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Responsible entrepreneurship – a way of increasing SMEs’ competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP: Sustainable Baltic Sea as a business model

Responsible entrepreneurship – a way of increasing SMEs competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP:

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Page 1: Responsible entrepreneurship – a way of increasing SMEs competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP:

Responsible entrepreneurship

– a way of increasing SMEs’ competitiveness during economic crisis

Monika MichałowskaPomerania Development Agency Co.

WORKSHOP: Sustainable Baltic Sea as a business model

Page 2: Responsible entrepreneurship – a way of increasing SMEs competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP:

• Set up in 1992 on the initiative of the voivodeship authorities

• Owned by the Marshal of Pomorskie Voivodeship

• Over 160 employees

Mission:

„We act in favour of sustainable socio-

economic development of the Pomerania

Region; we provide assistance to

businesses and the local authorities;

we initiate and support economic ventures

of regional significance.”

WORKSHOP: Sustainable Baltic Sea as a business model, Malmo 05.04.2011

Page 3: Responsible entrepreneurship – a way of increasing SMEs competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP:

• Supporting small and medium sized entrepreneurs;

• Developing entrepreneurship in the region by promoting and implementing EU grants programmes availableto SME sector;

• Supporting Pomeranian local authorities and SMEs in obtaining EU funds;

• Assisting local and regional authorities in implementation of regional policy;

• Promoting the region and its investment opportunities and assisting foreign entrepreneurs interested in investing in the region;

• Preparing local authorities and entrepreneurs to manage EU financed projects effectively by relevant trainings.

Aims:

WORKSHOP: Sustainable Baltic Sea as a business model, Malmo 05.04.2011 Regional Education AcademyRegional Education AcademyWe build Pomeranian knowledge-based society

Page 4: Responsible entrepreneurship – a way of increasing SMEs competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP:

Initiating and supporting economic ventures and enterprises of regional significance.

•Monitoring SME sector in the region;

•Co-operation within the projects with regional, national and international partners;

•Looking for new trends and sources of economic competitiveness / advantage.

WORKSHOP: Sustainable Baltic Sea as a business model, Malmo 05.04.2011

Page 5: Responsible entrepreneurship – a way of increasing SMEs competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP:

Corporate Social Responsibility => PROJECT

"A concept whereby companies integratesocial and environmental concerns in their business operations and in their interaction with their stakeholders on a voluntary basis." (definition by EC)

Part of the Europe 2020 strategy for smart, sustainable and inclusive growth;Facilitates shaping the competitiveness model desired by Europe;In the context of economic crisis, significant help when building (and rebuilding) trust in business, which is vital for the health of Europe's social market economy can be more relevant than ever.(source: http://ec.europa.eu/enterprise/policies/sustainable-business/corporate-social-responsibility/index_en.htm)

WORKSHOP: Sustainable Baltic Sea as a business model, Malmo 05.04.2011

Page 6: Responsible entrepreneurship – a way of increasing SMEs competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP:

CSR project: The beginning…

Project idea for South Baltic Programme (ERDF)=> no interest among potential project partners…

Additional call for proposals – request from JTS=> reformulating project idea: Responsible Supply Chain concept (international co-operation, transfer of experiences);

Contact with Sustainable Sweden Southeast => …and IUC Kalmar.

Linking and coordinating Linking and coordinating experiences experiences

on sustainability on sustainability

WORKSHOP: Sustainable Baltic Sea as a business model, Malmo 05.04.2011

Page 7: Responsible entrepreneurship – a way of increasing SMEs competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP:

RespEn project: Partnership

WORKSHOP: Sustainable Baltic Sea as a business model, Malmo 05.04.2011

Page 8: Responsible entrepreneurship – a way of increasing SMEs competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP:

The meaning and rationale behind the project…

Adapting CSR standards to SMEs needs; Providing SMEs with new co-operation opportunities

=> Responsible Supply Chain concept; Increasing SMEs competitiveness by familiarizing them with

CSR management strategy => trainings & workshops;

Increasing cross-Baltic co-operation of SMEs => international workshops, study visits, CSR success stories on the website;

WORKSHOP: Sustainable Baltic Sea as a business model, Malmo 05.04.2011

……creating good environment for creating good environment for companies which want to implement companies which want to implement CSR strategy in their operations by CSR strategy in their operations by education & integrating variety of education & integrating variety of

social partners. social partners.

Page 9: Responsible entrepreneurship – a way of increasing SMEs competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP:

The vision…

Application Form as an initial reference; Various ideas, long discussions, culture differences, language

misunderstandings => constant negotiations & looking for the best solutions for ALL PARTIES;

Openess to possibilities => co-operation with academics, SMEs, students, authorities and big companies…

Communication, information, education – never ending process…

…and pieces of the puzzle are starting to fall into place now=> COMMON VISION

WORKSHOP: Sustainable Baltic Sea as a business model, Malmo 05.04.2011

……and different understanding still and different understanding still leads to common goal by winding leads to common goal by winding

paths paths

Page 10: Responsible entrepreneurship – a way of increasing SMEs competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP:

Lessons learned…

COMMUNICATION=> e-mails=> meetings=> teleconferences=> videoconferences

WORKSHOP: Sustainable Baltic Sea as a business model, Malmo 05.04.2011

……there are different cultures of there are different cultures of working, of communicating, of solving working, of communicating, of solving problems and variety of experience & problems and variety of experience & resources on the both shores of the resources on the both shores of the

Baltic Sea.Baltic Sea.Let’s benefit of that!Let’s benefit of that!

Page 11: Responsible entrepreneurship – a way of increasing SMEs competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP:

The future…

Core network members: sources of knowledge and experience=> Project Partners=> Business support organizations=> NGOs=> Authorities=> Academics=> Multinational corporations

Beneficiary members => SMEs

WORKSHOP: Sustainable Baltic Sea as a business model, Malmo 05.04.2011

……South Baltic CSR network South Baltic CSR network supporting co-operation of SMEs supporting co-operation of SMEs within Responsible Supply Chain.within Responsible Supply Chain.

Page 12: Responsible entrepreneurship – a way of increasing SMEs competitiveness during economic crisis Monika Michałowska Pomerania Development Agency Co. WORKSHOP:

Thank you for your attention

Monika MichałowskaPomerania Development Agency Co.tel. +48 58 32 33 245e-mail: [email protected]

[email protected]

www.responsiblesme.eu