Representation- Male and Female Artists Portrayal Through Their

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  • 7/23/2019 Representation- Male and Female Artists Portrayal Through Their

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    Representation- male and female

    artists portrayal through their musicvideos.

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    Specifcexamples:(In the popgenre)

    Femalegenders areportrayedas...

    Promotes theview oideology owomen...

    Techni!es!sed toconstr!ctthisrepresentation o women

    are:

    Instit!tionalval!es thathaveimpacted ontherepresentati

    on:

    Birdy- skinnylove

    Many elementsto portray atraditionalrepresentationof women.

    Beauty andnature commonlyused to associatewomentraditionally.

    Piano music-softmusic- traditionalrepresentation-contextually used inthe Victorian erawhere women playedthe piano forentertainment.Costumes andmakeup- traditionalrep- long dresses-completely coveredup- traditional.Camera shots-several close ups-express emotions-associated withwomen to present atraditional rep.

    ocation- oldruined house-long dresseswith shin length!rown !oots-piano music-

    concludes thetheme ofVictorian !ased.

    "his says thatBirdy wants toportray atraditionalrepresentation

    of women.

    #ight song-RachaelPlatten

    Portrays amodernfeminine $ualityas anindependentwomen grows in

    con%dence. &ergrowth displays

    'hen theperformer is insideshe is shown verysmall- this isshown through thefre$uent use oflow cameraangles- where thecamera is a!ove

    Camera angles- lowto express her !eingsmall and vulnera!le-traditionalrepresentation ofwomen !eing theweaker gender.Colours - are used to

    display the moodthrough her clothing-inside- tatt "shirts-

    &er !uild ofcon%dence isdepicted throughtwo di)erentlocations. 'hen weare shown shots ofinside locations the

    performer isdisplayed as !eingtrapped( however

    Representation

    ongenderwit

    hinmusicvide

    os.

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    *. Birdy- skinny love

    #emale clich+s of playing

    the piano- contextuallywomen played the pianofor entertainment duringthe Victorian era.

    "his techni$ue shows atraditional representationof women.

    male clich+ elements, Costumes

    andmake up

    &e costumes are long dresses- she iscompletely covered up( this showsfurther elements of a Victorian eratheme within the music video. &er useof long dresses shows another exampleof a traditional representation ofwomen.

    ighting

    atural lighting from thewindow- the natural !eautyof a female- anotherportrayal of a traditional

    representation of women."he lighting is soft andgentle on her piano sceneswhen she is presenting atraditional representation.

    Camera angles

    o makeup-

    natural

    theme-traditionalrepresentation- showingher use andnatural lookof women.

    Close ups- commonlyassociated to expressemotion- a traditional

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    - %ght song- Rachel Platten

    Camera angles

    Camera !eing placeda!ove the performer(making her look small andvulnera!le.

    Music instruments

    Piano- goes to thetraditionalrepresentation ofwomen- !eing soft and

    gentle and fragile.

    &er use of akey!oard shows amore modernrepresentation ofmusic.

    /se of close ups to express heremotion- traditionalrepresentation of women.

    costume