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SHANNON SANFORD 1080 39
th St • Bettendorf, IA 52722
585.451.9011
EDUCATION Bachelor of Professional Studies in Management
Fashion Merchandising Specialization
Cazenovia College, Cazenovia, New York, May 2011
State University of New York at Oneonta, Oneonta, New York, 2007 - 2008
Fashion Merchandising Major
WORK EXPERIENCE Buyer of Traditional Shoes, Von Maur, April 2014-Current
Responsible for all aspects of buying, allocating, planning, and budgeting within the department
Analyze and react to business based on sales, vendor structure, and merchandise assortment for all store
locations (including a focus on E-commerce)
Negotiate cost, margin, and IMU to improve internal profit
Maintain stock levels within company guidelines both at a department and store level
Attend market and trade shows to select merchandise assortment as well as seek out new vendors
Department Manager, Von Maur, August 2013-April 2014
Managed merchandise flow and displays on the floor to increase sales
Assisted in new hire training as well as continued training for seasoned associates
Completed and executed associate reviews within each department
Exceeded personal and department sales goals in both Men’s Concepts and Boys/Infant departments
Training Manager, Plato’s Closet, New York, August 2011- June 2013
Trained keyholders, assistant managers, and certified buyers
Created training documents and forums for company use
Acted as Manager on site
Assisted in buying and selling procedures, merchandising, and loss prevention
Director, Lima Summer Recreation, Lima, New York, Summers 2002 - 2011
Promoted multiple times to positions with increased responsibilities
Interviewed/hired camp staff as well as trained staff on interpersonal skills using behavioral based situations
Tracked and utilized financial budget
Coordinated multiple field trips
FASHION EXPERIENCE
Boutique Intern, Isabella’s, Cazenovia, New York, Spring 2011
Performed daily operations in store
Contributed to visual changes and merchandising within the store
Attended trade shows and assisted in the buying process
Wainwright Family Tribute Internship, Spring 2010
Researched effective techniques for design
Created a fashionable and practical robe for cancer patients
Promotions Team, Cazenovia College Annual Fashion Show, Cazenovia, New York, Spring 2009
Responsible for advertising for fashion show including press releases, posters, mail invitations, programs and
tickets
Assisted with runway construction and decorated venue