Rhetorical Situation DROPCAM RO...Camera Tech. Specs • Colour Video • Omni-Directional Microphone • 3 mega-pixel image sensor • High Definition Video, 1080p Resolution Who

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Rhetorical Situation

THE AFFORDABLE BUSINESS MONITORING SOLUTION YOU’VE BEEN LOOKING FOR

DROPCAM PRO

Objectives of the Presentation

•  Introduce you to Dropcam Pro • Detail the technical aspects and how it works • Explain how the features of Dropcam Pro benefit you and your business

Presentation Breakdown

•  Introduction • Technical Aspects • Features and Benefits • Conclusion • Q & A

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Introduction

Introduction Technical Overview Q & A Conclusion Features and

Benefits

• The Dropcam Pro Story • Brief overview of Dropcam Pro

The Dropcam Pro Story

•  2009 – Dropcam was founded by software engineers Greg Duffy and Aamir Virani; the inspiration stemmed from a dog- poop incident

•  2012 – Started online retail through Amazon.com launched IOS and Android apps

•  2013 – Dropcam Pro is released •  2014 – Aquired by Nest Labs, joins Works with

Nest Program


Benefits

Brief Overview of Dropcam Pro


Benefits

Dropcam Pro is a portable, wireless, electronic surveillance camera that connects to Wi-Fi and allows users to remotely monitor people and places of their choice.

Technical Aspects


Benefits

• What it looks like • How it works Ø Cycle of Operation Ø System Requirements

• What’s in the box Ø Items included Ø Camera Tech. Specs.

• Who it’s for

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What it looks like

• Dropcam Pro is composed of two components: the camera and the stand, which is made of aluminum. •  It measures 4.5in high and 3.15in wide.


Benefits

What it looks like


Benefits

Dropcam Pro – Profile View Dropcam Pro – Front View

Camera

Stand

How it Works

•  High Speed Internet: DSL, Cable, FiOS •  Web Browser: Internet Explorer 7+, Firefox 3+, Safari 3+,

Chrome •  Optional Devices: iPhone, iPad, iPod Touch, and/or

Android Device •  Wi-Fi: Dual Band – 2.4GHz or 5.0GHz •  iOS Mobile Setup works with iPhone 4S (or later)

including iPhone 5, 5C, and 5S & iPad 3 or later •  Can use up to 60GB upload bandwidth per month


Benefits

System Requirements:

How it Works

•  Dropcam Pro is plugged in to your home computer’s USB port, then the on-screen installation directions for either PC or Mac are followed.

•  Next, an account is created to allow access to your wireless network.

•  Once Dropcam Pro has completed the set-up, the camera is disconnected and placed where you want.


Benefits

Cycle of Operation:

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How it Works

•  The free Dropcam Pro app is downloaded to access live audio/video, the two-way microphone and to receive alerts for sound and motion.

•  Optional Cloud Video Recording (CVR) is also available and allows for automatic video saving that can be viewed at a later date. It also enables you to receive custom alerts.


Benefits

Cycle of Operation, cont’d:

What’s in the Box

•  Pro HD Camera •  Aluminum stand • Wall mounting hardware •  10-foot USB cable •  USB power adapter •  Quick Start Guide


Benefits

Items Included with Purchase:

What’s in the Box

•  Wide-Angle Lens •  Infinity Focus Range of

20cm •  130° Field of View •  Night Vision •  Motion Detection


Benefits

Camera Tech. Specs

•  Colour Video •  Omni-Directional

Microphone •  3 mega-pixel image sensor •  High Definition Video,

1080p Resolution

Who it’s For

•  Dropcam Pro is a powerful tool for business owners who want bank level security at an affordable rate.

•  Multiple cameras can be set up and placed around your restaurant, retail store or service shop allowing you to check in day or night form wherever you may be.

•  In addition to security, use Dropcam Pro to track customer traffic and employee performance while keeping an eye on inventory.

•  If you’re a relatively new business, make your camera public to generate some buzz and attract customers!


Benefits

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Who it’s For


Benefits

The Guitar Store in Seattle, WA is a small, independently owned and operated business, and a current Dropcam Pro + Cloud Video Recording (CVR) user. Please click on the link below to see its Dropcam Pro in action:

https://www.youtube.com/watch?v=OaeE8L8JS3E

Features and Benefits


Benefits

•  Features and Benefits Table •  Costs

Features and Benefits Table

Features Benefits Live Secure Streaming Stream safely with bank-level

encryption

Night Vision Keep and eye on things even after hours

Automatic Updates Get new features with camera and app updates

Two Way Talk Speak directly with managers and employees while you’re away


Benefits

Features and Benefits Table

Features Benefits Mobile and Web Apps Watch remotely from the device

of your choice

Scheduling Set Alerts based on time of day, or your location

Intelligent Alerts Be informed when motion and sound are detected in your store or shop


Benefits

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Features and Benefits Table Features Benefits

Optional Sharing Share your stream with whomever your like, make it public for your customers to view

Dropcam + Nest Protect Dropcam automatically turns on (if off) and starts recording if Nest Protect senses smoke or carbon monoxide, receive and instant alert to watch video footage (no subscription CVR required)

Dropcam + Nest Thermostat Smart recognition when thermostat is in either Home (alerts are automatically disabled), or Away mode (alerts are automatically enabled)


Benefits

Features and Benefits Table Features Benefits

Optional Cloud Video Recording

•  Automatically saves video on a rolling basis

•  Review footage whenever you want

•  Make unique clips from your footage

•  Timelapse videos •  Custom alerts •  Track activity in

designated areas


Benefits

Costs


Benefits

Plan Price 7 Days $9.99/month OR

$99/year

30 Days $29.99/month OR $299/year

•  Cost of Dropcam Pro: approx. $220+tax •  Costs of Optional Cloud Video Recording

Conclusion

• Summary • Where to Learn More • Where to Buy Dropcam Pro • References


Benefits

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Summary


Benefits

•  Dropcam Pro is an easy-to-setup, easy-to-use portable Wi-Fi video monitoring system. •  It is ideal for small or independent business

owners looking for an affordable solution to keep an eye on what matters to them. •  Optional Cloud Video Recording allows you to

customize alerts and save clips for future viewing.

Where to Learn More

Visit dropcam.com to learn more about our products and services.


Benefits

Where to Buy Dropcam Pro


Benefits

Dropcam Pro is available at the following retailers:


Benefits

•  Dropcam.com •  http://store.apple.com/ca/product/HD935VC/A/

dropcam-pro-camera •  http://www.cnet.com/news/dropcam-and-nest-

products-now-work-together-in-perfect-harmony/ •  https://www.youtube.com/watch?

v=OaeE8L8JS3E&index=1&list=PLwiHz8rJQR_VdTMXeDgYPO2N5U76hkfjn

References

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Benefits

Q & A

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A PROPOSAL BY COURTNEY MACRAE

CREATING A SERVICE STANDARDS HANDBOOK FOR FIAMMA RISTORANTE

PROPOSAL OBJECTIVES

•  Describe why the current situation is not ideal

•  Identify criteria to achieve an ideal solution

•  Propose a solution that meets the criteria

PRESENTATION OUTLINE

•  Introduction

• Current Situation

• Proposed Solution

• Alternative Solutions

• Summary & Conclusion

INTRODUCTION

Introduction Current Situation

My Proposal

Alternative Solutions

Summary & Conclusions

•  There is a perceived need for the development and implementation of a service standards handbook

•  Barrhaven is a rapidly expanding suburb, and with that growth will come an increased demand for quality dining options

•  Fiamma must improve its quality of service to overcome mixed online reviews and improve its image as the Italian restaurant in Barrhaven

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CURRENT SITUATION

Introduction

Current Situation

My

Proposal



•  Overview

Ø Testimonials

•  The Survey

•  The Survey Results and Implications

•  Limiting Factors

Introduction

Current Situation

My

Proposal



The absence of service guidelines has led to discord, inconsistency, and a general lack of organization among wait staff. In addition, online reviews of Fiamma have been mixed1:

1Available at: http://www.ottawaprint.com/page/productdetails/Catalogs__Booklets/Booklets.htm [Accessed on Nov. 15, 2014]

OVERVIEW

18

11 10

5

0

5

10

15

20

Excellent Very Good Average Poor

Customer Reviews

Number of Responses

Introduction

Current Situation

My

Proposal



•  “The only thing I can say is that the service was horrible. Our server was never around and I had to ask on two separate occasions to have out plates removed. The food was good but the service ruined the night.” – Todd

•  “Fiammas is by far my favourite Italian restaurant in Barrhaven…the staff are always very friendly and efficient.” – Leigh-Anne

•  “The server gave every other table fresh bread except for ours. When I questioned her she got upset and wanted to argue about it, across the room that is.” – Andrea

•  “Our server was great. He was very friendly, attentive, checked up frequently, and had a great knowledge of the wines they had available.” – TinyTortoise

TESTIMONIALS

Introduction

Current Situation

My

Proposal



I asked each member of the wait staff to complete a brief survey (5 questions) in order to:

1.  Gain a better understanding of service standards and training (or lack thereof);

2.  Gauge employee attitudes towards service standards and training.

THE SURVEY

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Introduction

Current Situation

My

Proposal



RESULTS AND IMPLICATIONS

•  General consensus among wait staff – a service standards handbook should be developed and implemented

•  Those with prior restaurant experience noted the following

positive effects of having a service standards handbook: •  Provided direction/guidelines •  Explicitly stated employee expectations •  Encouraged consistency •  Acted as a reference •  Outlined health and safety issues

•  The absence of a handbook at Fiamma has instead lead to confusion, inconsistency and a lack of confidence; wait staff also voiced concern over minimal amount of training received

Introduction

Current Situation

Proposed Solution



LIMITING FACTORS

Two limiting factors have prevented Fiamma from developing a service standards handbook: 1. Reluctance to spend money on training 2. A lack of leadership and direction

Introduction

Current Situation

Proposed Solution



•  Criteria of the Ideal Solution (CIS)

•  The Solution

•  Implementation

•  Costs

•  Benefits

PROPOSED SOLUTION

Introduction

Current Situation

Proposed Solution



The proposed solution will address the limiting factors previously stated by achieving three objectives (the criteria of the ideal solution):

1. Create a service standards handbook

2. Utilize current staff knowledge

3. Minimize development costs

CIS

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Introduction

Current Situation

Proposed Solution



THE SOLUTION

I propose to develop a service standards handbook for the wait staff at Fiamma during my winter break. This proposal achieves the three objectives outlined above: 1.  To create a service standards handbook. 2. To utilize current staff knowledge. 3. To minimize the costs of development

Introduction

Current Situation

Proposed Solution



My education, writing experience and the skills I have honed thus far will enable me to take on and complete this project successfully.

Project Plan:

IMPLEMENTATION

Milestone Date

Start project 09/12/14

Interview employees 10/12/14

Draft Completed 19/12/14

Editing/Revision 20~23/12/14

Final Doc. 30/12/14

Printing 02/01/15

End Project 05/01/15

Introduction

Current Situation

Proposed Solution



The projected costs for the proposed solution are low since: 1. I would not charge as much as a professional writer, 2. publishing costs are minimal (<$50), and 3. training costs would be non-existent.

1.  My hourly rate is lower than that of a professional writer’s. See Table 1 below. I estimate the project will take approx. 32 hours to complete. Table 1: Technical Writer Levels and Hourly Rates2

2 Technical Writer Salary. [Online] Available: http://www.payscale.com/research/CA/Job=Technical_Writer/Salary [Accessed on November 15, 2014].

COSTS

Algonquin College Student $25

Entry Level $35

Intermediate Level $45

Senior Level $55

Introduction

Current Situation

Proposed Solution



2.  I propose to create an 8-page booklet; the cost of one booklet is approximately $4.00. I recommend that Fiamma purchase 10 booklets initially.

3.  Two current members of the wait staff have agreed to take on the role of trainer. Training will be conducted during regular working hours, incurring no additional costs.

Project Costs:

TOTAL PROJECT COST: approximately $840

COSTS

Service Cost Writing $800 ($25/hr x 32 hrs)

Publishing $40 ($4/booklet x 10 booklets)

Training $0

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Introduction

Current Situation

Proposed Solution



The development and implementation of a service standards handbook provides you with the following benefits:

•  Encouraging consistency – this benefit will save you money by improving staff efficiency

•  Increasing harmony among staff members – this benefit will save you money by improving staff productivity

•  Explicitly stating official policies regarding health and safety matters – this benefit will save you money by avoiding potential legal action by employees who were not properly informed/trained

•  Bolstering your overall image by providing consistent, quality service – this benefit will lead to increased patronage and profits

BENEFITS

Introduction

Current Situation

Proposed Solution



1.  Not creating and implementing a service standards handbook

2.  Hiring a professional technical writer to create the handbook

3.  Enlisting a current member of staff to create the handbook

ALTERNATIVE SOLUTIONS

Introduction

Current Situation

Proposed Solution



CIS Alternative 1

Alternative 2

Alternative 3

My Solution

Create a Handbook

✗

✔✔✔

✔

✔✔✔

Utilize Staff Knowledge

✗

✔

✔✔✔

✔✔✔

Minimize Costs

✔✔✔

✗

✔✔

✔✔✔

ALTERNATIVE SOLUTIONS

Introduction

Current Situation

My Proposal


Conclusions

Creating and implementing a service standards handbook for wait staff at Fiamma will help your business in the following ways:

•  The creation and implementation of a service standards handbook will lead to cohesion and consistency among staff resulting in more positive reviews and increased patronage to the restaurant.

•  The handbook will be created quickly and efficiently at an affordable cost, and if it meets your needs and achieves desired results, it can be expanded upon.

I recommend that you hire me to create a service standards handbook for your restaurant.

CONCLUSIONS

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Introduction

Current Situation

My Proposal



Q & A

Documents

Rhetorical Situation DROPCAM RO...Camera Tech. Specs • Colour Video • Omni-Directional Microphone • 3 mega-pixel image sensor • High Definition Video, 1080p Resolution Who