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Innovation, Entrepreneurialship, Knowledge and Enterprise in Competitiveness. Scientific Program XVIII Luso-Spanish Conference on Management 7-8 February, 2008 Faculty of Economics and Management FEP University of Porto Portugal

Scientific Program - UPs/Programme.pdf · Scientific Program XVIII Luso-Spanish Conference on Management 7-8 February, 2008 ... Samuel Cruz Pereira and Maria do Rosário Moreira ,

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Page 1: Scientific Program - UPs/Programme.pdf · Scientific Program XVIII Luso-Spanish Conference on Management 7-8 February, 2008 ... Samuel Cruz Pereira and Maria do Rosário Moreira ,

Innovation, Entrepreneurialship, Knowledge and Enterprise in Competitiveness.

Scientific Program

XVIII Luso-Spanish Conference on Management

7-8 February, 2008

Faculty of Economics and Management

FEP

University of Porto

Portugal

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XVIII Luso-Spanish Conference on Management

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Conference Venue

Faculdade de Economia da Universidade do Porto, FEP Rua Dr. Roberto Frias, 4200-464 Porto Portugal Tel. (+351)225 571 100 E-mail: [email protected]

The Faculty of Economics and Management of the University of Porto, FEP, is a leading institution in higher education and research in the areas of Business Administration and Economics. It currently offers undergraduate degrees in Management and Economics, master degrees in Management (Finance, Accounting, Marketing and Commercial Management), Economics, Data Analysis, Decision Support System, Social Integration, a doctoral programme in Management and a doctoral in Economics. FEP has also several post-graduate programmes in Management (Finance and Taxes, Finance, Real Estate Management, Financial Analysis, etc.) FEP is currently one of the largest Portuguese Management and Economics School, by number of students, (around 2,800) and one of its oldest ( it was founded in 1953 and is heritage of the Porto Polytechnic School of the nineteen century).

The University of Porto, UP, is the largest Portuguese university by number of students, around 26 500, spread across its 15 schools, 3 000 of which studying at post-graduate level. The UP was founded in 1911, although its roots can be traced back to the 18th century. The UP offers more than 60 graduate courses in all major fields of study and more than 120 Master Courses. The university includes more than 2 000 teachers (half of which hold a PhD) and 1 000 technical and administrative staff. The University carries out high quality research in all fields of study and has 50 research units which have been awarded the grade “Good” or higher by Portuguese Science and Technology Foundation (FCT).

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Dear Conference Participant,

As Chair for the XVIII Luso-Spanish Conference on Management, I take

great pleasure in welcoming all the participants of Europe and America in

this Conference. I sincerely hope that, whether you are presenter,

discussant, chair of a session, member of the honour, organizing and

scientific committees or in any other way a Conference participant, you

will take the most out of this academic event and that your journey with the

University of Porto and at the City of Porto will be a most enjoyable one.

The Luso-Spanish Conference on Management (Jornadas Luso-Espanholas

de Gestão) was created more than twenty years ago, between Professors of

the Seville University and former Professors of the University of Porto,

with the purpose of contributing to the development of the different fields

on management in Portugal and Spain.

I would like express my gratitude at all institutions that supported

generously this Conference.

The Organizing Committee and the Scientific Committees have made their

best to ensure a high quality program and a pleasant working atmosphere.

With your commitment and active participation I think that the conference

will be a success.

I wish that you feel at home here and, if necessary, please contact any

member of the Organizing Committee or the staff.

Elísio Brandão

The Chair of the Conference

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Organizing Committee

CHAIR:

Elísio Brandão, Department of Management, School of Economics of the University of Porto

CO-CHAIRS

Samuel Cruz Pereira and Maria do Rosário Moreira, Department of Management, School of

Economics of the University of Porto.

António Cerqueira, Department of Management, School of Economics of the University of Porto

Carlos Brito, Department of Management, School of Economics of the University of Porto

Catarina Delgado, Department of Management, School of Economics of the University of Porto

João Proença, Department of Management, School of Economics of the University of Porto

João Ribeiro, Department of Management, School of Economics of the University of Porto

Jorge Valente, Department of Management, School of Economics of the University of Porto

Manuel Graça, Department of Management, School of Economics of the University of Porto

Patrícia Teixeira Lopes Viana, Department of Management, School of Economics of the University of

Porto

Pedro Quelhas Brito, Department of Management, School of Economics of the University of Porto

Rui Couto Viana, Department of Management, School of Economics of the University of Porto

Teresa Proença, Department of Management, School of Economics of the University of Porto

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Honour Committee Presidente da Câmara Municipal do Porto e da Área Metropolitana do Porto, Dr. Rui Rio

Reitor da Universidade do Porto, Prof. Doutor José Marques dos Santos

Embaixador de Espanha em Portugal, Senhor D. Enrique Panés

Reitor da Universidade de Jaén, Prof. Doutor Manuel Parras Rosa

Cônsul Honorário de Itália no Porto, Senhor Tenente General Dr. Angelo Arena

Vice-Reitora da Universidade do Porto, Profª. Doutora Maria de Lurdes Correia Fernandes

Director da FEP, Prof. Doutor José Silva Costa

Coordenador Nacional da Estratégia de Lisboa, Prof. Doutor Carlos Zorrinho

Presidente da NYSE Euronext Lisbon, Prof. Doutor Miguel Atayde Marques

Presidente da Direcção da Câmara dos Técnicos Oficiais de Contas, Domingues de Azevedo

Prof. Doutor Manuel Ortigueira Bouzada, Co-Fundador das Jornadas

Prof. Doutor Camilo Afonso Cimourdain de Oliveira, Co-Fundador das Jornadas

Prof. Doutor Rui Conceição Nunes, Co-Fundador das Jornadas

Prof. Doutor Francisco Javier Landa Bercebal, Decano da Facultad de Ciencias Económicas y

Empresariales (Univ. Sevilha)

Profª. Doutora Carmen Barroso Castro, Directora del Departamento de Administración Empresas y

Marketing (Univ. Sevilha)

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Spanish Scientific Committee

President of the Spanish Scientific Committee: Prof. Doutor Enrique Diez de Castro, Universidad de Sevilla Members of the Spanish Scientific Committee: Agueda Esteban Talaya, Universidad de Castilla La Mancha Alfonso Rodríguez Sandiás, Universidad de Santiago de Compostela Alfonso Vargas Sánchez, Universidad de Huelva Ana María Gutiérrez Arranz, Universidad de Valladolid Antonio Leal Millán, Universidad de Sevilla Antonio Ruiz Jiménez, Universidad de Sevilla Arturo Rodríguez Castellanos, Universidad País Vasco Begoña Barreiro Fernández, Universidad de Santiago de Compostela Belen Fernández-Feijoo Souto, Universidad de Vigo Bernabé Escobar Pérez, Universidad de Sevilla Carmen Barroso Castro, Universidad de Sevilla César Camisón Zornoza, Universidad Jaume I Encarnación González Vázquez, Universidad de Vigo Enrique Bigné Alcañiz, Universidad de Valencia Enrique Buch Gómez, Universidad de Vigo Enrique Carlos Díez de Castro, Universidad de Sevilla Enrique Martín Armario, Universidad de Sevilla Francisco Javier Landa Bercebal, Universidad de Sevilla Francisco Javier Llorens Montes, Universidad de Granada Francisco Javier Martínez García, Universidad de Cantabria José Alberto Díez de Castro, Universidad de Santiago de Compostela José Ángel Miguel Dávila, Universidad de León José Antonio Rojas Tercero, Universidad de Castilla La Mancha José Emilio :avas López Universidad Complutense José Luis Galán González, Universidad de Sevilla José María Gómez Gras, Universidad Miguel Hernández Juan Carlos Ayala Calvo, Universidad de La Rioja Juan Ramón Oreja, Universidad de La Laguna Lázaro Rodríguez Ariza, Universidad de Granada Leonor González Menorca, Universidad de La Rioja Luis Angel Guerras Martín, Universidad Rey Juan Carlos Luis Tomás Díez de Castro, Universidad Rey Juan Carlos Manuel González Rendón, Universidad de Sevilla Manuel Guisado Tato, Universidad de Vigo Manuel Parras Rosa, Universidad de Jaén María Isabel Blanco Dopico, Universidad de Santiago de Compostela Mariano :ieto Antolín, Universidad de León Ramón Valle Cabrera, Universidad Pablo Olavide Ricardo Hernández Mogollón, Universidad de Extremadura Rodolfo Vázquez Casielles, Universidad de Oviedo Santiago García González, Universidad de Huelva Teodoro Luque Martínez, Universidad de Granada Yolanda Polo Redondo, Universidad de Zaragoza

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Portuguese Scientific Committee

President of the Portuguese Scientific Committee:

Prof. Doutor Elísio Brandão, Faculdade de Economia, Universidade do Porto

Members of the Portuguese Scientific Committee:

António Manuel Soares Serrano, Universidade de Évora

António Melo Cerqueira, Faculdade de Economia da Universidade do Porto

Carlos Brito, Faculdade de Economia da Universidade do Porto

Carlos Falcão Marques, Universidade de Évora

Carlos Pereira da Silva, ISEG, Universidade Técnica de Lisboa

Chris Gerry, Universidade de Trás-os-Montes e Alto Douro

Duarte Trigueiros, Universidade do Algarve

Efigénio Rebelo, Universidade do Algarve

Henrique Diz, Universidade de Aveiro

João Carvalho das :eves, ISEG, Universidade Técnica de Lisboa

João Clímaco, Universidade de Coimbra

João Graça, FEP, Universidade do Porto

João Lisboa, Universidade de Coimbra

João da Silva Ferreira, ISEG, Universidade Técnica de Lisboa

Jacinto Vidigal da Silva, Universidade de Évora

Jorge Valente, FEP, Universidade do Porto

José Crespo de Carvalho, ISCTE

José Manuel Moreira, Universidade de Aveiro

José Manuel Rocha Armada, Universidade do Minho

Manuel Oliveira Marques, Faculdade de Economia da Universidade do Porto

Mário Augusto, Universidade de Coimbra

Mário Raposo, Universidade da Beira Interior

Patrícia Teixeira Lopes Viana, Faculdade de Economia da Universidade do Porto

Samuel Pereira, Faculdade de Economia da Universidade do Porto

Zélia Serrasqueiro, Universidade da Beira Interior

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Scientific Program

7th February 2008

08:00-10:00

Reception

10:00-10:30

Opening Session Chair of the Conference, Prof. Elísio Brandão;

President of the Metropolitan Area of Porto and Mayor of Porto, Dr. Rui Rio;

Co-Editor of the Review "Frontiers in Finance and Economics", Prof. Edgar Ortiz.

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PARALLEL

SESSIO:S

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Scientific Program

7th February 2008

11:00-12:30

PARALLEL SESSION: Finance 1 Room: 260

Chair: Jacinto Vidigal da Silva

La Capacidad De Las Categorías De Los Fondos De Inversión Españoles Para Inferir Su Riesgo: Influencia De La Madurez De La Industria Y El Cambio En La Clasificación. Evidencia Empírica (1995-2004).

Belén Vallejo Alonso and Gerardo Arregui Ayastuy

Discussant: María del Carmen Melgar

Tecnologías Aplicables al Análisis de Riesgo en la Concesión de Préstamos Corporativos

Maria José Charlo Molina

Discussant: João Vieito

Determinantes da Estrutura de Capitais: Confronto da Evidência Empírica do Uso de Diferentes Estimadores

Zélia Maria da Silva Serrasqueiro and Paulo Maçãs "unes

Discussant: António Melo Cerqueira

PARALLEL SESSION: Accounting 1 Room: 157

Chair: José António Moreira and Arturo Rodríguez Castellanos

La determinación del coste en la Administración Local Española. El caso de las licencias urbanísticas

Daniel Carrasco Díaz, Dionisio B. Carrillo, Andrés ". Galera, Virginia L. Muñoz & Joaquín Sánchez Toledano

Discussant: Belén Fernández-Feijóo Souto

Las Infraestructuras ante la Modernización Contable Pública

Enrique J. Buch Gómez and Roberto Cabaleiro Casal

Discussant: Kurt Desender

Does Ownership Affect The Relationship Between External Audit Demand And Board Characteristics?

Kurt Desender

Discussant: Rui Couto Viana

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PARALLEL SESSION: Business administration 1 Room: 256

Chair: Carmen Barroso e Henrique Diz

El Compromiso Organizacional En La Franquicia: Propuestas Para Una Investigación Empírica

Antonio Leal Millán and Mª Lucía Rodríguez Félix

Discussant: José Manuel Montes Peón

Corporative Social Responsibility And Competitiveness: An Application To The Occupational Safety And Health

Beatriz Fernández Muñiz, José Manuel Montes Peón and Camilo José Vázquez Ordás

Discussant: Miguel Pérez Valls

Modelos Neoempresariais da Administração Local – Uma Abordagem Institucional

Casimiro Francisco Ramos and José Carlos Casillas Bueno

Discussant: José Rascão

PARALLEL SESSION: Marketing 1 Room: 257

Chair: Pedro Quelhas Brito and Enrique Carlos Díez de Castro

Neuromarketing: How Neuroscience Can Help Get Into The Minds Of The Consumers. A Study On Commercial Brands

José Paulo "eves Correia Marques dos Santos, Fernanda Sofia Quintela da Silva Brandão and Daniela Vasconcelos Ribeiro Santos Seixas

Discussant: Filipe Mota Pinto

La Recuperación Del Servicio En La Industria Turística: Una Apliación Al Sector De Líneas Aéreas

Leticia Suárez Álvarez, Rodolfo Vázquez Casielles, Ana Belén del Río Lanza & Ana María Díaz Martín

Discussant: Manuel Rey Moreno

Superioridad De Los Modelos De Mezcla Finita Frente A Los Modelos De Mercado Agregado En El Analisis De La Elección Del Consumidor

Begoña Peral Peral and Julio Vecino Gravel

Discussant: Cristina Calvo Porral

PARALLEL SESSION: Strategy, Innovation and Entrepreneurialship 1 Room: 258

Chair: Chris Gerry and Ricardo Hernández Mogollón

Factores Determinantes De La Supervivencia De Las Empresas De Nueva Creación En Canarias

Alicia M.ª Bolívar Cruz, Alicia Correa Rodríguez and Rosa M.ª Batista Canino

Discussant: Rosalia Aldraci Barbosa Lavarda

Entrepreneurial Potential In Engineering And Business Courses … Why Worry Now?

Aurora A. C. Teixeira

Discussant: Carla Susana Marques

Las Interrelaciones En Areas Tecnológicas: Un Estudio De Casos

Beatriz González Vázquez, Jesús Vázquez Abad, Elena Rivo López and "uria Rodríguez López

Discussant: Georg Dutschke

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PARALLEL SESSION: Human Resources 1 Room: 156

Chair: José Manuel Moreira

Práticas de Gestão de Recursos Humanos em Pequenas e Médias Empresas

Dora Cristina Moreira Martins

Discussant: Maria Teresa Proença

Problemas De Información Y Comportamiento De Las Empresas Respecto A La Formación Continua De Sus Directivos

Andrés Araujo de la Mata, Jon Barrutia Güenaga, Jon Hoyos Iruarrizaga and Jon Landeta Rodríguez

Discussant: :uria Ceular Villamandos

El Sector Comercial En España: Productividad Y Formación Continua

Manuela Vega Vázquez and Francisco Javier Quirós Tomás

Discussant: Andrés Araujo de la Mata

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7th February 2008

14:00-15:30

PARALLEL SESSION: Finance 2 Room: 260

Chair: João da Silva Ferreira and Belén Vallejo Alonso

Analysis Of The Number Of Accidents In Automobile Insurance By Levels Of Coverage

José Antonio Ordaz and María del Carmen Melgar

Discussant: Paulo Sousa

A Evolução dos Modelos de Corporate Governance na Europa – Uma Abordagem Empírica

Pedro Verga Matos

Discussant: João Vieito

Is Executive Compensation Different Across S&P Listed Firms?"

João Paulo Vieito, António de Melo da Costa Cerqueira, Elísio Fernando Moreira Brandão & Walayet A. Khan

Discussant: Mário Augusto

PARALLEL SESSION: Accounting 2 Room: 157

Chair: Rui Couto Viana and Arturo Rodríguez Castellanos

Herramientas De Soporte Para La Toma De Decisiones En Empresas Vitivinícolas: Una Aplicación “On Line” Para La Estimación Del Coste De Las Labores De Cultivo De Viñedo

Ernesto López-Valeiras Sampedro and Beatriz González Sánchez

Discussant: Kurt Desender

Análisis Metodológico Y Empírico De Los Problemas En La Medición De La Información Voluntaria

Francisco Bravo Urquiza, Cristina Abad "avarro and Marco Trombetta

Discussant: Daniel Carrasco Díaz

Modelo de Ohlson: Relevancia de las inversiones en I+D

Teresa Duarte Atoche, Guillermo J. Sierra Molina, J. Ángel Pérez López and Inés Moreno Campos

Discussant: Rui Couto Viana

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PARALLEL SESSION: Business administration 2 Room: 256

Chair: Chris Gerry

Influencia de la Motivación Intrínseca sobre la Transmisión de Conocimiento y Su Efecto sobre la Eficiencia. Análisis de Una Organización de Acción Social

Celina Trevilla Cantero, "atalia Martín Cruz and Víctor Martín Pérez

Discussant: Mª Isabel Diéguez-Castrillón

The Influence Of Icts On Profitability, Productivity And Quality Of Services In Andalusian Hotel Industry

Cristina Ceballos Hernández, Mª del Pilar Giráldez Puig, María del Mar González Zamora and Miguel Ángel Ríos Martín

Discussant: José Manuel Montes Peón

Valoración de empresas: una extensión de los modelos factoriales

Fernando García García, Francisco Guijarro Martínez and Ismael Moya Clemente

Discussant: Carmen Barroso*

PARALLEL SESSION: Marketing 2 Room: 257

Chair: Carlos Brito and Enrique Carlos Díez de Castro

Influencia de la Satisfacción Evaluativa y Emocional en el Compromiso y las Intenciones Comportamentales de los Espectadores Deportivos

Saray Beltrán Gallego and Alejandro Alvarado Herrera

Discussant: Manuel Rey Moreno

A utilização das escalas SERVQUAL e SERVPERF na avaliação da qualidade do Serviço na Farmácia

Carla M. Faria, César ". Gonçalves, Jaime L. Ribeiro, Vasco M. Rijo and Ana Oliveira-Brochado

Discussant: Filipe Mota Pinto

Intervalos de Precios Aceptables: Una Aplicación Práctica Mediante el Método de Estimación Directo

Isabel María Rosa Díaz and Félix Martín Velicia

Discussant: Antonio :avarro García

PARALLEL SESSION: Strategy, Innovation and Entrepreneurialship 2 Room: 258

Chair: Pedro Cosme and Juan Carlos Díaz Casero

Evaluating the Internet usage in organizations with higher capacity of learning

Georg Dutschke and Julio García del Junco

Discussant: Fernanda :ogueira

Alianzas Estratégicas Tecnológicas Y Enfoque De Opciones Reales. Análisis Para El Caso Español

Isabel Estrada Vaquero, "atalia Martín Cruz and Gabriel de la Fuente Herrero

Discussant: Rosalia Aldraci Barbosa Lavarda

Relação entre Inovação, Capacidade Inovadora e Desempenho: O Caso das Empresas da Região da Beira Interior

João Ferreira, Carla Susana Marques and Maria João Barbosa

Discussant: Aurora Teixeira

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PARALELL SESSION: Human Resources 2 Room: 156

Chair: José Manuel Moreira and Jon Barrutia

Formación en el Trabajo y Abandono Laboral

Gema Álvarez Llorente

Discussant: :uria Ceular Villamandos

Motivações Dos Voluntários Em ONG’s: Uma Revisão Crítica Da Literatura

Marisa R. Ferreira, João F. Proença and Teresa Proença

Discussant: Manuel Graça

Universidad Y Empleo: El Caso De Los Egresados De La Universidad De Cordoba

"uria Ceular Villamandos, José María Caridad y Ocerin, Julia Margarita "úñez Tabales & Genoveva Millán Vázquez de la Torre

Discussant: Gema Álvarez Llorente

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7th February 2008

16:00-17:30

PARALLEL SESSION: Finance 3 Room: 260

Chair: Jacinto Vidigal da Silva and Luis Otero González

Passive fund managment: a principal components approach

Francisco Guijarro Martínez and Ismael Moya Clemente

Discussant: Belén Vallejo Alonso

Transmission Of Movements In The Index Futures Markets: Spillovers From The Us To The Spanish Stock Market

José Luis Miralles Marcelo, José Luis Miralles Quirós and Maria del Mar Miralles Quirós

Discussant: Francisco Guijarro Martínez

Padrões E Estratégias De Transacção Dos Investidores Estrangeiros E Domésticos: Alguma Evidência Para O Mercado Português

José Ramos Pires Manso and João Dionísio Monteiro

Discussant: António Melo Cerqueira

PARALLEL SESSION: Accounting 3 Room: 157

Chair: João Ribeiro and Roberto Cabaleiro Casal

Contributos das Tecnologias da Informação na Contabilidade de Gestão

Maria do Céu F. Gaspar Alves

Discussant: Samuel Pereira

Estrategias de Responsabilidad Social Corporativa e Innovación. Un Estudio Empírico en Empresas Europeas

Maria Victoria López Pérez, María Carmen Pérez López and Lázaro Rodríguez Ariza

Discussant: Belén Fernández-Feijóo Souto

La Eficiencia En El Sector Financiero En España: Un Enfoque De Género

Miriam "úñez Torrado, Mª José Charlo Molina & Pilar de Fuentes Ruíz

Discussant: Lázaro Rodríguez Ariza

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PARALLEL SESSION: Business administration 3 Room: 256

Chair: Henrique Diz and Cristina Aibar Guzmán

Predicción de la Demanda de Agua en Córdoba: Un Modelo Híbrido Alternativo (Modelo Arima y Redes Neuronales)

Francisca Daza Sánchez, José Mª Caridad y Ocerin and "uria Ceular Villamandos

Discussant: Fernando García García

The Effects Of Corporate Governance On Management Compensation

Gloria Cuevas-Rodríguez, Jaime Guerrero Villegas and Ramón Valle-Cabrera

Discussant: Antonio Leal Millán

Quem Gere a Informação do Negócio?

José Rascão

Discussant: Casimiro Ramos

PARALLEL SESSION: Marketing 3 Room: 257

Chair: Maria Catarina Almeida Roseira

El Sector Textil-Confeccion Gallego Ante La Liberalizacion Del Mercado: Analisis Estrategico Y Perspectivas Futuras

Domingo Calvo Dopico and Cristina Calvo Porral

Discussant: Antonio :avarro García

La Responsabilidad Social Corporativa En El Sistema De Franquicia (1)

Enrique Carlos Díez de Castro and Antonio "avarro García

Discussant: Cristina Calvo Porral

Hábitos de Compras e Uso de Listas de Compras

Fernando Augusto de Sá "eves dos Santos and Maria Manuela Caria Figueira de Sá "eves

Discussant: Marco Escadas e Carlos Brito

PARALLEL SESSION: Strategy, Innovation and Entrepreneurialship 3 Room: 258

Chair: João Proença

Factores Externos De Fracaso En Empresas Jovenes

Mª Victoria Postigo Jiménez, Juan Carlos Díaz Casero, Ricardo Hernández Mogollón & Mª de la Cruz Sánchez Escobedo

Discussant: Josefa García Mestanza

Dinámica De La Cooperación En I+D+I En Economías De Aglomeración: Un Análisis Comparado

Mar Rodríguez Domínguez, Beatriz González Vázquez and Mercedes Vila Alonso

Discussant: Georg Dutschke

Os Knowledge Intensive Business Services (Kibs): Contributos Para Uma Melhor Compreensão Do Sector Em Portugal

Soumodip Sakar and Luísa Cagica Carvalho

Discussant: Aurora Teixeira

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PARALLEL SESSION: Human Resources 3 Room: 156

Chair: Maria Teresa Proença and Andrés Araujo de la Mata

Aproximación A La Gestión Eficiente Y Eficaz De La Empresa. Un Mapa De Características Del Trabajo

Marta Peris Ortiz, Carlos Rueda Armengot and Fernando J. Peris Bonet

Discussant: Maria Teresa Proença

Sofisticación De Las Prácticas De RRHH Dentro De Las Empresas

Santiago Melián González and Domingo Verano Tacoronte

Discussant: Jon Barrutia

As Relações Entre As Percepções De Responsabilidade Social E O Empenhamento Organizacional: Um Estudo Empírico Aplicado A Empresas Do Sector Privado E Cooperativo

Susana Cristina Henriques Leal and Jorge Manuel da Alves Faria

Discussant: Manuel Graça

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8th February 2008

09:00-10:30

PARALLEL SESSION: Finance and Accounting 1 Room: 260

Chair: Edgar Ortiz and João Lisboa

Alternative Momentum Strategies

António de Melo da Costa Cerqueira and Elísio Fernando Moreira Brandão

Discussant: João Carlos Correia Leitão

Efeitos de Contágio das Crises Financeiras sobre os Mercados Bolsistas de Países Desenvolvidos

Manuel Rocha Armada, João Leitão and Júlio Lobão

Discussant: Jacinto Vidigal

La Economía Social: Implicaciones De La Armonización Contable Internacional

C. Esther Falcón Pérez and Juana Fuentes Perdomo

Discussant: Paulo Sousa

PARALLEL SESSION: Accounting 1 Room: 157

Chair: Samuel Pereira and Lázaro Rodríguez Ariza

Determinants of Disclosure on Financial Instruments by European Global Companies

Patrícia Teixeira Lopes and Lúcia Lima Rodrigues

Discussant: José António Moreira

The Adoption Of The International Financial Reporting Standards In Portugal: Can Expected Costs Be Reduced?

Paulo A. P. Alves and José A. C. Moreira

Discussant: Patrícia Teixeira Lopes

Las Relaciones Laborales Mantenidas Por El Señorío De Adeje (Canarias) En El Siglo XVIII: Algunas Prácticas Implantadas Por La Contaduría Para Su Captación Contable

Sonia Granado Suárez, Mercedes Calvo Cruz and Candelaria Castro Pérez

Discussant: Lázaro Rodríguez Ariza

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PARALLEL SESSION: Business administration 1 Room: 256

Chair: Joaquim Borges Gouveia

El Perfil De Los Establecimientos Hoteleros Españoles En El Exterior: Carácterísticas Distintivas

Juan Manuel Berbel Pineda and José Manuel Ramírez Hurtado

Discussant: Fernando García García

Análisis Empírico De Los Factores Determinantes De La Localización Industrial En Aragón (España)

Lucía I. García Cebrián and Antonio Muñoz Porcar

Discussant: Miguel Pérez Valls

Factores De Competitividad En El Sector Vitivinícola: Un Análisis Empírico De La Aplicabilidad De Las Estrategias Genéricas De Porter

Mª del Valle Fernández Moreno

Discussant: Carmen Barroso*

PARALLEL SESSION: Marketing 1 Room: 257

Chair: João Proença

Motivaciones para Elegir un Festival de Música Independiente

Elena Carvajal Trujillo, Mario Castellanos Verdugo and Mª de los Ángeles Oviedo García

Discussant: Maria Catarina Almeida Roseira

A Influência Dos Estímulos Do Ambiente Nos Estados Emocionais E Nas Respostas Comportamentais Do Cliente: O Caso Dos Grandes Supermercados De Braga, Portugal

Marco Escadas and Minoo Farhangmehr

Discussant: Carlos Brito

Brand Equity En Un Contexto De Fusiones Y Adquisiciones

Adrian Broz Lofiego, Eva María Caplliure Giner, María José Miquel Romero, Carla Ruíz Mafé and Silvia Sanz Blas

Discussant: Blanca Hernández-Ortega

PARALLEL SESSION: Strategy, Innovation and Entrepreneurialship1 Room: 258

Chair: Aurora Teixeira and Juan Carlos Diaz Casero

Un Estudio Empírico de los Factores que Influyen en la Transferencia de Conocimiento de las Subsidiarias Españolas de Multinacionales Extranjeras

Patrocinio Carmen Zaragoza Sáez, Enrique Claver Cortés, Maria Dolores López Gamero & Diego Quer Ramón

Discussant: Mª Victoria Postigo Jiménez

El Crecimiento De Las Cadenas De Franquicia De Origen Español: Análisis Mediante Un Modelo De Dinámica De Sistemas

Rosa María Mariz Pérez, Rafael María García Rodríguez and María Teresa García Álvarez

Discussant: Dinaidys Gómez Selemeneva

El Proceso Emergente de Formación de la Estrategia. Estudio del Caso de la Universitat de Valencia

Rosalia Aldraci Barbosa Lavarda, M. Teresa Canet Giner & Marta Peris Ortiz

Discussant: Josefa García Mestanza

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8th February 2008

11:00-12:30

PARALLEL SESSION: Finance 2 Room: 260

Chair: João da Silva Ferreira and Julia M. "úñez Tabales

O efeito de alavancagem na rendibilidade dos capitais próprios nas empresas da União Europeia

Mário Gomes Augusto, João Veríssimo Lisboa and Elísio Fernando Brandão

Discussant: João Vieito

Dinámica De Los Mercados De Valores Del TLCAN

Francisco López Herrera, Edgar Ortiz and Alejandra Caballo

Discussant: María del Carmen Melgar

Are Finance, Management, And Marketing Autonomous Fields Of Scientific Research? An Analysis Based On Journal Citations

Pedro Cosme Vieira and Aurora A. C. Teixeira

Discussant: Jacinto Vidigal

PARALELL SESSION: Accounting 2 Room: 157

Chair: José António Moreira and Belén Fernández-Feijóo Souto

Los Sistemas ERP como Inductor de Cambio en las Organizaciones

Bernabé Escobar Pérez and Cristina Rocha Martinez de la Peña

Discussant: Daniel Carrasco Díaz

Cobros Y Pagos En La Predicción Del Fracaso Empresarial

Jorge E. Vila Biglieri

Discussant: Patrícia Teixeira Lopes

La Gestión De Inventarios E Ingresos En La Empresa Hotelera

Rosario Martín Samper

Discussant: Jorge E. Vila Biglieri

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PARALLEL SESSION: Business administration 2 Room: 256

Chair: Joaquim Borges Gouveia and Cristina Aibar Guzmán

Diversificación De La Actividad Rural En Galicia: Medición De Sus Factores Determinantes Y Sus Resultados

Mª Isabel Diéguez-Castrillón, Ana Gueimonde-Canto & Ana I. Sinde-Cantorna

Discussant: Antonio Muñoz Porcar

Los Efectos del Capital Medioambiental e Intelectual en la Organización. Un Estudio de Caso Múltiple

María Dolores López Gamero, Enrique Claver Cortés, Patrocinio del Carmen Zaragoza Sáez & José Francisco Molina Azorín

Discussant: Verónica Paula Lima Ribeiro

Problemas de la Caracterización de los Modelos Organizativos Emergentes ¿Vino Viejo en Odres Nuevos?

Miguel Pérez Valls and José J. Céspedes Lorente

Discussant: Celina Trevilla Cantero

PARALLEL SESSION: Marketing 2 Room: 257

Chair: Maria Catarina Almeida Roseira

Naturaleza De La Responsabilidad Social Empresarial Percibida Por Los Consumidores Y Su Efecto En La Reputación

Alejandro Alvarado Herrera and María Walesska Schlesinger Díaz

Discussant: Cayetano Medina

Programas De Fidelización, Beneficios Relacionales, Calidad De Relación Y Lealtad. Una Propuesta Para El Sector Turístico

Manuel Rey Moreno, Cayetano Medina Molina and Ramón Rufín Moreno

Discussant: Alejandro Alvarado Herrera

Papel del Dinamismo del Entorno y la Rivalidad Competitiva en las Consecuencias de la Orientación al Mercado

Óscar González Benito, Javier González-Benito and Pablo A. Muñoz-Gallego

Discussant: Blanca Hernández-Ortega

PARALLEL SESSION: Strategy, Innovation and Entrepreneurialship 2 Room: 258

Chair: Henrique Diz and José Antonio Redondo López

Cooperar para Competir: Um Modelo para a Indústria Têxtil e de Vestuário

Vasco Eiriz and João S. Areias

Discussant: Mário Franco

Empreendedorismo e Aprendizagem Organizacional: Um Estudo Empírico sobre PME

Mário José Batista Franco

Discussant: Chris Gerry

Cluster Policy Approach For Sme: Exploring Cluster Differences In The Region Of Beira Interior

Susana Garrido Azevedo, João José Matos Ferreira and Mário L.Raposo

Discussant: Carla Susana Marques

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PARALLEL SESSION: Production and Operations 1 Room: 156

Chair: Maria do Rosário Moreira

O papel dos fornecedores no desempenho das Organizações prestadoras de cuidados diferenciados de Saúde: Os Hospitais

Anabela Almeida

Discussant: Mª do Rosário Moreira

Aplicación Informática de una Técnica de Planificación de Capacidad a Corto Plazo Alternativa a CRP

Inmaculada Rabadán Martín and Santiago García González

Discussant: Catarina Judite Morais Delgado

Incidencia De La Proactividad Medioambiental En El Rendimiento Económico-Financiero De Las Empresas Constructoras Españolas

María de los Ángeles Quintás Corredoira and Pilar Piñeiro García

Discussant: Mircea Epure

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8th February 2008

14:00-15:30

PARALLEL SESSION: Accounting 3 Room: 260

Chair: Rui Couto Viana and Lázaro Rodríguez Ariza

Uncertainty And Information Accuracy In Adverse Selection

Samuel C. A. Pereira and Paulo S. A. Sousa

Discussant: Cláudia Maria Ferreira Pereira Lopes

O Controlo Orçamental – Estudo De Caso

Ana Bela de Sousa Delicado Teixeira and "uno Miguel Delicado Teixeira

Discussant: Samuel Pereira

Contributo para a Valorização de Activos Intangíveis Resultantes de Actividades de I&D: O Valor Teórico de Uma Patente

Ana Maria Alves Bandeira

Discussant: Patrícia Teixeira Lopes

PARALLEL SESSION: Business administration 3 Room: 256

Chair: Joaquim Borges Gouveia and Amaia Maseda García

O Controlo Interno E Auditoria Nos Hospitais Do SNS

"atália Maria Pereira de Macedo

Discussant: Margarida Saraiva

Factores Determinantes De La Implementación/Certificación De Un SGMA En Las Grandes Empresas Que Operan En Portugal

Sónia Maria da Silva Monteiro and Beatriz Aibar Guzmán

Discussant: José Rascão

A Qualidade No Ensino Superior Público. O Modelo De Auto-Avaliação Common Assessment Framework (Caf) Aplicado Aos Serviços Académicos Da Universidade De Évora

Teresa "ogueiro and Margarida Saraiva

Discussant: Sónia Maria da Silva Monteiro and Casimiro Ramos

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PARALLEL SESSION: Marketing 3 Room: 257

Chair: Mário Raposo

Positioning in Upscale Restaurants: The Wine List as a Classification Variable

Irene Gil, María Eugenia Ruiz and Gloria Berenguer

Discussant: Alejandro Alvarado Herrera

Performance Of SMEs In Chinese Market: The Portuguese Case

Maria Fernanda Pargana Ilhéu and Rosario Garcia Cruz

Discussant: Maria José Aguilar Madeira Silva

A Comparative Analysis of E-Purchasing Behaviour According to the Experience of Customers

Blanca Hernández-Ortega and M. José Martín-DeHoyos

Discussant: Cayetano Medina

PARALLEL SESSION: Production and Operations 2 Room: 156

Chair: Jorge Valente

A Natureza Da Relação Entre Pme Industriais E Fornecedores E Seu Papel Em Matéria De Garantia Da Qualidade

Luís António Fonseca Mendes

Discussant: Carlos Brito

Managing Interfaces With Suppliers: A Network Approach

Maria Catarina de Almeida Roseira and Carlos Brito

Discussant: Anabela Almeida

Fundamentación Teórica Del Factor Familia En Las Relaciones Empresa Proveedor

José Miguel Antequera Solís, Manuel P. Aranda Ogáyar and Manuel Carlos Vallejo Martos

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8th February 2008

16:00-17:30

PARALLEL SESSION: Finance and Accounting 2 Room: 260

Chair: Manuel José Rocha Armada and Belén Fernández-Feijóo Souto

Globalización Financiera Y Efecto Contagio

Félix Jiménez "aharro, Antonio de la Torre Gallegos and Mª del Rosario González Losada

Discussant: Francisco Guijarro Martínez

Aplicación de Redes Neuronales Artificiales (Rna) para Determinar el Precio de la Vivienda Urbana: Estudio de un Caso

Julia M. "úñez Tabales, José Ma Caridad y Ocerin, "uria Ceular Villamandos and José Ángel Roldán Casas

Discussant: Antonio de la Torre Gallegos

Relevant Factors In Financial Report Quality On European Countries

Cláudia Maria Ferreira Pereira Lopes, António Melo Cerqueira and Elísio Brandão

Discussant: José António Moreira

PARALLEL SESSION: Business Administration and Strategy, Innovation and Entrepreneurialship 1 Room: 256

Chair: Mário Augusto

Factores Explicativos Del Grado De Desarrollo De Las Prácticas De Gestión Medioambiental En Las Entidades Locales

Verónica Paula Lima Ribeiro and Cristina Aibar Guzmán

Discussant: Antonio Muñoz Porcar

Delegación e Incentivos en las Entidades Sin Fines de Lucro. El Caso de las ONGD Españolas

Víctor Martín Pérez and "atalia Martín Cruz

Discussant: Mª Isabel Diéguez-Castrillón

¿Qué Políticas Universitarias Fomentan El Emprendimiento?

Sara Fernández López, José Antonio Redondo López and David Rodeiro Pazos

Discussant: Dinaidys Gómez Selemeneva

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PARALLEL SESSION: Marketing and Strategy, Innovation and Entrepreneurialship 1 Room: 257

Chair: Pedro Cosme

Dimensionalidad de la Personalidad de Marca en el Ámbito de las Compañías Aéreas Españolas

Walesska Schlesinger and Amparo Cervera

Discussant: Maria Catarina Almeida Roseira

Corporate Entrepreneurship And Performance In Small Angolan Firms: The Role Of Personal Networks And Financial

Afonso Clemente Zinga, Arnaldo Fernandes Matos Coelho and Fernando Manuel Pereira Oliveira Carvalho

Discussant: Fernanda :ogueira

Innovación En Contexto Participativo: Un Estudio Empírico De La Economía Social Andaluza

Alfonso Carlos Morales Gutiérrez and José Antonio Ariza Montes

Discussant: Mª Victoria Postigo Jiménez

PARALLEL SESSION: Produção e Operações 3 Room: 156

Chair: Jorge Valente

Malmquist Total Factor Productivity And Strategic Groups In The Banking Industry

Mircea Epure and Diego Prior

Discussant: Catarina Delgado

Implantación De Sistemas De Gestión Medioambiental Según El Reglamento Europeo EMAS En Las Empresas

Pilar Piñeiro García

Discussant: Mircea Epure

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RESEARCH SEMI:ARS

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Scientific Program

7th February 2008

11:00-12:30

RESEARCH SEMINAR: Finance 1 Room: 113

Chair: João da Silva Ferreira

Una Aproximación a la Rentabilidad y el Beneficio Residual en Términos de MercadoDe La Industria Y El Cambio En La Clasificación. Evidencia Empírica (1995-2004).

Alfonso Rodríguez Sandiás, Luis Otero González and Milagros Vivel Búa

Efeitos de Contágio das Crises Financeiras nos Mercados de Acções de Portugal e Espanha (1993-2004)

Júlio Fernando Lobão

Valoración De Un Parque Eólico Con Opción De Crecimiento: El Efecto Del Sistema De Retribucion Empleado

Loreto Fernández Fernández, Ana Blázquez López and Pablo Durán Santomil

A Bet on Passive Investment Strategies

Luis Ferruz Agudo, Manuel Rocha Armada and María Vargas Magallón

Propuesta De Un Modelo De Análisis Del Potencial De Crecimiento De Las PYMEs

Manoel Pedro Fogagnoli and José Eduardo Rodríguez Osés

La Rentabilidad de las Empresas Multinacionales Europeas en Paraísos Fiscales

María Alejandra Ferrer

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7th February 2008

14:00-15:30

RESEARCH SEMINAR: Finance and Accounting 1 Room: 113

Chair: João Leitão and Roberto Cabaleiro Casal

O Investimento De Carteira Estrangeiro E O Custo Do Capital Local: O Caso De Portugal

João Dionísio Monteiro

Projectos de Investimento: Abordagem Tradicional nas Empresas Portuguesas

"uno Filipe Lopes Moutinho and Helena Isabel Queirós Correia Mouta

Preços de transferência interna e a avaliação do desempenho de centros de responsabilidade – Estudo de caso

"uno Miguel Delicado Teixeira

Merging markets structures and its impact on volatility

Patrícia Pereira da Silva

La Contabilidad Financiera En La Diplomatura En Turismo En España: Situación Actual Y Recomendaciones Para La Adaptación De Los Planes Al EEES

Bernabé Escobar Pérez, Antonio Lobo Gallardo, Rosario Martín Samper and José Moreno Rojas

RESEARCH SEMINAR: Marketing 1 Room: 115

Chair: Pedro Quelhas Brito

Automatización del Almacén y Surtido en la Distribución de Productos de Uso Duradero: Un Análisis para el Sector de

Alejandro Mollá, Irene Gil, María Eugenia Ruiz and Gloria Berenguer

O Relacionamento Consumidor-Funcionário Em Paralelo Com O Relacionamento Consumidor-Empresa

Anabela de Figueiredo Marcos

La Imagen de Marca, la Comunicación, la Confianza y la Calidad como Factores: Relevantes del Valor de Marca en el Mercado Industria

Asunción Beerli Palacio, Josefa D. Martín Santana and Margarita Fernández Monroy

Influencia De Las Señales De Calidad Y De La Calidad Del Sitio Web Sobre Las Visitas Al Sitio Web De Las Principales

Carla Di Pierri Delvecchio and Agustín Ruiz Veja

Capacidad De Producción Y Marcas. Importancia En La Comercialización De Vinos De Calidad

Domingo Calvo Dopico, Félix Blázquez Lozano and Cristina Calvo Porral

Identidade das Cidades: Modelo de Estudo e Aplicação ao Caso da Cidade da Covilhã

Jacinta Raquel Miguel Moreira and Maria José Aguilar Madeira Silva

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7th February 2008

16:00-17:30

RESEARCH SEMINAR: Accounting 1 Room: 113

Chair: João Carlos Correia Leitão

Encuesta A Los Gestores De Los Servicios Universitarios Para Conocer Las Necesidades De Información Económica De Los Usuarios Internos

Daniel Carrasco Díaz , José Antonio Molina Ruiz , Mª Jesús Morales Caparrós and Daniel Sánchez Toledano

Una Propuesta De Observatorio De Costes Para Las Empresas De Transporte Urbano

Daniel Sánchez Toledano and Heriberto Suárez Falcón

El Impuesto De Sociedades Hacia Los Desafios De La Responsabilidad Social Corporativa

Fátima David and Rute Abreu

Comportamiento Presupuestario de la Administración Local en España: El Caso del Archipiélago Canario

Javier de León Ledesma, José Andrés Dorta Velázquez and Adolfo Dodero Jordán

Tratamiento Contable De Los Derechos De Emisión: La Aplicación De La Resolución De 8 De Febrero De 2006 Del Icac En El Sector Eléctrico Español

José A. Jurado Martín, M. Pilar Martín Zamora and Carmen Cabello León

La Utilización De Los Resultados Extraordinarios Para Alisar El Beneficio Y Sus Implicaciones En El Mercado De Capitales

Laura Parte Esteban and José Antonio Gonzalo Angulo

RESEARCH SEMINAR: Marketing 2 Room: 115

Chair: Maria do Rosário Moreira

Una aproximación a un modelo de comercialización de un destino de turismo idiomático en el medio rural

José Manuel Hernández Mogollón and Ana María Campón Cerro

Estudo Da Procura De Serviços De Desporto No Concelho De Guimarães

Ana Sofia Coelho, Pedro Quelhas Brito and Ana Olivera-Brochado

Travel Agencies In Franchising: A Comparison Between Spain And Italy

José Manuel Ramirez Hurtado and Bernardino Quattrociocchi

Trust, Commitment And Satisfaction: A Descriptive Study Of The Low-Cost Passenger

Pedro Tanqueiro da Silva, Ana Kankura Salazar and Paulo Matos Graça Ramos

A Qualidade Do Serviço E A Satisfação Dos Consumidores

Silvia Vieira and Ana Salazar

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8th February 2008

09:00-10:30

RESEARCH SEMINAR: Accounting 1 Room: 113

Chair: Mário Augusto

Incompatibilidades Con El Ejercicio Profesional De La Auditoría: Un Estudio Empírico

Mª Rosario López Gavira, José Ángel Pérez López and José Enrique Romero García

Corporate Governance Mechanisms and the Quality of Earnings: Spanish Companies

Manuel Orta Pérez and Laura Sierra Gárcia

O Balanced Scorecard Num Hospital Público: Estudo De Caso

Patrícia Rodrigues Quesado and "atália Maria Pereira de Macedo

Aplicação e Harmonização dos Planos Oficiais de Contabilidade na Administração Pública Portuguesa

Paula Gomes dos Santos, Manuela Sarmento and Manuela Duarte

El Patrimonio Cultura: Aspectos a Considerar en el Diseño de Sistemas de Información para la Gestión

Silvia Fresneda Fuentes

A estrutura conceptual da Contabilidade Empresarial e Pública em Portugal e o seu enquadramento nos normativos internacionais

Susana Catarino Rua

RESEARCH SEMINAR: Business administration 1 Room: 115

Chair: José Manuel Moreira

Familia Empresaria Y Empresa Familiar: Estructuras De Gobierno

Amaia Maseda García, Blanca Arosa de la Torre and Txomin Iturralde Jainaga

A Política Salarial Discrimina as Mulheres? Evidência de Portugal

Carlos Manuel Coelho Duarte, Maria da Conceição Santos and José Dias Curto

Los Servicios Públicos: La Empresa Pública Local

Félix Martín Velicia, Francisco Díaz Ayala and Isabel María Rosa Díaz

Performance e Alinhamento Organizacional nos Serviços Públicos

Francisco José Simões Pinto

Determinantes Al Autoempleo En España: Periodo 1990-2004

Mª Jesús Alonso "uez and Carmen Galve Górriz

Evaluation Of Excellence In Galician Companies

Manuel Martínez Carballo, Eduardo Guillén Solórzano, Susana Barbeito Roibal and Mª Cruz del Río Rama

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8th February 2008

11:00-12:30

RESEARCH SEMINAR: Strategy, Innovation and Entrepreneurialship 1 Room: 113

Chair: Maria Teresa Proença

La Internacionalización como Estrategia Expansiva de la Empresa: Especial Referencia a la Gestión de la Industria Hotelera en IberoAmérica

Dinaidys Gómez Selemeneva and Luis Camilo Ortigueira Sánchez

Las Entidades No Lucrativas Dedicadas A La Discapacidad Como Emprendedores Sociales. Una Aproximación Descriptiva Para El Caso De Castilla Y León.

"atalia Martín Cruz, Juan Hernangómez Barahona, Celina Trevilla Cantero and Isabel Estrada Vaquero

Entry Mode Decision of International New Ventures: A Multi-Theoretical Approach

Raquel Meneses and Carlos Brito

Inovação Tecnológica E Capacidade Inovadora Empresarial: Modelo Logit

Maria José Aguilar Madeira Silva, Mário Lino Barata Raposo and Manuel Mira Godinho

Aproximación A La Relación Entre La Velocidad De Entrada Y La Selección De Los Mercados En Los Procesos De Internacionalización

Encarnación Ramos Hidalgo, Mª Ángeles Gallego Águeda, José Carlos Casillas Bueno, Francisco José Acedo González and Ana María Moreno Menéndez

RESEARCH SEMINAR: Business administration and Strategy, Innovation and Entrepreneurialship 1 Chair: Carmen Barroso and João Proença Room: 115

Implicações Na Empregabilidade Dos Jovens Licenciados Com A Criação De Espaço Europeu De Ensino Superior

Margarida Saraiva, Jorge Casas "ovas and Elizabeth Reis

Los Spillovers De La Inversión Extranjera Directa: Signo Y Nivel De Intensidad

Pedro Sánchez Sellero and Mª Carmen Sánchez Sellero

Incidencias Del País De Origen Y Del Idioma En El Juicio De Expertos En Gestión De Proyectos

Raquel Centeno Silva and Manuel Serafin Plasencia

Tratamiento Jurídico-Administrativo y Estado Actual de Desarrollo del Comercio Electrónico en América Latina

Yaquelyn Rodríguez Gamboa

Firm Entrepreneurial Profile: The Impact On Performance

Afonso Clemente Zinga, Arnaldo Fernandes Matos Coelho and Fernando Manuel Pereira Oliveira Carvalho

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8th February 2008

14:00-15:30

RESEARCH SEMINAR: Strategy, Innovation and Entrepreneurialship 2 Room: 113

Chair: José Manuel Moreira and José Antonio Redondo López

Contributos das Capacidades Não Técnicas na Engenharia de RequisitosHotelera en IberoAmérica

Clara Silveira

O Espírito Empreendedor Dos Licenciados Da Universidade De Trás-Os-Montes E Alto Douro

Chris Gerry, Carla Susana Marques and Fernanda "ogueira

La Responsabilidad Social Corporativa En La Actividad Turística: El Caso De Los Puertos Deportivos Andaluces

Francisco Javier Caro González, Castellanos Verdugo and Oviedo García

A Case Study Research Of Strategic Outsourcing

João Manuel de Frias Viegas Proença, Maria Teresa Vieira Campos Proença and Luís Manuel Mota de Castro

Una Comparativa Entre Los Diferentes Modelos De Gestión De La Innovación Utilizados En España

Josefa García Mestanza and Cristhian Guillermo "aranjo Herrera

RESEARCH SEMINAR: Human Resources 1 Room: 115

Chair: Manuel Graça

Voluntariado – Um Recurso Subvalorizado

Boguslawa Maria Barszczak Sardinha and Maria Teresa Gomes Valente da Costa

Análisis del Compromiso Organizativo en el Sector Hotelero Andaluz

Eva Gallardo Gallardo, Sandra Maria Sánchez Cañizares, Genoveva Millán Vázquez da la Torre and Tomás J. López-Gúzman Gúzman

La Inmigración en España: Características Demográficas y Formación

Francisco Javier Quirós Tomás

El Enoturismo Como Motor De Desarrollo; Una Visión En Portugal Y España

Genoveva Millán Vázquez de la Torre, Carlos Manuel Martins da Costa and Tomás J. López-Guzmán Guzmán

Gestão de Pessoas na Empresa Familiar

Patricia Whebber Souza de Oliveira and "ilda Maria de Clodoado P. G. Leone

La Gestión De Recursos Humanos Como Facilitador Del Conocimiento En Las Organizaciones: Un Análisis Empírico En El Sector De Automoción

Pilar Pérez Santana, Isabel Mª Prieto Pastor and Celia Martín Sierra

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35

8th February 2008

16:00-17:30

RESEARCH SEMINAR: Teaching: Methodology and teaching experiences Room: 115

Chair: Manuel Graça

O Software Open Source Como Instrumento Pedagógico: Aplicação Prática à Econometria e à Matemática

Alcina Maria de Almeida Rodrigues "unes and Carlos Jorge da Rocha Balsa

Influencia De La Actividad “Experiencias Prácticas En Creación De Empresas” Sobre El Espíritu Emprendedor De Los Universitarios

Arturo Calvo de Mora Schmidt, Fernando Criado García-Legaz, Rafael Periañez Cristóbal and Ángel Francisco Villarejo Ramos

El Perfil de Formación Demandado en Administración y Contabilidad. La Opinión de los Egresados

José Luis Arquero Montaño, José Antonio Donoso Anes and Sergio Manuel Jiménez Cardoso

El Uso de las NTIC como Catalizador en el Proceso de Internacionalización de Recursos y Capacidades en la Educación Superior: Experiencias y Resultados

Lilliam E. Perurena Cancio, Tatiana Selemeneva and Luis C. Ortigueira Sánchez

Teaching Innovation – A Comparison Between Courses In Europe And In The USA

Manuel Luís Au-Yong Oliveira

Pode uma Nova Metologia de Ensino Melhorar Resultados? Avaliação comparativa de Dois Anos de Implementação

Paula Odete Fernandes and Alcina Mª de Almeida Rodrigues "unes

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XVIII Luso-Spanish Conference on Management

36

8th February 2008

17:30

Closing Session

President of the NYSE, Euronext Lisbon, Prof. Miguel Atayde Marques

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E-Mail: [email protected]

37

FEP – Map of the building

Ground Floor

1st Floor

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XVIII Luso-Spanish Conference on Management

38

XVIII Luso-Spanish Conference on Management

7-8 February, 2008

Faculty of Economics and Management

FEP

University of Porto

Sponsors

Supporters