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Mise en scene Camera Editing -Lighting> candle light- adds soft touch to the video- emotional >Natural lighting- soft touch to the video. -Costumes> fashionable- smart casual outfits fits the trend of teens as that is the common target audience in the POP genre. -Props- tend to use instruments in empty like rooms- becomes main -Close ups- performer express emotion- or close up of hands playing an instrument- artists connection to the song- pianos and guitars- Birdy ‘skinny love’ and Gabrielle Aplin‘ panic cord’ commonly used in POP videos. -Performer walking towards the camera- performer moving- direct -Black and white filter- Evanescence ‘immortal’- ages the time set- adds emotion to the music video. -Using research based on traditional and modern images of women to match the music video- Birdy ‘skinny love- uses a location of a old traditional Victorian house- matched with her costume of a long

Research 3 Music Videos

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Page 1: Research 3 Music Videos

Mise en scene Camera Editing-Lighting> candle light- adds soft touch to the video- emotional >Natural lighting- soft touch to the video. -Costumes> fashionable- smart casual outfits fits the trend of teens as that is the common target audience in the POP genre. -Props- tend to use instruments in empty like rooms- becomes main focus- Piano use- Avril Lavigne ‘When you’re gone’.

-Close ups- performer express emotion- or close up of hands playing an instrument- artists connection to the song- pianos and guitars- Birdy ‘skinny love’ and Gabrielle Aplin‘ panic cord’ commonly used in POP videos.-Performer walking towards the camera- performer moving- direct address to the audience-Christina Perri ‘a thousand years’

-Black and white filter- Evanescence ‘immortal’- ages the time set- adds emotion to the music video.-Using research based on traditional and modern images of women to match the music video- Birdy ‘skinny love- uses a location of a old traditional Victorian house-matched with her costume of a long white dress (dirty and dusty like the house) with brown Victorian esk boots- all add up to make a Victorian theme filled with traditional aspects.

Page 2: Research 3 Music Videos

Mise en scene Camera Editing

-Locations> Depending on the type of pop some can be quite flashy and in party locations- Ellie Goulding ‘-Colour> in fight song by Rachel Platten- uses colour scheme within her costumes in order to display the mood and feelings she is expressing within that particular clip of the video.

-Places the camera at high angles to display her vulnerability in contrast to the end of the song when she packs her car and drives away from her problems to be free- bright lighting and colour contrasting the start showing her being trapped in the house.

-Contrasting shots to retaliate her emotions- inside shots where Platten is locked in a house expressing boredom and frustration in a dull lighting in contrast to the second part of the song where she is outside on the beach expressing happiness and freedom.