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Scorecards, Databases, and Tools, pt. 1: New Database Coordination Efforts Sustainability Forum @ PaperCon 2010 Atlanta 4 May Gregory A. Norris Harvard / Univ of Arkansas Sylvatica / New Earth

Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

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Page 1: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Scorecards, Databases, and Tools, pt. 1:

New Database Coordination Efforts

Sustainability Forum @ PaperCon 2010Atlanta4 May

Gregory A. Norris

Harvard / Univ of ArkansasSylvatica / New Earth

Page 2: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Overview

• Drivers of data development• LCA Basics• Driver Update• Database Status Summary• Data and Tool Projections

Page 3: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

This Session:

• “Scorecards, Databases, and Tools”

Page 4: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

General Relationships

Uses

DataTools

Methods

AnalystsUsers

Page 5: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

General Relationships: LCA 1970 - 2010

LCA Studies

LCI DatabasesLCA Tools

ISO Standards; LCIA Methods

AnalystsUsers

IndustriesProducers

Page 6: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Evaluation Frameworks

General Relationships: LC Sustainability 2000 - 2010

Initiatives

LCI Databases

ISO Standards; LCIA Methods; Certification Systems

AnalystsUsers

Industries“Initiators”

Page 7: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

General Relationships: LC Sustainability circa 2010

Initiatives

LCI Databases(Initiative

Tools)

AnalystsUsers

Industries

InitiativesInitiatives

IndustriesSupplyChains

ISO Standards; LCIA Methods; Certification Systems

Evaluation FrameworksEvaluation FrameworksEvaluation FrameworksEvaluation Frameworks

Initiators, Retailers

Page 8: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

General Relationships: LC Sustainability next few years

LCI Data MarketVariety of tools for

Supply Chains & other Users

Helpers,trainers

Users

Movement

Supply ChainsBecome Analysts

ISO Standards; LCIA Methods; Certification Systems

Evaluation FrameworksEvaluation FrameworksEvaluation FrameworksInterplay of Frameworks

Initiators, RetailersGovernments

Page 9: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Demand → Breaking Point

Solution: technology and marketsupportingwin-win behavior that is cumulative & scalable

Page 10: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Current System

Page 11: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Cumulative, Scalable, Evolving

Technology Analogy?

Picture this:Open Street MapBeing widely applied forJourney Planning & Storytelling

Page 12: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Overview

• Drivers of data development• LCA Basics• Driver Update• Database Status Summary• Data and Tool Projections

Page 13: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Building Block Concepts for the new vision

• Unit processes– Input-output / Process models

• Life cycle inventory results (“footprints”)• Life cycle Impact Assessment Results• Industry Average / Product-specific• Databases• Software

Page 14: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Building Block of Footprint Computation: Unit Process

Inputs from nature

Outputs to nature

Inputsfromotherprocesses

Outputstoother processes

Page 15: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read
Page 16: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read
Page 17: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read
Page 18: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Life Cycle Inventory: Cradle-To-Gate “Footprint”

Page 19: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

LCI -- LCIA method -- LCIA ResultsData1.0001.3001.6001.9002.2002.5002.8003.1003.4003.7004.0004.3004.6004.9005.2005.5005.8006.1006.4006.7007.0007.3007.6007.9008.2008.5008.8009.1009.4009.70010.00010.30010.60010.90011.20011.500

Page 20: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Beyond LCA: Extensible Data Standards for reportingon unit processes and supply chains

Data1.0001.3001.6001.9002.2002.5002.8003.1003.4003.7004.0004.3004.6004.9005.2005.5005.8006.1006.4006.7007.0007.3007.6007.9008.2008.5008.8009.1009.4009.70010.00010.30010.60010.90011.20011.500

Data1.0001.3001.6001.9002.2002.5002.8003.1003.4003.7004.0004.3004.6004.9005.2005.5005.8006.1006.4006.7007.0007.3007.6007.9008.2008.5008.8009.1009.4009.70010.00010.30010.60010.90011.20011.500

Page 21: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Impact Assessment Methods are mult-stage; and multipleData1.0001.3001.6001.9002.2002.5002.8003.1003.4003.7004.0004.3004.6004.9005.2005.5005.8006.1006.4006.7007.0007.3007.6007.9008.2008.5008.8009.1009.4009.70010.00010.30010.60010.90011.20011.500

Page 22: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Overview

• Drivers of data development• LCA Basics• Driver Update• Database Status Summary• Data and Tool Projections

Page 23: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Driver Update: Emergence of the Movement

• Data ROLES have changed (increased)• Data SCOPE is changing, as a result

– In (at least) Two Ways• Data NAKEDNESS has changed (and it ain't pretty yet)• The data DEADLINE has changed (and it's not later)• The Data PRICE TAG has changed (and it didn't go up)• Data EXPECTATIONS on supply chains are changing

(and they aren't going down)

• The necessary data future: Feedback Loops & Network Effects

Page 24: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Data ROLES are changing (increasing)

• Scorecards• Sustainability Measurement & Reporting Standards• Consumer-facing Web-based systems• Footprinting• Attempts to Harmonize/Consolidate Certification

Systems• Government Sustainable Purchasing

Movement

Page 25: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Things Have Changed

Page 26: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Data SCOPE is changing

• e.g., China

• e.g., “Social and Environmental”

Page 27: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

When a Goal is Visibility Into Supply Chains...

• ...Transparency Becomes a Deliverable.

Page 28: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Visibility: Supply Chain Risk/Opportunity/Costs

Page 29: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Visibility: Supply Chain Risk/Opportunity/Costs

Page 30: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Visibility: Supply Chain Risk/Opportunity/Costs

Page 31: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Visibility: Supply Chain Risk/Opportunity/Costs

Page 32: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Responses to our Data in the Buff

1. “Wait a minute... are you telling me...?... Get that out of here!”

1. Get some better (more appropriate, more precise) data!a) Supplier-specificb) Industry Average

1. Help me understand, and use, uncertainty:a) Influence of data imperfectionsb) Priority data refinements

Page 33: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

The Deadline Has Changed...

Page 34: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

The Price Tag Has Changed...

Page 35: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Expectations on Supply Chains are Changing

• Compliance as a requirement• Risk reduction as a requirement• Innovation as a requirement – Track and report

progress• Transparency as a requirement – “What have you

done for my visibility lately?”

Page 36: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

“Timeout”: Database Status Summary

• US LCI: 10 years, 200 unit processes)• ILCD: Handbooks, network• Ecoinvent: 5000+ unit processes

– Data-as-document becoming freely available• Finally becoming explicit (in Ecospold 2, database 3)

about global supply chains, and trade– Introducing markets

• Canadian Ecoinvent project launching– Make all obvious and possible replacements up front– Re-calibrate uncertainties throughout database– Develop new data for most important uncertainties– Continually improve quality (reduce uncertainty)

Page 37: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Uncertainty as the window onto upstream data

• Inherent uncertainty• Application uncertainty• Find and use lowest-uncertainty data• Capture uncertainty's influence• Register data needs in web• Interaction of needs and uncertainty reduction

becomes driver of a market for LCI data.

Page 38: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Expectations on Supply Chains are Changing

• Compliance as a requirement• Risk reduction as a requirement• Innovation as a requirement – Track and report

progress• Transparency as a requirement – “What have you

done for my visibility lately?”

Page 39: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Forecast: Crowd-Sourcing Data and Tool Development

The data, and tools with which we create, share, & use it

Page 40: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Data Feedback loops: Positive

Product-specific information:* Site-level validation;* Aggregate 3 or more to grow the resource of industry average unit processes.

Page 41: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

The Semantic Web

• Use the web as a global, open-ended, database• Publish data, with metadata, so machines can read it

– Crowd-source this (and open-source it)• Publish models of data relationships (“Ontologies”)

– Document evaluation frameworks– Enable data to serve multiple frameworks– Enable users to compare frameworks

• → Marketplace for frameworks• → Linked Open Data

→ Agile data usage development→ Flexible data usage evolution

Page 42: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Linked Open Data

Page 43: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Linked Open Data: Agility, and Evolve-ability

“ We are seeing real benefits of having gone down the

semantic technology path. This manifests itself primarily

in flexibility and speed of development.

We can incorporate new data sources, whether

structured, semi-structured or unstructured...

and build and change applications at a pace that I could

only dream of in previous corporate incarnations.”

Tom Ilube is Chief Executive Officer of Garlik , a consumer company pioneering a range of services to help give people real power over their personal information in the digital world.

Until recently, Tom Ilube was Chief Information Officer (CIO) of the world's largest pure online bank , Egg PLC. Egg PLC was launched in 1998, and Tom was the original Launch Programme Manager. Today Egg is one of the world's largest online banks, with over 4 million customers.

Page 44: Scorecards, Databases, and Tools, pt. 1: New Database ... · The Semantic Web • Use the web as a global, open-ended, database • Publish data, with metadata, so machines can read

Discussion