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7/30/2019 Research Into Specific Music Magazine That You Might Like to Emulate
1/7
Task 4 and 5
Research into specific music magazine that you might like to emulate. Show some covers, contents
pages and articles from this magazine. Complete research into this publisher and why it might not
make a suitable publisher for your final magazine.
Kerrang
For my magazine, I would like to emulate the Kerrang magazine.
About Kerrang
Kerrang is a UK-based magazine devoted to rock music. It was first published on 6 June 1981 as a
one-off supplement in the Sounds newspaper. Named after the onomatopoeic word that derives
from the sound made when playing a power chord on an electric guitar, Kerrang was initially
devoted to the New Wave of British Heavy Metal and the rise ofhard rock acts. In the early 2000s it
became the best-selling British music newspaper.
Launched as a monthly magazine, Kerrang began to appear on a fortnightly basis later, and in 1987 it
went weekly. During the 1980s and early 1990s the magazine placed many thrash and glam metal
acts on the cover but later discarded them when grunge acts such as Nirvana rose to fame. Readers
often criticize the magazine for repeating this process every time a new musical trend becomes
popular.
With the emergence ofemo and metalcore, Kerrang began to heavily feature this musical trend.
However, the revamp was not welcomed by all readers and many complaints were received about
Kerrang's sudden emphasis on emo and metalcore music. However, this emergence took the
magazine into its most commercially successful period with a record ever ABC for the title of 80,186
copies.
http://en.wikipedia.org/wiki/Music_magazinehttp://en.wikipedia.org/wiki/Rock_musichttp://en.wikipedia.org/wiki/Sounds_(magazine)http://en.wikipedia.org/wiki/Onomatopoeiahttp://en.wikipedia.org/wiki/Power_chordhttp://en.wikipedia.org/wiki/New_Wave_of_British_Heavy_Metalhttp://en.wikipedia.org/wiki/Hard_rockhttp://en.wikipedia.org/wiki/Thrash_metalhttp://en.wikipedia.org/wiki/Glam_metalhttp://en.wikipedia.org/wiki/Grungehttp://en.wikipedia.org/wiki/Nirvana_(band)http://en.wikipedia.org/wiki/Emohttp://en.wikipedia.org/wiki/Metalcorehttp://en.wikipedia.org/wiki/Audit_Bureau_of_Circulations_(UK)http://en.wikipedia.org/wiki/Audit_Bureau_of_Circulations_(UK)http://en.wikipedia.org/wiki/Metalcorehttp://en.wikipedia.org/wiki/Emohttp://en.wikipedia.org/wiki/Nirvana_(band)http://en.wikipedia.org/wiki/Grungehttp://en.wikipedia.org/wiki/Glam_metalhttp://en.wikipedia.org/wiki/Thrash_metalhttp://en.wikipedia.org/wiki/Hard_rockhttp://en.wikipedia.org/wiki/New_Wave_of_British_Heavy_Metalhttp://en.wikipedia.org/wiki/Power_chordhttp://en.wikipedia.org/wiki/Onomatopoeiahttp://en.wikipedia.org/wiki/Sounds_(magazine)http://en.wikipedia.org/wiki/Rock_musichttp://en.wikipedia.org/wiki/Music_magazine7/30/2019 Research Into Specific Music Magazine That You Might Like to Emulate
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Task 4 and 5
About the publishers
The publishers of Kerrang are the Bauer Media Group. Bauer Media Group is a multinational mediacompany headquartered in Hamburg, Germany which operates in 15 countries worldwide.
Worldwide circulation of Bauer Media Group's magazine titles amounts to 38 million magazines a
week
Bauer Verlagsgruppe has been managed by four generations of the Bauer family. Originally a small
printing house, The Bauer Publishing Group has grown into a worldwide publishing and media
company. The Bauer Publishing Group comprises 282 magazines worldwide in 15 countries, as well
as TV and radio stations. Bauer started in the UK with the launch of Bella magazine in 1987 and as H
Bauer Publishing became Britain's third largest publisher. Bauer further expanded in the UK with the
purchase of Emap Consumer Media and Emap Radio in 2008 to become the UK's biggest publishing
group.
Kerrangs front covers
Kerrangs front covers usually
feature a band but
sometimes just contain a
single artist. The figures on
the front of the magazine
always stand out because the
background is usually plain
and lack different colours and
images. The anchored text
next to the image is bold and
colourful, making the text
stand out, making it eye
catching, making the reader
want to buy the magazine.
The figure is always located
on top of the title of the
magazine and always obeys
the rule of thirds.
http://en.wikipedia.org/wiki/Multinational_corporationhttp://en.wikipedia.org/wiki/Mass_mediahttp://en.wikipedia.org/wiki/Hamburghttp://en.wikipedia.org/wiki/Germanyhttp://1.bp.blogspot.com/-Y_w1eACE05Y/TuD3nDCMfxI/AAAAAAAAAXo/q1vs2J_iwpI/s1600/kerrang.jpghttp://a3.ec-images.myspacecdn.com/images02/124/6ac855b38de04c3b9d42f5d33ddd6268/l.jpghttp://1.bp.blogspot.com/-Y_w1eACE05Y/TuD3nDCMfxI/AAAAAAAAAXo/q1vs2J_iwpI/s1600/kerrang.jpghttp://a3.ec-images.myspacecdn.com/images02/124/6ac855b38de04c3b9d42f5d33ddd6268/l.jpghttp://1.bp.blogspot.com/-Y_w1eACE05Y/TuD3nDCMfxI/AAAAAAAAAXo/q1vs2J_iwpI/s1600/kerrang.jpghttp://a3.ec-images.myspacecdn.com/images02/124/6ac855b38de04c3b9d42f5d33ddd6268/l.jpghttp://1.bp.blogspot.com/-Y_w1eACE05Y/TuD3nDCMfxI/AAAAAAAAAXo/q1vs2J_iwpI/s1600/kerrang.jpghttp://a3.ec-images.myspacecdn.com/images02/124/6ac855b38de04c3b9d42f5d33ddd6268/l.jpghttp://1.bp.blogspot.com/-Y_w1eACE05Y/TuD3nDCMfxI/AAAAAAAAAXo/q1vs2J_iwpI/s1600/kerrang.jpghttp://a3.ec-images.myspacecdn.com/images02/124/6ac855b38de04c3b9d42f5d33ddd6268/l.jpghttp://en.wikipedia.org/wiki/Germanyhttp://en.wikipedia.org/wiki/Hamburghttp://en.wikipedia.org/wiki/Mass_mediahttp://en.wikipedia.org/wiki/Multinational_corporation7/30/2019 Research Into Specific Music Magazine That You Might Like to Emulate
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Task 4 and 5
Kerrangs contents pages
Kerrangs contents pages usually feature a large and dominant image
of a single artist which normally takes up most of the page. The pages
are always separated by sub headings which make it easier for the
reader to choose a page. These sub headings are always in bright
colours making them stand out. The title of the page is always located
in either the top left or top right and does not take up the whole of
the width of the page and only takes up about a quarter of the width.
http://2.bp.blogspot.com/-gmoHB4u1u0U/TyE1Kyp_M8I/AAAAAAAAACs/MrCOYqCuziw/s1600/KERRANG+CONTENTS.jpghttp://1.bp.blogspot.com/_bU8K87WKvuI/TUFDy1rL1GI/AAAAAAAAACo/4Wp75fciQD4/s1600/contents+kerrang.jpghttp://3.bp.blogspot.com/_gVUwRX0O50k/SyDm0fMfKfI/AAAAAAAAAD0/w-YpNVXlRWY/s320/kerrang+contents+page.jpghttp://3.bp.blogspot.com/__cVn0N4aqpE/SUAo1HysMtI/AAAAAAAAAFw/mNpWn1tnq4Y/s320/contents+page+kerrang.jpghttp://2.bp.blogspot.com/-gmoHB4u1u0U/TyE1Kyp_M8I/AAAAAAAAACs/MrCOYqCuziw/s1600/KERRANG+CONTENTS.jpghttp://1.bp.blogspot.com/_bU8K87WKvuI/TUFDy1rL1GI/AAAAAAAAACo/4Wp75fciQD4/s1600/contents+kerrang.jpghttp://3.bp.blogspot.com/_gVUwRX0O50k/SyDm0fMfKfI/AAAAAAAAAD0/w-YpNVXlRWY/s320/kerrang+contents+page.jpghttp://3.bp.blogspot.com/__cVn0N4aqpE/SUAo1HysMtI/AAAAAAAAAFw/mNpWn1tnq4Y/s320/contents+page+kerrang.jpghttp://2.bp.blogspot.com/-gmoHB4u1u0U/TyE1Kyp_M8I/AAAAAAAAACs/MrCOYqCuziw/s1600/KERRANG+CONTENTS.jpghttp://1.bp.blogspot.com/_bU8K87WKvuI/TUFDy1rL1GI/AAAAAAAAACo/4Wp75fciQD4/s1600/contents+kerrang.jpghttp://3.bp.blogspot.com/_gVUwRX0O50k/SyDm0fMfKfI/AAAAAAAAAD0/w-YpNVXlRWY/s320/kerrang+contents+page.jpghttp://3.bp.blogspot.com/__cVn0N4aqpE/SUAo1HysMtI/AAAAAAAAAFw/mNpWn1tnq4Y/s320/contents+page+kerrang.jpghttp://2.bp.blogspot.com/-gmoHB4u1u0U/TyE1Kyp_M8I/AAAAAAAAACs/MrCOYqCuziw/s1600/KERRANG+CONTENTS.jpghttp://1.bp.blogspot.com/_bU8K87WKvuI/TUFDy1rL1GI/AAAAAAAAACo/4Wp75fciQD4/s1600/contents+kerrang.jpghttp://3.bp.blogspot.com/_gVUwRX0O50k/SyDm0fMfKfI/AAAAAAAAAD0/w-YpNVXlRWY/s320/kerrang+contents+page.jpghttp://3.bp.blogspot.com/__cVn0N4aqpE/SUAo1HysMtI/AAAAAAAAAFw/mNpWn1tnq4Y/s320/contents+page+kerrang.jpghttp://2.bp.blogspot.com/-gmoHB4u1u0U/TyE1Kyp_M8I/AAAAAAAAACs/MrCOYqCuziw/s1600/KERRANG+CONTENTS.jpghttp://1.bp.blogspot.com/_bU8K87WKvuI/TUFDy1rL1GI/AAAAAAAAACo/4Wp75fciQD4/s1600/contents+kerrang.jpghttp://3.bp.blogspot.com/_gVUwRX0O50k/SyDm0fMfKfI/AAAAAAAAAD0/w-YpNVXlRWY/s320/kerrang+contents+page.jpghttp://3.bp.blogspot.com/__cVn0N4aqpE/SUAo1HysMtI/AAAAAAAAAFw/mNpWn1tnq4Y/s320/contents+page+kerrang.jpg7/30/2019 Research Into Specific Music Magazine That You Might Like to Emulate
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Task 4 and 5
Kerrangs Article Pages
Kerrangs double page spreads and article pages contain a large and
dominant image of an artist or a band which is locate on the right
page but does overlap a bit on the left page. Also located on the
pages are a few smaller images of the featured artist or band. The
background of the two pages are usually a dark and plain colour
which makes the image of the featured artist stand out, making them
more eye catching.
http://bauermedia.co.uk/uploads/BLACK_XS_DPS1.jpghttp://year12courseworkpleasant.wikispaces.com/file/view/kerrang_dps.JPG/223768626/800x489/kerrang_dps.JPGhttp://bauermedia.co.uk/uploads/BLACK_XS_DPS1.jpghttp://year12courseworkpleasant.wikispaces.com/file/view/kerrang_dps.JPG/223768626/800x489/kerrang_dps.JPGhttp://bauermedia.co.uk/uploads/BLACK_XS_DPS1.jpghttp://year12courseworkpleasant.wikispaces.com/file/view/kerrang_dps.JPG/223768626/800x489/kerrang_dps.JPG7/30/2019 Research Into Specific Music Magazine That You Might Like to Emulate
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Task 4 and 5
Kerrang audiences.
7/30/2019 Research Into Specific Music Magazine That You Might Like to Emulate
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Task 4 and 5
Kerrang has over 300,000 readers at 387,000 readers and has just over 40,000 magazines in
readership. 48% ofKerrangs readers are in the ABC1 profile with the mean age as 25. The
main age range for the magazine is 15-24 with over 63% of the readers being between these
ages.
Kerrangs mission
Kerrang! takes its readers into the heads, hearts
and lives of the people who make rock music.
It creates emotional connections.
James McMahon Editor
7/30/2019 Research Into Specific Music Magazine That You Might Like to Emulate
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Task 4 and 5
Kerrang content and featured artists
Some of the content that Kerrang includes is: music news, interviews, photo shoots, essays, record
reviews, concert reviews and occasionally have a covermount with recorded music. Kerrang featured
artists and bands range from a heavy rock genre to an indie genre.
Green Day are of a PUNK genre
Avenged sevenfold are of a heavy-metal genre
http://2.bp.blogspot.com/_wUM4mkZ1Rio/Srt5PK-87CI/AAAAAAAAAAU/4p2FKvwKhUA/s400/Kerrang_cover_analysis.JPGhttp://2.bp.blogspot.com/_wUM4mkZ1Rio/Srt5PK-87CI/AAAAAAAAAAU/4p2FKvwKhUA/s400/Kerrang_cover_analysis.JPGhttp://2.bp.blogspot.com/_wUM4mkZ1Rio/Srt5PK-87CI/AAAAAAAAAAU/4p2FKvwKhUA/s400/Kerrang_cover_analysis.JPGhttp://2.bp.blogspot.com/_wUM4mkZ1Rio/Srt5PK-87CI/AAAAAAAAAAU/4p2FKvwKhUA/s400/Kerrang_cover_analysis.JPGhttp://2.bp.blogspot.com/_wUM4mkZ1Rio/Srt5PK-87CI/AAAAAAAAAAU/4p2FKvwKhUA/s400/Kerrang_cover_analysis.JPGhttp://2.bp.blogspot.com/_wUM4mkZ1Rio/Srt5PK-87CI/AAAAAAAAAAU/4p2FKvwKhUA/s400/Kerrang_cover_analysis.JPG