Sete Report 2021

  • Published on
    17-Dec-2015

  • View
    14

  • Download
    6

Embed Size (px)

DESCRIPTION

Report on the tourist industry of Greece and its future development potions

Transcript

<ul><li><p>1")61#1 6"*"TOY1+*" 6:616"</p><p>+TIPUOSULCN 1SPVSMBULCN 1?QEUVOJCN 2021FL\SMU (HVZTU /O[R[NTWTU</p></li><li><p>2 A F / 3 @ K A @ 8 F K K A 3 ? A &gt; * @ 8 F K K ( 6 . @ ? K - F K 2 0 2 1 : F . @ 8 F K ( ? 3 A &gt; K / F 5 F @ &gt; K &gt; K</p><p>563@6(F-6?</p><p>AVN] S:V\] QTX:Q]Z] 03</p><p>ESZ\QDWY\U 05</p><p>8]ZTG[VNYU RV[MXZIX</p><p>Sun &amp; Beach 12</p><p>City Break 18</p><p>MICE 22</p><p>5[O\Z\WZ\SMU A[PV\WQMU 26</p><p>]PZ\SMU A[PV\WQMU 28</p><p>@]ZV\SMU A[PV\WQMU 32</p><p>KPQRYVHWQ]Z] 34</p></li><li><p>3E I K ? * * &gt;</p><p>AVN] S:V\] QTX:Q]Z]</p><p>6@K?**&gt;</p><p>A] YRMQYX] 8-10 EVMX\] [ A[PV\WQMU B] ]R[ZYOJWY\ S\XTZDV\] L:X]QT ZTU YOOTX\SDU [\S[X[QN]U. O\ EUQ=RQHN QKUOLFKSQN =V 7=DOTIR SV 22-24 QLVS., QY R]VHOOTOT]:1TWT ZTU QJWTU L]RHXTU ]XH Z]1NL\. H WPX[O\SD WPXY\W4[VH (WY WEJWT QY Z[ 2013) WY AE:1 =V QHRVU 45-48 EUO. 6IP&gt; (+16 L\W. 6PVC) S]\ ~1 YS]Z. BJWY\U YVG]WN]U(+300 E\O\HLYU)</p><p>&gt; S:V\] RV[ZYV]\MZTZ] YNX]\ T EMJUTIPBHV QRCN UO?IPT; LVU EUV7TPTKTUMJFRTI?VPST7IGVLHTI KPTCRSAR. E[PX [V\WZYN F2U L;PUV KPTCRSV, S]BCU S]\ Q\] WY\VH]RM WPQROTVIQ]Z\SH S]\ Y1Y\L\SYPQJX] RV[MXZ]. *\] SHBY JX] ]RM Z] S:V\] RV[MXZ]JEY\ ]X]RZPEBYN Y1Y\L\SYPQJX[ ROHX[ R[P RYV\O]Q0HXY\ ZTX S]ZHOOTOT WZV]ZTG\SD ]G[VHU, ZQTQ]Z[R[NTWT RYO]ZYN]U, ]XHRZP1T PR[L[QCX S]\ WZV]ZTG\SD RV[CBTWTU</p><p>*\] ZTX RYVN[L[ 2014-2020 B] EVY\]WZYN V;2MOM SAR JFOAR QS@OUAR QKQRE;OQAR.]W\SM QJV[U ZIX ]R]\Z[:QYXIX YRYXL:WYIX ]4[VH ZTX WZ[EYPQJXT ]X]0HBQ\WT S]Z]OPQHZIX S]\ ZTX YXNWEPWT S]\ LTQ\[PVGN] XJIX PTODU R[\MZTZ]U PR[L[QCX G\] Z[ X]PZ\SM Z[PV\WQM. 8V]Z\S[N S]\ S[\X[Z\S[N RMV[\ (R.E. 6K5?) B] RVJRY\ X] ]1\[R[\TB[:XRV[WYSZ\SH, CWZY X] 0YOZ\IBYN T ]R[ZYOYWQ]Z\SMZTZH Z[PU S]\ X] ]R[ZYOJW[PX RMO[JO1TU S]\ \L\IZ\SCX YRYXLPZ\SCX SY4]O]NIX</p><p>1 ?65: ?S]BHV\WZ[ 6BX\SM 5V[MX</p><p>1</p><p>2</p><p>3</p><p>+TIPUOSULCN 1SPVSMBULCN 1?QEUVOJCN FL\SMU (HVZTU /O[R[NTWTU</p></li><li><p>4 A F / 3 @ K A @ 8 F K K A 3 ? A &gt; * @ 8 F K K ( 6 . @ ? K - F K 2 0 2 1 : F . @ 8 F K ( ? 3 A &gt; K / F 5 F @ &gt; K &gt; K</p><p>68A@-&gt;K6@K</p><p>&gt; ]XHRZP1T Z[P A[PV\WQ[: Z] YRMQYX] EVMX\] QY 0HWT ZTX ]XHOPWT MOIX ZIX L;PUAR KPTCRSAR S]\ ]G[VCX</p><p>2013</p><p>17,5 22-24</p><p>22</p><p>27</p><p>)UQ=RQHN V7H2QUN6S]Z[QQ:V\]</p><p>1IRTGULCN S$HPTN.\U YPVC</p><p>16%</p><p>661</p><p>657</p><p>+TIPUOSUL@ .:..\U YPVC</p><p>31-34</p><p>41-44</p><p>19-20%</p><p>985-1.044</p><p>750-800</p><p>2021 5[W[WZ\]N] QYZ]0[OD (-.F.)</p><p>}+31%</p><p>+TIPUOSUL@ .:.1IRTGUL@ .:. TULTRTJHVN</p><p>1IRTGULFN =FOQUN QPBVOHVN1(\O\HLYU</p><p>)VKDRM / QKHOLQ!M6PVC</p><p>+48%</p><p>+57%</p><p>+3,5pp</p><p>+53%</p><p>+18%</p><p>1 *\] Z\U BJWY\U YVG]WN]U, JZ[U YSSNXTWTU YNX]\ Z[ 2012 | 5TGD: IMF EuroStat </p><p>6 S:V\YU, 2 PR[WZTV\SZ\SJU S]\ 4 Y1Y\L\SYPQJXYU S]ZTG[VNYU Z[PV\WZ\SCX RV[MXZIX}.gro T[PV\WQMUEco T[PV\WQMUGastro T[PV\WQMU</p><p>)PVOSMPUCSMSQN</p><p>3M MGULHV</p><p>6I$AHV</p><p>Sun &amp; Beach "VISULCN +TIPUOJCN</p><p>City Break VSPULCN +TIPUOJCN</p><p>:TGUSUOSULCN/PMOLQISULCN</p><p>MICE</p><p>8:V\YU S]ZTG[VNYU RV[MXZIX</p><p>KTOSMPULSULFN LVSMBTPHQN</p><p>GGQN Q2QUEULQIJFRQN LVSMBTPHQN</p><p>6KHOLQ!M OQ BRAOST;N/7HGTIN</p><p> UV LD=Q KPTTRSUL@ LVSMBTPHV:</p><p>1SPVSMBUL@ KPTCRSTN1SPVSMBUL@ VBTPDN1SPVSMBUL@ VRD LVSMBTPHV QKUOLQKS&gt;RKTETJFN (PO\SJU, HPOYU, YR\E. RYV\0HOO[X)1SPVSMBUL@ KPT&gt;=MOMN</p><p>1</p><p>2</p><p>3</p><p>4</p><p>5</p></li><li><p>56 8 A @ - &gt; K 6 @ K</p><p>A] L\]4[VYZ\SH RV[4NO L]RHXTU YR\WSYRZCX ]XH ]G[VH RV[JOYPWTU B] ]1\[R[\TB[:X G\] ZTX KPTSQPVUTKTHMOM SAR VBTP&gt;R</p><p>}</p><p>230</p><p>602</p><p>620</p><p>599</p><p>3.8221 </p><p>300</p><p>2.109</p><p>977</p><p>1.9211</p><p>479</p><p>848</p><p>320</p><p>9.1471</p><p>374</p><p>12</p><p>875</p><p>1.4931</p><p>15.518</p><p>416</p><p>378</p><p>358</p><p>128</p><p>216</p><p>991</p><p>784</p><p>782</p><p>739</p><p>658</p><p>640</p><p>596</p><p>736</p><p>1.139</p><p>1.133</p><p>1.079</p><p>1.128</p><p>646</p><p>92</p><p>148</p><p>72</p><p>66</p><p>76</p><p>162</p><p>104</p><p>135</p><p>122</p><p>104</p><p>117</p><p>116</p><p>119</p><p>156</p><p>223</p><p>169</p><p>169</p><p>121</p><p>6KUOLFKSQN(\O\HLYU</p><p>#FOM EVKDRM VRD SV2HEU6PVC</p><p>#FOM MJQP@OUV EVKDRM6PVC</p><p>&gt;PQN:QPUT?FN</p><p>VGLDRUV</p><p>EIP&gt;KM</p><p>Long haul &amp; VRVEICJQRQN</p><p> QRULC O;RTGT</p><p>5&gt;*&gt;: AVHRY ] ZTU 6OOHL[U, UNWTO</p><p>68A@-&gt;K6@K</p></li><li><p>6 A F / 3 @ K A @ 8 F K K A 3 ? A &gt; * @ 8 F K K ( 6 . @ ? K - F K 2 0 2 1 : F . @ 8 F K ( ? 3 A &gt; K / F 5 F @ &gt; K &gt; K</p><p>SUNBEACH</p></li><li><p>78 ? A &gt; * F 3 @ ? S U N &amp; B E A C H</p><p>8:V\YU RV[ZYV]\MZTZYU G\] ZTX ]XHRZP1T Z[P Sun &amp; Beach</p><p>*V=TPUOJCN LVU KPTSQPVUTKTHMOM ;KT-KPTCRSAR R[P ]RYPB:X[XZ]\ WY S]ZTG[VNYU YR\WSYRZCX PTOMZYVTU SOHWTU/R[\MZTZ]U S]\ L]RHXTU</p><p>KZV]ZTG\SD RV[ZYV]\[R[NTWT ]G[VCX QY 0HWT Z[ :[U ZTU JFOMN EVKDRMN, ZTX VKCOSVOM IU RV[U Z[PU ]XZ]GIX\WZJU S]\ Z\U JQGGTRSULFN KPTTKSULFN </p><p>1SPVSMBULFN KVPQJ4DOQUN WZ[X Z[QJ] ZIX PR[L[QCX (LPX]Q\SM S]\ PRTVYWNYU ]YV[LV[QNIX, B]OHWW\YU QYZ]4[VJU)</p><p>.TQ\[PVGN] WPWZDQ]Z[U S]ZTG[V\[R[NTWTU S]\ RV[CBTWTU 3 YR\RJLIX: .RV=QAPMJFRM KUOSTKTHMOM R[\MZTZ]U (]WZJV\], SOY\L\H) FV\WQMU S]\ L\]RNWZYPWT QY 0HWT UEUVHSQPV ?VPVLSMPUOSULD .TQ\[PVGN] S]\ RV[CBTWT QJVSUL&gt;R QRTS@SAR (Themes)</p><p>6R]XY1JZ]WT S\XDZVIX G\] ZTX VRDKSI2M 2QRTET?QUVLT; EIRVJULT; QY WZME[ ZTX L\YPSMOPXWT ZTU ]OO]GDU Z[P QNGQ]Z[U R[\MZTZ]U, ZTX ]X]0HBQ\WT S]Z]OPQHZIX S]\ ZTX \W[VV[RTQJXT ]XHRZP1T </p><p>)UVJCP7AOM KPTCRSAR LVU KPTOKV=QU&gt;R KPT&gt;=MOMN RHXI WY 3 H1[XYU: 5V[[V\WQMU, 6R\WSJRZYU, YQ]Z\SJU YXMZTZYU</p><p>1</p><p>2</p><p>3</p><p>4</p><p>5</p><p>6</p></li><li><p>8 A F / 3 @ K A @ 8 F K K A 3 ? A &gt; * @ 8 F K K ( 6 . @ ? K - F K 2 0 2 1 : F . @ 8 F K ( ? 3 A &gt; K / F 5 F @ &gt; K &gt; K</p><p>53FK K/&gt;A&gt;K&gt; </p><p>F\ ]G[VJU RVJRY\ X] RV[ZYV]\[R[\TB[:X QY 0HWT Z[ QJGYB[U ZTU ]G[VHU, Z[ VBTPVOSULC KPT7HG S]\ZT LPX]ZMZTZ] ]:1TWTU ZTU QJWTU L]RHXTU</p><p>}</p><p>(000 ]4N1Y\U)#FBQ=TN VBTPDN OSMR 6GGDEV</p><p>50</p><p>45</p><p>40</p><p>35</p><p>30</p><p>25</p><p>20</p><p>15</p><p>10</p><p>5</p><p>00 200 400 600 800 1,000 2,000 2,200</p><p>)VRHV1TIMEHV</p><p>"TP4MBHV</p><p>AOOHV</p><p>SVGHV</p><p> QPJVRHV</p><p>.BBGHV VGGHV</p><p>FGBUT</p><p>)UV7TPD OSM EVKDRM JQ OMJVRSULCSQPT VRSVBARUOS@</p><p>*PUS@PUV TJVETKTHMOMN</p><p>%</p><p>A[ QJGYB[U Z[P S:SO[P ]XZ\WZ[\EYN WZT L]RHXT ]XH Z]1NL\WZTX 6OOHL]1T RV[ZYV]\MZTZ]2T RV[ZYV]\MZTZ]3T RV[ZYV]\MZTZ]4T RV[ZYV]\MZTZ]</p><p>JDEV 1 JDEV 2 JDEV 3 JDEV 4</p><p>/TOD WTQ]WN]/ QYGHOT LPX]ZMZTZ]G\] ]:1TWT L]RHXTU(OMGI Z[P QYGJB[PUZTU ]G[VHU RV[JOYPWTU)</p><p>-YGHOT LPX]ZMZTZ] G\] ]:1TWT L]RHXTU(]X]LPMQYXYU ]G[VJU)</p><p>-JZV\] LPX]ZMZTZ]G\] ]:1TWT L]RHXTU </p><p>-YGHO[U MGS[U -E]QTOJU ]R[LMWY\U</p><p>5&gt;*&gt;: Euromonitor, UNWTO, AVHRY ] ZTU 6OOHL[U</p></li><li><p>98 ? A &gt; * F 3 @ ? S U N &amp; B E A C H</p><p>1 -YW[U [ V[U @WR]X\]U2 KZ]BQ\WQYX[U QYW[U [V[U 8]X]V\IX XTWIX, ]OY]V\LIX XTWIX S]\ ?XL]O[PW\ ]U 3 KZ]BQ\WQY X[U QY W[U [V[U -]LV\ZTU S]\ ]VSYOIXTU4 KZ]BQ\WQYX[U QYW[U [V[U PR[O[\RTU @WR]X\]U5&gt;*&gt;: 6.KA?A, Instituto National de Estadistica</p><p>.@?F3F5F@&gt;K&gt; 8?@ 6@K(/K&gt; AF/ SUN &amp; BEACH</p><p>68A@-&gt;K6@K</p><p>KZTX 6OOHL] T S]ZTG[V\[R[NTWT B] JRVYRY X] L[QTBYN G:VI]RM 3 WPQROTVIQ]Z\S[:U Z[QYNU G\] X] LTQ\[PVGDWY\ 1YSHB]V]USP1 G\] SHBY RV[[V\WQM S]\ WZT WPXJEY\] YGS]ZHWZ]WT L\]Q[XDU </p><p>}</p><p>F WZME[U YNX]\ T R[\[Z\SD ]X]0HBQ\WT ZIX L\]BJW\QIX SO\XCX}5&gt;*&gt;: KPXYXZY:1Y\U QY Y\L\S[:U</p><p>1 USP: Unique Selling Proposition</p><p>:PTVUPQSULFN KTGGVKGFN LVSMBTPUTKTU@OQUN</p><p>6RUVHV IKT?PQASUL@ KUOSTKTHMOM</p><p>:VPVEQHBJVSV:- ?WZJV\] G\] 1YX[L[EYN]- 8OY\L\H G\] YX[\S\] MQYX] LIQHZ\]</p><p>:PTVUPQSULFN KTGGVKGFN LVSMBTPUTKTU@OQUN</p><p>:TUCSMSVVPVLSMPUOSULD QJVSULFN QRCSMSQN</p><p>A</p><p> B</p><p>QRTET?QUVLFN LGHRQN 5* LVU 4* AN KTOTOSC SAR OIRTGUL&gt;R LGUR&gt;R#FOTN CPTN</p><p>*;PUTU KPTTPUOJTH BUV Sun &amp; Beach</p><p>:VPVEQHBJVSV:5[OPZYOJU5]V]L[W\]SMBoutique</p><p>)UQ=RFN OMJQHT VRV7TPDN16OOHL]</p><p>)UQ=RFN OMJQHT VRV7TPDN2</p><p>MZ\[ ?\G]N[8VDZT</p><p>8YXZV\SD -]SYL[XN] (EIVNU YWW]O.)</p><p>@MX\] TW\H</p><p>MVY\[ ?\G]N[</p><p>?ZZ\SD (QMX[ XTW\H Z[P K]VIX\S[:)</p><p>50</p><p>58</p><p>51</p><p>401525</p><p>1635</p><p>50212932141828820</p><p>20713-1 1110</p><p>:CGQUN</p><p>6RVGGVLSULTH KPTTPUOJTH</p><p>)UQ=RFN OMJQHT VRV7TPDN3ABDX]YWW]O[XNST</p><p>)UQ=RFN OMJQHT VRV7TPDN4</p><p>.PZ\SD 6OOHL]5YO[RMXXTW[U</p><p>YWW]ON]</p><p>?X]Z[O\SD -]SYL[XN]-VHST</p><p>RY\V[U</p><p>8YXZV\SD -]SYL[XN]</p><p>.PZ\SD -]SYL[XN]</p><p>40</p><p>371720</p><p>3315182891927918</p><p>2391422517</p><p>-2 1513</p><p>57502327432419</p><p>:VPVEQHBJVSV:5[O\Z\WQMU?GV[Z[PV\WQMU*]WZV[X[QN]F\S[GJXY\]</p></li><li><p>10 A F / 3 @ K A @ 8 F K K A 3 ? A &gt; * @ 8 F K K ( 6 . @ ? K - F K 2 0 2 1 : F . @ 8 F K ( ? 3 A &gt; K / F 5 F @ &gt; K &gt; K</p><p>CITYBREAK</p></li><li><p>118 ? A &gt; * F 3 @ ? C I T Y B R E A K</p><p>8:V\YU RV[ZYV]\MZTZYU G\] ZTX ]XHRZP1T Z[P City Break</p><p>J7VOM OSUN 2 JMSPTKTGUSULFN KQPUT?FN QY ]RYPBYN]U RZDWY\U WZ\U 0]W\SJU ]G[VJU(?BDX] S]\ YWW]O[XNST) S]\ YWZN]WT WY ]G[VJU QY L\HVSY\] RZDWTU </p></li><li><p>12 A F / 3 @ K A @ 8 F K K A 3 ? A &gt; * @ 8 F K K ( 6 . @ ? K - F K 2 0 2 1 : F . @ 8 F K ( ? 3 A &gt; K / F 5 F @ &gt; K &gt; K</p><p>53FK K/&gt;A&gt;K&gt; </p><p>City break: W:XZ[Q] Z]1NL\] (2-3 TQYVCX) [ S:V\[U WS[RMU ZIX [R[NIX YNX]\ T QKHOLQ!M V2UT=FVSAR LVU QLEMG&gt;OQAR ZTU RMOTU</p><p>F\ S:V\YU RMOY\U EZN [PX WY RYV\WWMZYV] Z[P YXMU ]XZ\RV[WIRYPZ\SH WZ[\EYN]</p><p>&gt; L\HVSY\] ZIX YSLTOCWYIX R[\SNOOY\ ]RM QN] QJV] JIU RYV\WWMZYV[ ]RM JX] QDX]</p><p>} :TGUSUOJCN/ SF?RM</p><p>?VE]\[O[G\S[N ECV[\Q[PWYN], ]VE\ZYSZ[X\SH QXTQYN]</p><p> +F?RMYWZ\0HO, BY]ZV\SJU R]V]WZHWY\U, Q[PW\SD, SZO.</p><p> .=GMSUOJCN5YV\[L\SJU ]BOTZ\SJU L\[VG]XCWY\U8HBY [VG]XIQJXT YSLDOIWT R[P WZ[EY:Y\ WZTX RV[WJOSPWT Z[PV\WZCX</p><p> :QPU4DGGTR5YV\[EJU WPWEYZ\WQJXYU QY ]XHR]PWT MRIU: YQ]Z\SHRHVS], R]V]B]OHWW\YU RYV\[EJU, SZO.</p><p> VOSPTRTJHV6BX\SD S]\ L\YBXDU S[P NX],]RM R]V]L[W\]SH S]\ 0V]0YPQJX] YWZ\]ZMV\]</p><p> Shopping?G[VJU Z[R\SCX RV[MXZIX S]\ YR\O[GJU QML]U</p><p> "I?SQPUR@ $A@-R]V, SO]QR, Q[PW\SJU WSTXJU, SZO.</p><p> +DOQUN/StyleF R]OQMU Q\]U RMOTU G\] Q\] WPGSYSV\QJXT S]ZTG[VN]</p><p>*;PUV OSTU?QHV SMN KCGMN:</p><p>6LEMG&gt;OQUN:</p><p>5&gt;*&gt;: KPXYXZY:1Y\U QY Y\L\S[:U</p><p> &gt; RMOT ZTU ]VSYOCXTU JEY\ LTQ\[PVGDWY\ JX] [O[SOTVIQJX[ RVMGV]QQ] YSLTOCWYIX R[P S]B\WZ[:X ZTX RMOT RMO[ JO1TU G\] Z[PU Z[PVNWZYU</p><p> F E]V]SZDV]U ZIX YSLTOCWYIX YSZYNXYZ]\ ]RM ZT Q[PW\SD S]\ Z[X ]BOTZ\WQM QJEV\ Z\U BVTWSYPZ\SJU YSLTOCWY\U</p><p> ATX NL\] WZ\GQD, Z[ TQYV[OMG\[ RYV\O]Q0HXY\ ZMW[ YPVJIU GXIWZJU YSLTOCWY\U, S]BCU S]\ YSLTOCWY\U Q\SVMZYVTU SONQ]S]U R[P ]RYPB:X[XZ]\ WY WPGSYSV\QJX[ S[\XM</p><p> FVG]XCX[XZ]\ YR]X]O]Q0]XMQYXYU ]OOH S]\ JSZ]SZYU YSLTOCWY\U</p><p>+T KVPDEQUBJV SMN VPLQG&gt;RMN</p><p>5&gt;*&gt;: A:R[U</p></li><li><p>138 ? A &gt; * F 3 @ ? C I T Y B R E A K</p><p>F\ BYQ]Z\S[N RYVNR]Z[\ QR[V[:X X] QRUO?;OTIR ZTX YQRY\VN] ZIX Z[PV\WZCX WZTX RMOT WEYZ\SH GVDG[V] S]\ QY E]QTOM SMWZ[U </p><p>FV\WQMU</p><p>} #ULP@N EUDPLQUVN KQPHKVSTU (1-2 CVYU) WY RYV\[EJU QY Y:S[OT RVMW0]WT G\] RY [:U .\]LV[QJU QJW] ]RM QKUGQBJFRV V2UT=FVSV S]\ QJKQUPHQN ZTU RMOTU R[P JE[PX JX] S[\XM BJQ]</p><p>(R.E., Q[PWYN], ]VE]\[O[G\S[N ECV[\, R]V]O\]S[N [L[N)</p><p>KZME[\ .TQ\[PVGN] QJKQUPU&gt;R G:VI ]RM WPGSYSV\QJX] BJQ]Z] QY E]QTOM SMWZ[U 6RHO?IOM SMN QULCRVN SMN KCGMN QJWI ZTU L\[EJZYPWTU Z[P Z[PV\WQ[: WY ]X]Q[V4IQJXYU CXYU :PT&gt;=MOM HOOIX WZ[\EYNIX ZIX L\]S[RCX WZTX RMOT .;2MOM SMN EVKDRMN WY S]Z]WZDQ]Z], Q[PWYN], YSLTOCWY\U S]\ HOO]</p><p>5V[]R]\Z[:QYX] IOULC KQPU4DGGTR: 8]B]V\MZTZ] S]\ PG\Y\XD ECVIX, YQ4HX\WT [LCX S]\ RHVSIX QY S]OO\ZYEX\SJU R]VYQ0HWY\U, ]X]R]O]\CWY\U SOR. </p><p> .O7DGQUV LVU EMJCOUV SD2M: ?WZPX[Q\SD R]V[PWN], RYV\[V\WQMU LPWQYXCX YR\RZCWYIX ]RM R[VYNYUL\]Q]VZPVN]U, WPX[O\SD ]W4HOY\]</p><p> PBVRAJFRM LVU Q;LTGV VLTGTI=T;JQRM QJKQUPHV: 6P]XHGXIWZ[\ EHVZYU, WDQ]XWT Z[PV\WZ\SCX Q[X[R]Z\CX, Y:S[OT RVMW0]WT S]\ RV[W0]W\QMZZTZ], WTQYN] L\]LV]WZ\SDU ROTV[4MVTWTU, YSRZCWY\U WY S]Z]WZDQ]Z], W:XLYWT QY QJW] Q] \SDU QYZ]4[VHU, RY [LV[QTQJX] Q[X[RHZ\]</p></li><li><p>14 A F / 3 @ K A @ 8 F K K A 3 ? A &gt; * @ 8 F K K ( 6 . @ ? K - F K 2 0 2 1 : F . @ 8 F K ( ? 3 A &gt; K / F 5 F @ &gt; K &gt; K</p><p>MEETINGSINCENTIVESCONFERENCESEXCIBITIONS</p></li><li><p>158 ? A &gt; * F 3 @ ? M I C E</p><p>8:V\YU RV[ZYV]\MZTZYU G\] ZTX ]XHRZP1T Z[P MICE</p><p>?R[ZYOYWQ]Z\SD LDGI!M SAR 3 L;PUAR STJFAR SMN 4UTJM?VRHVN OIRQEPHAR, (PGYN]U, ZYEX[O[GN]U, S]\ YR\WZDQTU) ]1\[R[\CXZ]U R]VHOOTO] S]\ ZTX WPXH4Y\] ZTU 6OOHL]U QY HOO[PU Z[QYNU (R.E., GYIVGN], QYZ]4[VJU)</p><p>J7VOM OSUN JULP@N LVU JQOVHVN LGHJVLVN QLEMG&gt;OQUN (YSLTOCWY\U QY 85% ZTU ]G[VHU) S]\ ]1\[R[NTWT ZIX YZDW\IX YSLTOCWYIX (&gt; 55% Z[P WPXMO[P ZIX YR]X]O]Q0]XMQYXIX YSLTOCWYIX) QY L[QTQJXTRYO]Z[SYXZV\SD RV[WJGG\WT</p><p>5ODVTU V2UTKTHMOM SAR I7UOSDJQRAR ETJ&gt;R SMN KCGMN (\LNIU ZIX 1YX[L[EYNIX),S]BCU S]\ YR\OYGQJXIX YX]OO]SZ\SCX PR[L[QCX (R.E. BJ]ZV], Q[PWYN])</p><p>.2UTKTHMOM STI LFRSPTI +VQ-*4T-"ST (S]\ 0YOZNIWT ZTU YRYXLPZ\SDU ]RML[WTU,YXLYE[QJXIU QJWI YQR[V\SCX EVDWYIX) IU WPXYLV\]SM SJXZV[ G\] ZTX ]XHLY\1T ZTUZ]PZMZTZ]U ZTU RMOTU IU RV[[V\WQ[: MICE</p><p>6X\WEPQJX[U WPXZ[X\WQMU S]\ YR]GGYOQ]Z\SD L\]EYNV\WT ZTU L\]L\S]WN]U PR[0[ODU RV[W4[VCX G\] WPXYLV\]SJU YSLTOCWY\U: JWR\WT Z[P 6=RULT; PV7QHTI 1IRQEPHAR QY ]XZ\SYNQYX[ Z[ QHVSYZ\XGS, Z\U RI-ODWY\U S]\ Z\U RV[W4[VJU G\] YSLTOCWY\U, ZT L\SZ:IWT QY L\YBXYNU [VG]X\WQ[:U, S]\ Z[WPXZ[X\WQM ZIX Z[R\SCX GV]4YNIX WPXYLVNIX</p><p> FOKUOM BPV7QHAR OIRQEPHAR WY YRNRYL[ RMOTU S]\ RYV]\ZJVI YXLPXHQIWT ZIXP4\WZHQYXIX GV]4YNIX QY ]XZ\SYNQYX[ ZTX ]XHRZP1T L\]4TQ\WZ\S[: PO\S[: WY YRNRYL[RMOTU, Z[ OIRSTRUOJC JQSV2; SAR QREUV7QPTJFRAR JQP&gt;R S]\ Z\U RIODWY\U/ RV[-W4[VJU WY L\YBXYNU [VG]X\WQ[:U / YZ]\VYNYU</p><p>1</p><p>2</p><p>3</p><p>4</p><p>5</p></li><li><p>16 A F / 3 @ K A @ 8 F K K A 3 ? A &gt; * @ 8 F K K ( 6 . @ ? K - F K 2 0 2 1 : F . @ 8 F K ( ? 3 A &gt; K / F 5 F @ &gt; K &gt; K</p><p>68A@-&gt;K6@K</p><p>F\ WTQ]XZ\SJU ]G[VJU Z[P MICE YNX]\ SPVNIU SOHL[\/Z[QYNU(/GYN], 6R\WZDQYU, AYEX[O[GN])</p><p>6KUOS. BQHVN1</p><p>+Q?RTGTBHV6KUOS@JM</p><p>1814</p><p>13</p><p>7</p><p>15 17</p><p>5544</p><p>43333</p><p>14</p><p>:VBLCOJUV OIRFEPUV VRD LGDET</p><p>}</p><p>~75% ZIX YSLTOCWYIX JE[PX 50-500 WPQQYZJE[XZYU }</p><p>UTJM?VRHV2</p><p>% ]:1TWT</p><p>250-499 26 15</p><p>*TURARULFN QKUOS@JQN6LKVHEQIOM"TJULFN QKUOS@JQNULTRTJULD)UTHLMOM QKU?QUP@OQAR #QSV7TPFN6JKCPUT QAPBHV:TGUSUOJCN</p><p>GGT</p><p>-50-149</p><p>150-249</p><p>26 421 7</p><p>7 16</p><p>3 10</p><p>2 10</p><p>1 16</p><p>0 6</p><p>500-999</p><p>1.000-1.999 </p><p>2.000-2.999</p><p>3.000-4.999</p><p>5.000-10.000 </p><p>&gt;10.000</p><p>:TOTOSC, 20081 </p><p>% QYNIWT ?QYZH0OTZT</p><p>1IJJQSF?TRSQN?V\BQMU</p><p>#QPHEUT VBTPDN?V\BQMU</p><p>+DOM2000-08</p><p>6LSUJ&gt;JQRM LVSVRTJ@ EVKDRMN5[W[WZM</p><p>+T 88% SAR OIRQEPHAR KPTOQGL;QUGUBCSQPTIN VKC 500 OIRFEPTIN, QR&gt; ST 78% SMN OIRTGUL@N EVKDRMNV7TPD OIRFEPUV JF?PU 5.000 DSTJV</p><p> V;2MOM SAR JULP&gt;R OIRQEPHAR IKTBPVJJH$QU SMR VRDBLM BUV VH=TIOQNLVU ?&gt;PTIN break-out OSUN QBLVSVOSDOQUN</p><p>1 8PVNIU T \]ZV\SD YR\WZDQT 2 ?PZ[S\XTZ[0\[QTE]XN], RYZVYO]SD 0\[QTE]XN], GYX\SD 0\[QTE]XN] 5&gt;*&gt;: International Congress and Convention Association (ICCA), 2008</p><p>45%</p></li><li><p>178 ? A &gt; * F 3 @ ? M I C E</p><p>1 6R]GGYOQ]ZNYU .\[VG]XIZJU KPXYLVNIX 5&gt;*&gt;: KPXYXZY:1Y\U QY Y\L\S[:U</p><p>:PT&gt;=MOM</p><p> 5]V[ED ROTV[4[V\CX G\] Z] 1YX[L[EYN] ZTU RMOTU, Z[PU WPXYLV\]S[:U ECV[PU, Z] YWZ\]ZMV\], ZTX L\]WSJL]WT, S.].</p><p> &gt; RV[CBTWT RV]GQ]Z[R[\YNZ]\ WPXDBIU QJWI \WZ[WYONLIX,S]BCU S]\ QJWI JXZPR[P PO\S[:, RYV\RZJVIX, S.OR..</p><p>A] KPXZ[X\WZ\SH *V]4YN] KPXYLVNIX R]N [PX S]B[V\WZ\SM VMO[WZTX KPTOFGLIOM LVU TPBDRAOM WPXYLV\]SCX YSLTOCWYIX}</p><p>A</p><p>JQOVA] *V]4YN] KPXYLVNIX WPEXHWPQQYZJE[PX HQYW] WY L\]GIX\-WQ[:U G\] WPXJLV\]. KY RYVNRZIWT YR\ZPEN]U, WPXLJ[PX Z[PU L\[VG]XIZJU ZTUYSLDOIWTU QY Z[PU Z[R\S[:U 4[VYNU R[P YNX]\ ]X]GS]N[\ G\] ZT L\[VGHXIWT ZTU YSLDOIWTU,MRIU 6.K1, 1YX[L[EYN], WPXYLV\]S[:U ECV[PU</p><p>JJQOVA] *V]4YN] KPXYLVNIX QR[VYNX] WPGEVTQ]Z[L[Z[:X ZTX RV[WRHBY\] Z[P ZIX 6.K G\]ZTX ]XHOTT SHR[\[P WPXYLVN[P</p><p> A] *V]4YN] KPXYLVNIX PR[WZTVN [PX Z[ WPXZ[X\WQMZIX WPXYLV\]SCX YSLTOCWYIX,4JVX[XZ]U WY YR]4D Z[PU L\[VG]XIZJU ZTU YSLDOIWTU QYZ[PU YXL\]4YVMQYX[PU 4[VYNUZTU RMOTU, RV\X S]\ S]ZH ZTL\HVSY\] ZTU YSLDOIWTU</p><p> 5]V]LYNGQ]Z] ZIX 4[VJIX R[P RVJRY\ X] WPXZ[X\WZ[:XYNX]\ T ZV[E]N], [\ LTQ[Z\SJUPRTVYWNYU L\]EYNV\WTU ZIX ]R[0ODZIX, PRTVYWNYU QYZ]4[-VCX, YWZ\]ZMV\], SOR.</p><p>)UVEULVOHV :PTO7TPDN</p><p>1IRSTRUOJCN </p><p>One-Stop Shop</p><p>Venues</p><p>Accommo-dation</p><p>Basic safety</p><p>Media access</p><p>Governmentprocesses</p><p>Accessibility(flight, taxi,</p><p>etc.)</p><p>Brand/Tourist </p><p>attractions</p></li><li><p>18 A F / 3 @ K A @ 8 F K K A 3 ? A &gt; * @ 8 F K K ( 6 . @ ? K - F K 2 0 2 1 : F . @ 8 F K ( ? 3 A &gt; K / F 5 F @ &gt; K &gt; K</p><p>5F@A@KA@8FKAF/3@K-FK</p></li><li><p>198 ? A &gt; * F 3 @ ? 5 F @ A @ K A @ 8 F K A F / 3 @ K - F K</p><p>8:V\YU RV[ZYV]\MZTZYU G\] ZTX ]XHRZP1TZ[P :TGUSUOSULT; +TIPUOJT;</p><p>Q4]WT WZTX ]1\[R[NTWT Z[P 5[O\Z\WZ\S[: A[PV\WQ[: IU QKUKPCO=QSTI OSTU?QHTI(\LNIU QJWI BYQ]Z\SCX)</p><p>?1\[R[NTWT 5[O\Z\WZ\S[: A[PV\WQ[: IU VISCRTJTI KPTCRSTN SPVNIU G\] RV[[V\WQ[:UEIVNU \WEPVD RVMZ]WT ]1N]U WZ[ Sun &amp; Beach, G\] ZTX YXNWEPWT ZTU RYV\4YVY\]SDU WT-Q]WN]U ZIX RV[MXZIX Z[PV\WQ[:</p><p>5V[ZYV]\[R[NTWT S]\ VRV4D=JUOM LTPI7VHAR VP?VUTGTBUL&gt;R ?&gt;PAR LVU ?&gt;PARKTGUSUOSUL@N LGMPTRTJUDN QY WZME[ X] RV[W4JV[XZ]\ R]GSMWQ\]U SOHWTU PR[L[QJU(YWZN]WT ]VE\SCX RV[WR]BY\CX WZ[PU WTQ]XZ\SMZYV[PU 25 ECV[PU)</p><p>.RV4D=JUOM SAR 15 JQBVG;SQPAR JT...</p></li></ul>