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Seller’s Guide
The Buffington Group - Meet The Team
Chad BuffingtonLicensed Real Estate
Consultant
Carmen BuffingtonExec. Assistant
Chelsea WestLicensed Real Estate
Consultant
Gabby RobertsExec. Assistant
Karen WidnerMortgage Loan
Originator
Russell PetersonReal Estate Attorney
Jamie ButlerLicensed Real Estate
Consultant
Anthony AddisLicensed Real Estate
Consultant
Kevin HoltzclawLicensed Real Estate
Consultant
Candice CrookMortgage Loan
Originator
Brandon ThompsonLicensed Real Estate
Consultant
Agents Administration
Rebecca SutherlandLicensed Real Estate
Consultant
The Buffington Group
678.267.7080 www.NorthGALiving.net
Mission
To be the market leader that provides an industry defining service which positively impacts our clients, our community, and our lives.
The following 5 guiding principles are the foundation of our beliefs:
1. To provide a positive work environment and treat each other with respect and dignity.
2. To give back to our community and encourage good stewardship of the environment.
3. Embrace education by the giving and receiving of knowledge.
4. To always be technologically advanced and innovative.
5. To use a proactive approach to marketing and communication.
Exposure
Our Team’s grasp of marketing and technology has created what national organizations consider a “mega team”. Our team will sell over 100 units
this year in the North Georgia Area including Gwinnett County, Hall County, Jackson County, and neighboring counties. Our success comes from
hiring the best talent available, aggressively marketing our listings, leveraging with our strategic partners, and working with the team so every
member is a master of every aspect of their job.
Every deal we get, we have to work to get it and work harder to get it closed. What we have to offer is this aggressive technology-enhanced
approach to selling properties. The result is our team being recognized as one of the Top Teams in the area in closed volume, closed transactions,
and customer satisfaction.
The Buffington Group
678.267.7080 www.NorthGALiving.net
Reasons to List Your Property with The Buffington Group
TEAM STATISTICS
Agent Marketing and Investment in Listed PropertiesAccording to the National Association of Realtors, the average agent invests $810.00 in marketing their listings per year.
However, our team invested over $50,000 in 2015 alone to market our listings for a quicker sale. Which would you rather have working for you?
Property Sold StatisticsAccording to the National Association of Realtors, the average agent completes 4 transactions per year.
The Buffington Group is closed over 100 transactions in 2015, and we are on track to double that in 2016. Your chances of selling your property
for the most amount of money, in the least amount of time are much greater when you use The Buffington Group to list your property.
Days on MarketAccording to the Georgia Multiple Listings Service, homes in our areas sell on average in 110-115 days.
However, our client’s homes sell on average in 60 days – Much Quicker Results!
Your property will sell faster when listed with Our Team!
The Buffington Group
678.267.7080 www.NorthGALiving.net
Reasons to List Your Property with The Buffington Group
ONLINE PRESENCE
Web ExposureWe are committed to leading our industry in Web traffic. We continually seek new opportunities to direct quality, targeted buyers to our sites.
Thousands of hits are generated on our listings every month, and we capture over 100 new buyer leads each month. Your featured listing provides
your property with a great amount of exposure to potential buyers on over 350 websites and many local publications. We receive inquiries from
local, out of state, and out of the country relocation buyers. We personally follow up with all Web leads, which produce an influx of buyers working
with our team and potentially viewing your property.
Online PartnershipsOur negotiations with online real estate lead-generation companies have secured our team exclusive, qualified Web leads from people looking to
purchase a property in our targeted areas…your area. Through our partnerships, we are forwarded thousands of buyers to our Website each
month to search for homes in Georgia. Your listing on our sites will be one of the first listings seen by these potential buyers.
EXPERT MARKETINGWith a dedicated listings & marketing manager, we have some of the best sales tools in the business. Our marketing reaches all over the United
States and abroad with more specific targeted marketing strategies within the state of Georgia. Through Keller Williams and our endorsements,
we are plugged into an extensive network of agents throughout the U.S. who send interested buyers our way. We take pride in our professional
photography that will add another layer of professionalism to your listing and give it that “WOW” factor, and make it stand out from the rest.
Listed on OVER 350 Real Estate Websites
678.267.7080 www.NorthGALiving.net
The Buffington Group
678.267.7080 www.NorthGALiving.net
Reasons to List Your Property with The Buffington Group
BUSINESS VOLUME
The amount of business volume a team produces is important on two levels. First, to some extent it reflects their level of experience. More importantly, it
enables the team to produce a large number of quality buyers for any given property. An agent who has 25-plus “For Sale” signs around town at any given
time is going to receive countless inquiries from potential buyers. Even if the property they are calling about does not meet their needs, a successful team
will turn that prospect into a client and present other listings to them, which will include yours.
WORKING WITH A TEAM VS. AN INDIVIDUAL AGENT
A single agent, who is actually an independent contractor, cannot afford the help to make sure all the details are being taken care of and the property is
being marketed correctly as compared to a Team. For the same commission a seller would pay one agent, you can hire our team of professionals. Your
agent is still responsible to oversee your marketing, selling, and communication, but we have a team of experts doing approximately 500 tasks it takes to
complete a transaction. That allows us to do what we do best – attract more buyers, market more homes, sell your property for top dollar, and provide you
with superior service. Because you can always reach someone on our team of professionals, there will always be someone to assist you with any questions
you may have.
PREFERRED SERVICE PROVIDER PROGRAM
We work hard to develop relationships with area vendors who provide the best service in town. Our clients receive preferential pricing from our preferred
vendors and also get priority treatment. Our preferred service providers include lenders, inspectors, attorneys, electricians, carpenters, flooring specialists,
and many more.
The Buffington Group
678.267.7080 www.NorthGALiving.net
Reasons to List Your Property with The Buffington Group
STRONG REPUTATION AND HONEST ADVICE
We believe strongly in treating other as we would like to be treated, and we continually focus on it in our business practices, as well as in everyday
life. Because of this, we have built a strong reputation for being professional, knowledgeable, and a good resource in the business. One of our
most admirable and effective qualities is our honesty. We work diligently to compile market research to produce the recommended list price for
your property. Other agents often tell sellers that they can list their property for more money. It is true, and so could we. However, statistics show it
will not sell and in the long run you will be losing more valuable time and money by pricing higher up front “just to see what will happen with the
market”. If you price accurately in the beginning, your property will sell for closer to the list price in fewer days. The following is an illustration of
this scenario with 2 homes with similar features including exact floor plan, square footage, year built, and upgrades. These homes were listed for
sale within one month of each other, with very different sales statistics.
EXAMPLE: Recommended List Price $205,000
Initial List Price Final Sales Price Days on MarketList to Sales Price
RatioPrice Reductions
Property A $219,000 $187,000 196 85% 2
Property B $205,000 $203,000 21 98% 0
The Selling Process
678.267.7080 www.NorthGALiving.net
The Timeline
Phases of the Transaction
678.267.7080 www.NorthGALiving.net
Your listing agent manages the sales process and is continually marketing your property within the real estate community. Your agent and team members will contact you
regularly throughout the sale of your property. Feel free to contact your agent with any question that you have throughout the entire process. However, if you have a
specific question, it is most effective to contact the team member assigned to that portion of your transaction. For example, if you have a question regarding the marketing
of your property while it is still on the market, our Listing Marketing Manager is the expert in that area. If the question is about how the closing process works, our Contract
to Close Manager is the expert in that area. However, remember, your agent is there for you to answer these questions also, so feel free to ask.
Phase 1 – Listing Agent-Market Research-Listing Appointment-Determine Sales Price-Property Preparation-Photography-Sign & Lockbox Placement
Phase 2 – Listing Management-Listing Agreement Signed-Listing Input & Goes LIVE-Property Marketing-Showings & Feedback Management-Marketing Stats for Property Tracked
Phase 3 – Listing Agent-Hold Open House-Answer Calls from Lead Sources/Sign Calls-Contact potential buyers regarding your property-Negotiate Sale-Monitor Inspection & Negotiate Repairs
Phase 4 – Closing Coordinator-Contract Management-Coordination with Lender and Attorney-Monitor Due Diligence and Contingency periods-Coordinate Closing Dates & Times
Phase 5 – Listing Agent-Final Property Prep prior to Closing-Final Walk-Thru (from Buyer’s Agent)-Closing & Transfer of Property
Contact Information
678.267.7080 www.NorthGALiving.net
Chad Buffington – Lead Agent
770.540.6852
Jamie Butler – Buyer Specialist
770.540.8522
Natasha Brown – Listing Specialist
770.335.7474
Chelsea West– Buyer Specialist
770.533.2242
Karen Widner – HOMESTAR Mortgage Loan
Originator
770.540.9117
Apply Online @
https://homestarfc.com/karenwidner
Russell Peterson – Real Estate Attorney
678.862.0810
Anthony Addis – Listing Specialist
706.499.0514
Kevin Holtzclaw– Listing Specialist
770.869.4531
Carmen Buffington – Executive Assistant
678.267.7080
Gabby Roberts – Executive Assistant
Gabby [email protected]
678.267.7080
