SCOTT COOK621 Watkins Rd.

Horseheads, NY 14845(607) 378-7275

scott.k.cook@icloud.com

Professional journalist and manager with a background in banking and customer service. Exceptional interpersonal skills and ability to communicate effectively with diverse groups. Adept at prioritizing and keeping calm and order in high stress, deadline driven atmospheres. Extensive experience in broadcast, print and digital presentation and promotion. Proficient in traditional and digital/social storytelling, analysis and public relations. Strong writing, editing, proofreading, research and content development skills. Works well independently and in team situations.

Fundraising, Communications and Media Relations Consultant; Dave Clark Foundation, Corning NY (7/2014 – Present)

Raise funds through sponsorships, partnerships and product sales, ensuring highest level of customer/client satisfaction.

Develop and implement communications and media relations strategies. Interact with local and national media to gain exposure. Reach out to community, business and government leaders. Maintain social media – Facebook, Twitter, Website, Blog.

News Director, Executive Producer, News Anchor; WENY-TV Horseheads, NY (2007-2014) Managed, trained, inspired and guided a staff of young professionals and seasoned

workers in high-stress, deadline driven atmosphere leading to increased ratings and numerous awards from peers and community.

Wrote, edited and proofread news, commercial and promotional copy for broadcast, web and social media.

Developed, maintained, edited and analyzed performance of station website, Facebook page, Twitter feed and YouTube account. .

Established, maintained and cultivated relationships with coworkers, customers, sources, community and business leaders.

Researched, wrote and reported news stories and longer form special reports to appeal to diverse groups of viewers and consumers.

Anchored two nightly newscasts. Emceed and spoke at public events to educate the community and promote the news

product..

PREVIOUS EXPERIENCE IN BANKING AND CUSTOMER SERVICE

Consumer Lending and Customer Service at Princeton Bank (Now PNC) Princeton NJ Originated personal, auto and home equity loans. Counseled and assisted applicants from initial application through closing. Ran and analyzed credit reports. Obtained payoff information from other financial institutions for consolidation loans. $250-thousand loan approval authority. Assisted bank branch customers with all aspects of personal and small business

banking.Mortgage and Large Loan Consultant at First Commercial Corporation, Wall NJ

Originated new business through local real estate offices, boat dealers, legal firms and incoming phone inquiries.

Interviewed and pre-qualified applicants. Counseled and assisted them throughout application process.

Recommended products based on customers’ needs and qualifications. Worked with underwriters to expedite loan process. Represented company at boat and home shows along the East Coast.

Mortgage Originator at White Horse Savings Bank, Trenton NJ Originated new business by cultivating customers through local real estate, legal and

construction firms. Pre-qualified applicants and personally assisted them throughout application process. Worked with underwriters to expedite loan process.

Business Manager at R.C. Auto Group, North Brunswick NJ Arranged financing and leasing for new and used car customers through local and

national finance institutions. Approved “Spot Deliveries” based on customers’ credit profiles. Sold credit and vehicle protection products. Prepared weekly, monthly and annual reports on loan revenue and sales of financing

and protection products.

.OTHER WORK EXPERIENCE

Lead Nightside Reporter; WICU12 Erie, PA (NBC)Associate Producer; WFSB Hartford, CT (CBS)Desk Assistant KRON San Francisco, CABartender and Assistant Manager at various restaurants.

EDUCATION

San Francisco State University – BA Broadcast Communications ArtsThe American Institute of Banking – Various courses in Branch Operations, Consumer Lending and Marketing