Research Pa Ani Final

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    Group Members

    Amarprit Bharaj 05Kinjal Dalal 14Priyanka Shah 46

    Shweta Singh 52

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    Preference Study

    You need to undertake a survey in Mumbai forascertaining the percentage of working women &

    men who would order bottled water on their visitsto any hotel for food, in lieu of water being servedin glasses in the hotel.

    Also find out the probability / percentage of

    the people ordering bottled water who wouldconsume the water provided in glasses if theywere informed by the Hotel staff / Or by any signboard that the water provided is treated withstandard UV filters such as the ones used athomes or better ones.

    Design a single questionnaire encompassingboth the quantitative studies and undertake thesurvey. Report the findings.

    Also elaborate the sampling procedureundertaken.

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    /Bottled water V S RegularHotel water

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    Sampling Procedure1.Sample Size : 40

    2.Sample Unit : Individuals

    20 Males

    20 Females

    3.Sampling Areas : Official areas in city of Mumbai

    Bandra Kurla Complex

    Vikhroli R mall

    4.Type of sampling :Non Probability sampling

    5.Method of sampling :

    Convenience sampling

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    Questionnaire

    1.How many times in a week do you goto hotel?

    a)Twice a day

    b)Dailyc)Once a week

    d)3-6 times a week

    e)Others specifyf)

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    How many times in a week do you go to

    hotel?

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    2.When you visit a hotel or a restaurant which of thebelow stated options do you choose to drink interms of water?

    a)Regular hotel waterb)Bottled water

    c) Either regular hotel water or bottled water

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    3.Which factors induces you toorder regular hotel water?

    a)Free of cost.

    b)Awareness about hotels hygienepractices.

    c)Preference is not given by thewaiter.

    d)Price of bottled water

    e)Others

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    Factors inducing you to orderregular water

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    4. If bottled water which of theoptions stated below do youorder?

    a)Mineral water

    b)Packaged Water

    c)Any of the above two

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    Water type

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    5.What is the maximum amount thatyou are willing to spend on bottled

    water?

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    6.Regardless of any hotel you goto , do you always order forbottled -water?

    a)Yes

    b)No

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    7.If yes then ,which factors induceyou to order bottled water?

    a)Status symbol

    b)Taste

    c)Hygiene Concious

    d)Rich in mineralse)Others, specify

    F t i d i t

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    Factors inducing you toorder bottled water

    regardless of hotel

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    8.Ifno which factors influences you to orderbottled water occasionally?

    a)Office meetings

    b)Just like that

    c)Illness

    d)Hygiene of hotel is not upto the mark

    e)Epidemicf) Price

    g)Specific occasions ( date , family gettogether)

    h)Others specify

    What ind ces people to

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    What induces people toorder bottled water

    occasionally

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    . ,9 Fro m th e fo llo w in g q u e stio n s p le a se circleo n e n u m b e r to in d ica te th e e xte n t to w h ichy o u a g re e o r d isa g re e w ith e a ch sta te m e n ta)I believe there is adequate and timely

    testing of bottled water .

    Strongly disagree 1 2 3 4 5 6 7 8 9Strongly agree

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    Tested at regular timeintervals

    P

    E

    O

    P

    L

    e

    R A T I N G S

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    a)I believe that bottled water thepurest form.

    Strongly disagree 1 2 3 4 5 6 7 8 9Strongly agree

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    Purest Form

    People

    R a tin gs

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    a)I believe bottled water is safefor my Family to consume

    Strongly disagree 1 2 3 4 5 6 7 8 9

    Strongly agree

    Safe for m famil

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    Safe for my family

    People

    R A T IN G S

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    10.If you were informed by thehotel staff / or by any sign boardthat the water provided by the

    hotel is treated with standard UVfilters will you prefer drinkingthat water

    a)Yesb)No

    c)Cant say

    R dl filt (b ttl d

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    Regardless uv filters(bottledusers)

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    Regardless u/v filter (either)

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    14.If no ,then why will you stillorder for bottled water?

    a)Lack of trust

    b)Hygiene conscious

    c)Health conscious

    d)Brand loyaltye)others

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    Findings

    35% respondents order bottled water

    12.5% order regular water

    42.5% order either bottled or regularwater

    Bottled water users are not ready toshift to regular water.

    Respondents ordering either bottledwater or regular water differsmajorly because of the hygine

    practices of the hotel.

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    Thank

    you