Revolutionary Moisture€¦ · synthesis; antioxidant; ingredient research has shown possible anti-inflammatory properties Centella Asiatica Meristem Cell Culture Firming properties

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Revolutionary Moisture pH: 6.17 (+/-0.2) VLT0.5023

Paraben Free Phthalate Free Gluten Free

SKIN TYPE(S): Dry, Anti-Age, Sensitive PRODUCT CHARACTERISTICS: Light Green Cream

PRODUCT SUMMARY: Revolutionary Moisture is enhanced with powerful antioxidants and helps to enhance

collagen synthesis provided by Mother Nature through Meristems (aka: Plant Stem Cells)… ‘Next Generation Naturals’.

PRODUCT POINTS of INTEREST:

Fortified with plant stem cells for all skin types; perfect for Sensitive Skin

Formulated with ingredients with antioxidant, anti-microbial, and anti-inflammatory properties

Amplifies hydration and moisturization which helps to smooth fine lines and wrinkles

Abundant properties to help firm, sculpt and tighten skin

Helps to even skin tone which improves skin clarity

CONSUMER MARKETING STORY:

As the revolutionary 1960’s song declares… “To everything there is a season and a time for every purpose...” What is the

purpose of your daily anti-age moisturizer? Is it to simply hydrate? Or, does it have a bigger purpose in this season of

your life?

Well, like every product CoValence® creates, Revolutionary Moisture has a distinct purpose… It is formulated with “a

time to build up” collagen production and “a time to break down” radical oxygen species; it will become “a time to love”

your radiant skin and “a time to hate” all of the heavy, greasy insignificant moisturizers you have used in the past.

The gorgeous Raspberry Wax is what gives the Revolutionary Moisture the substantial moisturizing properties, but at

the same time, quickly absorbs into the skin leaving behind a stunning, nutrient rich complexion. As you can tell by the

Composition, the Revolutionary Moisture is fortified with botanicals through and through, which includes being

enhanced with the powerful antioxidant and collagen building properties that only Mother Nature could provide

through Meristems (aka: Plant Stem Cells). Meristems are what we consider the ‘Next Generation Naturals’…they

provide science-worthy benefits, but with 100% natural purity found through plant stem cells. Basically, science fiction

meets Mother Nature and they work harmoniously together in order to amplify the anti-age benefits that our skin is

incredibly eager to receive.

Now is, “a time you must embrace” Revolutionary Moisture.

Note: Next Generation Naturals (NGN) technology is explained further under: ‘Next Generation Naturals’ Data.

http://www.covalence.com/


‘NEXT GENERATION NATURALS’ DATA:

Next Generation Naturals {NGN} – The Renaissance of Naturals

Trying to sort through the nature of ‘natural’ and eco-consciousness, such as… “Is bio-identical still natural?” or, “What

does sustainability really mean?” can be both overwhelming and only slightly less complicated than discussing the

physics of cosmic worm holes.

The dichotomy of lusting for naturally derived products under the guise that they are more environmentally friendly or

safer couldn’t be more profound. We know that, on average, 1KG of a botanical material produced for the skincare

industry requires hundreds of KG of solvent, tons of water (literally tons) and the monopolization of many square meters

of land for many years to produce. As we know, the world’s issues are becoming more and more complicated as each

day passes and we are troubled by these facts. To which, we ask… There must be a solution that presents a win-win

scenario for the world AND the consumer?

Next Generation Naturals {NGN} – The Solution

The solution is found in recent biotechnological production advancements utilizing Meristems in skin care

advancements. Similar to humans, plants contain stem cells that have the ability to differentiate into whatever the plant

needs to survive. Eco-vigilant Meristem botanicals are cultivated in a sterile lab environment using a state-of-art

process. Scientists have found that Meristems have superior efficacy activity to traditional botanical extracts and have a

significantly reduced environmental impact (see ‘Resource Demand’ graphs).

This Meristem production method is of the highest purity and free of pollutants, as it requires no pesticides, fertilizers,

or land… having little-to-no impact on the environment.

CoValence has longed embraced the above technology, spending years searching for and procuring an inventory of

Meristem based materials. Our goal was to be able to provide an offset to conventional natural goods and NGN is the

culmination of this search. Finished goods that deploy NGN ingredient have the ability to offer targeted skin care

activity, reliable efficacy, beautiful imagery and an unmatched sustainability profile. Furthermore, NGN materials can

become custom complexes to provide a skin care brand or individual product the competitive advantage only granted

with strong Intellectual Property.



NGN Eco-vigilant Points:

no environmental contaminants or crop quality concerns

full access to natural substances found in the entire plant

comprehensive eco-friendly approach and protection of biodiversity

standardization achieved despite seasonal and geographical variations

organic and Non-GMO

stops depletion of endangered plant species

water and crop land conserving

high ingredient purity

high level of targeted actives Resource demand in a nutshell…



The extensive blueprint surrounding CoValence’s NGN concept and development (see ‘Document Disclaimer’)…

Interested in the Marketing side of NGN? Beautiful marketing imagery is at your fingertips…

NGN gives you formulation diversity without compromising quality, the environment nor activity. The natural product

renaissance starts now and it starts with NGN!



PRODUCT PERFORMANCE DRIVERS: (See ‘Document Disclaimer’)

Plantago Lanceolata Leaf Extract

A group of plants that include the Plantain; helps to motivate collagen synthesis; antioxidant; ingredient research has shown possible anti-inflammatory properties

Centella Asiatica Meristem Cell Culture

Firming properties improves skin tone and elasticity through antioxidant and vasoactive toning activity

Glycoderm (Honey (Mel), Phospholipids, Sphingolipids, Hyaluronic Acid)

Helps to increase the water-binding capacity of the corneocytes and Hyaluronic Acid (helps to form a hydrated film with an affinity for the skin, thus adding to the moisturizing effect)

Marimoist (Chondrus Crispus (Carrageenan) Extract, Sodium Hyaluronate (L)

Quickly hydrates, cools and soothes skin, leaving skin feeling moist and refreshed

Magnolia Grandilora Bark Extract

Ingredient research has shown that it has inhibited skin discomfort and it has probable UV protective properties (cannot claim it as a monographed SPF)

Rubus Idaeus (Raspberry) Leaf Wax Fragrant essential wax containing natural moisturizing phospholipids

Flower Harvest™ (Grevillea Speciosa, Banksia Serrata, Anigozanthos Manglesii Flower Extracts)

Floral infusions of three Australian wildflowers, nourishing, moisturizing

Nymphaea Coerulea (Blue Lotus) Flower Extract

Rich in phytosterols and flavonoids (Rutin and Quercein); Ingredient research has shown that it works to motivate circulation as well as offers anti-bacterial and anti-inflammatory properties

COMPOSITION:

Aqua (Water), Dicaprylyl Ether, Caprylic/Capric Triglyceride, Glycerin, Alcohol, Cetearyl Alcohol, Cetyl Palmitate,

Sorbitan Olivate, Phenoxyethanol, Rubus Idaeus (Raspberry) Leaf Wax, Centella Asiatica Meristem Cell Culture, Plantago

Lanceolata Leaf Extract, Sorbitan Palmitate, Hamamelis Virginiana (Witch Hazel) Water, Beta-Sitosterol, Sorbitan Oleate,

Calluna Vulgaris (Heather) Extract, Banksia Serrata Flower Extract, Grevillea Speciosa Flower Extract, Anigozanthos

Manglesii Flower Extract, Nymphaea Coerulea (Blue Lotus) Flower Extract, Papaver Rhoeas (Red Poppy) Petal Extract,

Chondrus Crispus (Carrageenan) Extract, Rutin, Honey (Mel), Magnolia Grandiflora Bark Extract, Phospholipids,

Sphingolipids, Hyaluronic Acid, Hydroxyethylcellulose, Xanthan Gum, Ethylhexylglycerin, Rosa Damascena Flower Oil,

Lavender Angustifolia (Lavender) Oil, Santalum Austrocaledonicum (Sandalwood) Wood Oil, Cymbopogon Martini

(Palmarosa) Oil, Cananga Odorata (Ylang Ylang) Flower Oil, Jasminum Officinale (Jasmine) Oil, Citrus Aurantium Dulcis

(Orange) Peel Oil*, Ursolic Acid, Potassium Sorbate, Polysorbate 80, Sodium Hyaluronate (L)

*Certified Organic Ingredient



THE DOs:

Apply Revolutionary Moisture to clean skin once or twice daily to boost hydration and visibly improve skin’s

appearance.

NOTABLES:

For external use only. Avoid contact with eyes. Keep out of reach of children. This product has not gone through an Eye Irritation Test and therefore should not be used around the eye area.

Differentiation (compared to others in the market; if applicable): Revolutionary Moisture is formulated for all skin types, especially Sensitive and/or Dry Skin. It is fortified with Plant Stem Cells + Raspberry Wax + Botanical Extracts which makes this moisturizer a perfect balance of hydration and anti-age properties.

Customization Percentage: 5% - 10% Meristem exchanges

Pricing (suggested; compared to market; if applicable): Depending on your Demographic, Revolutionary Moisture should be priced as a mid- to high- priced moisturizer due to all of the abundance of active, new era ingredients.

Anticipated Results (timeline; if applicable): Immediate hydration should be felt when Revolutionary Moisture is applied; extended benefits will occur over time.

Complementary Products (if applicable): For layering effects, one can layer Revolutionary Moisture with Bloom Serum (VLT0.4031)

Minimum Order Quantity: 5 Gallons (20 Kilos)

Shelf Life (product only): 2 years

Product Tests Completed: Preservative Efficacy Test (PET); Stability; Gluten

International Ingredient Acceptance: EU, ASEAN and Canada compliant; Contact CoValence to find out if this product is compliant with your country of interest.

Suggested Packaging (empirical data): 1 oz. (30 mL) HDPE Airless Jars or COEX Tubes (medium to large orifice); all packaging chosen by client will need to be tested for packaging compatibility with Revolutionary Moisture.

Please contact an Account Executive for additional information. Copyright on all text material. This document and its contents are the property of CoValence Laboratories. Information contained in this technical literature is believed to be accurate and is offered in good faith for the benefit of the consumer. CoValence® cannot assume any liability or risk involved in the use of its products considering the conditions of use are beyond CoValence’s control. CoValence cannot assume liability or be considered responsible if a product is used to infringe on an existing patent or trademark. The products are for cosmetic or OTC (when indicated) use only. CoValence makes no warranty of any kind, expressed or implied, other than that the material conforms to the applied standard specifications. The recipient is solely responsible for ensuring that products marketed and sold to consumers comply with all relevant laws and regulations. CoValence complies with FDA, ISO 22716 and cGMP practices; Ingredient information contained in this document was summarized per scientific ingredient literature and research; claims and descriptions have not been validated by the FDA, unless identified as an OTC monographed ingredient per the FDA.

Updated: 5.18.2015, Editor’s initials: /mw


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Revolutionary Moisture€¦ · synthesis; antioxidant; ingredient research has shown possible anti-inflammatory properties Centella Asiatica Meristem Cell Culture Firming properties