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ACTION PLAN
REVIEW THIS PLAN WITH YOUR RE/MAX
AGENT TO SELL YOUR HOME QUICKLY
AND FOR TOP DOLLAR.
Usually, buyers are loo king for all o f the items on their wish list, not a list o f repairs. Walking into yo ur home and
seeing a range of to -do pro jects will turn them away faster than you can say . So metimes not
the big things but a lot o f little things that turn buyers away.
Present buyers with a complete package that is mo ve-in ready. Help them see it as a home they can be
comfortable and happy in. If they see problems and jobs to do , your house will go to the bottom of their list o f
homes, or their o ffer price may be much less than your expectation. Put it at the top of their list and have your
home sell quickly and for top do llar!
2. What are yo u co mpeting against? (Ex. ne w build)
3. What are the general market co nditio ns?
4 . Who is mo ving in and o ut o f yo ur neighbo rho o d?
5. Who is yo ur target buyer and what do they want?
1. What made yo u purchase this ho me?
2a. What did yo u lo ve o r wish to change abo ut this ho me?
2b. What changes did yo u make?
3. What are the benefits o f the lo catio n?
4 . What fixtures, appliances, etc . wo uld yo u like to keep
o r inc lude in the sale o f yo ur ho me?
1. Are there a lo t o f pro perties fo r sale in the area?
ARE YOU FIT TO SELL?
MARKET TRENDS
Perso nal items/ c luttered c lo sets
Dated déco r (be droom or bathroom)
Exerc ise equipment, TV, co mputer
Other
BONUS TIPPre-pack o ff-seaso n items in yo ur c lo set and o rganize. To g ive the illusio n o f even mo re space, remo ve everything o ff the flo o r and tidy shelves.
Poo r flo o ring (re place carpe t with hardwood o r laminate )
Too much furniture / awkward arrangement
Not set-up as dining room
Dated déco r
Other
What are the key marketing pho to s fo r this ro o m?
BONUS TIPIf yo u have a china cabinet, make sure to treat it like a sto re windo w display. Pre-packing all yo ur smaller items and o nly keeping the larger pieces will pro vide a better visual fo r buyers -rather than lo o king at a c luttered cabinet.
What are the Top Features to fo cus o n?
What are the Top Features to fo cus o n?
What are the key marketing photos for this ro o m?
You ne e d to show o ff a spo tle ss, spacio us and update d kitche n. Prospe ctive buye rs ne e d to be able to visualize the mse lve s
e ffic ie ntly pre paring me als and e nte rtaining.
What are the Top Distractio ns to remo ve?
BONUS TIPBuye rs will lo ok in your cupboards, so make sure to pre -pack ite ms not be ing use d and tidy your cupboards tosho w a lo t o f space . You can also o rganize your cans and fo o d products.
KITCHEN
Ample co unter space
Updated co unters/ cabinets
Storage space
Other
Dated appliances, co unters, cabinets
Cluttered co unters
Dirty co unters, cabinets, appliances
Other
DINING ROOM MASTER BEDROOM
The maste r be droom and e n suite should cre ate a moo d that is re laxing with a spa-like se tting. Buye rs want to e nvisio n the way the y wish to live . Cre ate the lo ok that
If your home has a se parate fo rmal dining room, it is be st to showcase it in an e le gant manner. You want the buye r to e nvisio n e njo ying me als and e nte rtaining frie nds and family.
Size o f ro o m
Flo o ring
Light fixture
Other
What are the Top Distractio ns to remo ve?
What are the key marketing pho to s fo r this ro o m?
What are the Top Features to fo cus o n?
What are the Top Distractio ns to remo ve?
Large space (retreat feel)
Clo set space
En suite bathro o m
Other
This space needs to fe e l re laxing. It is o fte n c lutte re d and
pe rsonalized. (Be aware o f displaying boo ks, co lle c tio ns, family
pho to s, mo vie s, tro phie s, e tc . that may hinder a pro spective
buyer's view o f this space .)
Perso nal items/ co llec tibles
Furniture placement (traffic flow/room fe e ls small)
Dated déco r and/ o r flo o ring
Other
What are the key marketing pho to s fo r this ro o m?
BONUS TIPRemo ving all yo ur perso nal pho to s, co llectibles and any
perso nal items will allo w buyers to feel that it is their ho me
rather than being a guest in yo ur ho me.
All co llec tio ns and perso nal pho to s
Extra o r awkward arrangement o f furniture
Wallpaper, unusual paint co lo r o r dated déco r
Other
This is one of the first rooms a prospective buyer may view. This room
will set the tone for the rest of the house so you want to make sure it is
inviting, elegant, cozy and well-arranged so they can envision
themselves using this space for entertaining or just relaxing.
BONUS TIP
arranging accessories symmetrically. Make sure the room feels warm and inviting by adding lamps, decorative pillows, throws and even live or silk greenery.
Cre ating a spa-like fe e l in all the bathrooms will have buye rs looking fo rward to re laxing at the e nd o f a
lo ng day. Luxury se lls e ve ry bathroom. Your bathrooms should lo o k like no one has use d the m and if
yours looks le ss than ne w, conside r some re asonably price d upgrade s.
What are the Top Features to fo cus o n?
What are the key marketing pho to s fo r this ro o m?
What are the Top Distractio ns to remo ve?
BONUS TIP
Painting o utdated cabinets, changing the hardware and
updating the fixtures will g ive yo ur bathro o m a fresh new
lo ok.
BATHROOMS
Updated déco r and fixtures
Lo ts o f sto rage space (o rganized)
Other
Perso nal items fro m co unter and tub/ shower
Outdated déco r and/ o r fixtures
Other
FAMILY/ GREAT ROOM LIVING ROOM
What are the Top Features to fo cus o n?
What are the Top Distractio ns to remo ve?
What are the Top Features to fo cus o n?
What are the Top Distractio ns to remo ve?
Fireplace
Size o f ro o m
Flo o ring
Other
Fireplace
Size o f ro o m
Flo o ring
Other
What are the key marketing pho tos fo r this room?
Additio nalMarketing Pho to s fo r this Ho me?
Additio nalSpec ial Features o f the Ho me?
Basketball net, kids to ys
Weeds in flo wer bed, lawn and driveway
Poo rly maintained items (doors, roo f, drive way, e tc .)
Other
BONUS TIPIf yo u are painting the fro nt do o r o r garage make sure to select
co lo rs that wo rk with the fixed elements o f the ho me (Ex. brick,
siding , ro o f) . The fro nt do o r needs to draw buyers in and the
garage do o r needs to blend into the ho me.
1. What are the ideal times fo r yo u to have showings o r
an o pen house?
1. What price range do yo u feel yo ur home fits in?
2. What is yo ur budget fo r repairs and upgrades to the
home to prepare it fo r sale?
SHOW INGS/ OPEN HOUSE
PRICING REVIEW
CURB APPEAL
Buyers will de c ide within se co nds o f driving up to a home o r
viewing pho to s o n the inte rne t as to whe ther o r no t to take the
next step and view the inside o f yo ur home .
What are the Top Features to fo cus o n?
Clean do o rs and windo ws ( inside and outside )
Fro nt do o r and garage do o r (paint if ne ede d)
Flo wer beds/ shrubs/ lawn are well-maintained
Roo f
Other
What are the Top Distractio ns to remo ve?
What are the key marketing pho to s fo r this area?
Clean fro nt do o r/ garage
Pick up to ys
Sand/ stain stairs and deck
Scrape peeling paint/ repaint
Deperso nalize
Hide signs o f pet(s)
Remo ve c lutter fro m fro nt entrance
Spo tless kitchen
Remo ve c lutter/ co nfidential info
All beds are made
Conceal valuables
De-c lutter home o ffice
Tidy utility ro o m/ make accessible
Vacuum
Add co lo r with mulch and/ o r greenery
Maintain lawn/ shrubs
Remo ve pet waste, leaves, weeds
Shovel and salt driveway and walkways
Address heating/ AC
Ensure flo o rs are c lean
Have inviting scent
Remo ve garbage
Turn all lights o n
Address lighting (dark co rne rs/rooms)
Clean bathro o ms
No items o n the stairs
Pick up to ys
Tidy laundry ro o m
Organize pantry and c lo sets
1.
2.
3.
EXTERIOR (seaso nal)
Visit remax.com fo r mo re reso urces to assist yo u in buying o r selling a home.
OPEN HOUSE/ SHOW ING CHECKLIST
buyers are lo o king fo r properties that are mo ve-in ready. All showings and o pen houses need
to make the right first impressio n.
INTERIOR
PRIORITIES
COMMENTS