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RETAIL INDUSTRY. ELLEN KATZ CALHOUN HIGH SCHOOL. OUTLOOK OF RETAILING. RETAILING INDUSTRY IS CHANGING MASS MERCHANDISERS ARE PREDOMINANT. MOM & POP STORES. DISAPPEARING COMPETITION INTENSE DECLINING REVENUES. RETAIL BREAKDOWN. DEPARTMENT STORES DISCOUNT STORES CATEGORY KILLERS - PowerPoint PPT Presentation
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RETAILING INDUSTRY IS RETAILING INDUSTRY IS CHANGINGCHANGING
MASS MERCHANDISERS ARE MASS MERCHANDISERS ARE PREDOMINANTPREDOMINANT
DISAPPEARINGDISAPPEARING COMPETITION INTENSECOMPETITION INTENSE DECLINING REVENUESDECLINING REVENUES
DEPARTMENT STORESDEPARTMENT STORES
DISCOUNT STORESDISCOUNT STORES
CATEGORY KILLERSCATEGORY KILLERS
SPECIALTY STORESSPECIALTY STORES
VERY HIGH TURNOVER VERY HIGH TURNOVER INDUSTRYINDUSTRY
SOME SUPERSTORES SOME SUPERSTORES ENCOURAGE SELF SERVICEENCOURAGE SELF SERVICE
LOW WAGESLOW WAGES
SELECT MERCHANDISESELECT MERCHANDISE DEAL WITH VENDORSDEAL WITH VENDORS WRITE ORDERSWRITE ORDERS OPERATE WITHIN A BUDGETOPERATE WITHIN A BUDGET GOOD WITH NUMBERSGOOD WITH NUMBERS SALARY RANGE $18,000-$35,000SALARY RANGE $18,000-$35,000
PLAN SALESPLAN SALES MONITOR INDUSTRYMONITOR INDUSTRY SELECT MERCHANDISESELECT MERCHANDISE WRITE AND PRICE ORDERS TO WRITE AND PRICE ORDERS TO
VENDORVENDOR SALARY RANGE $32,000-SALARY RANGE $32,000-
$85,000$85,000
BE WELL BE WELL VERSED IN VERSED IN PRODUCTS YOU PRODUCTS YOU ARE SELLINGARE SELLING
ADVANCE INTO ADVANCE INTO MANAGEMENT MANAGEMENT PROGRAMSPROGRAMS
SALARY $18,000-SALARY $18,000-$35,000$35,000
SUPERVISE SALES STAFFSUPERVISE SALES STAFF CONTROL SALES FLOOR CONTROL SALES FLOOR
INVENTORYINVENTORY WORK CLOSELY WITH BUYERSWORK CLOSELY WITH BUYERS COLLEGE DEGREE NOT COLLEGE DEGREE NOT
ALWAYS NECESSARYALWAYS NECESSARY
MOVE MERCHANDISE MOVE MERCHANDISE FROM FROM MANUFACTURER TO MANUFACTURER TO RETAILERRETAILER
RELY HEAVILY ON RELY HEAVILY ON MIDDLEMEN GET MIDDLEMEN GET THEIR PRODUCT TO THEIR PRODUCT TO RETAIL MARKETRETAIL MARKET
STRONG CUSTOMER STRONG CUSTOMER SERVICE ETHICSERVICE ETHIC
MORE YOU SELL THE MORE YOU SELL THE MORE LIKELY TO GET MORE LIKELY TO GET PROMOTEDPROMOTED
OVERSEES OVERSEES SEVERAL SEVERAL MERCHANDISE MERCHANDISE DEPARTMENTSDEPARTMENTS
BUYERS MOVE INTO BUYERS MOVE INTO THIS POSITION THIS POSITION AFTER 6-10 YEARSAFTER 6-10 YEARS
ENSURE ENSURE CONSISTENT CONSISTENT QUALITYQUALITY
INTERNSHIPS INTERNSHIPS MANAGEMENT TRAINING MANAGEMENT TRAINING
PROGRAMSPROGRAMS
WHAT EMPLOYERS LOOK FORWHAT EMPLOYERS LOOK FOR ENJOY SERVING PEOPLEENJOY SERVING PEOPLE SELF-MOTIVATED & SELF-MOTIVATED &
AGGRESSIVEAGGRESSIVE PROBLEM SOLVING SKILLSPROBLEM SOLVING SKILLS
GET TO SEE NEW MERCHANDISE GET TO SEE NEW MERCHANDISE BEFORE CONSUMERS DOBEFORE CONSUMERS DO
EMPLOYEE DISCOUNTSEMPLOYEE DISCOUNTS TRAVEL OPPORTUNITIESTRAVEL OPPORTUNITIES
10-12 HOURS DAYS10-12 HOURS DAYS INADEQUATE COMPENSATIONINADEQUATE COMPENSATION WORK WEEKENDSWORK WEEKENDS
MARKETINGMARKETING ENTREPRENEURSHIPENTREPRENEURSHIP ACCOUNTINGACCOUNTING ANY BUSINESS SUBJECT ANY BUSINESS SUBJECT
WOULD BE VERY BENEFICIALWOULD BE VERY BENEFICIAL
General Management Certificate Program•enables graduates to advance their careers by developing high-level competencies as managers
Human Resources Management Certificate Program•human resources management for corporations, not-for-profit institutions and government agencies in both domestic and international markets.
International Business Certificate Program•international financial managers, import/export managers, foreign subsidiary managers, international human resources managers, international trade managers
Marketing Certificate Program•direct marketing, international marketing, retail management and marketing research• marketing media with emphasis on television and print advertising