R A L M A R K E T I N GCONSTRUCTION AND ARCHITECTURAL MARKETING
C P D a n d M e e t i n g P l a n n i n g
CPD Presentations
Face-to-face Meetings
I wouldn’t hesitate to recommend Steven Gull Communications to any other companies that are looking for a guaranteed way to improve their CPD and appointment bookings.
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STEVEN GULLC O M M U N I C A T I O N S
B R A N D | D E S I G N | D I G I TA L | P R | S O C I A L“ ”C O N S T R U C T I O N A N D A R C H I T E C T U R A L M A R K E T I N G
CPD Planning & Sales Support Telemarketing SGC offer a highly effective, fl exible and measurable telemarketing
service to help companies generate more project meetings and CPD’s
for their Technical Representative to attend.
CPD seminars are a powerful tool for starting a new business
relationship or nurturing an existing one with a practice.
Architects are required to complete 35 hours of CPD (Continuing
Professional Development) each year, other professionals have to
meet similar requirements although CIBSE do not set a minimum
number of hours but prefer to encourage a self-directed and self-
critical approach to the maintenance of professional competence.
CPD seminars are a proactive way to introduce your company and
demonstrate technical competence. This has the benefi t of meeting
many specifi ers at one time under one roof and can often end with
a discussion about a specifi c project. But to be effective the seminar
should have factual, impartial technical content and be approved by
one of the certifi cation bodies and be well presented.
CPD’s can be presented at your clients premises over the course of
a lunch break to ensure the short presentation does not encroach on
their time and daily routines.
Finally, CPD seminars are an excellent way of delivering this
information, even if the audience do not need CPD hours – further
education is essential to ensure greater specifi cation opportunities.
Contact Steve on 077987 08305 or
[email protected] to fi nd out how we can
help you.
Benefi ts of service• I will Re-establish relations with old contacts to encourage further
business
• New business opportunities on non-specifi ed projects via researched
builds on Barbour ABI or Glenigans
• MORE face 2 face sales meetings can only mean one thing !
• MORE CPD presentations can only mean one thing !
• Greater education of your Product’s Services for Specifi ers,
Contractors, M&E Consultants, Developers and Architects
• Alleviates time pressures on Technical Sales Reps to focus more on
closing business opportunities generated by SGC
• As a result of the meetings / CPD’s generated by SGC we would
expect greater product awareness, annual turnover and profi t
Contact Steve on 077987 08305 or steve@stevengullcommunications.
com to fi nd out how we can help you.
How will we approach this and what will I need
• Telephone and Online connection costs to be covered by SGC
• I will need a client email account to access remotely
• Booking CPD’s and/or Product Development Meetings for your clients Technical Sales Managers to attend
• Daily KPI of ALL calls made, meetings / CPD’s booked and progress made
• Data collection and recorded for all new contacts
• Client to supply database/spreadsheet of contacts for each sales representative
• Remote access to clients sales CRM system to allow me to see previous notes and account status for current
and old contacts – this will help me approach the call more informed on historical contact and relations
• Clients to provide access to their Barbour Abi or Glenigans accounts to enable me to fi lter out NEW projects
based upon criteria such as (Project Value / Geographical Region / Sector / Stage etc)
• Access to the Sales Managers outlook diaries, this means I can see what availability they have and therefore
book the meetings and CPD’s effectively
• Outlook Invites for ALL CPD’s / Meetings to be sent by SGC on behalf of the Sales Rep’s therefore saving
them admin time
• I will need product and CPD literature which will help me structure my call and include in my follow-up emails
Contact Steve on 077987 08305 or [email protected] to fi nd out
how we can help you.
Face-to-Face Gets It Done
Long distance communication has become key to the success of many organizations
with conference calls often leading the way as a form of “reaching out” to a dedicated
audience.
Remote workers and virtual teams are quickly becoming the norm these days.
Yet, meeting over the phone is not always the answer.
When you meet face-to-face is when work tends to get done.
You Don’t Have to Be “In Person” But You Need to “Be There”
I am a big believer in face-to-face meetings. Phone calls are great and convenient and
perfect to get the wheels in motion – plant the seed so to speak, however without
discipline and strong organisation they can be very ineffective.
The problem with phone conferences is that most people “aren’t there.”
By this, I mean they are probably otherwise engaged or thinking about something else.
Those on the phone are often doing everything but listening to what is happening on
the call which essentially is a waste of time for all concerned.
Contact Steve on 077987 08305 or [email protected] to fi nd
out how we can help you.
Let us put you in touch…..
The Power of Face-to-Face Meetings
Face-to-face meetings are how the hard work usually gets done.
And sometimes it makes sense to meet face-to-face even if there
is more time, cost, or inconvenience involved.
Don’t let distance be an excuse for not meeting face-to-face.
Video chat is much better than a phone call for discussing tough
issues.
Skype, FaceTime, and others apps make it easier than ever to
meet face-to-face, even when you are remote.
So, whenever possible, make sure you meet face-to-face.
• Body Language is Communication
• Ensures Engagement
• Clarifi es Meaning
• Drives Participation
• More Effi cient
We are a very specialist business targeting decision makers in the design, specifi cation and installation of wetrooms in the luxury house building sector. Steve has a superior knowledge of the construction materials specifi cation cycle and has been gained our sale team some very important meetings. Steve’s reporting on and recording of his activities is very clear and precise. It has been very useful for us to be able to tap into Steve’s experience on short term contract rather than employ a full time member of staff.
Jim Newitt – National Sales Manager at CCL Wetrooms
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Its been an absolute pleasure working with Steve for the last few months. He’s methodical, effi cient and achieves more than you expect. He’s great on the phone and has great email manner too. He managed to organise everything for me with the minimum effort on my part and made it all feel effortless. I wouldn’t hesitate to recommend him to any other companies that are looking for a guaranteed way to improve their CPD and appointment bookings.
Elizabeth Assaf – Designer at Urban Front
Steven Gull communications have proved to be an asset to Oxden Floors Limited in lead generation and business promotion. Steve, has work closely with us to hit our target audience and the results have exceeded expectations. Steve’s professional, well organised and knowledgeable and always provides solid feedback on his activities. We would recommend Steven Gull Communications with a 5 star rating.
Lee Fox – MD at Oxden Floors
Steve is a true professional who is very analytical and structured in his way of working. He understands our key business drivers and the complexities of the market in which we operate, and has been able to identify and promote the key features and benefi ts for different client groups. He has quickly built good relationships with our remote sales team, and always provides feedback and keeps them informed of his activities. I would not hesitate in recommending him.
John Williams – Director of Sales & Billing at Evinox Energy
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Results & Feedback
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20 NEW CPD’s booked in just 3 days working for Urban Front
158 NEW CPD’s booked for Evinox Energy since September 2016
112 product development / project meeting booked for Evinox Energy since September 2016
17 NEW Business meetings booked in just 8 days working for Oxden Floors
STEVEN GULLC O M M U N I C A T I O N S
B R A N D | D E S I G N | D I G I TA L | P R | S O C I A L“ ”C O N S T R U C T I O N A N D A R C H I T E C T U R A L M A R K E T I N G
Contact UsSteve GullDirector
Steven Gull Communications Ltd
07798 708 305
www.stevengullcommunications.com
B R A N D | D E S I G N | D I G I TA L | P R | S O C I A L“