Whitney

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If you have any questions or comments please get in

touch:

hickswd88@gmail.com

whitneyhicks.com

334.207.9241

facebook.com/whitneyhicks

In this brochure you will find:

• Internship experience• Employment history• Software• Related Coursework• Skills• Social media• Contact information

Please visit my digital resume and portfolio website at:

http://www.whitneyhicks.com

Objective:My career goal is to acquire a public relations or marketing position with a company who is committed to providing outstanding service to its clients in a timely manner.

“Keep your dreams alive. Understand to achieve

anything requires faith and belief in yourself,

vision, hard work, determination, and dedication.

All things are possible for those who believe.”

Resu

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Eye Center South Marketing Internship:

• Exercised skills in database creation, management and advanced direct marketing techniques through analysis, coordination and preparation of direct mailings to specified contacts

• Developed presentation and interactive skills through patient eye screenings, meetings with optometrists, and marketing/advertising meetings

• Prepared and wrote press releases to be circulated to local media to generate coverage for new doctors

• Designed newsletters on events, sales, and updates for the practice which was mailed to more than 2500 patients and resulted in increased revenue of $3000 in product sales and surgeries

• Created a social media website to reach a broader audience and connect with optometrists and establish relationships within the company

Related Coursework:

Feature WritingNews WritingPersuasive DiscourseNonverbal CommunicationCommunication in OrganizationsSurvey Research MethodsStyle & Design in public relationsCampaigns in public relationsCase Studies in public relationsPublic Relations WritingConsumer BehaviorInternational Marketing

Software I have experience with:Photoshop allows you to design and edit images

Dreamweaver allows you to create and manage websites

Indesign allows you to create documents such as this brochure and newsletter.

Lee County Literacy Coalition Campaign:

During my public relations campaign course I designed a week long fundraising event titled “Lee County Literacy Week.” The week featured three events that ended in a SCRABBLE tournament for all residents to participate in. I created three media kits for the LCLC, a Facebook event page and a detailed itinerary for the weeks events. The campaign is pictured above and is being implemented in 2011. All profits go directly to the LCLC.

WAR EAGLE!“The future belongs to those who

believe in the beauty of their dreams.” -Eleanor Roosevelt