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Revised 02/02/20111
Low Income Subsidy & Enrollment Assistance
Creating Special Election Periods through the Medicare Part D Low-Income Subsidy (LIS)
Revised 02/02/2011
Learning Objectives
At the end of this training you will be able to : Explain why we should assist with LIS Define Low Income Subsidy (LIS) qualifications Understand the options for apply for LIS Determine if LIS, or other state pharmaceutical
program, is the best option for the consumer (DE, MD, NJ and PA only)
Apply the knowledge to grow your business
2
Revised 02/02/2011
Why should you assist with LIS?
Consumers enrolled into LIS have a continuous Special Election Period (SEP) that can be used to enroll consumers during Lock-In
Enhances both the agent’s and Bravo’s value with the consumer
It’s the right thing to do
3
Revised 02/02/2011
What is the LIS Program?
LIS is a Federal program administered by the Social Security Administration (SSA) for Medicare consumers who have limited income & resources.
The program pays* for prescription drug related costs:
– Monthly premium– Yearly deductible– Prescription coinsurance and copayments– Assistance to cover RX drugs for $2.50 - $6.50– Eliminates the Part D late enrollment penalty– Provides coverage in 2012 Coverage gap is $3,608.
4
* The LIS service is estimated to be worth an average of $34,000 per year. This is determined by the Social Security Administration. (source: www.socialsecurity.gov)
Did You Know?
LIS is also known as
“Extra Help”
LIS is also known as
“Extra Help”
Revised 02/02/2011
Income Limits
Income is the earnings you receive. Examples are: wages, Social Security income, Railroad
Retirement, and Veteran’s benefits
5
Income Individual Married
Yearly $16,335 $22,065
Monthly $1,361.25 $1,838.75
*Income limits may vary for Alaska & Hawaii. Additionally income limits may be higher with additional dependents.
Did You Know?
Beginning January 1,
2010, the help received
regularly from someone else
to pay household expenses
(food, mortgage,
rent, heating fuel or gas,
electric, water and property taxes) will not
count as income.
Beginning January 1,
2010, the help received
regularly from someone else
to pay household expenses
(food, mortgage,
rent, heating fuel or gas,
electric, water and property taxes) will not
count as income.
150% of Poverty level in 2011*
Revised 02/02/2011
Resources Limits
Resources are the value of things you own Resources include money in a checking or
savings account, stocks, bonds, mutual funds, and Individual Retirement Accounts (IRAs).
6
Individual Married
Resources $12,640 $25,260Did You Know?
Resources don’t include your home,
car, household
items, burial plot, up to $1,500 for
burial expenses (per
person), or life insurance
policies.
Resources don’t include your home,
car, household
items, burial plot, up to $1,500 for
burial expenses (per
person), or life insurance
policies.
Revised 02/02/2011
2012 LIS Overview
7
Revised 02/02/2011
LIS – Low Take Up Rate
A national survey of seniors indicates that lack of awareness particularly among low-income seniors of color.
Medicare beneficiary counselors report that the most common reasons beneficiaries do not apply for the LIS are that they do not have the information they need;
They are not aware that a subsidy is available;
They do not know how to apply for the subsidy;
They think they are ineligible for financial reasons.
Some Medicare beneficiaries are reluctant to ask for help or to share personal financial information.
8
Did You Know?
The Henry J. Kaiser Family Foundation has created
“The Medicare Part D Low-Income
Subsidy Program.”
http://www.kff.org/medicare/upload/8094.pdf
The Henry J. Kaiser Family Foundation has created
“The Medicare Part D Low-Income
Subsidy Program.”
http://www.kff.org/medicare/upload/8094.pdf
Revised 02/02/2011
LIS – Low Take Up Rate con’d
Others are confused about the two step process required for low-income beneficiaries to apply for the LIS and enroll in a Part D drug plan.
Furthermore, the asset test for the LIS is a source of complexity related to the application process.
Beneficiaries may not understand what information is required; they may have difficulty obtaining the information; and the need to verify the information can be time-consuming.
Revised 02/02/2011
Automatic Qualification
Some consumers are automatically eligible for the low-income subsidy: Full benefits dual eligibles
– Consumers and/or members receiving benefits from both Medicare and Medicaid but do not have to pay Part A premiums, in some case Part B premiums and full Medicaid benefits
Partial subsidy eligible individual
– State programs that help pay consumers Medicare expenses like premiums, deductibles and co-insurance
– Four Medicare Savings Programs: Qualified Medicare Beneficiary (QMB), Specified Low-Income Medicare Beneficiary (SLMB), Qualifying Individual (Q1 or QI-1), Qualified Disabled & Working Individual (QDWI)
Supplemental Security Income (SSI) recipients with Medicare
– Federal income supplement program
– Designed to help aged, blind disabled people who have little or no income
10
Did You Know?
Non-deemed consumers
are REQUIRED to reapply for
LIS every calendar year.
The Social Security
Administration sends
notices to consumers in
October encouraging
them to reapply.
Non-deemed consumers
are REQUIRED to reapply for
LIS every calendar year.
The Social Security
Administration sends
notices to consumers in
October encouraging
them to reapply.
Revised 02/02/2011
Why an Agent Should Assist?
Agent AssistanceApplication Submission Application completed immediately
LIS Award Letter Average Award letter is produced within 10 – 14 business days
Program Understanding Can ask questions of the agent to understand the benefits
Value Recognition Consumer relates value of assistance with you and Bravo Health
Consumer Experience Consumer has a relationship with agent and feels more comfortable talking about financial situation and any concerns they have
11
Revised 02/02/2011
LIS Application Assistance
LIS can be applied for with a paper application. GOODGOOD
LIS can be applied for with an online application. BETTERBETTER
LIS can be applied for with a telephone application. BESTBEST
12
Did You Know?
That when applying for
LIS a consumer DOES NOT
have to submit
documents verifying their
income and resources.
That when applying for
LIS a consumer DOES NOT
have to submit
documents verifying their
income and resources.
Revised 02/02/2011
LIS Application Assistance
1. Apply via the telephone at Social Security Administration (SSA):– SSA at 1-800-772-1213 (TTY 1-800-325-0778)
2. Paper forms can be requested at: – SSA at 1-800-772-1213 (TTY 1-800-325-0778)
3. Online forms available at:– http://www.ssa.gov/prescriptionhelp/
4. Additional information is available at:– http://www.socialsecurity.gov/pubs/10525.html
13
Did You Know?
Completing the LIS
application starts the
process for a Medicare Savings
Program. Information is
sent to the state and they
will contact the consumer to help apply
for a Medicare Savings
Program
Completing the LIS
application starts the
process for a Medicare Savings
Program. Information is
sent to the state and they
will contact the consumer to help apply
for a Medicare Savings
Program
Revised 02/02/2011
What info is needed to complete application?
Social Security card Bank account statements: checking, savings, certificates of
deposit Investment information: Individual Retirement Accounts (IRAs),
stocks, bonds, savings bond, mutual fund, other investment statements
Tax returns Payroll slips Most recent Social Security benefits award letters Railroad retirement benefits Veteran benefits Pensions Annuities
14
Did You Know?
The Social Security
Administration created a guide titled “Application
for Extra Help with Medicare
Prescription Drug Plan
Costs”
http://www.socialsecurity.gov/prescriptionhelp/SSA-1020B-OCR-SM-INST.pdf
The Social Security
Administration created a guide titled “Application
for Extra Help with Medicare
Prescription Drug Plan
Costs”
http://www.socialsecurity.gov/prescriptionhelp/SSA-1020B-OCR-SM-INST.pdf
Revised 02/02/2011
If completing a paper application...follow these tips
Use black ink in because application is scanned at SSA and black ink scans better
Enter name and number exactly as it appear on your SS Card or Railroad Retirement Card
Don’t mark the yes and no boxes in any section If you are single (divorced, widowed, not living with spouse) do not
complete any sections that ask for spousal information Return entire packet and not just the page signed Do not send other documents (e.g. doctor bills, Rx info, IRS info, etc) Do not used a photocopied, faxed or downloaded form – use the
original paper form or apply online DO NOT complete question 15 if you want help from the Medicare
Savings Program
15
Did You Know?
Applying for LIS with a
paper application
adds 10 business days
to the determination
process.
Applying for LIS with a
paper application
adds 10 business days
to the determination
process.
Revised 02/02/2011
What is the Alabama SenioRx Partnership for Medication Access ?
Alabama’s SenioRX Partnership for Medication Access administered by the Department of Senior Services through 13 Area Agencies on Aging.
Eligible individuals who have at least 55 years of age or you are deemed disabled by Social Security and in the 24 month gap for Medicare coverage.
– No prescription drug coverage.– Have a chronic medical condition.– In the Medicare Part D “Gap”.– Legal resident of the state of Alabama.
16
Did You Know?
The SeniorRX Partnership
that provides assistance
with applying for drug
assistance programs
provided by pharmaceutic
al manufacturer
s.
The SeniorRX Partnership
that provides assistance
with applying for drug
assistance programs
provided by pharmaceutic
al manufacturer
s.
Revised 02/02/2011
SenioRX Income Limits
Income is the earnings you receive.– Examples are: wages, Social Security income, Railroad Retirement, and
Veteran’s benefits
There is no Resource test for SenioRX.
17
Income Individual* Married
Yearly $21,660 $29,140
Monthly $1,800 $2,482
Did You Know?
If a consumer exceeds the
income limits they still may
qualify for DPAP if they
have prescription
costs exceeding
40% of their income.
If a consumer exceeds the
income limits they still may
qualify for DPAP if they
have prescription
costs exceeding
40% of their income.
Revised 02/02/2011
SenioRX Application Assistance
Contact 1-800-AGE-LINE (243-5463) to request an application.
Applicants will need to include the following:– Social Security
– Medicare Card
– Medicaid Card (if applicable)
– Supplemental Card (if applicable)
– Medicare Part D Prescription Card (if applicable)
– Veterans Benefit, pension, earnings, interest on savings and/or investments, and cash given to you or any other income must be reported.
– List of all medications from a pharmacist
– List of all monthly bills 18
Revised 02/02/2011
SenioRX vs. LIS
19
SenioRX LIS
Income Limit 200% of FPL 150% of FPL
Resource Limit NO YES
Documentation YES NO
Processing 7 business days 10 – 21 business days
RX Benefit No set benefit. Application assistance with pharmaceutical manufacturers drug programs
$2.50 – $6.50
RX Premium NO Varies based on LIS level
Coverage Gap NO YES
Which program is more beneficial for the consumer?
Revised 02/02/2011
What is the Delaware Prescription Assistance Program?
Delaware’s Prescription Assistance Program (DPAP) is a State program administered by the Delaware Health and Social Services for provides up to $3,000 per individual in each calendar year for eligible clients.
Eligible individuals who have no prescription insurance other than Medicare Part D, and whose income is at or below 200% of the Federal Poverty Level (FPL), or whose prescription costs exceed 40% of their income.
DPAP program pays for prescription drug related costs:
– Assistance to cover RX drugs 5.00 or 25%, whichever is greater
20
Did You Know?
DPAP was funded by the
tobacco settlement.
DPAP was funded by the
tobacco settlement.
Revised 02/02/2011
DPAP Income Limits
Income is the earnings you receive. Examples are: wages, Social Security income, Railroad
Retirement, and Veteran’s benefits
There is no Resource test for DPAP.
*If one spouses' income(social security and or pension etc.) exceeds the annual income then that spouse doesn't qualify
21
Income Individual* Married
Yearly $21,780 n/a
Monthly $1,815 n/a
*Income limits may vary for Alaska & Hawaii. Additionally income limits may be higher with additional dependents.
200% of Poverty level in 2011Did You Know?
If a consumer exceeds the
income limits they still may
qualify for DPAP if they
have prescription
costs exceeding
40% of their income.
If a consumer exceeds the
income limits they still may
qualify for DPAP if they
have prescription
costs exceeding
40% of their income.
Revised 02/02/2011
DPAP Application Assistance
DPAP can only be applied for with a paper application and require the following documentation to be submitted with the application:– Social Security
– Social Security Disability Benefit
– Veterans Benefit, pension, earnings, interest on savings and/or investments, and cash given to you or any other income must be reported.
Individuals needing assistance the DPAP application can call 1-800-996-9969, Option 2, then Option 1 to reach a representative.
22
Did You Know?
The DPAP paper
application is located online
at:
http://www.dhss.delaware.gov/dss/files/dpapapplication.pdf
The DPAP paper
application is located online
at:
http://www.dhss.delaware.gov/dss/files/dpapapplication.pdf
Revised 02/02/2011
DPAP vs. LIS
23
DPAP LIS
Income Limit 200% of FPL 150% of FPL
Resource Limit NO YES
Documentation YES NO
Processing 7 business days 10 – 21 business days
RX Benefit $5.00 or 25% $2.50 – $6.50
RX Premium NO Varies based on LIS level
Coverage Gap YES YES
Which program is more beneficial for the consumer?
Revised 02/02/2011
Florida
Florida does not have a state prescription assistance program for Medicare recipients.
Some Florida counties offer Pharmaceutical Prescription Assistance Programs for individuals who cannot afford their prescriptions.
Florida does offer the Florida Discount Drug Card is designed to lower the cost of prescriptions for Florida residents without drug insurance coverage. Enrollees save an estimated 5 to 40 percent on Rx purchases. More information can be found at http://www.floridadiscountdrugcard.com/pdfs/AboutFactSheet.pdf
24
Revised 02/02/2011
Georgia
Georgia does not have a state prescription assistance program for Medicare recipients.
25
Revised 02/02/2011
What is Illinois Care RX?
Illinois Care RX BASIC plan covers prescription drugs for the treatment of Alzheimer’s disease, arthritis, cancer, diabetes, glaucoma, heart and blood pressure problems, HIV/AIDS (if eligible for Medicare), lung disease and smoking related illnesses, multiple sclerosis, osteoporosis and Parkinson’s disease.
Illinois Care RX PLUS plan covers all classes of medically necessary drugs
Enrollees in either plan will pay:– $2.50 for generic drugs, $6.30 for preferred brand name drugs
– $15 for specialty and non-preferred brand name drugs,
– 20% plus the applicable co-pay after $2,700 in drug benefits have been paid on your behalf. After
– $6,440 of total drug costs, enrollees pay 5% co-insurance and Medicare pays 95% of the drug costs.
26
Revised 02/02/2011
Care RX Income Limits
Income is the earnings you receive.– Examples are: wages, Social Security income, Railroad Retirement, and
Veteran’s benefits
There is no Resource test for Care RX.
27
Income Individual* Married
Yearly $21,780 36,635
Monthly $1,815 $3,052
Did You Know?
In order to enrollee in Care RX an individual
must apply for Medicare Part D Extra Help even if they do not meet Extra Help
qualifications.
In order to enrollee in Care RX an individual
must apply for Medicare Part D Extra Help even if they do not meet Extra Help
qualifications.
Revised 02/02/2011
Care RX Application Assistance
Care RX can be applied for at: https://cbrx1.aging.illinois.gov/app/cbci/
Paper applications can be obtained by:– http://www.state.il.us/aging/1rx/cbrx/forms/
il1363.pdf
– Calling the Senior Help Line at 1-800-252-8966– Calling the Senior Health Insurance Program at 1-
800-548-9034.
28
Revised 02/02/2011
Care RX vs. LIS
29
SPDAP LIS
Income Limit of FPL 150% of FPL
Resource Limit NO YES
Documentation YES NO
Processing Online Application: 6 WeeksPaper Application: 4 months
10 – 21 business days
RX Benefit $2.50 - $15.00 $2.50 – $6.50
RX Premium - Varies based on LIS level
Coverage Gap YES YES
Which program is more beneficial for the consumer?
Revised 02/02/2011
What is the Maryland Senior Prescription Drug Assistance Program?
Maryland’s Senior Prescription Drug Assistance Program (SPDAP) is a State program administered by the Maryland Health Insurance Plan and provides financial assistance to moderate-income Maryland residents who are eligible for Medicare and are enrolled in a prescription drug plan.
SPDAP pays for prescription drug related costs:
– $35 per month towards the cost of their monthly Medicare Rx or Medicare Advantage Prescription drug premiums
– Will pay 95% of the drug costs for consumers during the coverage gap
30
Did You Know?
In order to be eligible for the
“Coverage Gap Subsidy” the consumer
MUST be enrolled in an
approved plan.
In order to be eligible for the
“Coverage Gap Subsidy” the consumer
MUST be enrolled in an
approved plan.
Revised 02/02/2011
SPDAP Income Limits
Income is the earnings you receive.– Examples are: wages, Social Security income, Railroad Retirement, and
Veteran’s benefits
There is no Resource test for SPDAP Couples must complete separate applications if both are
applying for the benefit
31
Income Individual Married
Yearly $ 32,670 $ 44,130
Monthly $2,722.50 $3,677.50
300% of Poverty level in 2011Did You Know?
To enroll into SPDAP a
consumer CANNOT be enrolled in
LIS.
To enroll into SPDAP a
consumer CANNOT be enrolled in
LIS.
Revised 02/02/2011
SPDAP Application Assistance
SPDAP can only be applied for with a paper application and require the following documentation to be submitted with the application:
Proof of at least six months of Maryland residency
Copy of your most recent federal income tax return
32
Did You Know?
The SPDAP paper
application is located online
at:
http://www.marylandspdap.com/
Portals/1/Docs_Marylan
dSPDAP/SPDAP
%20Application%20Revised%20113010%20approved.p
df
The SPDAP paper
application is located online
at:
http://www.marylandspdap.com/
Portals/1/Docs_Marylan
dSPDAP/SPDAP
%20Application%20Revised%20113010%20approved.p
df
Revised 02/02/2011
SPDAP vs. LIS
33
SPDAP LIS
Income Limit 300% of FPL 150% of FPL
Resource Limit NO YES
Documentation YES NO
Processing 10 business days 10 – 21 business days
RX Benefit 95% during the Coverage Gap
$2.50 – $6.50
RX Premium Up to $35 for partner plans
Varies based on LIS level
Coverage Gap YES YES
Which program is more beneficial for the consumer?
Revised 02/02/2011
Mississippi
Mississippi does not have a state prescription assistance program for Medicare recipients.
34
Revised 02/02/2011
What is the New Jersey Pharmaceutical Assistance to the Aged and Disabled Program?
New Jersey’s The Pharmaceutical Assistance to the Aged and Disabled (PAAD) is a State program administered by the Department of Health and Senior Services and provides financial assistance to residents who are eligible for Medicare and are enrolled in a prescription drug plan.
PAAD pays for prescription drug related costs:
– Assistance to cover RX drugs $5.00 (generic) or $7.00 (name brand)
– Contribute up to the regional benchmark amount towards the prescription portion of the total premium.
35
Did You Know?
If a Medicare Part D plan
does not pay for a
medication because the
drug is not on its formulary,
PAAD beneficiaries will have to switch to a drug on the Part D plan's
formulary
If a Medicare Part D plan
does not pay for a
medication because the
drug is not on its formulary,
PAAD beneficiaries will have to switch to a drug on the Part D plan's
formulary
Revised 02/02/2011
PAAD Income Limits
Income is the earnings you receive.– Examples are: wages, Social Security income,
Railroad Retirement, and Veteran’s benefits There is no Resource test for PAAD
36
Income Individual Married
Percentage of FPL 225% 205%
Yearly $24,432 $29,956
Monthly $2,036 2,496
Percentage varies between individual& married
Did You Know?
The application for
PAAD also includes
information to apply for the Lifeline Utility
Credit/ Tenants Lifeline
Assistance Program.
The application for
PAAD also includes
information to apply for the Lifeline Utility
Credit/ Tenants Lifeline
Assistance Program.
Revised 02/02/2011
PAAD Application Assistance
PAAD can only be applied for with a paper application and require the following documentation to be submitted with the application:
Verification of date of birth (birth certificate, Social Security record, baptismal certificate, Railroad Retirement record)
37
Did You Know?
The PAAD paper
application is located online
at:
http://www.state.nj.
us/health/forms/ap-
2.pdf
The PAAD paper
application is located online
at:
http://www.state.nj.
us/health/forms/ap-
2.pdf
Revised 02/02/2011
PAAD vs. LIS
38
PAAD LIS
Income Limit > 200% of FPL 150% of FPL
Resource Limit NO YES
Documentation YES NO
Processing 10 - 14 business days 10 – 21 business days
RX Benefit $5.00 & $7.00 $2.50 – $6.50
RX Premium Up to the regional benchmark for the RX portion of the premium
Varies based on LIS level
Coverage Gap YES YES
Which program is more beneficial for the consumer?
Revised 02/02/2011
What is the Pennsylvania’s Prescription Assistance?
Pennsylvania’s Prescription Assistance (PACE) is a State program administered by the Department of Health and Senior Services and provides financial assistance to residents with prescription costs.
39
Did You Know?
That PACEPLUS Medicare
includes PACE & PACENET
That PACEPLUS Medicare
includes PACE & PACENETPACE PACENET
RX Benefit $6.00 & $9.00, potentially lower based on income level
$8.00 & $15.00
Premium Benefit Covers the premium if RX plan is a partner plan
No premium benefit
Revised 02/02/2011
PACE Income Limits
Income is the earnings you receive.– Examples are: wages, Social Security income,
Railroad Retirement, and Veteran’s benefits There is no Resource test for PACE
40
Income Individual Married
Percentage of FPL 133% 120%
Yearly $14,500 $17,700
Monthly $1,208 $1,470
Percentage varies between individual& marriedDid You Know?
That a consumer is not enrolled into a Part D Plan at the
time of enrollment in
PACE or PACENET the Department
of Health and Senior
Services may provide
recommendations.
That a consumer is not enrolled into a Part D Plan at the
time of enrollment in
PACE or PACENET the Department
of Health and Senior
Services may provide
recommendations.
Revised 02/02/2011
PACENET Income Limits
Income is the earnings you receive.– Examples are: wages, Social Security income,
Railroad Retirement, and Veteran’s benefits There is no Resource test for PACENET
41
Income Individual Married
Yearly $23,500 $31,500
Monthly $1,958 $2,625
216% of the FPL in 2010Did You Know?
That a consumer
does not have to enroll in Part D to enjoy the
benefits of PACE or
PACENET; however they
will be responsible
for a PACE or PACENET monthly
deductible of $32.09
That a consumer
does not have to enroll in Part D to enjoy the
benefits of PACE or
PACENET; however they
will be responsible
for a PACE or PACENET monthly
deductible of $32.09
Revised 02/02/2011
PACE & PACENET Application Assistance
PACE & PACENET can be applied for with a paper or online application and require the following documentation to be submitted with the application:
Verification of date of birth (birth certificate, Social Security record, baptismal certificate, Railroad Retirement record)
42
Did You Know?
The PACE paper
application is located online
at:
http://pa.gov/portal/
server.pt/community/
pace___pacenet_application
s/17945
The PACE paper
application is located online
at:
http://pa.gov/portal/
server.pt/community/
pace___pacenet_application
s/17945
Revised 02/02/2011
PACE/PACENET Application Assistance
PACE/PACENET applications DO NOT require supporting documentation. Applications can be submitted in the following:
1.PACE/PACENET paper application is available at: http://pa.gov/portal/server.pt/community/pace___pacenet_applications/17945
2.PACE/PACENET online application is located at: http://pa.gov/portal/server.pt/community/pace___pacenet_applications/17945
43
Revised 02/02/2011
PACE & PACENET vs. LIS
44
PACE PACENET LIS
Income Limit 133% & 120% of FPL
216% of FPL 150% of FPL
Resource Limit NO NO YES
Documentation NO NO NO
Processing 10 business days 10 business days 10 – 21 business days
RX Benefit $6.00 & $9.00 $8.00 & $15.00 $1.00 – $6.30
RX Premium Covers the premium if RX plan is a partner plan
NO Varies based on LIS level
Coverage Gap YES YES YES
Which program is more beneficial for the consumer?
Revised 02/02/2011
Tennessee
Tennessee does not have a state prescription assistance program for Medicare recipients.
45
Revised 02/02/2011
Texas
Texas does not have a state prescription assistance program for Medicare recipients.
46
Revised 02/02/2011
Washington D.C.
Washington D.C. does not have a state prescription assistance program for Medicare recipients.
Residents of the Washington Metropolitan Area now have access to a FREE discount prescription drug card program. DC Rx Card will provide savings of up to 75% on prescription drugs at over 50,000 pharmacies across the country. More information can be found at http://dcrxcard.com
47
Revised 02/02/2011
West Virginia
West Virginia does not have a state prescription assistance program for Medicare recipients.
48
Revised 02/02/2011
Assistance – Is there a Need?
Needs Analysis Ask questions about their prescription needs
• “How many medications do you take each month?”
• “How much do you spend on your medications each month?”
• “Do you not get all your prescriptions filled each month because of the cost?”
• “Have you ever applied for state or federal programs that could help lower your prescription costs?”
• “Would you like some assistance in applying for these programs to help lower your prescription costs?”
Listen for keywords that indicate need.
49
Sales Tip
When discussing a consumer’s
current coverage,
inquire about what they pay
for prescriptions,
if the costs are lower
than the plan benefits they
may be on LIS.
When discussing a consumer’s
current coverage,
inquire about what they pay
for prescriptions,
if the costs are lower
than the plan benefits they
may be on LIS.
Revised 02/02/2011
Assistance – Position a Solution
Position Acknowledge the consumers needs
• “Mrs. Johnson, I appreciate your sharing your answers with me…”
• “Mr. Johnson, thank you for helping me to understand your current situation in regards to prescriptions…”
• “I understand your situation, many of my customers face similar conditions…”
Propose a solution– “Ms. Smith, did you know that there is a program called ‘Extra Help’ that could lower your
prescription co-pays?”
– “Mr. Smith, could I tell you about a program that I have helped my other customers in that reduced their prescription co-pays?
50
Sales Tip
Prior to assisting a consumer
with either LIS or a state
pharmaceutical program review the
application to ensure it can be completed
easily.
Prior to assisting a consumer
with either LIS or a state
pharmaceutical program review the
application to ensure it can be completed
easily.
Revised 02/02/2011
Assistance – Position a Solution con’d
Position Outline the program
• “Mrs. Frank, ‘Extra Help’ is a program by the Social Security Administration and it helps beneficiaries lower their prescription costs.”
• “Mr. Frank, The Department of Heath and Senior Services has a program called Pharmaceutical Assistance to the Aged and Disabled….”
Determine if they qualify• “Mrs. Adams, would you mind if I ask you a few questions about your finances to
see if you qualify?”
• “Mr. Adams, is your annual income less than a certain amount?”
51
Sales Tip
When trying to determine if a consumer
meets the program
qualifications always ask if they make
less than the maximum amount.
When trying to determine if a consumer
meets the program
qualifications always ask if they make
less than the maximum amount.
Revised 02/02/2011
Assistance – Position a Solution con’d
Position Complete the application
• “Mrs. Washington, in order to complete the application I’d like to ask you a few detailed financial questions. Are you comfortable with that?
• “Mr. Washington, once you’ve answered a few questions we can submit the application to lower your prescription costs.
Follow-up• “Mrs. Jones, you will be receiving a letter in about 14 business days that will
indicate if you’ve been enrolled in the program. When you get that letter will you please call me?”
• “Mr. Jones, if you don’t mind I’d like to give you a call back in two weeks to see if you’ve been accepted into the program.”
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Sales Tip
Request brochures from the
Social Security Administratio
n and state departments that outline
the programs. The
brochures will validate your discussion.
Request brochures from the
Social Security Administratio
n and state departments that outline
the programs. The
brochures will validate your discussion.
Revised 02/02/2011
Assistance Do’s Don’ts
DO DON’TEncourage the consumer to contact the Social Security Administration, or state agency if they have any questions about the LIS or the state programs.
Guarantee that by completing the application the consumer will automatically be eligible for the program.
Inform the consumer that eligibility is determined by Social Security Administration or a state agency, and not the health plan.
Imply that the consumer will receive exemption from the Medicare Part D premium.
Inform the consumer that the LIS, or state programs, benefit does not impact their current medical coverage.
Imply that enrolling into a Bravo Health plan means the consumer is automatically eligible for the additional prescription benefits.
Inform the consumer that in order to use the prescription benefit they must be enrolled a Medicare Advantage Plan or stand alone Prescription DrugPlan.
Imply that the prescription benefit is unique to Bravo Health plans.
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Revised 02/02/2011
Question & Answers
What questions do you have?
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