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Selling Activation ofvation of
Grab Attention Of The Customers Stay On Top of the Mind Of TG
Creating Interest Point
Boost Up Sales
Objectives
Products
Products
Antiseptic Bar Soap Hand WashActive Active
Mild
Fresh Aloe Vera
AntisepticCream
LiquidAntiseptics
Blue Ocean
Activation Idea
Activation Team Will Roam House To House And Sell
ACI SAVLON Products
They Will Target Zone Wise And Knock Door To Door.
Those Who Buy From The Activation Team Will Get Certain
Amount Of Discount.
Again We Will Distribute Wrist Band As Souvenir
Apartment Housing
Target Group
Dhanmondi Mohammadpur
Bonany Mirpur
Rampura Old Dhaka
Venue
Activation Duration
It Will Be A 1 Month Project.
For Apartment Housing Society Activation, 10 Teams Will
Work on Friday, Saturday & Sunday
Activation Offer
Activation Offer Could Be:
Discount Rate Sell (10 % Discount)
Free Gift (Wrist band)
Activation Personals
15 Teams [1 Male BP + 1 Female BP + 1 Mascot] Will Be Monitored By 3 Field
Supervisor & Followed By The Project Manager.
BP’s Will Communicate With The People And Influence sales, Tell About The Offer.
3 Supervisor Will Supervise, Maintain & Lead Different Teams
Project Manager Will Be Responsible For Ensuring The Target & Giving Updates
Activation Branding Materials
Mascot
BP Dress (T shirt, Cap, Converse)
Leaflets
Wristband
Activation Branding Materials
T-Shirts
Cap
Expected Outcomes
Sales Boost up Reach Potential TG
Create Interest Point
Stay on Top Of The Mind
?Have We Missed Any Thing
Questionnaire
Thank You !