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The 2012-2013 Retire Inquirer Media Kit.
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MAKE YOUR BRAND POWERFUL
MEDIA KIT
MARKETBE SEEN
The Retire Inquirer is a family of creative media tools that vibrantly connect to your market
using the right platforms to convey your message, including the industry’s most modern and
captivating online and print publications. Be creative, outmarket your competition and always
grow your brand.
ThE RETIRE INqUIRER AUDIENcE IS YOUR ULTIMATE TARgET MARKET. REAch YOUR TARgET.
500,000+ 200,000 20,000Seniors in the tri-state area Recipients of our online newsletter Magazines circulated every run
cONTAcTWITh cONSISTENcY AND
UNIqUENESS IS EVERYThINgRetireInquirer broadly delivers your message further with unmatched creative campaigns, state-
of-the-art response tracking, and a strong pulse of your target market’s needs. grow your brand,
reach your target and seize the opportunity to built a comprehensive media campaign.
RetireInquirer’s huge reach of its media channels grow your company’s message and connect
with parents of seniors and seniors themselves. Be in all of the right media tools, singularity
cannot compare to the combined power of all.
DIVERSITY IN YOUR APPROAch
BE EVERYWhERE
ONLINE PRINT EMAIL TELEVISION
MEDIA KIT 2012PRINT ADVERTISINg RATES
MAgAzINE 1x 2x 3x MONThLY*1/4 Page [F] $461 $439 $399 $100
1/3 Page [E] $930 $878 $825 $207
1/2 Page [D] $1,143 $1,065 $991 $248
2/3 Page [c] $1,518 $1,421 $1,329 $333
Full Page [B] $2,059 $1,938 $1,821 $456
2 Page Spread [A] $4,397 $4,165 $3,942 $986
Premiums/Upgradescovers
Back $5,219 $4,948 $4,688 $1,172
Inside Front $3,255 $3,077 $2,907 $727
Inside Back $2,635 $2,416 $2,278 $570
Upfront
Table of Contents $579 $543 $507 $127
Pages 1-5 $2,700 $2,546 $2,402 $601
Pages 5-10 $2,571 $2,425 $2,286 $572
housing/home care Upgrades
1/4 Page Table Display $800 $653 $612 $153
County Sponsorship $183 $170 $160 $40
Golden Sponsors $123 $116 $108 $27
Silver Sponsors $182 $170 $160 $40
cover & Feature ArticlesCall your Representative for Availability.
Call Call Call Call
Find an Expert DirectoryFeatured Expert Tab $182 $170 $160 $40
Listing $94 $87 $81 $21
* Monthly cost estimate based on per is-sue rate. Retire Inquirer does not invoice monthly. All rates are net. [As of January 2011, rates are subject to change without notice.][A]
2 PAgE SPREAD[B]
FULL PAgE
[E] 1/3 PAgE
[c] 2/3 PAgE
[F] 1/4 PAgE
[D] 1/2 PAgE
gET STARTED
ONLINE ADVERTISINg RATES
ONLINE 1xApex Banner (5 banner rotation) $2,500
Pinnacle Banner (in rotation) $1,500
Medallion Banner (in rotation) $975
Featured Banner (in rotation) $1,000
Text Ads (per week in rotation) $200
Article/Press Release $80
EMAIL/NEWSLETTER 1xEmail Blast (minimum 75,000 sends) $2,120
Platinum Banner $2,125
gold spot Banner $1,305
Silver spot Banner $1,295
Metallic spot Banner $1,070
Featured Text Newsletter Sponsorship $625
consultation & Design on One campaign $535
for more information on pricing and placement, please contact our sales staff at 610.764.5315 or email [email protected]
MEDIA KIT 2012
APEX BANNER
PINNACLE BANNER
MEDALLIONBANNER
FEATURED ARTICLE TEXT AD
MEDALLIONBANNER
SINgLE ISSUE TRIAL PAcKAgES*
cOMMERcIAL & ONLINE
EMAIL & ONLINE
MAgAzINE & ONLINE
MAgAzINE ONLY POWER PLAY
MAgAzINEFull Page - - Full page in
November issueFull page in
November issueFull page in
November issue
quarter Page - - - -
ONLINEText ads (per week in rotation) 1/month 1/month - - 1/month
Article/press release - - - - -
EMAILEmail blasts (minimum 75,000 sends) 1/month 1/month - - 1/month
cOMMERcIAL15-Second 1/uploaded on
retireinquire.com - 1/uploaded on retireinquire.com - -
30-Second - - - - 1/uploaded on retireinquire.com
Two 15-Second Spots - - - - -
TOTAL PRIcE A LA cARTE $6,020 $2,320 $5,809 $2,559 $8,129
TOTAL PRIcE AFTER TRIAL DIScOUNT $3,779 $1,579 $3,789 $1,769 $4,489
MEDIA KIT 2012
gET STARTED
*FOR NEW CUSTOMERS ONLY.Lock in these huge savings before it’s too late!
for more information on pricing and placement, please contact our sales staff at 610.764.5315 or email [email protected]
EDITORIAL cALENDAR
AD cLOSE MATERIALSDUE OPPORTUNITIES MEETINg cOVERAgE
DEcEMBER ISSUE: Best of the Best List
List of accredited providers of retirement living opportunities
Special Directory : Top Nursing Agencies
10.31.12 11.17.12 Best of Best list sponsorship
Philadelphia Senior Center 2-day nursing home
showcase
MARch ISSUE : Living a Longer Life
101 ways to live to 100; advice from Dr. Franklin Strong MD
Special Directory : Great Alzheimer’s Care Facilities
02.01.13 02.17.13
Gold sponsorship of Special Directory: Alzheimer’s Care
Facilities
Editorial Write Up
Senior and Baby Boomer Housing
and Planning Expo at the Valley Forge
Casino Hotel, March 17th and 18th.
JUNE ISSUE:Summer Fun in the Sun!
201 places to go and things to do outside.
Special Directory : Geriatric Docs in the Tri-State area.
Holocaust Stories from Survivors and Veterans.
05.01.13 05.17.13
Front Cover sponsorship
Gold sponsorship of WWII Stories
section.
Jewish Community Senior
Resource Fair
Last week in August or first
week in September.
SEPTEMBER ISSUESenior centers to Improve Your Life
Philadelphia Corp. for Aging Director’s list of great place to spend time
Special Directory : Financial and Retirement Planners in the Tri-State area
08.01.13 08.17.13
Director’s list sponsorship
Front cover sponsorship
Editorial Write Up
9th Annual Women’s Health
Symposium Second week in
Septmber
MEDIA KIT 2012
SOLD