Names, Taglines & LogosFor Medical Devices & Healthcare Technology

An eBOOK from Sagefrog Marketing Group

©2014 SAGEFROG MARKETING GROUP, LLC. ALL RIGHTS RESERVED

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Sagefrog is recognized as a top marketing agency specializing in healthcare and

technology marketing. So, it’s no surprise that we love branding for medical devices and

healthcare technology.

Names, taglines and logos are critical to commercial success. The ideal name and tagline

convey the brand promise, while the logo serves as a distinctive mark of identification.

In this Sagefrog eBook, we share healthcare technology client branding examples.

Mark Schmukler

Managing Partner, Strategic Lead

Sagefrog Marketing Group

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CLIENT: DefibtechDEVICE TYPE: AUTOMATIC EXTERNAL DEFIBRILLATOR (AED)

NAME BY SAGEFROG: LIFELINE VIEW®

TAGLINE & LOGO BY SAGEFROG: THE ART AND SCIENCE OF DEFIBRILLATION™

D E F I B R I L L A T O R

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CLIENT: Safety Care TechnologiesDEVICE TYPE: FALL DETECTION, PERSONAL EMERGENCY RESPONSE SYSTEM

NAME BY SAGEFROG: FALLCALL™ PENDANT

TAGLINE & LOGO BY SAGEFROG: THE BEST IN CARE WHEN YOU’RE NOT THERE™

SafetyCareFALL & EMERGENCY RESPONSE SYSTEMS

™

FallCall Pendant™

Watch™

HANDS-FREE CALL FOR HELP

PUSH BUTTON CALL FOR HELP

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CLIENT: Sleep SpecialistsDEVICE TYPE: POSITIONING DEVICE FOR SLEEP APNEA AND SNORING

NAME BY SAGEFROG: ZZOMA™

TAGLINE & LOGO BY SAGEFROG: POSITION YOURSELF FOR A GOOD NIGHT’S SLEEP™

™

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CLIENT: Sterling Medical DevicesCLIENT TYPE: DESIGN, DEVELOPMENT, AND TESTING OF MEDICAL DEVICES

NAME BY SAGEFROG: STERLING MEDICAL DEVICES

TAGLINE BY SAGEFROG: YOUR MEDICAL DEVICE DEVELOPMENT PARTNER™

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CLIENT: CFS ClinicalCLIENT TYPE: CLINICAL TRIALS SERVICES AND CONSULTING

NAMES BY SAGEFROG: CFS CLINICAL™ & INSITE™

TAGLINE BY SAGEFROG: TRANSFORMING THE BUSINESS OF CLINICAL TRIALS™

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Sagefrog Marketing Group is a full-service marketing, branding, interactive, public relations, andadvertising agency. Our integrated team of certified professionals will use our proven processesto build your brand, optimize your marketing, and grow your business.

Serving clients in greater Philadelphia, New Jersey, and the Lehigh Valley, we specialize in healthcare, technology, professional services, and business-to-business marketing.

For more information, please contact us:(215) 230.9024 » info@sagefrog.com » www.sagefrog.com

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