7/23/2019 Representation- Male and Female Artists Portrayal Through Their

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Representation- male and female

artists portrayal through their musicvideos.

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Specifcexamples:(In the popgenre)

Femalegenders areportrayedas...

Promotes theview oideology owomen...

Techni!es!sed toconstr!ctthisrepresentation o women

are:

Instit!tionalval!es thathaveimpacted ontherepresentati

on:

Birdy- skinnylove

Many elementsto portray atraditionalrepresentationof women.

Beauty andnature commonlyused to associatewomentraditionally.

Piano music-softmusic- traditionalrepresentation-contextually used inthe Victorian erawhere women playedthe piano forentertainment.Costumes andmakeup- traditionalrep- long dresses-completely coveredup- traditional.Camera shots-several close ups-express emotions-associated withwomen to present atraditional rep.

ocation- oldruined house-long dresseswith shin length!rown !oots-piano music-

concludes thetheme ofVictorian !ased.

"his says thatBirdy wants toportray atraditionalrepresentation

of women.

#ight song-RachaelPlatten

Portrays amodernfeminine $ualityas anindependentwomen grows in

con%dence. &ergrowth displays

'hen theperformer is insideshe is shown verysmall- this isshown through thefre$uent use oflow cameraangles- where thecamera is a!ove

Camera angles- lowto express her !eingsmall and vulnera!le-traditionalrepresentation ofwomen !eing theweaker gender.Colours - are used to

display the moodthrough her clothing-inside- tatt "shirts-

&er !uild ofcon%dence isdepicted throughtwo di)erentlocations. 'hen weare shown shots ofinside locations the

performer isdisplayed as !eingtrapped( however

Representation

ongenderwit

hinmusicvide

os.

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*. Birdy- skinny love

#emale clich+s of playing

the piano- contextuallywomen played the pianofor entertainment duringthe Victorian era.

"his techni$ue shows atraditional representationof women.

male clich+ elements, Costumes

andmake up

&e costumes are long dresses- she iscompletely covered up( this showsfurther elements of a Victorian eratheme within the music video. &er useof long dresses shows another exampleof a traditional representation ofwomen.

ighting

atural lighting from thewindow- the natural !eautyof a female- anotherportrayal of a traditional

representation of women."he lighting is soft andgentle on her piano sceneswhen she is presenting atraditional representation.

Camera angles

o makeup-

natural

theme-traditionalrepresentation- showingher use andnatural lookof women.

Close ups- commonlyassociated to expressemotion- a traditional

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- %ght song- Rachel Platten

Camera angles

Camera !eing placeda!ove the performer(making her look small andvulnera!le.

Music instruments

Piano- goes to thetraditionalrepresentation ofwomen- !eing soft and

gentle and fragile.

&er use of akey!oard shows amore modernrepresentation ofmusic.

/se of close ups to express heremotion- traditionalrepresentation of women.

costume