SCW-08 Reportƒ

8/4/2019 SCW-08 Report

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SustainabilityReport

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SustainCommWorld


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REPORT PARAMETERS

This sustainability report covers 100% of SustainCommWorlds second year of

operations, from January to December 31, 2008. Our second year was the first full year

in which we operated. Year one we produced a preliminary Sustainability Report andagreed upon and published our Sustainability Statement.

In 2008 we began using the Global Reporting Initiatives G3 Guidelines as our reporting

standard and as a guide for calculating our economic, environmental, and social

impacts.

Accordingly, the 2008 SCW Sustainability Report meets GRIs Application Level A,

which indicates that we have reported on all core sustainability indicators (or explained

why they were omitted), but have not gone through an external assurance process. We

have not restated any information from previous Sustainability Reports.

We have used the GRI Boundary Protocol and the associated GRI Reporting Principle in

deciding what to include in this report. We determined that all work-related activities

carried out by SCW personnel are material and are thus included in our calculations.

In accounting for work done through our strategic partner, the non-profit Institute for

Sustainable Communications, we have included only our direct impacts (such as energy

used to host weekly online conference calls and other collaborative work sessions). We

have not included all our indirect impacts such as the energy used by each attendee at

conferences in their hotel rooms etc. The energy used by conference attendees for

travel has been calculated and offset by us as well as by many of them. When

individuals who are part of our extended network of sustainability specialists are

contracted by SCW for a specific project, their activities for that period are considered

material and are reported accordingly.

This report is published on the SustainCommWorld website and is freely available to the

public. We hope that our stakeholders will take the opportunity to read it and give us

feedback. If you have any questions or comments about this report, please contact Lisa

Wellman at 206.236.0354 or email [email protected]

GRI CONTENT INDEX

Report Parameters this page

CEO Message page 3

Organizational Profile page 4

Governance, Commitments, and Engagement pages 5 and 6

Environmental EN1 - EN30 page 7 and 8

Social: Labor Practices and Decent Work LA1 - LA15 page 9

SOcial Responsibility Report pages 10 and 11

Social: Human Rights HR1 - HR9 page 12

Social: Society Performance SO1 - SO8 page 13

Social: Product Responsibility PR1 - PR8 pages 14 and 15

Growing Better

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MESSAGE FROM THE TOP

Lisa Z. Wellman

CEOSustainCommWorld

Whose carbon is it anyhow?

At present the only international agreement in place considered with regulating and assessing levies oncarbon emissions is the Kyoto Protocol. As you know, the US is not a party to it.

It is expected that the successor agreement to Kyoto (which is to be agreed upon in Copenhagen this

coming December) will also include the US, China and India. Until that agreement is in place, and/or

until the US regulates GHG emissions, carbon is an unaccounted for externality except in those states

or municipalities such as California that already have cap and trade in place.

What if we were to say that if your name (brand) is on it, the carbon belongs to you? I realize that might

mean that a single manufactured product might have 50 d ifferent component manufacturers working to

reduce or offset the carbon as well as the company whose name is on the outside. But this reflects the

philosophy that we, as individuals, bring to our company and our work on sustainability. Sustainability is

everyones business. We believe we can make a significant contribution to a solution by working with

businesses, educational institutions and organizations and assist them in learning about and developing

constructive programs to change their business processes. That is the mission of our organization.

Were all about profitability - after all, its a fundamental basis of a triple bottom line. So we focus on

showing enterprises that sustainability is good business. It enhances the bottom line, provides

increased shareholder value, reduces risk and often provides untapped and unrealized sources of new

revenue.

We pleased that our message has resonated with so many. Just maybe, we can make a difference.

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COMPANY PROFILE - 2008

Organizational Structure:

SustainCommWorld is a limited liability company owned by three entities; Digital Marketing Corporation, Indigo Woman and Marmaris. The

company was incorporated in Delaware in 2007 and is licensed in the state of Washington.

Headquarters:

Company headquarters on Mercer Island, Washington, a suburb of Seattle. Our sales office is in Ventura County, California. Our research

group is based in New York City.

Countries where we worked:

SustainCommWorld personnel worked in the United States, Canada, Sweden and Germany

SustainCommWorld (SCW) is focused on

educating communication professionals

from corporations, institutions and

government agencies about how to

develop sustainable green workflows and

supply chains to lower their carbon

footprint, prepare for and respond to

compliance issues and build capacity for

managing their sustainability programs.

SustainCommWorld currently produces two

major events: The Business of Green Media

Conference in cooperation with the Cal

Poly Graphic Communication Department

and the Graphic Communication Institute at

Cal Poly, and The Green Media Show,

conference and expo. We produceseminars and webinars.

SustainCommWorld staff consults with

institutions and enterprises around the

world on issues related to sustainable

communication as well the production of

sustainable media. We work with them as

advisors on the associated business

challenges and opportunities.

Senior executives are frequent speakers at

conferences around the world. To further

spread the i r g reen message and

disseminate information, SCW produces a

monthly newsletter, "Green Media

Newsletter," hosts a social networking site,

GreenMediaConnect.com and writes a blog

for Printing Impressions focused on

sustainable media issues. We maintain a

resources section on our websites and

provide free materials to the community,

including podcasts of major speakers from

various conferences. We also Twitter!

Companies we served:

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GOVERNANCE, COMMITMENT & ENGAGEMENT

SustainCommWorld is comprised of experienced, senior executives, each with over 20 years in their areas of expertise.

Nominally led by a CEO, each executive takes a leadership role in overseeing their area of responsibility. The senior members

of the organization vote on major governance issues, keep meeting notes, hold regular conference calls and conduct an

annual meeting of the company.

In January 2008, the company voted to accept The Ceres Principles. It is our intent to work towards:

Protection of the Biosphere

Sustainable Use of Natural Resource

Reduction of Waste

Energy Conservation

Risk Reduction

Safe Products and Services

Environmental Restoration

Informing the Public

Management Commitment Assessment and Reporting

We are committed to the adoption of products and processes that support sustainable products and practices within

SustainCommWorld operations and supply chain as well as to advance the development of sustainable technologies by

encouraging all supply chains to continually improve resource productivity.

We examine and select supply chain sources for goods and services from companies that employ and strive toward

Sustainability Best Practices and we give preference to products accompanied by standards-based Environmental Product

Disclosures (EPDs) and independent third party certification of environmental preferability and social accountability.

Companies in our supply chain are informed that our purchasing decisions give preference to organizations that haveappointed an sustainability officer, a published sustainability policy, established systems for management and continuous

improvement of sustainability performance including Green House Gas (GHG) emission reduction. Suppliers citing

environmentally preferred product claims will be required to provide independent certification and/or detailed information on

environmental benefits, durability and recyclability and other environmental attributes.

Our headquarters is powered by renewable energy sources, our website is solar powered and we offset the energy usage of

visitors to our sites through CO2Stats.

Our conferences are conducted with great concern for reducing the footprint of our presence.

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GOVERNANCE, COMMITMENT & ENGAGEMENT

Sustainability Toolkit Seminar Provides broad corporate view of sustainability

Focused on actions and examples to clearly produce positivebottom line results

Terms, trends and legislative overviews

Even a casual review of the literature surrounding Sustainability is daunting.

Where do you start Youre serious about the journey but where does it

lead? How do you quickly gain a working knowledge so you dont waste

time, resources and become bogged-down in minor issues and arcane

procedures?Growing Your Green TeamThe mentoring seminar: Designed for your companys current situation

Prospectives, helpful case histories and source for Best Practices Next step implementation plans and extending current efforts

This full day seminar presents a strategic framework for moving your green

team from initial assignment to planning and implementation stages.

Greening Your Meetings

The Green Exhibit: Lowering your exhibit costs by going greenRethinking your presence at trade shows:

Setting the correct objectives Review the schedule and the audiencesThe Green Event: Producing green corporate eventsCorporate events are more then recycling and composting. Site inspections from the green perspective Creating a scorecard for grading vendors Food and beverage selection Considerations for entertainment Event promotion and marketing Decorations, floral and moreThe Green Trade Show: Creating a green showReview of a typical trade show and how it can evolve into a green event

Establishing a timeline for going green Involving vendors and supply chain How to market green its not all email Site selection hotels and convention centers Creating a scorecard

Seminars Offerings Conferences Overview

Estimating, Measuring & Managing What Matters

In this session, experts in the field of activity based

costing, value stream mapping, lean manufacturing and life

cycle analysis will discuss how to identify, measure and

manage what matters in a green media supply chain.

How do you identify aspects of your operations and supply

chain where small changes can create the greatest impact

on value?

What metrics can be employed to effectively measure

progress toward sustainability?

How do you incorporate the concepts of sustainability into

management practices & decision making?

Environmental Regulation and "Beyond

Compliance"

Green Media Supply Chain Trends

This session will explore the impact that "sustainable

supply chain" trends, new FTC green marketing guidelines,

greenhouse gas cap and trade legislation, more stringent

VOC emission regulations and other factors are likely to

impact the way print and digital media are purchased and

produced.

How New Federal Regulations & Stimulus Initiatives Will

Impact Buyers and Sellers of Print and Digital Media

How Carbon Labeling & Environmental Product

Disclosure Trends Will Impact Buyers and Sellers

of Print & Digital Media

How Sustainability Reporting & Full Cost Accounting

Trends Will Impact Buyers and Sellers of Print & Digital

Media.What new provisions and information requests are

media supply chains companies likely to see in RFIs, RFPs

and Purchase Orders?

Tools for Change: Measuring, Managing &

Reporting

Carbon Footprints and EnvironmentalPerformance

As recently as last year most companies and government

agencies felt they had done enough to address the

"greenness" of their media by specifying recycled paper,

requiring suppliers to be FSC certified, using a solar

powered ISP or buying carbon credits.However, the

growing influence of voluntary initiatives such as the

Carbon Disclosure Project, new regulatory pressures and

the emergence of specifications and standards pertaining

to sustainability performance have resulted in a new crop

of software tools for the measurement, management and

reporting of carbon footprints, water footprints, and otheraspects of environmental performance.This session will

present case studies highlighting media supply chain

applications of the new widgets, dashboard and systems

for environmental performance management and

sustainability reporting. We'll present case studies - how

did the tools work and what problems are still to be solved.

Our conferences touch on the areas that business cares about today.

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GRI REPORTING: ENVIRONMENT

GRI Indicator Description: Environment 2008

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GRI REPORTING: ENVIRONMENT

GRIIndicator

Description: Environment 2008

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GRI REPORTING: LABOR

GRI Indicator Description: Labor 2008

SustainCommWorld is structured to

have no employees. We are 3 entities

working together, two of which are

run by women. Our CEO is a woman.Our core group is made up of senior

people, each of whom has over 20

years experience in business.

We are privileged to work with a vast

network of organizations and

businesses, individual contributors

and experts who help us deliver an

outstanding quality of information to

our clients and audiences. These

individuals come from all over North

America and range in age from 26 to70.

Given our structure, the GRI Labor

Indicators are not relevant but we

include them here for completeness.

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OUR SOCIAL RESPONSIBILITY REPORT

Community Involvement

The founders of SustainCommWorld are active in our communities in different ways. Since weoperate as a virtual company, each of the parties works within their physical community. Here are

some of the activities we engaged in during 2008.

Washington Community Alliance for Self-Help (CASH) provides the business training, supportive

community and capital to help enterprising individuals with limited financial resources gain self-

sufficiency through small business ownership. It is a micro-finance non profit and we have served on

the Board of Directors for four years, the last two years as Chair.

. 76% of our current clients are women.

. 56% of female clients are considered a female head of household'.

. 68% of our current clients are minority.

. 98% of our current clients are considered "low income" by HUD.

Washington CASH serves a higher percentage of low income individuals and families than any otherMicroenterprise Development Organization in the United States.National Microenterprise Survey, Aspen Institute

The Foster School of Business at the University of Washington provides a mentoring program

for MBA candidates. The number one issue of these future business leaders is sustainability and

were going into our third year of mentorship.

The Humane Society of Ventura County is a non-profit, NO-KILL organization dedicated to the

protection and adoption of homeless animals throughout Ventura County. It is dedicated to promoting

the health, safety, welfare, compassionate care and protection of all animals through education andcommunity outreach programs. We have served for several years as their Public Relations arm,

extending their message to the greater community and helping to raise funds for its support.

The Ojai Studio Artists Program is a non profit organization with a mission to encourage interest

and excellence in the arts through organizing an annual Ojai Studio Tourand Made in Ojaiexhibit; to

raise funds for scholarships; to facilitate the exchange of information and promote art education

through community outreach. We have worked to extend their market reach throughout southern

California, build the audience for the tour and raise funds for scholarships.

In general support for the broadening education of business on the topic of sustainability we speak

at no charge at various organizational meetings and on webinars. For example, this year we provided

the program for Net Impacts webinar on sustainability and addressed more than 5,000 through our

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OUR SOCIAL RESPONSIBILITY REPORT

Community Involvement

The Community Economic Revitalization Board (CERB) is Washington's strategic economic

development resource, focused on creating and retaining jobs in partnership with local governments

in areas where support for economic growth makes a significant difference to the welfare of the

people. CERB finances public infrastructure to encourage new development and expansion intargeted areas, retaining existing jobs and supporting the growth of new businesses and jobs.. We

have had a Governor appointed seat on the CERB for almost 3 years.

The European Ocean Energy Association (EU-OEA) unites the broad interests of the European

ocean energy industry into a single, focused and independent voice. Together with its regional and

industry partners, the EU-OEA and its members address issues of relevance to the industry with

decision-makers including regulators, legislators, and policy makers. The EU-OEA is a member of the

European Renewable Energy Council. We have provided pro-bono marketing support to aid their

efforts.

SOSreach is a program designed to reach out to youth and provide them with opportunities to

address these challenges through the power of learning and collaboration enabled by social media.

Social media is the rampart that bridges sustainability is a lens through which we see the world and

focus our actions. Simply put, sustainability is a way of thinking and living through the integration of

social, economic and environmental responsibility. We provide mentoring, fellowship and scholarships

to young adults and internship in conjunction with our events.

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GRI REPORTING: HUMAN RIGHTS

GRI Indicator Description: Human RIghts 2008

SustainCommWorld operates

primarily in North America, has no

employees and is an education and

business services enterprise. Assuch, we have minimal impact on

human rights apart from our review

and choices vis-a-vis our suppliers.

We have set as an objective for 2009

the review of our supply chain to

assure that our suppliers support the

Universal Declaration of Human

Rights and the ILO Conventions.

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GRI REPORTING: SOCIETY PERFORMANCE

GRI Indicator Description: Society Performance 2008

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PRODUCT RESPONSIBILITY

As an education and consulting company, our product

responsibility record is determined by the quality of the

services we provide attendees to our events and

clients who have used our services in a consultingcapacity. Additionally, we like to track the value others

find in our newsletter and social networking site. We

solicit feedback from all events and engagements.

When we provide information through our channels and

accessibility to world class, knowledgeable speakers to

hundreds of business leaders, we feel were moving the

needle in enabling our clients and attendees to move

forward with their sustainability programs.

Our educational offering are designed to help business

create their sustainability plans, create internal teams toinitiate and manage programs, build sustainable supply

chains, avoid risk and improve their bottom line. We

believe that managing to a triple bottom line is just good

business. Managing by the metrics makes sense: good

for business and the planet.

One of our most important objectives in all we do is to

build internal capacity for our clients and attendees. We

believe in the transfer of knowledge and know-how. We

like to think were teaching companies to fish while

helping to keep fish in the sea.

As an ear l y s tage pr i vate ly he ld bus iness,SustainCommWorld is not making our financial records

public at present. Our books are audited by an

independent CPA yearly, however. We hope to publish

our financials within the next several years.

Note: In addition to the roll-up of survey data you see

here, we make every effort to evaluate each session for

speaker value, material and relevance.

Content Evaluation of Sustainability 101 Workshops

Content Evaluation of Green Media Conference, Boston

Day One Day Two

Content Evaluation Business of Green Media

Conference for Cal Poly

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GRI REPORTING: PRODUCT RESPONSIBILITY

GRI Indicator Description: Product Responsibility 2008

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SustainabilityReport

08

SustainCommWorld

SustainCommWorld

4735 East Mercer Way

Mercer Island, WA 98040

206 275 9992

Sales Office:83 South Palm St #B20

Ventura, CA 93001

805 524 6970

www.SustainCommWorld.com

www.GreenMediaConnect.com

www.BusinessofGreenMedia.com
http://www.greenmediaconnect.com/http://www.greenmediaconnect.com/http://www.sustaincommworld.com/http://www.business/http://www.business/http://www.greenmediaconnect.com/http://www.greenmediaconnect.com/http://www.sustaincommworld.com/http://www.sustaincommworld.com/

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SCW-08 Reportƒ