PowerPoint Presentation

Sensor technologies leading a convergence of human interface and product differentiationIan Olsen, Executive Director, Optical Sensors Business1

Social ConnectionThe Cigarette

Sensors:Optical Ones EyesTactile Fingers Audio Mouth

Talking

Social ConnectionThe Cell Phone

Sensors:Optical Ones EyesTactile Phone in hand Audio Phone

Calling

Social ConnectionThe Smart Phone

Sensors:Optical CameraTactile Touch ScreenAudio Music/Phone

Text.mailing

Cell Phone Darwinism:

The Growth Engine:Mobilewalla breaks down the four mobile marketplaces:Apple 590,138 (59.95%)Android 320,315 (32.54%)BlackBerry 43, 544 (4.42%)Windows 35, 479 (3.60%)

Matt Brian Mobile Editor for The Next Web.Over 1 million Apps and countingApps Drive Technology and Sales:

Sensors Drive Apps and Sales:

Frost and SullivanMobile Phone Market: Continues to growDriven mainly by ubiquitous low cost carrier serviceThe dominant Smart Phone driver has been mainly appsApps driven by human interface and sensory awarenessSensors enabled by process and technology Sensors fuel the growth in Mobile:

Investors Fuel the Apps Dev:The Human InterfaceThe Environmental InterfaceSensors

The Enabler:

The Human Interface:Evolution of the Human Interface:MessengerMailTelephoneVideoMultimedia (Peak)Contextual Motion / Text-emailImmersion MediaUser interacts with the contentUser becomes part of the mediaUser is immersed in the mediaSensor collaboration and matrixing

Immersion Experience:

The Environmental Interface:Evolution of the Environmental Interface:Finger/Nose/Ear/EyeThermometer/telescope /compassBarometer/AltimeterGeiger counter/DosimetersBlood Pressure/Heart Rate/Glucose/CO2/NOx/etcUV/IR/Ambient light/Color Temperature/etcEnvironmental AwarenessUsers become in touch with their physiologyUser become in touch with the environmentEarly Warning & Remote diagnosticsSensor protecting and diagnosing people

The Sensory Ecosystem:

Are Mobile Devices Stalled?Need Enabling HardwareDrivers Enabling AppsDrives Market Growth

Game developer Rovio has announced that Angry Birds, the game which was propelled into stardom by mobile platforms such as Android and iOS, has been downloaded more than 500 million times, making it the most downloaded game in history.

>400Mu/Yr???The Question:

No We are at the a unique inflection pointSensor CollaborationData integrationFunctional enhancementCollective computation

Sensor InfusionNew sensor technologyRicher data streamsMulti stage sensor path3D DisplayCreation of virtual realityAdding depth to data and mediaImmersion media

Surround Images and sound Broaden scope of experienceIncrease functionality by multi object ViewThe Answer:

The Mastermind: Gene Roddenberry?

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