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7/28/2019 Richard Attias and Associates
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RICHARD ATTIAS & ASSOCIATES!Company Overview
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RICHARD ATTIAS & ASSOCIATES!Company Overview
Our Mission
Richard Attias & Associates is a global brand positioning firm.
| Private Consultancy | Idea Initiatives |
| Live Experiences |
Our mission is to help leaders, corporations and nations build
their global influence, catalyze innovation and lead the
global exchange of ideas.
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Our Founder
Richard Attias!Chairman & CEO!
Richard Attias is the world's top community builder for the "thinking elite". Over the last two
decades, he has built a matchless reputation for helping nations, organizations andcorporations catalyze the global exchange of ideas.
This talent for anticipating the most pressing issues of our time, activating global networks of thoughtleaders, and inspiring innovation is based on his unique experience developing some of the mostinfluential gatherings of global leaders in the last 20 years including the World Economic Forum inDavos; the Clinton Global Initiative; the Middle East Peace Summit in Jordan; the Dalian EconomicSummit in China; and the signature of the General Agreement on Tariffs and Trade (GATT) in Marrakech,
and most recently the Asia-Pacific Economic Cooperation (APEC) Summit in Hawaii in November, 2011.
Attias is also the founder and chairman of The New York Forum, an annual invitation-only forum for global CEOs, economists andbusiness leaders to share ideas and provide recommendations for new business models in a post-crisis world. He is also theChairman of Columbia University's Center on Capitalism and Society; formed in 2002 to study the workings of well-functioningmodern economies, understand how these economies got their dynamism, and how this dynamism impacts employment, amongother topics.
Prior to establishing his base in New York, Attias served as a special advisor in 2008 to the Emirate of Dubai to devise acomprehensive strategy to make the city a destination for major conferences, and cultural and sporting events. This role followed
nearly a decade at Publicis Groupe, where he is credited with creating the first worldwide events network Publicis Events Worldwidein 2004, before ultimately being named Chairman of PublicisLive in 2007. With a staff of more than 600 employees, Attias specializedin the conception and production of international conferences and high-profile events.
Richard Attias is a global citizen, born in Fez, Morocco with a degree in civil engineering and a Masters in mathematics and physics.He is fluent in English, Arabic and French and, although he is currently based in New York, he travels regularly across Europe, Asia,Latin America and the Middle East.
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RICHARD ATTIAS & ASSOCIATES!Company Overview
Our DNA
Success is correlated to identifying,
developing and maintaining close working
relationships with likeminded leaders in
different countries on multiple continents.
Richard Attias has been instrumental in
building these cross-border relationships and
can visualize the global connections thatmake up the global DNA. Our unique abilityto monitor and measure the mood and
appetite of different countries and their impacton one another allows us to help our clients
succeed locally and navigate globallly.
We differentiate ourselves by how we conduct ourselves with our
clients. Ethic is our backbone because we value personal
relationships above all else. We treat our clients with complete
respect, transparency and accountability. We are proud andconfident in our abilities, yet humble in how we offer them our
services.
Our clients are individual leaders on a mission
and recognize that each organization or nation
reflects their personal vision and values. Ourexperience operationg in different countries, and
our close working relationships with their
corporate, political and civil leaders, allows us to
understand the norms and culture that governthe operating landscape within each country,
giving us the ability to decipher the code
necessary to help leaders successfully navigateeach.
We believe that nothing happens by
chance: everything must be meticulously
designed and engineered to able to
function effectively. This engineering
concept lies at the core of our approach
and DNA. We engineer live and dynamicprograms that expand our clients global
influence and transforn their visions into
sustainable realities. Our work will leave a
lasting footprint on our clientsown DNA.
By bringing together leaders from various countries, industries and
disciplines, and challenging them on the pressing opportunities of today
and tomorrow. RAA has at its core the ability to predict futuretrends andidentify the parameters that will shape tomorrows landscape. We workto position our clients ahead of that curve. We are always forward
thinking and always looking to the future.
WORLDLY! AUTHENTIC! ENGINEERING!
ETHIC! PIONEER!
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RICHARD ATTIAS & ASSOCIATES!Company Overview
Our Expertise
Using our strategic and operational
expertise, we craft unforgettable
experiences: interactive platforms,
living laboratories of human capital,
and historic cultural exchanges that
help foster positive change for theglobal community.
Leadership in the 21st century is not as much
about creating knowledge, as it is about being
able to organize it, contextualize and from it,
derive informed and inspired insights.
We work closely and discreetly with corporate
and political leaders to develop strategic
communication programs that establish their
competitive positioning, expand their global
reach and influence, and manage their brands
and reputations in order to move their agendasforward measurably.
LIVE EXPERIENCES! PRIVATE CONSULTANCY!
IDEA INITIATIVES!
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RICHARD ATTIAS & ASSOCIATES!Company Overview
Pioneers in Global Positioning
Producing and founding hundreds of globalevents has allowed RAA to develop aprecise understanding of what foreigninvestors need as they navigate investmentopportunities
Experts in Africa and the Middle East
The World Economic Forum (Davos, Switzerland)
Clinton Global Initiative (New York City, USA)
APEC CEO Global Summit (Honolulu, USA)
Annual Meeting of the African Development Bank(Marrakech, Morocco)
New York Forum Africa (Libreville, Gabon)
11th Islamic Conference (Dakar, Senegal)
Arab Strategy Forum (Dubai, UAE)
The Education Project (Manama, Bahrain)
Business Investment in Qatar (New York, USA)
Global Food Security Forum (Rabat, Morocco)
Doha GOALS (Doha, Qatar)
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APPENDIX
Our Body of Work
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RICHARD ATTIAS & ASSOCIATES!Company Overview
Venue Petra,Jordan
Typeofproject ConferenceofNobelPrizeLaureates
Projectdates 2005,2006&2007
Audience 50NobelPrizeLaureatesandworldopinionleaders.
Dura6onofproject 6months
development
Workandservicesundertaken
CreaDon,producDon,invitaDon&logisDcs,equipmentandsupplyandprovidedinstallaDon.
ArDsDcdirecDon.
Galainner,ConstrucDonofaplaormandstageattheanDquesiteofLilePetra.
30tonsofequipmentdeliveredbyMilitaryairliQ.
Why?
TheKingdomofJordanaskedRichardAVastocreateanhighlycontentandacDonorientedInternaDonal
Conference.TheideaandthegeneralconceptwassuccessfullydevelopedbyRichardandhisteamwiththehelpof
theNobelFoundaDon.Theimpactofsuchanevent,fromuniquemediaexposure,wastremendousfortheTheKingdom.
Petra Conference of Nobel Laureates
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Petra Conference of Nobel Laureates
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RICHARD ATTIAS & ASSOCIATES!Company Overview
11th Islamic Conference, Dakar, Senegal
Venue akar,Senegal
Typeofproject TheOrganizaDonoftheIslamicConference(OIC)groupstogether57memberstateswiththecommonaimsofstrengtheningsolidaritybetweenthem,increasingcooperaDoninsocial,poliDcal,economic,culturalandscienDficfields,andpromoDngpeace.Itmeetsonceeverythreeyearsinadifferentmemberstate.
Projectdates from8-14March2008
Audience 32headsofstate,2700delegatesandaround6000parDcipantsincludingsupportstaff.
Workandservicesundertakenandprovided
TheSenegalesegovernmentcalledtoadvisefromtheveryearlyplanningstages.PreparaDonsforthisimportanteventinvolvedforSenegalnotonlycompletelyrefiVngtheconferencecentreaccordingtobestpracDces,butalsocreaDng25kmofnewroads,1500newhotelroomsandtheredevelopmentoftheseafront.TwolargeshipsweremooredintheporttoprovideaddiDonalaccommodaDon.ASenegalesePavilionwasconstructedattheconferencecentreand,attheairport,aspeciallydesignedIPwelcomeloungewasprovidedforarrivingdelegateswhiletheirpassportsandluggagewerefast-trackedthroughsecurity.
ClientFeedback/ImpactAlthoughtheproducDonofsuchaneventwasatruechallengefortheExperienceteam,inacountrywhichneverorganizedalargeofficialinternaDonalconference,thesuccesswasundisputable.RichardAVasanditsteamwaswarmlyandofficiallycongratulatedbythePresidentofSenegalandtheIslamicConferenceOrganizaDon.
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RICHARD ATTIAS & ASSOCIATES!Company Overview
11th Islamic Conference, Dakar, Senegal
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RICHARD ATTIAS & ASSOCIATES!Company Overview
World Economic Forum
Venue avos,Switzerland
Typeofproject RichardA*aswasaskedin1995toreinventtheallproduconof
theDavosForum.HefoundedGlobalEventManagementinPartnershipwithKlaus
Schwab,thansoldpartofitin1998toPublicisGroupand100%oftheCompany
brandedPublicisEventsandPublicisLivein2008.
AspartnertotheWEF,itsexclusiveeventsagencyfortheAnnualMeeDng(andregionalmeeDngsaroundtheworld
on5conDnents).
Projectdates Januaryofeachyear,plusregionalsummits,15eventsofaround1000delegatesallaroundthe
world.
Audience about5,000topIPsandguests,includingseveralHeadsofState.
Workandservicesundertakenandprovided
Manageallplanning,logisDcsandon-siteoperaDons
1weekinavos,includingthemeeDngandoutsideevents(800sessionsmanagementin5days) PlenarypresentaDons,concurrentsessions,workshops,privatemeeDngs AccommodaDons&LogisDcs:Hotelcontractsandroomallotments,Airlinecontractsforfreightandpersons,
Transfers,Security LogisDcsandequipment:Overalldecorandsignageofcongresscenter,Sessionsound,light,video,staging
producDon
Catering,Entertainment,soires,F&B ParDcipantServices:WelcomeandinformaDondesks,ExecuDvestaff,BusinessanddocumentaDoncenter,
-CyberLounge,Messagingandon-sitetelecommunicaDons
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World Economic Forum
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Venue NewYork,USA
Typeofproject AspartnertoClintonFoundaDon,creaDonandproducDonofthe1stediDonoftheinternaDonalconference.
Projectdates Createdin2005
Audience Around200speakers,headofStates,NobelLaureates.
WorkandservicesundertakenandprovidedCreaDonofconceptandstructure
Branding,MarkeDngandpromoDon Sponsorship Programmanagement LogisDcs TechnicalProducDon
ClientFeedback/ImpactAlthoughtheClintonFoundaDonfeedbackwasexcellentandthe1stediDonafantasDcsuccess,RichardAVashadtoendtherelaDonshipwiththeFoundaDon.ThesizeandthereputaDonoftheeventhasgrowingsinceitsincepDon2010isthe5thanniversaryoftheClintonGlobalIniDaDve.
Richard Attias was asked by the Clinton Foundation to create
a concept of an event to support the mission of theFoundation. Richard came with the concept of the ClintonGlobal Initiative and created the branding, the set up and defined the action driven forum.
Richard Attias had to end the relationship with Clinton Global Initiative, on WEF request to avoid a
potential conflict of interest with Davos!
Clinton Global Initiative
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Clinton Global Initiative
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Venue ubai,UAE
Typeofproject InternaDonalConference
Projectdates ec.4th-6th,2006
Audience Around350mostlylocalandinternaDonalbusinessdelegates,localheadofstates
Dura6onofproject 4months
development
Forumsvision
TheForumwassettobeadialogue,adebate,andanetwork,thatwouldcreatenewopportuniDesforpeace,
progress,andprosperityfortheMiddleEastandfuture.
Workandservicesundertakenandprovided
ProducDon(esign,Technical,logisDcs), ReservaDonCenterforalldelegates SpecialcareforIPs
Arab Strategy Forum
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Venue Manama,Bahrain
Typeofproject InternaDonalConference
Projectdates Oct.2009,2010
Audience 400localandinternaDonalparDcipants,includingseveralHeadsofState,andCabinetMinisters
Dura6onofproject 6months
development
Forumsvision
TocreateopendebatesamongeducaDonexpertsandgovernmentleadersfromdiverseculturesandbackgrounds.To
createaneducaDoncommunitythathastheabilitytomakechangehappen,byintegraDngnewmethodsandtools
withintheirowninsDtuDons.
Workandservicesundertakenandprovided
ProducDon(esign,Technical,logisDcs), ReservaDonCenterforalldelegates SpecialcareforIPs
The Education Project
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RICHARD ATTIAS & ASSOCIATES!Company Overview
The Education Project
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RICHARD ATTIAS & ASSOCIATES!Company Overview
Venue NewYork,USA
Typeofproject InternaDonalConference
Projectdates June,2010,2011
Audience 500topCEOs,hedgefundmanagers,privateequityleaders,sovereignfundsleaders.
Dura6onofproject 8months
development
Forumsvision
Tocreateandproducetheveryfirst100%economicforum,withaninnovaDveanddifferentformat,orientedtowards
concretesoluDonstoglobaleconomicproblems.
Workandservicesundertakenandprovided
ProducDon(esign,Technical,logisDcs), ReservaDonCenterforalldelegates Program SpecialcareforIPs
The New York Forum
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The New York Forum
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RICHARD ATTIAS & ASSOCIATES!Company Overview
Venue New York, USA
Type of project International Conference
Project dates Apr, 7th 8th, 2011
Audience 1 200 delegates US Leaders and Qatari
Duration of project 2 monthsdevelopment
Forums vision A political and economical forum to facilitate interaction between US leaders and Qatari, in order to promote
investments.
Work and services undertaken and provided
Production (Design, Technical, logistics), Reservation Center for all delegates Special care for VIPs
Business Investment in Qatar Forum
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Business Investment in Qatar Forum
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RICHARD ATTIAS & ASSOCIATES!Company Overview
Venue New York, USA
Type of project One-day conference
Project dates Sept 21 2011 / Sept 13 2012
Audience Policymakers, educators, heads of school districts, tech start-ups and innovators,
foundations, hedge funds, teachers,
Duration of project 6 months
development
Forums vision
In 2011, the theme was bringing technology into the classroom; in 2012 it was building a better teacher. The
conference debates (and showcases) what the schools of tomorrow look like, how teaching and educationmust evolve, and how learning methods are changing with technology.
Work and services undertaken and provided
Programme creation, speaker acquisition Delegate acquisition Production (Design, Technical, logistics), Reservation Center for all delegates Special care for VIPs Project management
New York Times- Schools for Tomorrow
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New York Times- Schools for Tomorrow
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RICHARD ATTIAS & ASSOCIATES
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RICHARD ATTIAS & ASSOCIATES!Company Overview
Venue Hawaii, USA
Type of project International Conference
Project dates Nov, 10th - 12th, 2011
Audience 35 Heads of State and 1.500 heads of corporations and
policy-makers including ministers of foreign affairs and trade.
Duration of project 6 months
development
Forums vision
The APEC CEO Summit is Asia-Pacifics premier business event, attracting thousands of economic and
business leaders from around the region and beyond.
Work and services undertaken and provided Programme consultation Speaker and VIP management Production (Design, Technical, logistics) Sponsor on-site co-ordination
APEC- CEO Global Summit
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APEC- CEO Global Summit
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Venue Rabat, Morocco
Type of project International Conference
Project dates March, 6th - 7th, 2012
Audience 400 experts, officials, farmers, NGO representatives and other key stakeholders
Duration of project 4 monthsdevelopment
Forums visionThe Global Food Security Forum is an initiative focused on innovation, investment and new thinking on the
challenges of Food Security. It brings together a high level and multi-disciplinary group of experts, leaders,
practitioners and stakeholders from South and North for frank debate and action-oriented collaboration.
Work and services undertaken and provided Production (Design, Technical, logistics), Reservation Center for all delegates Special care for VIPs
Global Food Security Forum- Annual Meeting
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Global Food Security Forum- Annual Meeting
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RICHARD ATTIAS & ASSOCIATES!Company Overview
Venue Libreville, Gabon
Type of project International Conference
Project dates June, 8th-10th, 2012
Audience Investors, policymakers, government, corporations, entrepreneurs
Duration of project 8 monthsdevelopment
Forums vision
The New York Forum is the leading pan-African forum uniting all generations of decision-makers,entrepreneurs and experts to collaborate on the emergence of a winning, innovative, stable and leading Africa.
Work and services undertaken and provided
Programme creation, speaker acquisition Delegate acquisition Production (Design, Technical, logistics), Reservation Center for all delegates Special care for VIPs Project management
The New York Forum AFRICA
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The New York Forum AFRICA
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Doha GOALS