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ACTION PLAN REVIEW THIS PLAN WITH YOUR RE/MAX AGENT TO SELL YOUR HOME QUICKLY AND FOR TOP DOLLAR.

SELLER S ACTION PLAN - Gainesville FL Real Estate & Homes · 2019. 1. 8. · (Be aware of displaying books,collections, family photos, movies, trophies, etc. that may hinder a prospective

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Page 1: SELLER S ACTION PLAN - Gainesville FL Real Estate & Homes · 2019. 1. 8. · (Be aware of displaying books,collections, family photos, movies, trophies, etc. that may hinder a prospective

ACTION PLAN

REVIEW THIS PLAN WITH YOUR RE/MAX

AGENT TO SELL YOUR HOME QUICKLY

AND FOR TOP DOLLAR.

Page 2: SELLER S ACTION PLAN - Gainesville FL Real Estate & Homes · 2019. 1. 8. · (Be aware of displaying books,collections, family photos, movies, trophies, etc. that may hinder a prospective

Usually, buyers are loo king for all o f the items on their wish list, not a list o f repairs. Walking into yo ur home and

seeing a range of to -do pro jects will turn them away faster than you can say . So metimes not

the big things but a lot o f little things that turn buyers away.

Present buyers with a complete package that is mo ve-in ready. Help them see it as a home they can be

comfortable and happy in. If they see problems and jobs to do , your house will go to the bottom of their list o f

homes, or their o ffer price may be much less than your expectation. Put it at the top of their list and have your

home sell quickly and for top do llar!

2. What are yo u co mpeting against? (Ex. ne w build)

3. What are the general market co nditio ns?

4 . Who is mo ving in and o ut o f yo ur neighbo rho o d?

5. Who is yo ur target buyer and what do they want?

1. What made yo u purchase this ho me?

2a. What did yo u lo ve o r wish to change abo ut this ho me?

2b. What changes did yo u make?

3. What are the benefits o f the lo catio n?

4 . What fixtures, appliances, etc . wo uld yo u like to keep

o r inc lude in the sale o f yo ur ho me?

1. Are there a lo t o f pro perties fo r sale in the area?

ARE YOU FIT TO SELL?

MARKET TRENDS

Page 3: SELLER S ACTION PLAN - Gainesville FL Real Estate & Homes · 2019. 1. 8. · (Be aware of displaying books,collections, family photos, movies, trophies, etc. that may hinder a prospective

Perso nal items/ c luttered c lo sets

Dated déco r (be droom or bathroom)

Exerc ise equipment, TV, co mputer

Other

BONUS TIPPre-pack o ff-seaso n items in yo ur c lo set and o rganize. To g ive the illusio n o f even mo re space, remo ve everything o ff the flo o r and tidy shelves.

Poo r flo o ring (re place carpe t with hardwood o r laminate )

Too much furniture / awkward arrangement

Not set-up as dining room

Dated déco r

Other

What are the key marketing pho to s fo r this ro o m?

BONUS TIPIf yo u have a china cabinet, make sure to treat it like a sto re windo w display. Pre-packing all yo ur smaller items and o nly keeping the larger pieces will pro vide a better visual fo r buyers -rather than lo o king at a c luttered cabinet.

What are the Top Features to fo cus o n?

What are the Top Features to fo cus o n?

What are the key marketing photos for this ro o m?

You ne e d to show o ff a spo tle ss, spacio us and update d kitche n. Prospe ctive buye rs ne e d to be able to visualize the mse lve s

e ffic ie ntly pre paring me als and e nte rtaining.

What are the Top Distractio ns to remo ve?

BONUS TIPBuye rs will lo ok in your cupboards, so make sure to pre -pack ite ms not be ing use d and tidy your cupboards tosho w a lo t o f space . You can also o rganize your cans and fo o d products.

KITCHEN

Ample co unter space

Updated co unters/ cabinets

Storage space

Other

Dated appliances, co unters, cabinets

Cluttered co unters

Dirty co unters, cabinets, appliances

Other

DINING ROOM MASTER BEDROOM

The maste r be droom and e n suite should cre ate a moo d that is re laxing with a spa-like se tting. Buye rs want to e nvisio n the way the y wish to live . Cre ate the lo ok that

If your home has a se parate fo rmal dining room, it is be st to showcase it in an e le gant manner. You want the buye r to e nvisio n e njo ying me als and e nte rtaining frie nds and family.

Size o f ro o m

Flo o ring

Light fixture

Other

What are the Top Distractio ns to remo ve?

What are the key marketing pho to s fo r this ro o m?

What are the Top Features to fo cus o n?

What are the Top Distractio ns to remo ve?

Large space (retreat feel)

Clo set space

En suite bathro o m

Other

Page 4: SELLER S ACTION PLAN - Gainesville FL Real Estate & Homes · 2019. 1. 8. · (Be aware of displaying books,collections, family photos, movies, trophies, etc. that may hinder a prospective

This space needs to fe e l re laxing. It is o fte n c lutte re d and

pe rsonalized. (Be aware o f displaying boo ks, co lle c tio ns, family

pho to s, mo vie s, tro phie s, e tc . that may hinder a pro spective

buyer's view o f this space .)

Perso nal items/ co llec tibles

Furniture placement (traffic flow/room fe e ls small)

Dated déco r and/ o r flo o ring

Other

What are the key marketing pho to s fo r this ro o m?

BONUS TIPRemo ving all yo ur perso nal pho to s, co llectibles and any

perso nal items will allo w buyers to feel that it is their ho me

rather than being a guest in yo ur ho me.

All co llec tio ns and perso nal pho to s

Extra o r awkward arrangement o f furniture

Wallpaper, unusual paint co lo r o r dated déco r

Other

This is one of the first rooms a prospective buyer may view. This room

will set the tone for the rest of the house so you want to make sure it is

inviting, elegant, cozy and well-arranged so they can envision

themselves using this space for entertaining or just relaxing.

BONUS TIP

arranging accessories symmetrically. Make sure the room feels warm and inviting by adding lamps, decorative pillows, throws and even live or silk greenery.

Cre ating a spa-like fe e l in all the bathrooms will have buye rs looking fo rward to re laxing at the e nd o f a

lo ng day. Luxury se lls e ve ry bathroom. Your bathrooms should lo o k like no one has use d the m and if

yours looks le ss than ne w, conside r some re asonably price d upgrade s.

What are the Top Features to fo cus o n?

What are the key marketing pho to s fo r this ro o m?

What are the Top Distractio ns to remo ve?

BONUS TIP

Painting o utdated cabinets, changing the hardware and

updating the fixtures will g ive yo ur bathro o m a fresh new

lo ok.

BATHROOMS

Updated déco r and fixtures

Lo ts o f sto rage space (o rganized)

Other

Perso nal items fro m co unter and tub/ shower

Outdated déco r and/ o r fixtures

Other

FAMILY/ GREAT ROOM LIVING ROOM

What are the Top Features to fo cus o n?

What are the Top Distractio ns to remo ve?

What are the Top Features to fo cus o n?

What are the Top Distractio ns to remo ve?

Fireplace

Size o f ro o m

Flo o ring

Other

Fireplace

Size o f ro o m

Flo o ring

Other

What are the key marketing pho tos fo r this room?

Page 5: SELLER S ACTION PLAN - Gainesville FL Real Estate & Homes · 2019. 1. 8. · (Be aware of displaying books,collections, family photos, movies, trophies, etc. that may hinder a prospective

Additio nalMarketing Pho to s fo r this Ho me?

Additio nalSpec ial Features o f the Ho me?

Basketball net, kids to ys

Weeds in flo wer bed, lawn and driveway

Poo rly maintained items (doors, roo f, drive way, e tc .)

Other

BONUS TIPIf yo u are painting the fro nt do o r o r garage make sure to select

co lo rs that wo rk with the fixed elements o f the ho me (Ex. brick,

siding , ro o f) . The fro nt do o r needs to draw buyers in and the

garage do o r needs to blend into the ho me.

1. What are the ideal times fo r yo u to have showings o r

an o pen house?

1. What price range do yo u feel yo ur home fits in?

2. What is yo ur budget fo r repairs and upgrades to the

home to prepare it fo r sale?

SHOW INGS/ OPEN HOUSE

PRICING REVIEW

CURB APPEAL

Buyers will de c ide within se co nds o f driving up to a home o r

viewing pho to s o n the inte rne t as to whe ther o r no t to take the

next step and view the inside o f yo ur home .

What are the Top Features to fo cus o n?

Clean do o rs and windo ws ( inside and outside )

Fro nt do o r and garage do o r (paint if ne ede d)

Flo wer beds/ shrubs/ lawn are well-maintained

Roo f

Other

What are the Top Distractio ns to remo ve?

What are the key marketing pho to s fo r this area?

Page 6: SELLER S ACTION PLAN - Gainesville FL Real Estate & Homes · 2019. 1. 8. · (Be aware of displaying books,collections, family photos, movies, trophies, etc. that may hinder a prospective

Clean fro nt do o r/ garage

Pick up to ys

Sand/ stain stairs and deck

Scrape peeling paint/ repaint

Deperso nalize

Hide signs o f pet(s)

Remo ve c lutter fro m fro nt entrance

Spo tless kitchen

Remo ve c lutter/ co nfidential info

All beds are made

Conceal valuables

De-c lutter home o ffice

Tidy utility ro o m/ make accessible

Vacuum

Add co lo r with mulch and/ o r greenery

Maintain lawn/ shrubs

Remo ve pet waste, leaves, weeds

Shovel and salt driveway and walkways

Address heating/ AC

Ensure flo o rs are c lean

Have inviting scent

Remo ve garbage

Turn all lights o n

Address lighting (dark co rne rs/rooms)

Clean bathro o ms

No items o n the stairs

Pick up to ys

Tidy laundry ro o m

Organize pantry and c lo sets

1.

2.

3.

EXTERIOR (seaso nal)

Visit remax.com fo r mo re reso urces to assist yo u in buying o r selling a home.

OPEN HOUSE/ SHOW ING CHECKLIST

buyers are lo o king fo r properties that are mo ve-in ready. All showings and o pen houses need

to make the right first impressio n.

INTERIOR

PRIORITIES

COMMENTS