Secret Sauce Methods do they still work ? Hummingbird algorithm
changes E-commerce structure and listings -> Go see the Google
Traffic Killers Ecommerce series Linkbuilding ->> Covered a
lot! SEO QUESTIONS
Slide 3
Secret Sauce Method. 1. Buy expired domains (High quality) 2.
Transform them into related sister sites (themed the same way) 3.
Give yourself links back to your site 4. You negotiate links from
your competitors and you offer them links on your sister sites
www.mainsite.com www.mainsite.com purchased1.com (sister site)
Purchased at auctions (freshdrop godaddy auction TDNAM)
purchased2.com (sister site) A) Have advertisement. Ninja because
it appears as if its an active site purchased3.com (sister site) B)
Recent posts (date very important) and even comments is good. For
your sister sites: Have different IP addresses (especially
different from main site) Power: Approach and offer 3 high quality
links (purchased1,2,3) in return for ONE link (to your mainsite).
Coopetetition competitor A)SEO is getting harder these days and
they know it! B)High Quality links are awesome!
Slide 4
Secret Sauce Method. Trick with high PR domains you can 301
redirect forward a few to the of the parasites (white listed ones)
and theyll rank better. Parasite site (white listed site the huge
ones that cant be penalized for links). -Linkedin -Facebook
-Google+ -Twitter -Youtube -PRWeb www.linkedin.com/ericlancheres/
Buy a PR5 domain, Buy a PR4 domain etc. ->>> forward them
to www.linkedin.com/ericlancheres/www.linkedin.com/ericlancheres/
301 in htaccess Takes a little while a long while actually.. But
eventually it will pop up in the search engines!!
Slide 5
Parasite Method Step 1. Create a page on a parasite site
www.facebook.com/stuff/greatwines/
www.facebook.com/stuff/greatwines/ Step 2. Buy a bunch of expired
domains (pr4-pr5) Step 3a. 301 redirect them to your target white
listed site page. www.facebook.com/stuff/greatwines/
www.facebook.com/stuff/greatwines/ Step 3b. Using Link Emperor to
do this as well. www.facebook.com/stuff/greatwines/
www.facebook.com/stuff/greatwines/
Slide 6
Domain pricing 2 ways to go about it either mass quantity or
mass quality. I prefer quality because there is less to manage!!!!!
(and I do exchanges) My private network is only 15-20 sites big. a)
Lowest I spend is $70 on a domain (PR3 with a lot of backlinks and
trustflow) b) sweet spot is going to be around $250-300 or so these
days. ->> High PR(4,5) with a lot of diverse backlinks and
trustworthy stuff. When I buy domains, always run them through
majesticseo first!! Look at TF. 20+ is good!majesticseo Look at the
Freshdrop Secrets video in the members area!!!!! Freshdrop
Slide 7
Software/Service Comparision Link emperor vs senuke vs magic
submitter vs gsa search engine ranker. Link Emperor Link Emperor =
Expensive but works well hands off for parasite sites (wouldnt use
on my own sites) SENukeSENuke = Love it, and I hate it. Its the
poster boy for Googles spam team. - Whats a good ecommerce site?
Engineers look at Amazon! - Whats a good information site?
Engineers look at Wikipedia! - Whats spammy software? Engineers
look at SENuke! Magic Submitter Magic Submitter = Love it but you
need to learn how to use it!! Manipulate social profiles, build
tiered linking ScrapeboxScrapebox = I love it I use it for more
than just spamming its my favorite link analysis & research
tool.
Slide 8
Hummingbird More content = More quality Before = 1000 words =
GREAT!!!!! Now = 3000 words = GREAT!!! -> Take a piece of
content Currently page 1 on Google. Lets say youre #6 position
-> #4 or so. (400-1000 words). Add 2000 words of content to that
page! IMAGES = BEFORE 1 was good. Now 4 to 12 is GREAT!! Ninja =
Add 4 to 12 images == Boost in rankings again!!! (filename related
to keyword) = GOLD! Fresher content = Fresher quality Older sites
that havent had an update in a long time = hurting Biggest ranking
sites = VERY FREQUENT updates! More severe on spammy links
Slide 9
Backlinks! Social backlinks = They work! And they are easy.
(You want real traffic, real engagement, from popular profiles)
Private blogs & themed sites still work. (Expired thing)
(Easiest high quality links to get) Exchanges of links Distribution
sites - PDF sites Transcribe a bunch of content (make it into a
Ebook, popular cover/title) backlinks back. (Download your own
PDFs) - Audio sites -> Get someone to voice over your articles
and submit it to audiosite (podcast sites, soundcloud, etc) - Video
sites -> Youtube, viddler streaming sites (ustream, twitch.tv,
streaming sites) (Stream once about your product/service and get a
backlink back!) - Ebook sites (make it into a Ebook, popular
cover/title) Get to know editors on popular sites. Work the social
skills. - Get to know them by commenting on their stuff (real
comments), follow them on G+, Twitter, Facebook, email them and
then once they know you, make them an offer.
Slide 10
Press Release! best fishing pole Prweb nofollow links = best
fishing pole Mirror of PRweb best fishing pole San Francisco times
best fishing pole best fishing pole news best fishing pole News For
Press Releases: Anchor text: URL Long tail keyword / Brand
Slide 11 about-us.html (potentially rise in the rankings
because of internal linking juice)">
we are noticing that when we run rank checks for specific
keywords, google seems to think another page is more relevant and
ranks the wrong page on the site for the keyword we are targeting.
So for ex. we build a page specifically for the keyword "car
accident lawyer los angeles". In the past google would rank that
page for that specific keyword, now it's picking another random
page on the site like "firm overview", or "about us" as the page to
rank. Can you tell me why? Internal linking is super strong: --
car-accident.html ---- rank rank rank rank --- penalty!
(algorithmic penalty) So if car-accident.html points to another
page. Its going to transfer a lot of juice there. ->
about-us.html (potentially rise in the rankings because of internal
linking juice)
Slide 12
Copy Writing Recommend all my writers read copy writing books
(books on selling, books on creating captivating titles, etc) Read
a few recommend copy writing books: After they read them they screw
up!! I have to fix it. Eventually they kind of get it. Classic
intro book: Scientific Advertising, Jay Abraham, Eben Pagan
Hypnotic copywriting / Suggestology (Credit: Allan) Recent
discoveries: If your content is really good people dont mind it if
you talk about it Building backlinks to copy written material is
easy Buidling backlinks to generic stuff = super hard
